Game industry analyst DFC Intelligence will publish a comprehensive study of massively multiplayer online worlds next month, and was nice enough to give us an advance peek at their list of MMOs and MMORPGs that earned the most revenue in 2008. The numbers are primarily… Read More »
Tech
So last year, most people decided that marketing real products in virtual worlds like Second Life doesn’t work. Since then, however, I’ve come across some avatar-driven advertising campaigns with very impressive numbers. In Gaia Online, for example, users grabbed over a million… Read More »
Startups selling virtual goods and offering virtual experiences are raking in the venture capital these days. Perhaps it’s the fact that virtual gifting hit the mainstream in 2007 or because people are worried about the impact of business travel on the environment, but the virtual… Read More »
With Web 2.0 fever finally starting to wane, the investor community has been pumping some serious dollars into virtual worlds and MMOGs — about $345 million in 39 virtual worlds in the first six months of 2008. And the third quarter has started off with… Read More »
That was the question asked of the four panelists on Monday’s Scalability Boot Camp Panel at South by Southwest. The panelists, who represented various consumer sites, all said that at some point in their online ventures the answer to that question was no. As a result… Read More »
First the good news: virtual worlds are experiencing their own dot com boom. Now the bad news: virtual worlds are experiencing their own dot com boom. Tomorrow and Thursday, the second Virtual Worlds Conference and Expo launches in San Jose; the… Read More »