Most people want to share content that makes them look good — a concept that Gravity CEO Amit Kapur called “peacocking” at paidContent 2012 this afternoon. Sometimes that urge is a good thing, but sometimes it gets in the way of delivering a truly personalized online experience. Read more at paidContent »
Gravity, a Los Angeles-based startup co-founded by three former MySpace executives launched a beta version of its service that tries to re-invent the concept of conversations. Looking at it purely from a very surface level, they have their work cut out for them. Read more »
The world’s top social network has finally bought its ticket for the third-party developer party. In a switch from its early days as a Fox subsidiary, MySpace has fallen in line with its competitors — it plans to ask programmers to its San Francisco development office […] Read more »
