Looking to buy a new Kindle Fire or Xbox product? How about making your purchase through a hashtag? Twitter has teamed up with American Express to allow purchases on the site, raising questions about the company’s future in e-commerce. Read more »
This morning I spoke with McDonald’s social media director, Rick Wion, about how the company’s own Twitter ad became a viral delight for pot… Read more at paidContent »
A new iOS and Android app called Eye-C turns hashtags into collaborative media playlists, allowing you to play a continuous stream of videos from the #occupywallst movement or check out the artists your friends are listening to. All media can be beamed straight to your TV. Read more »
Comedy Central heavily promoted its Roast of Charlie Sheen on Twitter, and it looks like the bet may have paid off: Twitter users commented more than twice as much about the roast than about the season debut of his former show Two and a Half Men. Read more »
Project Runway viewers are already big social media users, sharing thoughts about the show while watching it live. So why not use Twitter as a way for fans to vote for their favorite contestant. That was the thinking behind Project Runway‘s Fan Favorite contest. Read more »
On August 23, 2007, the Twitter hashtag was born. Invented by Chris Messina (now an open web advocate for Google), the first tweet with a hashtag read as follows: “how do you feel about using # (pound) for groups. As in #barcamp [msg]?” Read more »
