Outbrain, a content discovery platform that helps online publishers drive engagement, has raised $35 million in a Series D round led by Index Ventures with participation from existing investors Carmel Ventures and Lightspeed Venture Partners. That brings Outbrain’s total funding to $64 million dollars. Read more »
Facebook’s Carolyn Everson was tight-lipped several months ago at paidContent Advertising when the subject of mobile advertising was discuss… Read more at paidContent »
So much that happens in the online space is dependent upon measurement. The ability to measure results also greatly influences the ability t… Read more at paidContent »
Apple (NSDQ: AAPL) has had a clean run at the mobile market in the last few years with only a few bumps — now it looks like it might be try… Read more at paidContent »
On the back of its latest executive appointments — a new head of sales, and a new head of HR — AOL (NYSE: AOL) is pressing on with more re… Read more at paidContent »
Mobile ads today make up less than one percent of all money spent on media advertising, and a poll just out from Harris Interactive, commiss… Read more at paidContent »
People spent 30 percent more time on their mobile devices over the last year than they did the year before, and also spent more time on mobi… Read more at paidContent »
Last week, companies including Google, Facebook and NetShelter introduced new products and services that, while unrelated, all promise to be new vehicles for web content discovery. And with so many new offerings coming to market, content companies must evaluate whether and how to best use services ... Read more at GigaOM Pro »
The news aggregating behemoth Huffington Post is continuing its march into new markets: the next stop is Spain, where the site will partner… Read more at paidContent »
Major news outlets this week reported that merchants filed a lawsuit against Groupon (NSDQ: GRPN) for tampering with electronic contracts. T… Read more at paidContent »
Another executive move at AOL (NYSE: AOL), which has seen a fair few of them in the last several months: the company today announced that it… Read more at paidContent »
In fashion, they say, what goes around comes around. Now designers, fashionistas and historians — as well as advertisers and the simply cur… Read more at paidContent »
Some “strategic” investments and partnerships leave you scratching your head looking for the rationale — and questioning the viability of a… Read more at paidContent »
The blog ad network NetShelter, which counts with hundreds of technology blogs and some 4,800 bloggers among the sites for which it sells ad… Read more at paidContent »
A French company has filed a new claim to reflect the harm it says it incurred after Google (NSDQ: GOOG) unplugged it from its AdWords progr… Read more at paidContent »
After demonstrating how tablets trump smartphones and PCs for leisurely and long-form reading, iPad’s new wave of magazine-like content aggr… Read more at paidContent »
Following on from its acquisition of mobile software developer SPB at the end of November, Yandex is making one more move to increase its ub… Read more at paidContent »
The “quadrennial” events of the Olympics, the national U.S. political races, thew European Football Championship, along with the recovery of… Read more at paidContent »
When Digitas head Laura Lang starts her new job as CEO of Time Inc. (NYSE: TWX) in January, she’s not only going to be filling the nine mont… Read more at paidContent »
Back in June, paidContent reported how the UK’s advertising regulator had started reprimanding Groupon (NSDQ: GRPN) after a growing number o… Read more at paidContent »
After finding Groupon’s U.K. operation in breach of advertising rules nearly 50 times this year, officials are now referring complaints to regulators conducting a wider investigation into the company’s business practices. Read more »
It’s taken a few years, but Amazon (NSDQ: AMZN) has really ramped up the number of countries where it is selling its Kindle products. Today… Read more at paidContent »
On the heels of the Economist claiming one million monthly mobile readers of its magazine across Apple (NSDQ: AAPL) and Android devices, ano… Read more at paidContent »
“Save to Foursquare” buttons now appear alongside web content at New York magazine, *Time* Out, and a variety of other publishers, allowing… Read more at paidContent »
Nine months after he fired Jack Griffin, Time Warner (NYSE: TWX) CEO Jeff Bewkes has finally filled the most prominent empty chair at the me… Read more at paidContent »
Adobe (NSDQ: ADBE) began the month by buying online video ad manager Auditude and now it’s bring November to a close with the acquisition of… Read more at paidContent »
Here’s why the most valuable part of A&N Media’s digital empire has little to do with news and its display ads, and everything to do with cl… Read more at paidContent »
LiveIntent, a New York City-based start-up is announcing today the release of LiveIntent for Publishers, a self-serve tool that allows companies that send out email newsletters, notifications and other communications to place ads that are served up in real-time like online display ads. Read more »
As the New York Times (NYSE: NYT) Co.-owned About Group continues its turnaround efforts in the face of weak display and cost-per-click ad s… Read more at paidContent »
Another step in Twitter’s mobile acquisition trail: the microblogging and messaging service has acquired Whisper Systems, a enterprise mobil… Read more at paidContent »
The news that Facebook is planning an initial public offering that could value the company at $100 billion just reinforces how it has become a kind of social utility. How does that change the way we look at the network and what it does? Read more »
Internet advertisers this month took a fresh stab at persuading federal privacy regulators to leave them alone. The advertisers are touting… Read more at paidContent »
Just a few days after DMGT said online car classifieds are proving “challenging”, AutoTrader’s operator has reported strong gains in the sam… Read more at paidContent »
With last week’s hiring of Gilt City’s Fernando Romero, as VP of ad sales of women’s lifestyle guide DailyCandy, the company has decided tha… Read more at paidContent »
Despite warnings from groups like the OECD that Europe and the U.S. are heading into recession, the flurry of online and mobile activity tha… Read more at paidContent »
Apple (NSDQ: AAPL) acolytes will probably be saying “told you so” when they hear of this: sales of the iPhone, which had been in decline in… Read more at paidContent »
China’s internet market is growing fast. Search engine revenue grew 20.3 percent through Q3 to 5.38 billion yuan, according to Analysys. Read more at paidContent »
After weeks of rumors about Microsoft (NSDQ: MSFT) considering another bid for Yahoo (NSDQ: YHOO), Dealbook is reporting that the software g… Read more at paidContent »