Infographic: Apple App Store’s March to 500,000 Apps

Om Malik — Tue, 24 May 2011 12:08:41 +0000

The number of apps approved for Apple’s iOS platform has exceeded 500,000 apps according to data collected by app discovery service 148apps, mobile gaming company, Chillingo and San Francisco-based app discovery company, Chomp. Currently, the Apple App Store has 400,000 apps available for download. Nearly 36 percent of all apps are free. Average paid app costs $3.64 per app. It would cost $891,982.24 to download all apps.

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How to Market Your iPhone App: A Developer’s Guide

appency — Mon, 20 Sep 2010 07:00:05 +0000

The iTunes App Store has more than 250,000 active apps for sale. How will you get yours get noticed? After you’ve spent significant time and resources on developing and releasing it, you can’t simply wait for it to be “discovered.” In today’s crowded marketplace, you need a strategic and savvy marketing approach to sell your app — or you risk it getting lost in an ever-expanding deluge of sub-par offerings. Navigating the nuances of app marketing involves many steps, from knowing the finer points of search engine optimization to understanding Apple’s ranking policies and how to use social networks to your advantage. This guide offers strategies for all of those topics and countless others, including app design; choosing a release date; Facebook, Twitter and YouTube marketing ideas; what makes or breaks a press release; and tips on how to win the approval of the ever-influential app blogger.

GigaOM » 148apps

Infographic: Apple App Store’s March to 500,000 Apps

How to Market Your iPhone App: A Developer’s Guide