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	<title>GigaOM &#187; Codecademy</title>
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		<title>GigaOM &#187; Codecademy</title>
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		<title>Revealed: the finalists for the 2012 Crunchies</title>
		<link>http://gigaom.com/2013/01/03/revealed-the-finalists-for-the-2013-crunchies/</link>
		<comments>http://gigaom.com/2013/01/03/revealed-the-finalists-for-the-2013-crunchies/#comments</comments>
		<pubDate>Thu, 03 Jan 2013 18:00:44 +0000</pubDate>
		<dc:creator>Tom Krazit</dc:creator>
				<category><![CDATA[Airbnb]]></category>
		<category><![CDATA[asana]]></category>
		<category><![CDATA[Baumgartner Jump]]></category>
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		<category><![CDATA[Codecademy]]></category>
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		<description><![CDATA[Five finalists have been chosen in 20 different categories for the 2012 Crunchies awards, and we're proud to release the worthy nominees today. Voting for the winners starts today, and the winners will be announced January 31st.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=598678&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
				<content:encoded><![CDATA[<p>The finalists for the 2012 Crunchies have been released, and now it&#8217;s time to decide who should rewarded for their technology innovation and leadership over the course of 2012.</p>
<p>The list of honorees follows below, and it&#8217;s a list packed with newcomers as well as Silicon Valley veterans. Thanks to all for voting in the nomination process, and now that we&#8217;ve narrowed it down to five candidates for each award, don&#8217;t forget to vote for which person or company you think is most deserving. Voting begins today (<a href="http://crunchies2012.techcrunch.com/vote/">the voting page can be found here</a>, and the <a href="http://techcrunch.com/events/crunchies-2012/rules/">rules are here</a>) and closes on January 24th.</p>
<p>As a reminder, the Crunchies, a joint production with our friends at <a href="http://techcrunch.com/2013/01/03/2012-crunchies-finalists/">Techcrunch</a> and <a href="http://venturebeat.com/2013/01/03/crunchies-finalists-2012/">Venturebeat</a>, will take place on Thursday, January 31, 2013, from 7:30pm to 11:30pm at Louise M. Davies Symphony Hall, 201 Van Ness Ave, San Francisco. <a href="http://crunchies2012.eventbrite.com/">You can purchase tickets here</a>.</p>
<p>So, without any further delay, the nominees for the 2012 Crunchies are as follows:</p>
<p><strong>Best Technology Achievement</strong><br />
Baumgartner Jump<br />
Google Glass<br />
Mars Curiosity<br />
SpaceX docks with International Space Station<br />
Tesla Supercharger Network</p>
<p><strong>Best Collaborative Consumption Service</strong><br />
Airbnb<br />
Get It Now/Postmates<br />
Lyft<br />
TaskRabbit<br />
Uber</p>
<p><strong>Best E-Commerce Application</strong><br />
Fab<br />
Hotel Tonight<br />
Karma/Facebook Gifts<br />
Warby Parker<br />
Zulily</p>
<p><strong>Best Mobile Application</strong><br />
Evernote<br />
Google Maps<br />
Grindr<br />
Instagram<br />
Square</p>
<p><strong>Fastest Rising Startup</strong><br />
Exec<br />
Lyft<br />
Pinterest<br />
Snapchat<br />
Stripe</p>
<p><strong>Best Content Discovery Application</strong><br />
Flipboard<br />
Instapaper<br />
Pinterest<br />
Prismatic<br />
Tumblr</p>
<p><strong>Best Design</strong><br />
Facebook Timeline<br />
Medium<br />
Paper by FiftyThree<br />
Square<br />
Svbtle</p>
<p><strong>Best Bootstrapped Startup </strong><br />
FreshBooks<br />
Instapaper<br />
Nimbus<br />
Techmeme<br />
Upverter</p>
<p><strong>Sexiest Enterprise Startup</strong><br />
Asana<br />
Box<br />
Cloudera<br />
Plexxi<br />
Zendesk</p>
<p><strong>Best International Startup</strong><br />
Hailo<br />
Rovio<br />
Soundcloud<br />
Spotify<br />
Xiaomi</p>
<p><strong>Best Education Startup</strong><br />
Codecademy<br />
Coursera<br />
Edmodo<br />
Khan Academy<br />
Udacity</p>
<p><strong>Best Hardware Startup</strong><br />
Lit Motors<br />
Lockitron<br />
Makerbot<br />
Nest<br />
Raspberry Pi</p>
<p><strong>Best Time Sink</strong><br />
Angry Birds Star Wars<br />
Buzzfeed<br />
Letterpress<br />
Pinterest<br />
WhatsApp</p>
<p><strong>Biggest Social Impact</strong><br />
Donors Choose<br />
Indiegogo<br />
Kickstarter<br />
Kiva<br />
Reddit</p>
<p><strong>Angel of the Year</strong><br />
Michael Arrington<br />
Chris Dixon<br />
Paul Graham<br />
David Lee<br />
Chris Sacca</p>
<p><strong>VC of the Year</strong><br />
Marc Andreessen and Ben Horowitz<br />
Matt Cohler<br />
Jim Goetz<br />
Michael Moritz<br />
Peter Thiel</p>
<p><strong>Founder of the Year</strong><br />
Nathan Blecharczyk, Brian Chesky, Joe Gebbia (Airbnb)<br />
Kevin and Julia Hartz (Eventbrite)<br />
Elon Musk (SpaceX, Tesla)<br />
Kevin Systrom (Instagram)<br />
Nir Zuk (Palo Alto Networks)</p>
<p><strong>CEO of the Year</strong><br />
Dick Costolo (Twitter)<br />
Phil Libin (Evernote)<br />
Marissa Mayer (Yahoo!)<br />
Larry Page (Google)<br />
Mark Zuckerberg (Facebook)</p>
<p><strong>Best New Startup of 2012</strong><br />
Coursera<br />
Crowdtilt<br />
Lyft<br />
Snapchat<br />
Waze</p>
<p><strong>Best Overall Startup of 2012</strong><br />
Fab<br />
Github<br />
Instagram<br />
Palantir<br />
Square</p>
<br />  <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=598678&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" /><p><a href="http://pubads.g.doubleclick.net/gampad/jump?iu=/1008864/GigaOM_RSS_300x250&#038;sz=300x250&#038;c=757228"><img src="http://pubads.g.doubleclick.net/gampad/ad?iu=/1008864/GigaOM_RSS_300x250&#038;sz=300x250&#038;c=757228" /></a></p><p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=598678+revealed-the-finalists-for-the-2013-crunchies&utm_content=tkrazit">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2012/01/12-tech-leaders-resolutions-for-2012/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=598678+revealed-the-finalists-for-the-2013-crunchies&utm_content=tkrazit">12 tech leaders’ resolutions for 2012</a></li><li><a href="http://pro.gigaom.com/2012/09/sector-roadmap-work-media-tools-in-2012/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=598678+revealed-the-finalists-for-the-2013-crunchies&utm_content=tkrazit">Work media tools in 2012 and beyond</a></li><li><a href="http://pro.gigaom.com/2012/04/flash-analysis-future-opportunities-for-pinterest/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=598678+revealed-the-finalists-for-the-2013-crunchies&utm_content=tkrazit">Flash analysis: future opportunities for Pinterest</a></li></ul>]]></content:encoded>
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			<media:title type="html">The Crunchies award</media:title>
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			<media:title type="html">tkrazit</media:title>
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		<title>Codecademy expands to server side with new Python courses</title>
		<link>http://gigaom.com/2012/07/30/codecademy-expands-to-server-side-with-new-python-courses/</link>
		<comments>http://gigaom.com/2012/07/30/codecademy-expands-to-server-side-with-new-python-courses/#comments</comments>
		<pubDate>Mon, 30 Jul 2012 20:00:36 +0000</pubDate>
		<dc:creator>Ki Mae Heussner</dc:creator>
				<category><![CDATA[code literacy]]></category>
		<category><![CDATA[Codecademy]]></category>
		<category><![CDATA[computer coding]]></category>
		<category><![CDATA[Computer programming]]></category>
		<category><![CDATA[engineering]]></category>
		<category><![CDATA[New York startups]]></category>
		<category><![CDATA[online education]]></category>
		<category><![CDATA[online programming]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=548168</guid>
		<description><![CDATA[New York-based Codecademy, which offers online programming courses, said it is expanding to support server-side languages, starting with Python, which was the language most requested by users of the platform.  To date, Codecademy had focused on in-browser languages like JavaScript and HTML.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=548168&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
				<content:encoded><![CDATA[<p>New York-based <a href="http://www.codecademy.com">Codecademy</a> is taking a walk over to the server side. The programming education startup, which last month <a href="http://gigaom.com/2012/06/19/red-hot-codecademy-gets-10m-from-index-and-kpcb/">announced a $10 million round</a> of funding, today said that it is expanding to support server-side languages, the first of which will be Python.</p>
<p>&#8220;It&#8217;s been a pretty serious engineering effort on our end to build an infrastructure to run a lot of server-side languages, like Python,&#8221; said co-founder Zach Sims.</p>
<p>Until now, he said, the startup focused on langages that can run in-browser, such as JavaScript and HTML, not Python and other languages that run on remote servers.</p>
<p>In January, the company started offering courses in Python and Ruby through Codecademy Labs, but it was more of an experimental, lightweight offering. Sims said they&#8217;ve rebuilt the way they offer Python from the ground up and plan to launch other new server-side languages in the near future.</p>
<p>Starting today, the startup will offfer six new user-generated Python classes and will allow the community to contribute more. Python was by far the most requested language by users, Sims said, and given mounting interest from high school teachers, they wanted to be able to roll out the new courses in time for the new school year.</p>
<p>Last week, author of &#8220;Program or Be Programmed&#8221; and CNN tech commentator Dougless Rushkoff<a href="http://www.rushkoff.com/blog/2012/7/26/just-took-my-first-job-codecademy.html"> said on his blog</a> that he would be joining Codecademy as an evangelist for Codecademy and its wider goal of code literacy.</p>
<p>&#8220;He&#8217;ll do more writing about the theoretical underpinnings of why people should learn to program, he&#8217;ll be giving speeches about it&#8230; and talking with people in government and elsewhere,&#8221; said Sims.</p>
<p>Since launching last year, the startup said millions of students on the platform have taken more than 100 million exercises and that more than 25,000 people have created courses.</p>
<br />  <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=548168&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" /><p><a href="http://pubads.g.doubleclick.net/gampad/jump?iu=/1008864/GigaOM_RSS_300x250&#038;sz=300x250&#038;c=200398"><img src="http://pubads.g.doubleclick.net/gampad/ad?iu=/1008864/GigaOM_RSS_300x250&#038;sz=300x250&#038;c=200398" /></a></p><p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=548168+codecademy-expands-to-server-side-with-new-python-courses&utm_content=kimaeheussner">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2013/01/ces-2013-flash-analysis-disruptions-and-disappointments-from-consumer-techs-biggest-show/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=548168+codecademy-expands-to-server-side-with-new-python-courses&utm_content=kimaeheussner">GigaOM Research highs and lows from CES 2013</a></li><li><a href="http://pro.gigaom.com/2013/01/how-hr-can-make-the-case-for-workforce-analytics/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=548168+codecademy-expands-to-server-side-with-new-python-courses&utm_content=kimaeheussner">How HR can make the case for workforce analytics</a></li><li><a href="http://pro.gigaom.com/2013/01/the-2013-task-management-tools-market/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=548168+codecademy-expands-to-server-side-with-new-python-courses&utm_content=kimaeheussner">The 2013 task management tools market</a></li></ul>]]></content:encoded>
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		<title>Software coding: not just for programmers anymore</title>
		<link>http://gigaom.com/2012/07/16/everybody-codes/</link>
		<comments>http://gigaom.com/2012/07/16/everybody-codes/#comments</comments>
		<pubDate>Mon, 16 Jul 2012 14:16:41 +0000</pubDate>
		<dc:creator>Barb Darrow</dc:creator>
				<category><![CDATA[Codecademy]]></category>
		<category><![CDATA[edx]]></category>
		<category><![CDATA[FreeCause]]></category>
		<category><![CDATA[Harvard]]></category>
		<category><![CDATA[javascript]]></category>
		<category><![CDATA[MITx]]></category>
		<category><![CDATA[programming]]></category>
		<category><![CDATA[Zach Sims]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=542829</guid>
		<description><![CDATA[The thought that everyone should write software is gaining steam. The reasoning is that if all the people who use software actually understand how to build software, everyone's better off. But if everyone codes, what's that mean for the professionals?<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=542829&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
				<content:encoded><![CDATA[<p><a href="http://gigaom.com/cloud/everybody-codes/shutterstock_95646178-1/" rel="attachment wp-att-542831"><img  title="shutterstock_95646178 (1)" src="http://gigaom2.files.wordpress.com/2012/07/shutterstock_95646178-1.jpg?w=300&#038;h=225" alt="" width="300" height="225" class="alignleft size-medium wp-image-542831" /></a>The belief that everyone should learn to write software is gaining more credence. Even New York City<a href="http://developers.slashdot.org/story/12/01/07/1935227/nyc-mayor-bloomberg-vows-to-learn-to-code-in-2012"> Mayor Michael Bloomberg promised to learn to code</a> this year. (It&#8217;s unclear if he&#8217;s followed through, but Bloomberg was a computer science major so he probably still knows his way around a keyboard.) The thinking is that if all the people who use software actually understand how to <em>build</em> software, everyone&#8217;s better off.</p>
<p><a href="http://www.freecause.com/">FreeCause,</a> a Boston-based arm of Rakuten, a Japanese e-commerce company, is teaching all 60 employees JavaScript as part of an effort to narrow the tech divide, according to a recent <em><a href="http://www.bostonglobe.com/business/2012/07/10/software-company-freecause-teaching-every-employee-how-code/Wc1Q5XhglOQalYMwu6iUdO/story.html">Boston Globe</a> </em>story.  &#8221;I thought that this would facilitate more efficiency, bring our teams closer together and ultimately make our company perform better,&#8221; FreeCause CEO Michael Jaconi told the Globe.</p>
<p class="hiddenSpellError">Zach Sims, co-founder and president of <a href="http://www.codecademy.com">Codecademy</a> &#8212; which offers online coursework to teach coding and which FreeCause uses &#8212; clearly wants this trend to continue. In a recent interview, he told me many other companies including digital ad agencies are using <a href="http://www.codecademy.com">Codecademy</a>, but couldn&#8217;t share names. Courses in JavaScript and HTML/CSS are the most popular, Sims said, because either of those skills enable a user to &#8220;pretty much build a web site in the easiest and most visual way.&#8221;  JavaScript use is mandated by browsers and is thus pretty much the language du jour.</p>
<p>Journalists wanting to do investigative reporting find it easier to crunch data when they really know the underlying tools. The same holds true for attorneys who have to pore through reams of documents, he added.</p>
<p>Codecademy is a hot startup in this space, but it&#8217;s by no means alone. MIT&#8217;s <a href="http://gigaom.com/2011/12/19/mits-new-online-courses-target-students-worldwide/">MITx program</a> (now dubbed <a href="http://gigaom.com/2012/05/02/mit-and-harvard-say-open-source-edx-can-educate-a-billion-people/">EdX</a>) aims to make university curricula &#8212; including computer programming coursework &#8212; available for free.  MIT and other EDx partners, including Harvard University, obviously see a market here.</p>
<p>That&#8217;s not to say there isn&#8217;t some push back. Some skeptics say professional programmers in these companies are called on to mentor their colleagues and this can be draining. And, if everyone&#8217;s a programmer, it&#8217;s harder for the pros to differentiate themselves, according to one programmer, Dan Frost, in an article in <a href="http://www.netmagazine.com/features/10-things-web-developers-must-know-become-truly-amazing">.net magazine</a>.</p>
<blockquote><p>We&#8217;re in a world where coding is becoming less impressive. Everyone builds sites, some of them code but you don&#8217;t have to. It&#8217;s no longer just the nerdy who can create sites, apps and features.</p>
<p>Since the web came along and people could teach themselves there have been self-taught developers. But even the graduates are under threat. I get CVs with people with computer science degrees, AI courses, various media and coding under their belt but there&#8217;s still something missing. Sometimes a lot missing.</p></blockquote>
<p>Sims, for his part, thinks the everyone-will-code trend is inevitable as technology advances. In a<em> Fast Company</em> post,  he wrote:</p>
<blockquote><p>As technology improves, white-collar jobs are going to be increasingly outsourced to machines. But if you’re worried about your job, there is an easy solution: Society’s increasing dependence on automation means it’s more important than ever to understand the systems that we depend on every day.</p></blockquote>
<p><em>Photo courtesy of <a href="http://www.shutterstock.com">Shutterstock</a> user <a href="http://www.shutterstock.com/gallery-730744p1.html">isak55</a></em></p>
<br />  <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=542829&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" /><p><a href="http://pubads.g.doubleclick.net/gampad/jump?iu=/1008864/GigaOM_RSS_300x250&#038;sz=300x250&#038;c=658715"><img src="http://pubads.g.doubleclick.net/gampad/ad?iu=/1008864/GigaOM_RSS_300x250&#038;sz=300x250&#038;c=658715" /></a></p><p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=cloud&utm_medium=editorial&utm_campaign=auto3&utm_term=542829+everybody-codes&utm_content=gigabarb">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2012/04/infrastructure-q1-cloud-and-big-data-woo-the-enterprise/?utm_source=cloud&utm_medium=editorial&utm_campaign=auto3&utm_term=542829+everybody-codes&utm_content=gigabarb">Infrastructure Q1: Cloud and big data woo enterprises</a></li><li><a href="http://pro.gigaom.com/2012/03/a-near-term-outlook-for-big-data/?utm_source=cloud&utm_medium=editorial&utm_campaign=auto3&utm_term=542829+everybody-codes&utm_content=gigabarb">A near-term outlook for big data</a></li><li><a href="http://pro.gigaom.com/2012/01/there-is-more-to-node-js-than-buzz/?utm_source=cloud&utm_medium=editorial&utm_campaign=auto3&utm_term=542829+everybody-codes&utm_content=gigabarb">There is more to Node.js than buzz</a></li></ul>]]></content:encoded>
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		<title>Red hot Codecademy gets $10m from Index and KPCB</title>
		<link>http://gigaom.com/2012/06/19/red-hot-codecademy-gets-10m-from-index-and-kpcb/</link>
		<comments>http://gigaom.com/2012/06/19/red-hot-codecademy-gets-10m-from-index-and-kpcb/#comments</comments>
		<pubDate>Tue, 19 Jun 2012 10:59:34 +0000</pubDate>
		<dc:creator>Bobbie Johnson</dc:creator>
				<category><![CDATA[Codecademy]]></category>
		<category><![CDATA[coding]]></category>
		<category><![CDATA[Education]]></category>
		<category><![CDATA[Index]]></category>
		<category><![CDATA[Index Ventures]]></category>
		<category><![CDATA[Kleiner Perkins]]></category>
		<category><![CDATA[kpcb]]></category>
		<category><![CDATA[LeWeb]]></category>
		<category><![CDATA[LeWeb London]]></category>
		<category><![CDATA[London]]></category>
		<category><![CDATA[Mary Meeker]]></category>
		<category><![CDATA[Michael Arrington]]></category>
		<category><![CDATA[New York]]></category>
		<category><![CDATA[online lessons]]></category>
		<category><![CDATA[programming]]></category>
		<category><![CDATA[Richard Branson]]></category>
		<category><![CDATA[Ron Conway]]></category>
		<category><![CDATA[Ryan Bubinski]]></category>
		<category><![CDATA[Saul Klein]]></category>
		<category><![CDATA[teaching]]></category>
		<category><![CDATA[Union Square VEntures]]></category>
		<category><![CDATA[Yuri Milner]]></category>
		<category><![CDATA[Zach Sims]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=533901</guid>
		<description><![CDATA[Education startup Codecademy -- which promises to help anyone learn to program with its game-like online courses -- is stepping up to the international market with a $10 million round of funding from new backers including Index Ventures and Kleiner Perkins. <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=533901&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
				<content:encoded><![CDATA[<p><strong>Updated: </strong>Much-vaunted New York teaching startup <a href="http://www.codecademy.com">Codecademy</a> is taking on a new round of funding, adding Index Ventures and Kleiner Perkins as investors &#8212; and raising $10 million to help it expand globally.</p>
<p><a href="http://gigaom2.files.wordpress.com/2012/01/codecademy-logo-black.jpg"><img src="http://gigaom2.files.wordpress.com/2012/01/codecademy-logo-black.jpg?w=300&#038;h=90" alt="" title="codecademy-logo-black" width="300" height="90"  class="alignright size-medium wp-image-474848" /></a>It&#8217;s fair to say that the site, which provides game-like online courses to teach people how to code, has had a blockbuster year so far. It&#8217;s spent 2012 <a href="http://gigaom.com/2012/01/23/how-codecademy-got-so-hot-so-fast/">seeing enormous growth</a>, adding <a href="http://gigaom.com/2012/01/30/codecademy-launches-platform-course-creator/">new marketplace features</a>, and gaining a legion of fans, including <a href="http://idealab.talkingpointsmemo.com/2012/01/mayor-bloomberg-will-learn-how-to-write-code-in-2012.php">New York mayor Michael Bloomberg</a>. </p>
<p>But even though the site has seen a breathless rise to prominence, the money isn&#8217;t just being used to keep the servers spinning while demand grows: it&#8217;s got ambitions too.</p>
<p>Ahead of an on-stage interview with me at <a href="http://london.leweb.co">LeWeb London</a> on Tuesday, co-founder Zach Sims told me that the new funds &#8220;give us the ability to go international&#8221; &#8212; something useful given that 50 percent of the company&#8217;s user base already comes from outside the U.S.</p>
<p>And in a post on the company&#8217;s blog, he explains his belief that the latest investors are well-placed to help it achieve that expansion.</p>
<blockquote><p>&#8220;A few weeks after we launched Code Year, we met Neil Rimer and Saul Klein of Index Ventures.  Saul told us, about the world he wanted for his kids &#8211; one where code was a foreign language as important as Chinese and English for people to learn.  Mary Meeker of Kleiner Perkins visited our office around the same time and painted a picture of a few industries that needed to be shaken up &#8211; education chief among them.&#8221;</p>
<p>&#8220;It became clear that we needed partners who both understood the importance of a global company… and the process of scaling a company far beyond the nine people we have grown to now.&#8221;</p></blockquote>
<p><a href="http://www.flickr.com/photos/hackny/7360449110/in/set-72157630104057012/lightbox/"><img src="http://gigaom2.files.wordpress.com/2012/06/codecademy-cc-hackny.jpg?w=300&#038;h=200" alt="" title="Codecademy founders Zach Sims and Ryan Bubinski, used under Creative Commons license courtesy of HackNY" width="300" height="200"  class="alignleft size-medium wp-image-533902" /></a>It&#8217;s actually the first investment from Index&#8217;s <a href="http://gigaom.com/europe/index-ventures-350-million-early-stage-fund/">new €350 million early stage fund</a>, but still, it&#8217;s only eight months since the business announced its last round of funding, a $2.5 million round from investors including Union Square Ventures, Ron Conway&#8217;s SV Angel and Michael Arrington&#8217;s Crunchfund. </p>
<p>This time round Union Square is following up, with Index&#8217;s Saul Klein leading the round and KPCB&#8217;s Mary Meeker joining in too.</p>
<p>So what do they see in it? </p>
<p>Index&#8217;s Klein told me that he was excited by Codecademy for many reasons, but not least because &#8220;it&#8217;s not a content-needy educational publisher&#8221; but &#8220;a marketplace for students and teachers.&#8221; </p>
<p>He also pointed out that with a global depression, it made sense to back a company that gives people the chance to learn new skills and potentially find jobs that they wouldn&#8217;t have otherwise been able to access.</p>
<p>That seems a proposition that is not just popular with VCs but also a magnet for billionaire tycoons: not only did Bloomberg express his support for the site, but investors include Russian Yuri Milner (who adds to his previous investment) and Virgin founder Richard Branson. </p>
<p>Here&#8217;s my chat with Zach Simms at LeWeb:</p>
<p><object width="560" height="315"><param name="movie" value="http://www.youtube.com/v/frRViRezEPQ?version=3&amp;hl=en_US"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/frRViRezEPQ?version=3&amp;hl=en_US" type="application/x-shockwave-flash" width="560" height="315" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p><em>Photograph of Codecademy founders Zach Sims and Ryan Bubinski used under Creative Commons license courtesy of <a href="http://www.flickr.com/photos/hackny/7175243269/in/set-72157630104057012/">Hack NY</a></em></p>
<br />  <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=533901&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" /><p><a href="http://pubads.g.doubleclick.net/gampad/jump?iu=/1008864/GigaOM_RSS_300x250&#038;sz=300x250&#038;c=212093"><img src="http://pubads.g.doubleclick.net/gampad/ad?iu=/1008864/GigaOM_RSS_300x250&#038;sz=300x250&#038;c=212093" /></a></p><p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=533901+red-hot-codecademy-gets-10m-from-index-and-kpcb&utm_content=bobbiejohnson">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/09/the-future-of-mobile-a-segment-analysis-by-gigaom-pro/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=533901+red-hot-codecademy-gets-10m-from-index-and-kpcb&utm_content=bobbiejohnson">The future of mobile: a segment analysis by GigaOM Pro</a></li><li><a href="http://pro.gigaom.com/2011/08/gigaom-euro-20-the-european-startups-to-watch/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=533901+red-hot-codecademy-gets-10m-from-index-and-kpcb&utm_content=bobbiejohnson">GigaOM Euro 20: the European startups to watch</a></li><li><a href="http://pro.gigaom.com/2012/02/facebooks-ipo-filing-the-opening-shot-heard-round-the-world/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=533901+red-hot-codecademy-gets-10m-from-index-and-kpcb&utm_content=bobbiejohnson">Facebook&#8217;s IPO filing: ideas and implications</a></li></ul>]]></content:encoded>
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		<title>Codecademy launches platform to let anyone create coding lessons</title>
		<link>http://gigaom.com/2012/01/30/codecademy-launches-platform-course-creator/</link>
		<comments>http://gigaom.com/2012/01/30/codecademy-launches-platform-course-creator/#comments</comments>
		<pubDate>Mon, 30 Jan 2012 23:54:06 +0000</pubDate>
		<dc:creator>Colleen Taylor</dc:creator>
				<category><![CDATA[Business/Finance]]></category>
		<category><![CDATA[Codecademy]]></category>
		<category><![CDATA[Education]]></category>
		<category><![CDATA[Educational programming language]]></category>
		<category><![CDATA[entertainmentculture]]></category>
		<category><![CDATA[Information science]]></category>
		<category><![CDATA[interactive and social web application]]></category>
		<category><![CDATA[interactivity]]></category>
		<category><![CDATA[technologyinternet]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=478344</guid>
		<description><![CDATA[Codecademy, the startup that makes an interactive and social web application aimed at teaching people how to write computer code, has gone the platform route. On Monday, the company debuted Course Creator, a platform that allows anyone to make educational courses to teach programming techniques. <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=478344&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
				<content:encoded><![CDATA[<p><a href="http://gigaom2.files.wordpress.com/2012/01/codecademy-logo-black.jpg"><img  title="codecademy-logo-black" src="http://gigaom2.files.wordpress.com/2012/01/codecademy-logo-black.jpg?w=240&#038;h=72" alt="" width="240" height="72" class="alignleft  wp-image-474848" /></a><a href="http://www.codecademy.com">Codecademy</a>, the startup that makes an interactive and social web application aimed at teaching people how to write computer code, has gone the platform route.</p>
<p>On Monday, the company debuted <a href="http://www.codecademy.com/creators">Course Creator</a>, a platform that allows anyone to make educational courses to teach programming techniques. Up until now, Codecademy, <a href="http://gigaom.com/2011/08/23/5-startups-to-watch-y-combinator-summer-2011-class/">which launched</a> in the summer 2011 class of Y Combinator, has developed all of its programming courses in-house.</p>
<div id="attachment_478362" class="wp-caption alignright" style="width: 310px"><a href="http://gigaom2.files.wordpress.com/2012/01/coursecreator.jpg"><img  title="coursecreator" src="http://gigaom2.files.wordpress.com/2012/01/coursecreator.jpg?w=300&#038;h=160" alt="" width="300" height="160" class="size-medium wp-image-478362" /></a><p class="wp-caption-text">Codecademy Course Creator screenshot (click to enlarge)</p></div>
<p>Codecademy co-founder and CEO Zach Sims tells me that the company has received thousands of requests from users keen to build their own coursework on the site, and views the launch of Course Creator as a major step in the company&#8217;s growth. &#8220;This is probably the biggest announcement we&#8217;ve made yet,&#8221; Sims said in an email Monday. &#8220;We&#8217;re going from being a content company (creating courses) to becoming a platform for others to create courses.&#8221;</p>
<p>With <a href="http://gigaom.com/2012/01/23/how-codecademy-got-so-hot-so-fast/">the huge amount of user demand</a> that Codecademy has seen since its launch only five months ago &#8212; the site has one million users and counting &#8212; the shift to become a platform play is a very smart one. Codecademy has just six full-time staff members, so its in-house ability to build courses was naturally limited. Now the company can become a full on ecosystem to facilitate education between its own users.</p>
<p>The financial implications here are interesting, too. Codecademy hasn&#8217;t started making any money yet, but down the line, the company has said it could charge for premium courses and services. Now, there&#8217;s potential for user-created courses to be part of a future Codecademy premium section. It would be nice to see Codecademy&#8217;s Course Creator evolve to become a revenue sharing platform &#8212; a place where people can teach others an increasingly important skill, and make some money while doing it.</p>
<br />  <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=478344&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" /><p><a href="http://pubads.g.doubleclick.net/gampad/jump?iu=/1008864/GigaOM_RSS_300x250&#038;sz=300x250&#038;c=406962"><img src="http://pubads.g.doubleclick.net/gampad/ad?iu=/1008864/GigaOM_RSS_300x250&#038;sz=300x250&#038;c=406962" /></a></p><p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=478344+codecademy-launches-platform-course-creator&utm_content=colleengigaom">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/11/a-clouded-view-of-google-music/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=478344+codecademy-launches-platform-course-creator&utm_content=colleengigaom">A clouded view of Google Music</a></li><li><a href="http://pro.gigaom.com/2012/01/trouble-in-tinseltown/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=478344+codecademy-launches-platform-course-creator&utm_content=colleengigaom">Trouble in Tinseltown</a></li><li><a href="http://pro.gigaom.com/2011/12/will-cloud-computing-push-the-bric-market-to-the-front/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=478344+codecademy-launches-platform-course-creator&utm_content=colleengigaom">Will cloud computing push the BRIC market to the front?</a></li></ul>]]></content:encoded>
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		<title>How Codecademy got so hot, so fast</title>
		<link>http://gigaom.com/2012/01/23/how-codecademy-got-so-hot-so-fast/</link>
		<comments>http://gigaom.com/2012/01/23/how-codecademy-got-so-hot-so-fast/#comments</comments>
		<pubDate>Tue, 24 Jan 2012 01:18:44 +0000</pubDate>
		<dc:creator>Colleen Taylor</dc:creator>
				<category><![CDATA[angel]]></category>
		<category><![CDATA[co-founder]]></category>
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		<category><![CDATA[experienced programmer]]></category>
		<category><![CDATA[Fixed point combinator]]></category>
		<category><![CDATA[funding]]></category>
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		<category><![CDATA[Lambda calculus]]></category>
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		<category><![CDATA[Meetup.com]]></category>
		<category><![CDATA[Michael Bloomberg]]></category>
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		<category><![CDATA[official]]></category>
		<category><![CDATA[online forums]]></category>
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		<category><![CDATA[Ryan Bubinski]]></category>
		<category><![CDATA[SIM]]></category>
		<category><![CDATA[Sims Publications Inc]]></category>
		<category><![CDATA[tech industry executive]]></category>
		<category><![CDATA[The Sims]]></category>
		<category><![CDATA[Union Square VEntures]]></category>
		<category><![CDATA[usd]]></category>
		<category><![CDATA[venture capital]]></category>
		<category><![CDATA[web applications]]></category>
		<category><![CDATA[web product]]></category>
		<category><![CDATA[web startup]]></category>
		<category><![CDATA[Windows games]]></category>
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		<category><![CDATA[Yuri Milner]]></category>
		<category><![CDATA[Zach Sims]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=474651</guid>
		<description><![CDATA[Codecademy, which teaches users how to program for free with an interactive and social web application, has garnered more than 1 million users in less than five months. We talked to co-founder and CEO Zach Sims about how Codecademy started and where it's going.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=474651&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
				<content:encoded><![CDATA[<p><a href="http://gigaom2.files.wordpress.com/2012/01/codecademy-logo-black.jpg"><img  title="codecademy-logo-black" src="http://gigaom2.files.wordpress.com/2012/01/codecademy-logo-black.jpg?w=300&#038;h=90" alt="" width="300" height="90" class="alignright size-medium wp-image-474848" /></a><a href="http://www.codecademy.com/">Codecademy</a> is on fire right now. The startup, which teaches users how to program with an interactive and social web application, has garnered more than 1 million users (including bold-faced names <a href="http://idealab.talkingpointsmemo.com/2012/01/mayor-bloomberg-will-learn-how-to-write-code-in-2012.php">such as</a> New York City Mayor Michael Bloomberg) and made learning how to write computer code trendy with its &#8220;Code Year&#8221; <a href="http://codeyear.com/">program</a> aimed at the New Year&#8217;s resolution crowd. And all this from a startup that&#8217;s only five months old, with just five full-time staffers.</p>
<p>I sat down with Codecademy co-founder and CEO Zach Sims to hear about how the company got to this point so quickly, and what&#8217;s on deck for the months ahead. Here are a few key takeaways:</p>
<h2>Necessity breeds invention</h2>
<p>The idea behind Codecademy emerged out of the founding duo&#8217;s frustrations with the status quo of learning how to program. Co-founder Ryan Bubinski was already an experienced programmer who spent his weekends and free time during college teaching other students how to build web applications; but Sims was not nearly as familiar with coding. When the two entered <a href="http://gigaom.com/2011/08/23/5-startups-to-watch-y-combinator-summer-2011-class/">Y Combinator&#8217;s summer 2011 class</a> together in the hopes of launching a web startup, Sims tried to learn how to code on his own so that he could be of more help on the technical side of whatever business they founded.</p>
<p>&#8220;I was watching videos and tutorials and reading books,&#8221; Sims said. &#8220;But I found I learn best by building things and breaking things, not by just reading something. I wanted something interactive where I could learn in bite-sized pieces, and actually practice what I learned along the way.&#8221; So Sims and Bubinski decided to use their time at Y Combinator to build exactly that &#8212; and Codecademy was born. The company is now backed with $2.5 million in venture capital from a <a href="http://bits.blogs.nytimes.com/2011/10/27/codecademy-lands-2-5-million-from-investors/">handful of elite investors</a> including Union Square Ventures, O’Reilly Ventures, SV Angel and Yuri Milner.</p>
<h2>Timing is everything</h2>
<p>Codecademy&#8217;s message &#8212; that knowing how to write computer code is becoming just as important as knowing how to read or write &#8212; could not have come at a better time. While many sectors of the economy are suffering from layoffs and underemployment, the tech industry is having a <a href="http://gigaom.com/2011/07/29/hiring-engineers-silicon-valley-perks/">full-on hiring crunch</a>. Nearly every tech industry executive I talk to is currently looking to hire as many good engineers as he or she can find. The only problem is that not enough people right now have the programming skills necessary for those jobs.</p>
<div id="attachment_474856" class="wp-caption alignleft" style="width: 310px"><a href="http://gigaom2.files.wordpress.com/2012/01/codecademyscreenshot.jpg"><img  title="codecademyscreenshot" src="http://gigaom2.files.wordpress.com/2012/01/codecademyscreenshot.jpg?w=300&#038;h=172" alt="" width="300" height="172" class="size-medium wp-image-474856" /></a><p class="wp-caption-text">Screenshot of an introductory Codecademy lesson (click to enlarge)</p></div>
<p>&#8220;Programming is the new literacy,&#8221; Sims said. &#8220;We&#8217;re all walking around with these phones in our pockets, using all these apps, but no one understands how any of it works. There are just not enough engineers, and this is the job of the future.&#8221; That Codecademy launched just when this started to become apparent on a larger scale has been key to its early success.</p>
<h2>Listening to users &#8212; online and off</h2>
<p>When Codecademy&#8217;s users started getting together offline by scheduling real-life meetups, the company decided to follow them. Last week saw the launch of official Codecademy meetups, and there are now <a href="http://www.meetup.com/codeyear/">official meetup groups</a> in 171 regional areas worldwide to let people get together in person to discuss their progress learning how to code. Also last week Codecademy launched a Q&amp;A feature within its web product to let people talk to each other via online forums while doing the Codecademy lessons.</p>
<h2>Getting bigger, but staying scrappy</h2>
<p>For now, Codecademy does not make any revenue, but in the future it could start charging for more advanced lessons and premium services, Sims said. Any revenue generation plans are a bit farther out on the horizon, as right now the company&#8217;s focus is on growing its user base and adding new lessons to the core free service. One thing is certain, though: Codecademy has no plans to become an accredited learning institution that charges for a degree.</p>
<p>Sims, who studied Political Science at Columbia University but dropped out several credits shy of graduation, said that Codecademy is founded on the belief that skills are the most important factor in getting good work &#8212; not educational credentials. &#8220;If you look at a lot of Silicon valley companies, they don&#8217;t hire based on a degree. A lot of the best programmers in the industry never even went to college at all,&#8221; he said. &#8220;Your skills should speak for themselves.&#8221; That sounds like a worthwhile lesson in itself.</p>
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