When it comes to using big data technology effectively, there’s a lot to like about SaaS. When companies like BloomReach create and analyze massive web-wide data sets, they automate insights that almost no individual company could discover on its own. Read more »
BloomReach, which offers a big data parsing service that etailers can use to juice their web sites, netted $25 million in new funding which it will use to boost both sales and marketing and research and development efforts. Read more »
A major limitation of big data is that the technologies used to analyze it are not easy to learn. It doesn’t have to be that way, and technologies like data visualization and cloud-based tools target less-sophisticated users — from business users to receptionists to high school students. Read more at GigaOM Pro »
Discussions about the cloud now involve more than just the IT department. New developments in hardware architectures, more-energy-efficient data centers, regulatory concerns and simplifying analytics are all discussions currently circling through the industry. Here’s what to consider when thinking about your business in the cloud. Read more at GigaOM Pro »
Big data and the marketing world go together like peanut butter and jelly. Marketers want to present their brands in the most-effective manner possible and always put the right ad in front of the right person. Big data makes that possible at a whole new level. Read more »
The headline might sound like buzzword stew, but it couldn’t be any truer. For companies willing to make the leap to cloud services, there will be a lot of companies willing to make big data as easy as paying your bill every month. Read more »
One solution to the big data skills shortage has been consulting firms that specialize in deploying big data systems companies need to make sense of their information. These companies will continue to play a vital role in helping us make sense of the the data deluge. Read more at GigaOM Pro »
Big data now touches everything from enterprises to smart-meter startups, while Hadoop is fast becoming the leading tool to analyze that data, and debates around privacy abound. GigaOM Pro analysts offer insights on what to consider when it comes to big data decisions for your business. Read more at GigaOM Pro »
BloomReach emerged from stealth mode a message about how it will help ensure companies get their web pages heard above the noise online. Using a potent brew of big data techniques, BloomReach says it can significantly improve traffic by making pages more relevant to consumers. Read more »
The great thing about big data is that there’s still plenty of room for new blood, especially for companies that want to leave infrastructure in the rearview mirror. At this point, the data-infrastructure space, including Hadoop, is well-funded and nearly saturated, but it also needs help. Read more »
