For The Win wants to take a BuzzFeed-style viral media approach to sports media. The new site, which will compete with rivals like Deadspin, will focus on finding “shareable” content that will be appealing even to people who don’t follow sports. Read more at paidContent »
Critics say user-generated networks like Bleacher Report are just SEO-driven content farms that generate “clickbait” posts designed to drive low-quality traffic — but they also provide the opportunity for writers to show their abilities without having to work their way through the traditional media ecosystem. Read more »
Remember the hired gun lawyers who scoured the internet for copyright infringement and then took a cut of the legal settlement? If you thought those tactics vanished with notorious copyright troll, Righthaven, you’re mistaken. Here’s a look at a new form of copyright trolling. Read more »
Men’s lifestyle site Thrillist Media Group, which includes daily email newsletters and group-buying site JackThreads, has raised $13.1 million in Series A funding. The company plans to use the new funding to build out content and expand its presence in mobile and e-commerce. Read more at paidContent »
Personalized reading app Zite is adding additional publishers to its three-month-old publisher program. New additions include The Chicago Tribune, Los Angeles Times, Hearst’s “Harper’s Bazaar,” the International Business Times and others. All will have their own sections within Zite. Read more at paidContent »
Bleacher Report is looking less like a geeky fan site and more like a sports media operation. Read more at paidContent »
Bleacher Report appears determined to prove that love of minutia-based sports fare has no bounds. Today, the upstart sports site announced t… Read more at paidContent »
Bleacher Report appears determined to prove that love of minutia-based sports fare has no bounds. Today, the upstart sports site announced the launch of new YouTube channels, though its business strategy behind these video offerings isn’t clear. Read more »
Bleacher Report is using part of the $22 million cash infusion it received last summer to hire twenty bona fide writers. The move will likel… Read more at paidContent »
Gannett (NYSE: GCI) Co. has bought The Big Lead and a family of other sports blogs. The company hopes the acquisition, when combined with it… Read more at paidContent »
