Free-to-play games, which monetize through in-app purchases, now account for 65 percent of revenue among the top 100 games in the App Store, overtaking paid downloads, which were the most successful revenue model six months ago. It’s another sign that freemium rules for many developers. Read More »
Tech
Apple isn’t just tweaking its App Store rankings to include more than download numbers and possibly lessen the impact of incentivized pay-per-install marketing campaigns. It’s actually banning apps that use pay-per-install, according to one of the leading providers, Tapjoy. Read More »
The big Android news this week, without question, was the launch of the Motorola Cliq, a smartphone that sports a sliding keyboard and is optimized for social network interaction. The Android platform, of course, is designed to make the most out of a continuous web… Read More »
