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	<title>GigaOM &#187; funding</title>
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		<title>GigaOM &#187; funding</title>
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		<title>Amazon CEO Jeff Bezos invests in Business Insider, leading $5M financing round</title>
		<link>http://gigaom.com/2013/04/05/amazon-ceo-jeff-bezos-invests-in-business-insider-leading-5m-financing-round/</link>
		<comments>http://gigaom.com/2013/04/05/amazon-ceo-jeff-bezos-invests-in-business-insider-leading-5m-financing-round/#comments</comments>
		<pubDate>Fri, 05 Apr 2013 14:15:30 +0000</pubDate>
		<dc:creator>Laura Hazard Owen</dc:creator>
				<category><![CDATA[funding]]></category>
		<category><![CDATA[Henry Blodget]]></category>
		<category><![CDATA[Jeff Bezos]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=627967</guid>
		<description><![CDATA[Amazon CEO Jeff Bezos has led a $5 million investment round in Henry Blodget's website Business Insider, which lost about $3 million last year but has been increasing its audience rapidly.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=627967&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
				<content:encoded><![CDATA[<p>Amazon CEO Jeff Bezos has invested in Henry Blodget&#8217;s website Business Insider, according to a report <a href="http://www.bloomberg.com/news/2013-04-05/amazon-s-jeff-bezos-invests-in-blodget-s-business-insider-site.html">first published by Bloomberg</a> and then confirmed with an <a href="http://www.businessinsider.com/jeff-bezos-invests-in-business-insider-2013-4">internal memo at Business Insider</a>. Bezos led a $5 million series E round that also included participation from RRE Ventures and Institutional Venture Partners.</p>
<p>The new investment brings the total amount of money that Business Insider has raised to $18.3 million. In the memo to staff, Business Insider CEO and editor-in-chief Henry Blodget writes, &#8220;This capital will allow us to continue to invest aggressively in many areas of the business, including editorial, tech/product, sales and marketing, subscriptions, and events. As we mentioned last night, it will also allow us to expand our office.&#8221;</p>
<p>Blodget <a href="http://allthingsd.com/20130405/reunited-this-time-jeff-bezos-bets-on-henry-blodget/">tells AllThingsD that</a> &#8220;the new deal values the company above the $50 million valuation it earned during its last round in 2011.&#8221;</p>
<p>Business Insider <a href="http://paidcontent.org/2013/04/01/henry-blodget-says-business-insider-is-growing-but-its-still-losing-money/">reportedly lost about $3 million</a>, or a quarter of its revenue, in 2012, though Blodget says the site turned a small profit in the first quarter of this year. Business Insider is known for its short news pieces and slideshows. According to the BI memo, Jeff Bezos said that he &#8220;sees some parallels with Amazon.&#8221; Blodget said the site will now include a disclosure statement whenever it writes about Amazon.</p>
<p>&nbsp;</p>
<br />  <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=627967&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" /><p><a href="http://pubads.g.doubleclick.net/gampad/jump?iu=/1008864/GigaOM_RSS_300x250&#038;sz=300x250&#038;c=449414"><img src="http://pubads.g.doubleclick.net/gampad/ad?iu=/1008864/GigaOM_RSS_300x250&#038;sz=300x250&#038;c=449414" /></a></p><p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=627967+amazon-ceo-jeff-bezos-invests-in-business-insider-leading-5m-financing-round&utm_content=laurahowen38">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2012/12/connected-consumer-2013-how-2012-laid-the-groundwork-for-change/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=627967+amazon-ceo-jeff-bezos-invests-in-business-insider-leading-5m-financing-round&utm_content=laurahowen38">How consumer media will change in 2013</a></li><li><a href="http://pro.gigaom.com/2012/11/sector-roadmap-crowd-labor-platforms-in-2012/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=627967+amazon-ceo-jeff-bezos-invests-in-business-insider-leading-5m-financing-round&utm_content=laurahowen38">Examining the rise of crowd labor platforms in 2012</a></li><li><a href="http://pro.gigaom.com/2012/10/the-state-of-cross-platform-measurement-across-tv-online-and-social/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=627967+amazon-ceo-jeff-bezos-invests-in-business-insider-leading-5m-financing-round&utm_content=laurahowen38">The state of cross-platform media measurement</a></li></ul>]]></content:encoded>
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		<slash:comments>2</slash:comments>
	
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			<media:title type="html">Amazon Founder &#38; CEO Jeff Bezos</media:title>
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		<title>Mobile traffic shaper Vasona raises $12M in Bessemer-led Series B</title>
		<link>http://gigaom.com/2013/03/18/mobile-traffic-shaper-vasona-raises-12m-in-bessemer-led-series-b/</link>
		<comments>http://gigaom.com/2013/03/18/mobile-traffic-shaper-vasona-raises-12m-in-bessemer-led-series-b/#comments</comments>
		<pubDate>Tue, 19 Mar 2013 00:10:36 +0000</pubDate>
		<dc:creator>Kevin Fitchard</dc:creator>
				<category><![CDATA[Biren Sood]]></category>
		<category><![CDATA[funding]]></category>
		<category><![CDATA[Network Optimization]]></category>
		<category><![CDATA[Startups]]></category>
		<category><![CDATA[Traffic Shaping]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=621766</guid>
		<description><![CDATA[Vasona develops traffic shaping technologies designed to ease the flow of mobile services over the airwaves. What sets the startup apart from the numerous competitors is where it does that shaping: at the cell site.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=621766&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
				<content:encoded><![CDATA[<p>It was only a few months ago that network optimization startup <a href="http://gigaom.com/2013/01/21/networking-startup-vasona-shapes-mobile-traffic-one-cell-at-a-time/">Vasona Networks came out of stealth mode</a>, and now it’s closing a $12 million funding around. The company’s Form D popped up at the Securities and Exchange Commission on Monday (<a href="http://www.sec.gov/Archives/edgar/data/1521083/000118143113017452/xslFormDX01/primary_doc.xml">spotted first by VentureBeat</a>) revealing the Series B funding, and the company confirmed with GigaOM that existing investor <a href="http://gigaom.com/2013/02/22/who-are-the-next-hot-mobile-networking-startups-bessemer-aims-to-find-them-at-mwc/">Bessemer Venture Partners</a> led the round with participation by New Venture Partners and Vodafone Ventures.</p>
<p>Vasona is one of a myriad of companies that <a href="http://gigaom.com/2011/04/05/traffic-shaping-coming-to-a-mobile-network-near-you/">develop traffic shaping technologies for mobile networks</a>, but Vasona sets itself apart not in what it optimizes but where it does that optimization. As I wrote back in January:</p>
<blockquote id="quote-where-vasona-disting"><p>Where Vasona distinguishes itself from the lot is in the level of precision it can target with its traffic shaping techniques, said Biren Sood, CEO of the Santa Clara, Calif.,-based company.</p>
<p>Most optimization technologies apply the work across entire classes of data in the network core, or they follow specific subscribers as they move to and fro, throttling back their speeds or compressing their videos regardless of the prevailing network conditions.</p>
<p>But Sood said that the network should be treated as a collection of its parts, rather than as a unified whole. Congestion occurs at the individual cell, so carriers should optimize their networks accordingly, applying traffic management techniques only where congestion dictates, Sood said.</p>
<p>“We understand the nature of the cell, and we understand the capacity of the cell,” Sood said. “With that understanding we can get the right bits to the right applications in the most efficient way.”</p></blockquote>
<p>I checked back in with Sood on Monday, and he told me that Vasona plans to use the funds to scale its operations and trial activity globally. The company is already engaged in several trials with operators, Sood said, though he wouldn’t reveal specific operators (given Vodafone is an investor, it might be a safe bet). Vasona has now raised a total of $22 million.</p>
<br />  <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=621766&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" /><p><a href="http://pubads.g.doubleclick.net/gampad/jump?iu=/1008864/GigaOM_RSS_300x250&#038;sz=300x250&#038;c=978755"><img src="http://pubads.g.doubleclick.net/gampad/ad?iu=/1008864/GigaOM_RSS_300x250&#038;sz=300x250&#038;c=978755" /></a></p><p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=mobile&utm_medium=editorial&utm_campaign=auto3&utm_term=621766+mobile-traffic-shaper-vasona-raises-12m-in-bessemer-led-series-b&utm_content=kfitchard">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2012/08/crowdfundings-rapid-growth-and-future-opportunities/?utm_source=mobile&utm_medium=editorial&utm_campaign=auto3&utm_term=621766+mobile-traffic-shaper-vasona-raises-12m-in-bessemer-led-series-b&utm_content=kfitchard">Crowdfunding’s rapid growth and future opportunity</a></li><li><a href="http://pro.gigaom.com/2011/09/the-future-of-mobile-a-segment-analysis-by-gigaom-pro/?utm_source=mobile&utm_medium=editorial&utm_campaign=auto3&utm_term=621766+mobile-traffic-shaper-vasona-raises-12m-in-bessemer-led-series-b&utm_content=kfitchard">The future of mobile: a segment analysis by GigaOM Pro</a></li><li><a href="http://pro.gigaom.com/blog/podcast-mobile-winners-and-losers-in-2012-and-what-to-expect-in-2013/?utm_source=mobile&utm_medium=editorial&utm_campaign=auto3&utm_term=621766+mobile-traffic-shaper-vasona-raises-12m-in-bessemer-led-series-b&utm_content=kfitchard">Podcast: Mobile winners and losers in 2012 and what to expect in 2013</a></li></ul>]]></content:encoded>
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		<slash:comments>2</slash:comments>
	
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			<media:title type="html">Roads directions traffic shaping</media:title>
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		<title>Pinterest raises $200 million in new funding, company now valued at $2.5 billion</title>
		<link>http://gigaom.com/2013/02/20/pinterest-raises-200-million-in-new-funding-company-now-valued-at-2-5-billion/</link>
		<comments>http://gigaom.com/2013/02/20/pinterest-raises-200-million-in-new-funding-company-now-valued-at-2-5-billion/#comments</comments>
		<pubDate>Wed, 20 Feb 2013 23:57:53 +0000</pubDate>
		<dc:creator>Eliza Kern</dc:creator>
				<category><![CDATA[Ben Silbermann]]></category>
		<category><![CDATA[funding]]></category>
		<category><![CDATA[Pinterest]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=612432</guid>
		<description><![CDATA[Pinterest has raised a new funding round of $200 million, putting the company's valuation at $2.5 billion. The company has exploded in the last few years as users have flocked to collect images across the web and pin them to virtual boards.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=612432&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
				<content:encoded><![CDATA[<p>Pinterest has raised a new funding round of $200 million led by Valiant Capital Management, putting the company&#8217;s valuation at $2.5 billion, <a href="http://allthingsd.com/20130220/exclusive-pinterest-complete-200-million-funding-at-2-5-billion-valuation/?mod=atdtweet" target="_blank">AllThingsD first reported</a> and Pinterest has now confirmed.</p>
<p>The company said it will use the new funding to develop new technology, continue hiring, expand its user base internationally, and make strategic investments. Existing investors Andreessen Horowitz, Bessemer Venture Partners and FirstMark Capital all participated in the round as well.</p>
<p>“Our focus is on helping millions of people discover things they love and get inspiration to go do those things in their life,” said Ben Silbermann, Pinterest co-founder and CEO announced in a statement provided by the company. “This investment gives us more resources to help realize that vision.”</p>
<p>It was <a href="http://gigaom.com/2013/02/05/pinterest-reportedly-in-funding-talks-that-would-value-it-at-over-2-billion/" target="_blank">reported earlier this month</a> that the company was in funding talks that would raise its valuation above $2 billion. Most recently, Pinterest had <a href="http://paidcontent.org/2012/05/17/confirmed-pinterest-is-taking-100-million-and-will-do-e-commerce/" target="_blank">raised $100 million in May 2012</a>, putting the company&#8217;s valuation at $1.5 billion at the time. The May round was led by Japanese site Rakuten, in addition to Andreessen Horowitz, Bessemer Venture Partners and FirstMark Capital.</p>
<p>The company allows users to pin photos to virtual pinboards, collecting them in groups called boards around the web. Pinterest has exploded in recent success, especially with women, and has <a href="http://gigaom.com/2012/01/31/pinterest-referral-traffic-google-plus-twitter/" target="_blank">continued to drive increasing amounts of traffic on the web</a>. <a href="http://gigaom.com/2012/11/05/pinterest-ceo-were-competing-to-keep-your-attention/" target="_blank">CEO Ben Silberman spoke at GigaOM&#8217;s Roadmap conference</a> in November, explaining that they didn&#8217;t set out to target any specific group in building the site:</p>
<p>“When we built Pinterest, we didn’t build it with a specific demographic in mind,” Silbermann said. “We built it for ourselves.”</p>
<br />  <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=612432&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" /><p><a href="http://pubads.g.doubleclick.net/gampad/jump?iu=/1008864/GigaOM_RSS_300x250&#038;sz=300x250&#038;c=827590"><img src="http://pubads.g.doubleclick.net/gampad/ad?iu=/1008864/GigaOM_RSS_300x250&#038;sz=300x250&#038;c=827590" /></a></p><p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=612432+pinterest-raises-200-million-in-new-funding-company-now-valued-at-2-5-billion&utm_content=elizakern">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2012/10/the-state-of-cross-platform-measurement-across-tv-online-and-social/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=612432+pinterest-raises-200-million-in-new-funding-company-now-valued-at-2-5-billion&utm_content=elizakern">The state of cross-platform media measurement</a></li><li><a href="http://pro.gigaom.com/2012/04/how-to-stand-out-in-the-app-development-game/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=612432+pinterest-raises-200-million-in-new-funding-company-now-valued-at-2-5-billion&utm_content=elizakern">How to stand out in the app development game</a></li><li><a href="http://pro.gigaom.com/2012/04/newnet-q1-advertising-commerce-and-discovery-dominate/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=612432+pinterest-raises-200-million-in-new-funding-company-now-valued-at-2-5-billion&utm_content=elizakern">Social media in Q1: commerce and discovery dominated</a></li></ul>]]></content:encoded>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">RoadMap 2012 Ben Silbermann Pinterest</media:title>
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			<media:title type="html">elizakern</media:title>
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		<title>Pinterest reportedly in funding talks that would value it at over $2 billion</title>
		<link>http://gigaom.com/2013/02/05/pinterest-reportedly-in-funding-talks-that-would-value-it-at-over-2-billion/</link>
		<comments>http://gigaom.com/2013/02/05/pinterest-reportedly-in-funding-talks-that-would-value-it-at-over-2-billion/#comments</comments>
		<pubDate>Tue, 05 Feb 2013 22:44:33 +0000</pubDate>
		<dc:creator>Eliza Kern</dc:creator>
				<category><![CDATA[Ben Silberman]]></category>
		<category><![CDATA[funding]]></category>
		<category><![CDATA[Pinterest]]></category>
		<category><![CDATA[The Wall Street Journal]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=607680</guid>
		<description><![CDATA[Pinterest is in funding talks that would put the company's valuation at over $2 billion, the <em>Wall Street Journal</em> reported Tuesday. The company has captured the attention of users across the country through its virtual pinboards for images.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=607680&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
				<content:encoded><![CDATA[<p>Pinterest is raising a funding round that would put the company&#8217;s valuation between $2 billion and $2.5 billion, <a href="http://online.wsj.com/article_email/SB10001424127887324900204578286274194291126-lMyQjAxMTAzMDAwNTEwNDUyWj.html" target="_blank">the <em>Wall Street Journal</em> reported Tuesday</a>, noting that the talks aren&#8217;t yet finalized.</p>
<p>Pinterest allows users to bookmark images across the web and post them to personal boards, then share and like people&#8217;s photos to create virtual pinboards. The company was a stealthy startup success, and <a href="http://paidcontent.org/2012/05/17/confirmed-pinterest-is-taking-100-million-and-will-do-e-commerce/" target="_blank">most recently raised a funding round of $100 million in May 2012</a> that put its valuation at $1.5 billion. That round was led by the Japanese site Rakuten, along with Andreessen Horowitz, Bessemer Venture Partners and FirstMark Capital.</p>
<p>A Pinterest spokeswoman said the company has no comment on &#8220;speculation or rumors.&#8221;</p>
<p>Speaking at <a href="http://gigaom.com/2012/11/05/pinterest-ceo-were-competing-to-keep-your-attention/" target="_blank">GigaOM&#8217;s Roadmap conference in November, Pinterest CEO Ben Silberman</a> talked about how the company has appealed to a variety of people who aren&#8217;t necessarily early tech adopters in New York and San Francisco, although they didn&#8217;t necessarily set out to capture any particular user:</p>
<p>“When we built Pinterest, we didn’t build it with a specific demographic in mind,” Silbermann said. “We built it for ourselves.&#8221;</p>
<br />  <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=607680&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" /><p><a href="http://pubads.g.doubleclick.net/gampad/jump?iu=/1008864/GigaOM_RSS_300x250&#038;sz=300x250&#038;c=56079"><img src="http://pubads.g.doubleclick.net/gampad/ad?iu=/1008864/GigaOM_RSS_300x250&#038;sz=300x250&#038;c=56079" /></a></p><p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=607680+pinterest-reportedly-in-funding-talks-that-would-value-it-at-over-2-billion&utm_content=elizakern">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2012/10/the-state-of-cross-platform-measurement-across-tv-online-and-social/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=607680+pinterest-reportedly-in-funding-talks-that-would-value-it-at-over-2-billion&utm_content=elizakern">The state of cross-platform media measurement</a></li><li><a href="http://pro.gigaom.com/2012/05/how-to-navigate-the-new-world-of-digital-advertising/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=607680+pinterest-reportedly-in-funding-talks-that-would-value-it-at-over-2-billion&utm_content=elizakern">How to navigate the new world of digital advertising</a></li><li><a href="http://pro.gigaom.com/2012/04/how-to-stand-out-in-the-app-development-game/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=607680+pinterest-reportedly-in-funding-talks-that-would-value-it-at-over-2-billion&utm_content=elizakern">How to stand out in the app development game</a></li></ul>]]></content:encoded>
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			<media:title type="html">RoadMap 2012 Ben Silbermann Pinterest</media:title>
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		<title>Old McDonald had an app: FarmLogs lands $1M to modernize farm management</title>
		<link>http://gigaom.com/2013/01/25/old-mcdonald-had-an-app-farmlogs-lands-1m-to-modernize-farm-management/</link>
		<comments>http://gigaom.com/2013/01/25/old-mcdonald-had-an-app-farmlogs-lands-1m-to-modernize-farm-management/#comments</comments>
		<pubDate>Sat, 26 Jan 2013 01:33:09 +0000</pubDate>
		<dc:creator>Kevin Fitchard</dc:creator>
				<category><![CDATA[agribusiness]]></category>
		<category><![CDATA[Apps]]></category>
		<category><![CDATA[farm management]]></category>
		<category><![CDATA[farmers]]></category>
		<category><![CDATA[funding]]></category>
		<category><![CDATA[Jesse Vollmar]]></category>
		<category><![CDATA[startup]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=604727</guid>
		<description><![CDATA[This is no Farmville. FarmLogs' software-as-a-service tells you when the rows need tilling, when the fields need watering and when the crops are ready for harvest.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=604727&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
				<content:encoded><![CDATA[<p>There are apps that cater to salesmen, to cooks, to contractors and to stockbrokers. Why not an app for farmers? <a href="http://farmlogs.com/">FarmLogs</a> &#8212; a Y Combinator grad relocated to Ann Arbor, Mich. &#8212; has raised $1 million to invest in its digital management platform for farmers – and by farmers I mean the ones out of <a href="http://en.wikipedia.org/wiki/The_Grapes_of_Wrath">Steinbeck novels</a>, not <a href="http://gigaom.com/2010/06/08/how-zynga-survived-farmville/">the ones on Facebook</a>.</p>
<p>FarmLogs has designed software-as-a-service platform that helps small growers plan, manage and analyze their agricultural operations with the aim of maximizing crop yield and therefore profits. FarmLogs will track inventory, forecast profits, and digitize paperwork. It even follows the weather. The software is hosted in the cloud, which subscribers can access through an Android app, an HTML app optimized for the iPhone and iPad or a standard web browser.</p>
<p><a href="http://www.crainsdetroit.com/article/20130125/BLOG007/130129895/farmlogs-hopes-to-bring-farmers-into-the-21st-century">Crain’s Detroit Business has an excellent description</a> of just how sophisticated FarmLogs’ software is:</p>
<blockquote id="quote-according-to-ceo-and"><p>According to [CEO and co-founder Jesse] Vollmar, a midsize farm of 3,000 acres might have 60 separate fields, which can get complicated when it comes to keeping track of what needs to be tilled, watered, planted, fertilized, sprayed or harvested.</p>
<p>FarmLogs does that, with color-coded calendars for each bit of the mosaic that makes up the Google Earth image of a decent-size farm.</p>
<p>FarmLogs has hourly weather forecasts so farmers can plan when to get in or get out of fields. It tells them the price all the area grain elevators are paying for various grains, as well as prices at the Chicago Mercantile Exchange. It has video feeds of various experts at the Chicago Board of Trade talking on issues of the day.</p></blockquote>
<p>The $1 million round was led by Chicago’s Hyde Park Ventures and Ann Arbor’s Huron River Ventures with Hyde Park Angels, Silicon Badia Ventures, First-Step Fund and angel investors also participating. According to Crain’s, that includes the $245,000 in seed funding it raised from Silcon Valley’s Start Fund and Andreesson Horowitz.</p>
<p><a href="http://gigaom.com/2013/01/25/old-mcdonald-had-an-app-farmlogs-lands-1m-to-modernize-farm-management/field_bg-8c16c14b773827e9b488e9d640faf185/" rel="attachment wp-att-604732"><img  alt="FarmLogs App" src="http://gigaom2.files.wordpress.com/2013/01/field_bg-8c16c14b773827e9b488e9d640faf185.png?w=300&#038;h=195" width="300" height="195" class="alignleft size-medium wp-image-604732" /></a>While farming might seem like an odd place for tech investment, <a href="http://farmlogs.com/about">FarmLogs points out</a> that agriculture employs 36 percent of the global workforce. Big agribusiness companies like Cargill and ConAgra Foods, being gigantic corporations, have access to technology that not only engineers their food products but streamlines their business operations. Smaller farmers, though, don’t have access to such resources.</p>
<p>An emerging sector of startups is starting to feed that small farm base. For instance, New York City’s <a href="https://www.farmersweb.com/">FarmersWeb</a> has built an <a href="http://www.foodtechconnect.com/2012/05/15/can-farmersweb-help-local-food-go-mainstream/">online e-commerce platform that links small growers and meat producers</a> to local restaurants, grocery stores, institutional kitchens and wholesalers.</p>
<br />  <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=604727&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" /><p><a href="http://pubads.g.doubleclick.net/gampad/jump?iu=/1008864/GigaOM_RSS_300x250&#038;sz=300x250&#038;c=453412"><img src="http://pubads.g.doubleclick.net/gampad/ad?iu=/1008864/GigaOM_RSS_300x250&#038;sz=300x250&#038;c=453412" /></a></p><p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=cleantech&utm_medium=editorial&utm_campaign=auto3&utm_term=604727+old-mcdonald-had-an-app-farmlogs-lands-1m-to-modernize-farm-management&utm_content=kfitchard">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2012/09/a-demographic-and-business-model-analysis-of-todays-app-developer/?utm_source=cleantech&utm_medium=editorial&utm_campaign=auto3&utm_term=604727+old-mcdonald-had-an-app-farmlogs-lands-1m-to-modernize-farm-management&utm_content=kfitchard">Development strategies for the app-developer community</a></li><li><a href="http://pro.gigaom.com/2012/09/a-near-term-outlook-for-the-mobile-app-marketplace/?utm_source=cleantech&utm_medium=editorial&utm_campaign=auto3&utm_term=604727+old-mcdonald-had-an-app-farmlogs-lands-1m-to-modernize-farm-management&utm_content=kfitchard">A near-term outlook for the mobile app marketplace</a></li><li><a href="http://pro.gigaom.com/2012/07/the-wearable-computing-market-a-global-analysis/?utm_source=cleantech&utm_medium=editorial&utm_campaign=auto3&utm_term=604727+old-mcdonald-had-an-app-farmlogs-lands-1m-to-modernize-farm-management&utm_content=kfitchard">Analyzing the wearable computing market</a></li></ul>]]></content:encoded>
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		<slash:comments>5</slash:comments>
	
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		<media:content url="http://gigaom2.files.wordpress.com/2013/01/team_field_600-6e4620ae0c3f4896754b72730c87bf2b-e1359163345169.jpeg?w=150" medium="image">
			<media:title type="html">FarmLogs founders team</media:title>
		</media:content>

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			<media:title type="html">kfitchard</media:title>
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		<title>More fodder for bubble debate: ed tech startups get $1.1B in 2012</title>
		<link>http://gigaom.com/2013/01/21/more-fodder-for-bubble-debate-ed-tech-startups-get-1-1b-in-2012/</link>
		<comments>http://gigaom.com/2013/01/21/more-fodder-for-bubble-debate-ed-tech-startups-get-1-1b-in-2012/#comments</comments>
		<pubDate>Mon, 21 Jan 2013 22:51:25 +0000</pubDate>
		<dc:creator>Ki Mae Heussner</dc:creator>
				<category><![CDATA[digital education]]></category>
		<category><![CDATA[ed tech]]></category>
		<category><![CDATA[education technology]]></category>
		<category><![CDATA[funding]]></category>
		<category><![CDATA[online learning]]></category>
		<category><![CDATA[Startups]]></category>
		<category><![CDATA[venture capital]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=602972</guid>
		<description><![CDATA[According to venture capital database, CB Insights, education technology companies raised a total of $1.1 billion in 2012, with about one-third of the funding going to about ten companies.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=602972&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
				<content:encoded><![CDATA[<p>Ed tech bubble watchers just got more fuel for debate: <a href="http://www.cbinsights.com/blog/venture-capital/ed-tech-deals-bubble">venture capital database CB Insights reported Monday</a> that ed tech companies received a total of $1.1 billion in 2012 from venture capitalists, angel investors, corporations and private equity shops. That&#8217;s down just a hair from the $1.14 billion the sector took in 2011, but represents slightly more deal activity and is part of a general trend towards more financing for ed tech startups.</p>
<p>For those who see the <a href="http://www.edweek.org/ew/articles/2013/01/16/17techbubble_ep.h32.html">recent rise of ed tech startups</a> as a sign of a <a href="http://allthingsd.com/20121030/bubbles-on-the-brain/">frothiness in the sector</a>, this report could be yet more evidence that ed tech is getting over-inflated. Over the past few months, reports of a brewing bubble have swirled around the ed tech blogosphere, with some <a href="http://www.geekwire.com/2012/coming-tech-bubble-education/">drawing parallels</a> between the recent surge in ed tech companies and the dot com boom in 1999. Perhaps to nip that kind of talk in the bud, CB Insights headlined its report<del></del>: &#8220;There is no ed tech bubble.&#8221;</p>
<p>Heightened funding in education technology is mirroring financing trends in the wider world of technology, the company said. About 70 percent of the deals were at the seed and Series A stage, meaning that ed tech startups will similarly face a <a href="http://www.cbinsights.com/blog/trends/seed-investing-report">&#8220;Series A crunch.&#8221;</a> And CB Insights says that&#8217;s a healthy thing for the market. If too many of these emerging startups get follow-on funding, that could be a sign of a bubble. But, for now, they say, it&#8217;s just too early to tell.</p>
<p>According to the report, one-third of the funding last year went to just about ten companies &#8212; take a look at a list of them below.</p>
<p>1. <a href="http://www.cbinsights.com/c-a11f9e533f28593768ebf87075ab34f2&amp;search=1">Desire2Learn </a> &#8211; <strong>$80m</strong></p>
<p>2. <a href="http://www.cbinsights.com/c-ed3b5b6f006e79c5a2f0fff4b91c94cd&amp;search=1">Open English</a> &#8211; <strong>$43m</strong></p>
<p>3. <a href="http://www.cbinsights.com/c-d67d8ab4f4c10bf22aa353e27879133c&amp;search=1">Lumos Labs</a> &#8211; <strong>$31.5m</strong></p>
<p>4. <a href="http://www.cbinsights.com/c-acbc967ba2de1f7dd869dbd00a14f832&amp;search=1">Echo360</a> &#8211; <strong>$31m</strong></p>
<p>5. <a href="http://www.cbinsights.com/c-9a2327a2fcc570914ce9c9e61581cbf8&amp;search=1">2U</a> &#8211; <strong>$26m</strong></p>
<p>6. <a href="http://www.cbinsights.com/c-c5866e93cab1776890fe343c9e7063fb&amp;search=1">Chegg</a> &#8211; <strong>$25m</strong></p>
<p>7. <a href="http://www.cbinsights.com/c-cb2653f548f8709598e8b5156738cc51&amp;search=1">Kaltura</a> &#8211; <strong>$25m</strong></p>
<p>8. <a href="http://www.cbinsights.com/c-2167afc4a46ea99c6b39b178f4c8501d&amp;search=1">Edmodo</a> &#8211; <strong>$25m</strong></p>
<p>9. <a href="http://www.cbinsights.com/c-04bae8c033918115ad2319e486e82827&amp;search=1">The Minerva Project</a> &#8211; <strong>$25m</strong></p>
<p>10. <a href="http://www.cbinsights.com/c-b78420e43351003a69739aca09daacb5&amp;search=1">Orbis Education</a> &#8211; <strong>$24.33m</strong></p>
<p>Regardless, you can be sure that 2013 will see even more investment in ed tech and the B-word will likely continue to surface. But as <a href="http://www.hackeducation.com/2012/10/29/ed-tech-bubble/">Audrey Watters over at HackEducation</a> has argued before, asking whether there is a bubble in tech is a limiting question. What&#8217;s important about the new crop of ed tech companies isn&#8217;t just how much money they can raise but how much value they can generate &#8212; for students, teachers, schools and investors.</p>
<br />  <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=602972&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" /><p><a href="http://pubads.g.doubleclick.net/gampad/jump?iu=/1008864/GigaOM_RSS_300x250&#038;sz=300x250&#038;c=435503"><img src="http://pubads.g.doubleclick.net/gampad/ad?iu=/1008864/GigaOM_RSS_300x250&#038;sz=300x250&#038;c=435503" /></a></p><p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=602972+more-fodder-for-bubble-debate-ed-tech-startups-get-1-1b-in-2012&utm_content=kimaeheussner">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2012/08/crowdfundings-rapid-growth-and-future-opportunities/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=602972+more-fodder-for-bubble-debate-ed-tech-startups-get-1-1b-in-2012&utm_content=kimaeheussner">Crowdfunding’s rapid growth and future opportunity</a></li><li><a href="http://pro.gigaom.com/2012/02/facebooks-ipo-filing-the-opening-shot-heard-round-the-world/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=602972+more-fodder-for-bubble-debate-ed-tech-startups-get-1-1b-in-2012&utm_content=kimaeheussner">Facebook&#8217;s IPO filing: ideas and implications</a></li><li><a href="http://pro.gigaom.com/2009/10/what-the-vc-industry-upheaval-means-for-startups/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=602972+more-fodder-for-bubble-debate-ed-tech-startups-get-1-1b-in-2012&utm_content=kimaeheussner">What the VC Industry Upheaval Means For Startups</a></li></ul>]]></content:encoded>
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			<media:title type="html">Bubble</media:title>
		</media:content>

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			<media:title type="html">kimaeheussner</media:title>
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		<title>Top Hat Monocle takes $1.1M in follow-on funding to boost in-class student engagement</title>
		<link>http://gigaom.com/2013/01/18/ed-tech-startup-top-hat-monocle-takes-1-1m-in-follow-on-funding-from-felicis-ventures/</link>
		<comments>http://gigaom.com/2013/01/18/ed-tech-startup-top-hat-monocle-takes-1-1m-in-follow-on-funding-from-felicis-ventures/#comments</comments>
		<pubDate>Fri, 18 Jan 2013 23:04:25 +0000</pubDate>
		<dc:creator>Ki Mae Heussner</dc:creator>
				<category><![CDATA[digital education]]></category>
		<category><![CDATA[ed tech]]></category>
		<category><![CDATA[education technology]]></category>
		<category><![CDATA[funding]]></category>
		<category><![CDATA[Startups]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=602650</guid>
		<description><![CDATA[After an $8 million Series A round in July, Toronto-based education startup Top Hat Monocle said it has accepted $1.1 million in funding from Felicis Ventures. <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=602650&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
				<content:encoded><![CDATA[<p><a href="https://www.tophatmonocle.com/">Top Hat Monocle</a> is filling up its coffers just a little bit more. Back in July, the Toronto-based education technology company announced that it had <a href="http://gigaom.com/2012/07/18/top-hat-monocle-snags-8m-to-turn-students-cell-phones-laptops-into-tools-for-in-class-learning/">raised an $8 million Series A round</a> for its web-based platform that turns students&#8217; cell phones and laptops into classroom learning tools. The company said Friday that it had raised $1.1 million in a follow-on investment from Palo Alto-based Felicis Ventures.</p>
<p>The startup didn&#8217;t need the funding, said COO Andrew D&#8217;Souza, but given Felicis&#8217; familiarity with education (it has also invested in startups Inkling and Piazza), they wanted to work with them.</p>
<p>“They know the space really well and mobile is a big focus for them as well,” he said. “We heard their vision for what higher education will look and we share a similar vision.”</p>
<p>As opposed to &#8220;clickers&#8221; that give professors just a basic way to gauge their students&#8217; engagement, Top Hat lets teachers use the smartphones, laptops and tablets students already bring to class as complementary teaching tools. With the software, teachers can create in-class contests and competitions, as well as provide demonstrations and experiments. As students increasingly rely on mobile technology and web-enabled devices out of the classroom, Top Hat shows one way educators can put it to good use in the classroom.</p>
<p>In the past six months, its grown its team from 20 people to 70 and nearly doubled the number of colleges and universities using its platform to 285. About 90 percent of the colleges using its technology are in North America, with the majority based in the U.S.</p>
<br />  <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=602650&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" /><p><a href="http://pubads.g.doubleclick.net/gampad/jump?iu=/1008864/GigaOM_RSS_300x250&#038;sz=300x250&#038;c=111648"><img src="http://pubads.g.doubleclick.net/gampad/ad?iu=/1008864/GigaOM_RSS_300x250&#038;sz=300x250&#038;c=111648" /></a></p><p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=602650+ed-tech-startup-top-hat-monocle-takes-1-1m-in-follow-on-funding-from-felicis-ventures&utm_content=kimaeheussner">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2012/08/crowdfundings-rapid-growth-and-future-opportunities/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=602650+ed-tech-startup-top-hat-monocle-takes-1-1m-in-follow-on-funding-from-felicis-ventures&utm_content=kimaeheussner">Crowdfunding’s rapid growth and future opportunity</a></li><li><a href="http://pro.gigaom.com/2012/03/six-security-dangers-web-startups-should-know-and-how-to-counter-them/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=602650+ed-tech-startup-top-hat-monocle-takes-1-1m-in-follow-on-funding-from-felicis-ventures&utm_content=kimaeheussner">Web startups: How to guard against security breaches</a></li><li><a href="http://pro.gigaom.com/2012/02/pinterest-signs-of-staying-power/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=602650+ed-tech-startup-top-hat-monocle-takes-1-1m-in-follow-on-funding-from-felicis-ventures&utm_content=kimaeheussner">Pinterest: signs of staying power</a></li></ul>]]></content:encoded>
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		<title>With the help of $2.5M, SpotHero aims to fill parking lots</title>
		<link>http://gigaom.com/2012/12/13/with-the-help-of-2-5m-spothero-aims-to-fill-parking-lots/</link>
		<comments>http://gigaom.com/2012/12/13/with-the-help-of-2-5m-spothero-aims-to-fill-parking-lots/#comments</comments>
		<pubDate>Thu, 13 Dec 2012 13:00:57 +0000</pubDate>
		<dc:creator>Kevin Fitchard</dc:creator>
				<category><![CDATA[Chicago]]></category>
		<category><![CDATA[Dave McCLure]]></category>
		<category><![CDATA[David Cohen]]></category>
		<category><![CDATA[funding]]></category>
		<category><![CDATA[Jeremy Smith]]></category>
		<category><![CDATA[Parking]]></category>
		<category><![CDATA[startup]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=593947</guid>
		<description><![CDATA[A graduate of Excelerate Labs in Chicago, SpotHero wants to act as a parking spot broker for the big lots as well as offer consumers the cheapest parking rates through its mobile apps. The company's $2.5 million round was led by Battery Ventures.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=593947&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
				<content:encoded><![CDATA[<p>Chicago’s SpotHero, one of <a href="http://gigaom.com/2012/08/29/5-startups-that-stood-out-at-excelerates-demo-day/">this year’s Excelerate Labs graduates</a>, has raised $2.5 million in funding to help build its parking spot reservation business. The round was led by Battery Ventures with participation from 500 Startups, David Cohen’s Bullet Time, e.Ventures, OCA Ventures, New World Ventures, Lightbank, &amp; Draper VC.</p>
<p>There are multitudes of parking spot locator and reservation apps, but SpotHero is trying to set itself apart from the pack by becoming a parking broker of sorts. As co-founder and COO Jeremy Smith explained at Excelerate’s demo day in August, SpotHero has built the back-end systems that not only allow lot owners to notify drivers of parking availability, but to tailor space reservation and parking pass offers based on inventory, demand and specific customers needs.</p>
<p><a href="http://gigaom.com/2012/12/13/with-the-help-of-2-5m-spothero-aims-to-fill-parking-lots/mzl-smzntuzo-320x480-75/" rel="attachment wp-att-593949"><img  alt="SpotHero iPhone parking app screen" src="http://gigaom2.files.wordpress.com/2012/12/mzl-smzntuzo-320x480-75.jpeg?w=200&#038;h=300" width="200" height="300" class="alignleft size-medium wp-image-593949" /></a>By using SpotHero’s platform, parking lot owners can sell discounted spot reservations for specific hours or days and even sell monthly passes through the <a href="http://spothero.com/">startup’s website</a> and consumer facing <a href="https://play.google.com/store/apps/details?id=com.spothero.spothero">Android</a> and <a href="https://itunes.apple.com/us/app/spothero/id499097243?mt=8">iOS apps</a>. Lot owners can even bid against each other for a customer’s business, Smith said.</p>
<p>Parking in a big city like Chicago may seem like a scarce resource, but in reality during most hours lots are sitting half empty. Consequently national and regional parking lot companies have taken a shine to SpotHero’s e-commerce platform in hopes of filling up those empty spaces. The service has been available for less than a year, but the startup claims to have generated more than $2 million in revenue for parking companies, even though its available in just two cities, Chicago and Milwaukee.</p>
<p>SpotHero was the first of the Excelerate’s 2012 class to raise funds, announcing an investment from <a href="http://gigaom.com/2012/05/14/a-preacher-500-startups-and-a-dream-to-change-it-all/">Dave McClure’s 500 Startups</a> the week before demo day (SpotHero won’t be participating in 500 Startups’ accelerator program though, choosing instead to remain in Chicago). SpotHero plans to use its new funding to hire more developers and expand beyond the Midwest.</p>
<p><em>Image courtesy of <a href="http://www.flickr.com/photos/alex92287/3379625639/">Alex 92287</a>.</em></p>
<br />  <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=593947&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" /><p><a href="http://pubads.g.doubleclick.net/gampad/jump?iu=/1008864/GigaOM_RSS_300x250&#038;sz=300x250&#038;c=528758"><img src="http://pubads.g.doubleclick.net/gampad/ad?iu=/1008864/GigaOM_RSS_300x250&#038;sz=300x250&#038;c=528758" /></a></p><p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=593947+with-the-help-of-2-5m-spothero-aims-to-fill-parking-lots&utm_content=kfitchard">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2012/07/the-wearable-computing-market-a-global-analysis/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=593947+with-the-help-of-2-5m-spothero-aims-to-fill-parking-lots&utm_content=kfitchard">Analyzing the wearable computing market</a></li><li><a href="http://pro.gigaom.com/2011/12/carrier-iq-and-the-continued-erosion-of-operator-trust/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=593947+with-the-help-of-2-5m-spothero-aims-to-fill-parking-lots&utm_content=kfitchard">Carrier IQ and the continued erosion of operator trust</a></li><li><a href="http://pro.gigaom.com/2011/09/the-future-of-mobile-a-segment-analysis-by-gigaom-pro/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=593947+with-the-help-of-2-5m-spothero-aims-to-fill-parking-lots&utm_content=kfitchard">The future of mobile: a segment analysis by GigaOM Pro</a></li></ul>]]></content:encoded>
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		<title>Spotify gets $100M, including $10M from Coca-Cola</title>
		<link>http://gigaom.com/2012/11/14/spotify-coca-cola/</link>
		<comments>http://gigaom.com/2012/11/14/spotify-coca-cola/#comments</comments>
		<pubDate>Wed, 14 Nov 2012 20:08:39 +0000</pubDate>
		<dc:creator>Janko Roettgers</dc:creator>
				<category><![CDATA[funding]]></category>
		<category><![CDATA[spotify]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=584731</guid>
		<description><![CDATA[Want a coke with that $3 billion valuation? Spotify apparently does: The company just raised an additional $100 million in funding, with Coca-Cola being one of the more notable new investors. Coke has been experimenting with digital music for some time.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=584731&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
				<content:encoded><![CDATA[<p><a href="http://www.spotify.com">Spotify</a> has completed a new round of financing totaling $100 million, <a href="http://mediadecoder.blogs.nytimes.com/2012/11/14/spotify-attracts-investments-from-coca-cola-and-fidelity/">according to a report from the New York Times</a>. The round, which values the company at $3 billion, reportedly includes a couple noteworthy new investors: The Coca-Cola company chipped in $10 million, and Fidelity Investments is bringing around $15 million to the table. Goldman Sachs’ share of the new investment is about half, and the remaining $25 million came from existing investors, according to the Times. A Spotify spokesperson declined to comment when contacted by GigaOM.</p>
<p>There had been <a href="http://professional.wsj.com/article/SB10001424127887324894104578109482459713880.html">a number of reports</a> about Spotify seeking new financing in recent weeks, including some that <a href="http://adage.com/article/digital/coca-cola-seeking-investment-spotify/237690/">pointed to a high likelihood of Coke being involved</a>. The soda maker struck a first partnership with Spotify in April, which included Spotify powering Coke’s music sites and Coke adding Spotify to its Facebook presence. Coke also sponsored a Spotify music hackathon in New York earlier this year.</p>
<p>This isn’t the first time Coca-Cola is trying its luck at digital music: The company launched its own download store dubbed MyCokeMusic in the UK and other countries in 2004, but the endeavour was hampered by its use of Windows media DRM, and <a href="http://www.guardian.co.uk/technology/blog/2006/jun/20/mycokemusicdro">eventually closed down in June of 2006. </a></p>
<p>The new round of funding brings the total amount of money raised by Spotify to $288 million.</p>
<p><em>Image <a href="http://creativecommons.org/licenses/by/2.0/">courtesy of</a> Flickr user <a href="http://www.flickr.com/photos/epitti/256713558/">Erik Pitti.</a></em></p>
<br />  <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=584731&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" /><p><a href="http://pubads.g.doubleclick.net/gampad/jump?iu=/1008864/GigaOM_RSS_300x250&#038;sz=300x250&#038;c=777782"><img src="http://pubads.g.doubleclick.net/gampad/ad?iu=/1008864/GigaOM_RSS_300x250&#038;sz=300x250&#038;c=777782" /></a></p><p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=584731+spotify-coca-cola&utm_content=jroettgers">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2012/07/new-strategies-in-consumer-media-cloud-storage/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=584731+spotify-coca-cola&utm_content=jroettgers">The evolution of consumer-media cloud storage</a></li><li><a href="http://pro.gigaom.com/2012/05/the-discovery-democracy-how-social-discovery-is-transforming-entertainment/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=584731+spotify-coca-cola&utm_content=jroettgers">How social discovery is transforming entertainment</a></li><li><a href="http://pro.gigaom.com/2012/04/connected-consumer-q1-controversy-courtrooms-and-the-cloud/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=584731+spotify-coca-cola&utm_content=jroettgers">Controversy, courtrooms and the cloud in Q1</a></li></ul>]]></content:encoded>
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		<title>Kickstarter launches are up 50% in the last six months [charts]</title>
		<link>http://gigaom.com/2012/11/09/kickstarter-launches-are-up-50-in-the-last-six-months-charts/</link>
		<comments>http://gigaom.com/2012/11/09/kickstarter-launches-are-up-50-in-the-last-six-months-charts/#comments</comments>
		<pubDate>Fri, 09 Nov 2012 21:17:47 +0000</pubDate>
		<dc:creator>Rani Molla</dc:creator>
				<category><![CDATA[chart]]></category>
		<category><![CDATA[funding]]></category>
		<category><![CDATA[Kickstarter]]></category>
		<category><![CDATA[Perry Chen]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=581930</guid>
		<description><![CDATA[But more Kickstarter projects doesn't mean a greater rate of funding. We took a look at which types of Kickstarter projects are more likely to succeed. <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=581930&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
				<content:encoded><![CDATA[<p>Kickstarter has taken a bit of heat lately for entrepreneuers <a href="http://mashable.com/2012/07/17/kickstarter-delivery-infographic/">not delivering</a> on their projects, but the number of <a href="http://gigaom.com/2012/11/05/kickstarter-ceo-perry-chen-we-dont-ever-want-to-sell-this-company/">Kickstarter</a> launches continues to climb. It&#8217;s up 50 percent, to over 76,909, in the last six months. Film and video remains the most popular category, with more than 21,000 launched projects, or 27% of the total launches in Kickstarter&#8217;s 3 1/2 -year history. The games category, meanwhile, has seen a big increase in launches, according to the site&#8217;s <a href="http://www.kickstarter.com/help/stats">data</a>.</p>
<p>Buoyed by <a href="http://www.kickstarter.com/projects/doublefine/double-fine-adventure?ref=live">Double Fine Adventure</a>, which earlier this year received $1 million in just one day, the games category went from the eighth most funded to the second most funded ($75 million) in less than a year.</p>
<img src="http://gigaom2.files.wordpress.com/2012/11/total-projects-launched-5824201.png?w=354" alt="Total projects launched" width="354" height="193.5" class="go-datamodule" />
<p>But more launches doesn&#8217;t mean more successes—that rate has held at about 44 % for the site overall, according to Kickstarter spokesman Justin Kazmark. Film and video, the most common Kickstarter category, is the seventh most likely category to be successfully funded. (Note: Kickstarter only consider projects that are completely funded to be successes.)</p>
<p>And some categories fare better than <a href="http://gigaom.com/2012/05/25/behind-the-scenes-of-a-failed-kickstarter-project/">others</a>.</p>
<img src="http://gigaom2.files.wordpress.com/2012/11/successfully-funded-5823821.png?w=354" alt="% Successfully funded " width="354" height="193.5" class="go-datamodule" />
<p>While dance has the fewest launches, it has the highest success rate at 70 percent.</p>
<p>Kickstarters range in price from under a thousand dollars to over a million dollars, with the median funding in the $1,000 to $9,999 range.</p>
<p>Kickstarter&#8217;s co-founder Perry Chen spoke at our Roadmap conference earlier this week &#8212; he answered questions about a possible IPO and other topics.</p>
<p><a href="http://gigaom.com/2012/11/05/kickstarter-ceo-perry-chen-we-dont-ever-want-to-sell-this-company/">Here&#8217;s video of Kickstarter co-founder and CEO Perry Chen speaking at Roadmap 2012 last week.</a></p>
<br />  <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=581930&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" /><p><a href="http://pubads.g.doubleclick.net/gampad/jump?iu=/1008864/GigaOM_RSS_300x250&#038;sz=300x250&#038;c=515226"><img src="http://pubads.g.doubleclick.net/gampad/ad?iu=/1008864/GigaOM_RSS_300x250&#038;sz=300x250&#038;c=515226" /></a></p><p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=581930+kickstarter-launches-are-up-50-in-the-last-six-months-charts&utm_content=ranimolla">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2013/01/ces-2013-flash-analysis-disruptions-and-disappointments-from-consumer-techs-biggest-show/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=581930+kickstarter-launches-are-up-50-in-the-last-six-months-charts&utm_content=ranimolla">GigaOM Research highs and lows from CES 2013</a></li><li><a href="http://pro.gigaom.com/2012/08/crowdfundings-rapid-growth-and-future-opportunities/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=581930+kickstarter-launches-are-up-50-in-the-last-six-months-charts&utm_content=ranimolla">Crowdfunding’s rapid growth and future opportunity</a></li><li><a href="http://pro.gigaom.com/2012/07/the-wearable-computing-market-a-global-analysis/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=581930+kickstarter-launches-are-up-50-in-the-last-six-months-charts&utm_content=ranimolla">Analyzing the wearable computing market</a></li></ul>]]></content:encoded>
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			<media:title type="html">Roadmap 2012 Perry Chen Kickstarter</media:title>
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