Why Apple took the risk with Maps
As the mobile game is shifting from hardware to services, Apple needs to have more deep services of its own, rather than relying on competition. And maps is an important control point for the company. Read more »
Wifarer’s mobile app doesn’t just map the indoors: It maps the objects within
Indoor-positioning-startup Wifarer has landed its first customer, the Royal BC Museum, in Victoria, Canada. Wifarer and the BC, however, aren’t just slinging location-triggered coupons. The museum is using Wifarer technology to create an object-aware virtual guide to its exhibits. Read more »
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Takeaways from mobile’s second quarter
Apple and Google still dominate the smartphone space, but look out for Microsoft, which finally has some muscle behind its mobile strategy. Meanwhile mobile-browser developers went head-to-head with native apps, and Facebook continued to buy mobile expertise via acquisition. Read more at GigaOM Pro »
No joke: Now Germany wants to kill Bing Maps too
Microsoft’s Bing StreetSide service was offering a welcome replacement for Google’s out-of-date Street View imagery in Germany, but now privacy complaints have seen it taken offline. When will somebody realize these complaints have gone too far? Read more »
Bing Becoming Search in Name Only
With Google having tied up the search market, Microsoft is redefining the category to include browsing and discovery. Executives at a press conference in San Francisco today presented Bing as a portal that organizes information to anticipate what users may want to know and decide. Read more »
