Media data specialist Gracenote wants to show you ads that matter to what you watch and who you are. To do so, the company is looking to embed video recognition and ad swapping technology right into the TV set. First trials are set to start 2013. Read more »
Shazam’s mobile app is now able to recognize almost any TV show on more than 160 U.S. TV channels – but it isn’t looking to take those smarts into the set-top box space any time soon. One reason: Interactive TV just doesn’t have the same scale. Read more »
Apple is taking a lot of stick (even more than usual) about hanging tough with premium pricing despite the global financial meltdown, and it almost never offers discounts or sales. So how can budget-constrained Macheads economize on system upgrades? One solution is to buy a less-expensive […] Read more »
