More hulu Stories

hulu recs

Hulu is rolling out a new recommendations hub to help its viewers find content that is relevant to them. Other online services, like Netflix, have been highly successful in using recommendations to drive viewership. But to do so, Hulu will have to get those recommendations right. Read more »

criterion

Hulu has added hundreds of classic movie titles from The Criterion Collection in an attempt to attract movie buffs to its subscription video service. But the addition comes as Netflix is trying to move in on its turf by striking deals with TV programmers. Read more »

jasonkilar

Hulu viewers watch twice as much online TV on its site as on the next five network sites combined. But with content partners threatening to pull content or add windows online, Hulu could see its audience go elsewhere to get their online TV fix. Read more »

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volkswagen force

Who were the big winners in Super Bowl XLV’s ad blitz? Volkswagen, Doritos and Snickers connected with fans through their 30-second spots during the big game. Meanwhile, ads for tech companies like Salesforce, Groupon and Living Social fell flat. Read more »

Screen shot 2011-02-04 at 5.04.26 PM

Super Bowl Sunday is here, and even if you don’t care about the game, you’re probably interested in the ads — and you don’t even need to watch the game in order to watch the most popular ads of the day, thanks to both YouTube and Hulu. Read more »

Subscriber Content

appletv

More exciting than examining the previous quarter is looking forward into the next 12 months and using the trends of 2010 to predict the realities that will surface in 2011. Throughout this past December, GigaOM Pro’s curators did just that, making trend predictions, pointing out companies to watch and even telling us what not to expect. Connected Consumer curator Michael Wolf’s thoughts, analyses and predictions are compiled here in a single report. Companies mentioned in this report include Netflix, Hulu, Facebook, Apple and Boxee. For a full list of companies, and to read the full report, sign up for a free trial. Read more at GigaOM Pro »

jasonkilar

2011 will be a make-or-break year for Hulu, which is in the midst of negotiating new deals with its content partners. But if Hulu is going to remain a viable business, it might have to pitch itself as an authentication channel for broadcast TV Everywhere services. Read more »

concon

Rapid growth fueled the fourth quarter: Netflix and Hulu, continued apace, seeing increases in their number of users — though not without grief from Hollywood. Google TV met mixed reviews, while Apple, Samsung and a host of others raced for dominance in the connected-TV space. Read more »

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Jason Kilar, CEO of Hulu, at NTVL 2010

Are you watching all your TV via Hulu and Netflix? Do you pay for satellite TV or cable, or do you just receive free over the air broadcasts? Those are the questions Hulu is currently asking its users. It’s all about the ads, says the company. Read more »

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Hulu has become a major destination site for television fans since its launch, serving up both primetime and original content. But this week, it gets the closest it’s ever gotten to crossing the line between content production and content distribution with a new web original series. Read more »

hulu plus devices thumb

Before today, users who wanted mobile access to Hulu’s subscription service needed an iPad or other iOS device to watch their favorite broadcast shows on the go. But the startup said today at CES that an Android mobile app would be released in the coming months. Read more »

Subscriber Content

ipad

Changes are shaping worldwide mobile video market as consumers make their selections for how they view video and TV on mobile devices, and as viable business models for delivery surface. This report, the second in a two-part series devoted to exploring mobile video, covers global use of mobile TV and video services delivered to a variety of devices via cellular and broadcast networks for the period 2011-2015. It forecasts three types of business models for delivering mobile video: free-to-air, cellular tv and unicast video. Companies mentioned in this report include Hulu, YouTube, MobiTV, KDDI, LG, Samsung and Qualcomm. For a full list of companies, and to read the full report, sign up for a free trial. Read more at GigaOM Pro »

Subscriber Content

It’s important to dispel potential myths and market misunderstandings when it comes to consumer electronic devices and trends. For 2011, that includes paid video chat, Apple dominating the living room and the misinformed belief that Google will rule the e-book space. ... Read more at GigaOM Pro »

Jason Kilar, CEO of Hulu, at NTVL 2010

Hulu has been fairly successful in bringing high-quality, broadcast content available online. But with its IPO plans shelved, it looks like Hulu might never be able to shake itself free of its content partners — who just happen to also be its shareholders. Read more »

comcast-level-3final1

In the latest salvo over its interconnection dispute with Comcast, Level 3 is taking aim at the cable provider’s proposed deal to merge with NBC Universal. In a letter to the FCC, Level 3 accuses Comcast as acting as a gatekeeper to competing online video services. Read more »

Subscriber Content

Blame cord cutting, at least in part, for the drop in cable subscriber numbers in 2010. Looking towards 2011, we expect this trend could gather further steam thanks to bundled subscription offerings from players like Microsoft and Apple. We also expect a new iteration of the ... Read more at GigaOM Pro »

Today on the Net: Google is reportedly working on striking deals for an expanded video rental service to be heavily promoted next year, between the Comcast NBCU merger and net neutrality the FCC has a lot on its plate and Hulu increased its 2010 revenue forecast. Read more »

Today on the Net: Comcast made its case to the FCC that conditions surrounding online video aren’t necessary in its merger with NBCU, Facebook and Hulu both lost viewers in the latest comScore video report and Cablevision’s board agreed to spin off Rainbow Media. Read more »

pulp fiction

Miramax has some of the most popular films of the past 15 years in its movie catalog, and is now independent. That means suitors like Netflix, YouTube and Hulu could be lining up to stream movies like Pulp Fiction and No Country for Old Men online. Read more »

phones

There’s talk of the future of media in the air, so much that even old-school newspaper companies are seeing the light. So let’s examine a few ways that NewNet technologies like social media and real-time feeds are helping to re-invent the business of modern media. Read more »

verizon 4g

High-quality online video playback works flawlessly on Verizon’s new 4G LTE service, enabling users to watch content from YouTube, Hulu and Netflix without any stuttering or slowdown. But watch out for usage caps: you only get 5 GB of data for $50 under Verizon’s data plan. Read more »

Today on the Net: Hulu considers raising money for a possible expansion in international markets, the FCC unanimously votes on a proposal to enable TV broadcasters to auction off spectrum and MLB has lots of viewers on mobile devices, but very little revenue so far. Read more »

hulu selector

YouTube’s skippable ad format — dubbed TrueView — is going live today, offering users the ability to choose between different pre-roll units or skip them altogether. That means advertisers get more engaged viewers for their ads, and YouTube will get paid more for ads that actually get watched. Read more »

Today on the Net: Comcast and NBCU are appealing to the FCC not to require them to provide their content to online sources, Sony’s Qriocity movie service has been switched on in Europe and Fox is using Hulu ad inventory to make good on ratings shortfalls. Read more »

hulu selector

YouTube will soon introduce an ad format that give viewers the ability to choose between multiple video ads, or skip them altogether. While choosing between ads has worked for Hulu, which pioneered the format, it’s unclear if having a choice will resonate with YouTube viewers. Read more »

Subscriber Content

Total subscription dollars for video go down in an OTT world. And while every household in the U.S. cutting the cord is an unlikely scenario, the increased popularity of services like Netflix on Demand and Hulu Plus is real. How, then, does the world of video ... Read more at GigaOM Pro »

Subscriber Content

These days, the amount of content available for the average TV junkie is astronomical, and it’s the rare series that doesn’t bundle its episodes with an online presence. And though most television executives at this stage are relatively blunt about the fact that the web elements ... Read more at GigaOM Pro »

jasonkilar

Hulu today announced a $2 price cut on its for-pay subscription service, Hulu Plus, reducing the price to $7.99, hoping it will goose revenues further in 2011. In this video chat from NTV Live, CEO Jason Kilar talks about company’s strategy, IPO and Hulu Plus. Read more »

hulu plus devices thumb

Online video startup Hulu cut the price of its Plus service to $7.99 a month, shaving $2 off the cost of monthly subscription. The service also announced a number of new devices that it will become available on, as well as a number of new promotions Read more »

hulu plus TV

The Hulu Plus tornado is truly starting to descend upon the connected TV market, inhaling more and more devices — including now the Sony Dash. But does increasing the number of devices it’s available on make the subscription service a threat to the Netflix behemoth? Read more »

newteevee live opening remarks

Not even the San Francisco fire department can stop us: NewTeeVee Live 2010 started off with a mandatory building evacuation, but ended up to be a fast-paced event highlighting Hulu’s success, Google TV’s vision, the challenges of designing TV-compatible interfaces and the power of conversations. Read more »

Jason Kilar, CEO of Hulu, at NTVL 2010

Hulu is going to make more than $240 million in revenue in 2010, the company’s CEO Jason Kilar revealed at NewTeeVee Live today. Hulu had 30 million users in October 2010, who watched some 260 million content streams as well as 800 million ad streams. Read more »

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