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Buffer Twitter scheduling screenshot

It might be a marketing tactic, but it’s certainly a refreshing one: Buffer, the app best known for scheduling your tweets and Facebook status updates, candidly explains how they’ve been profitable so far and why they aren’t necessarily looking for more fundraising right now. Read more »

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crowd

Crowd labor is outsourced information work that can be provisioned automatically. It’s ideally, inexpensive, on demand, and elastic. Platforms providing such services are on the rise in 2012, promising customers lower labor costs in the short term and higher-quality output in the long term. Read more at GigaOM Pro »

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ruler

Brand advertising’s focus on cross-platform media measurement has grown dramatically in the past five years. Within the next 36 months cross-platform digital video advertising will standardize, driven by the shift in media dollars to online viewing and the adoption of the Making Measurement Make Sense (3MS) initiative. Read more at GigaOM Pro »

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newspapers

The folks at News.me closed their doors to future iOS downloads on Wednesday, saying they would no longer attempt to compete with Twitter in the curation space as the social network closes down on third-party requirements. In other words, another Twitter app bites the dust. Read more »

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gigaompromasterimagenewnet

Social media technologies continue to permeate marketing and enterprise collaboration, even if investors felt let down in the third quarter by their consumer-facing businesses like Facebook, Groupon, and Zynga. So B2B technology offerings in support of marketing and collaboration will soon steal all the social tech attention. This quarterly wrap-up analyzes these events, and provides a near-term outlook for trends, technologies and companies to watch in the next 18 to 24 months. Read more at GigaOM Pro »

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gigaompromasterimageconnected

The third quarter saw many parts of the traditional media business in flux. Other developments included the rollout of new device-based content ecosystems, red flags and red ink for traditional consumer electronics makers, and a resurgence of consumer purchases of movies. Read more at GigaOM Pro »

cabana, Twitter
photo: Cabana

Twitter continued its buying spree by acquiring mobile app development platform Cabana for an undisclosed price. Cabana will help Twitter’s developer create new experiences for the Twitter ecosystem. Read more »

Twitter Bird perched on gavel
photo: Shutterstock Composition: Bird via basel101658 / Gavel via Alexander A. Sobolev

Win or lose, it usually doesn’t cost a lot for patent trolls to bring spurious lawsuits against companies and technologists. In this guest post, Ben Lee of Twitter argues that it’s time for trolls to bear more of the costs they create with baseless lawsuits. Read more »

Neil Young

News that Neil Young is on Twitter led thousands of exultant fans to follow him. It’s too bad, then, that Young appears to have nothing to do with the account. The fake hype reflects badly on both the company and the musician. Read more »

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laptopcoffee1

Welcome to the fast-growing world of work media, a class of social tools oriented toward the needs of enterprises. Their emergence is due to the shifting expectations of an increasingly social workforce and the sense that older approaches to work like email are arguably approaching obsolescence. Read more at GigaOM Pro »

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