Despite some bad examples of gamification, the concept of adding game mechanics to tasks has merit as I’ve said when done in a thoughtful way. And that takes offering real world rewards, said Irving Fain, CEO of New York start-up CrowdTwist. Read more »
We Farm, Tap Zoo and countless other similar apps have made tons of money by asking you to spend yours on virtual goods. A brand new iPhone app called Raise the Village uses the same model for a good cause. But does it go too far? Read more »
Gamification has been a buzzword for 2010, but there are many underlying issues plaguing the trend. The use of game mechanics can still have a bright future, but it needs to take the next step up. Here’s a look at what needs to happen. Read more »