With the rise of user-generated content, brands have faced challenges. People are talking about brands on social media sites in ways that brand managers can’t control and often can’t even detect. With 50 million reviews and counting, TripAdvisor is shaking the travel industry to its core. Read More »
Tech
Mobile is turning travel on its head, and much like it’s changing the way thousands of other companies do business, it’s also changing how Expedia thinks about its product. Instead of searching and booking travel, a mobile device can provide a concierge-like level of service. Read More »
Groupon has made its business off selling deals that sound too good to be true: restaurant meals for half off, dirt-cheap massages and manicures, trips to the dentist for 75 percent off the regular price. This has been a boon to consumers, especially during difficult economic… Read More »
Russia’s biggest online commerce company, Ozon, is about to get bigger thanks to a huge injection of cash and ambitious plans to take its business to the next level. But is it biting off more than it can chew? Read More »
Of all the dot-com superstars that appeared in the ’90s, shone brightly and then disappeared from sight, few have been granted a second act. One exception is Priceline, which 11 years after it was founded — and 10 years after its stock price collapsed — is… Read More »
TripIt, which aggregates people’s travel arrangements from various web sites into one web itinerary, is rolling out a referral program today that lets developers who build apps on top of its API receive a 10-20 percent cut of the sales from its TripIt… Read More »
In a surprise move, two vertical search sites, Kayak and SideStep decide to merge. The deal gives Kayak the heft, making it the fifth largest online travel destination. But that doesn’t mean it is immune from challenges posed by a slowing economy and its impact on… Read More »
