For those that questioned the acquisition of Joost by ad firm Adconion last year, or the subsequent transformation of the online video portal into a video ad network, the early results are in, and they are surprisingly positive. Hidden in yesterday’s comScore release of February stats […] Read more »
Joost, just a few months after having its assets purchased by Adconion Media Group, has found new life as a video ad network. The just-launched Joost Video Network will serve up in-banner and in-stream ads to targeted audiences. Read more »
After three years of trying — and failing — to make a business out of running an online video portal, Joost has been acquired by advertising and branded entertainment firm Adconion Media Group. Terms of the deal weren’t disclosed, but the acquisition will come as little […] Read more »
So you’ve made your awesome web show, now what? You’re not successful unless you get an audience. And attracting views for your video series is not a simple feat. Distribution and promotion are recurring conundrums in online video, as we saw (most recently) on Friday, when […] Read more »
CBS Drops Moblogic; network stops creating new episodes; host Lindsay Campbell is still under contract with CBS, but evaluating new opportunities. (Moblogic: MediaMemo; Campbell: Beet.TV) Netflix on Xbox Missing Sony Movies; omission not because of ill will between competing game console makers, rather Netflix didn’t get […] Read more »
HealthiNation Raises $7.5 Million; online video network gets second round led by Intel Capital and existing investor MK Capital. (paidContent) Joost Picks Up Wizzard Media Content; catalog of video content from the podcasting network including Tiki Bar TV headed to the P2P online TV service. (release) […] Read more »
[qi:115] Megamillion-dollar rounds of funding for ad networks show that investors, despite the likelihood of a recession, continue to be dazzled by the glamor of online advertising. Glam raised $85 million (giving it a valuation of $500 million) and London-based Adconion raised $80 million. Their mega-valuations […] Read more »