Evangelist as a tech title was first used by Apple, IIRC, for Guy Kawasaki’s position. It was, I think, a position that dealt with spreading the word more to *developers* than to bloggers and the press (none of the former at that time).

In MS’s case, with Gartenberg, this is just icky creepy.

And it makes me now wonder if any of his writing for, say, the past year was done with an eye towards eventually joining MS!

This is why I am a rabid SOB and repeat over and over again on my blog that I *refuse* to shill for *anyone* and that I am NOT NOT NOT looking to be employed by any tech company — or any company at all, for that matter. Goddammit, people have to be able to *trust* what someone writes.

Ptui!

Sounds like a salesman to me. I don’t understand why we need all these fancy job titles. I always look at a job description now as i don’t understand what half of the titles are ment to mean :)