Getting to grips with social media (including Twitter, Facebook and LinkedIn, among others) is crucial for any web worker. Social media helps us stay connected, market ourselves, find opportunities and learn the skills that we need to be successful.
Social Media
A new survey funded by Craigslist founder Craig Newmark looked at public attitudes toward the news media and found that only a tiny fraction of those surveyed care whether a news source is the first to report something. The most important quality by far was trustworthiness. Read More »
Yahoo’s once dominant position with display advertising is now officially over. Research firm eMarketer released figures Wednesday showing t… Read More »
Facebook store flops demand a shift in emphasis
Last week, a negative Bloomberg story about Facebook storefronts described how GameStop, Gap, J.C. Penney and Nordstrom had closed their Facebook stores. That doesn’t mean retailers should give up. Instead, they should put their Facebook stores in the hands of their marketing and promotions staff and …
Contacts startup Rapportive has officially been acquired by LinkedIn, the company announced on its blog Wednesday. The deal follows weeks of speculation after rumors surfaced earlier this month. Rapportive will continue to support its popular Gmail plugin, but its acquisition could lead to greater integration with … Read More »
The tools that have revolutionized the way we live are only just starting to have an impact on scientific research. Now ResearchGate — the “Facebook of science” — is hoping to speed up the change, with a new round of investment from Founders Fund to make … Read More »
Tiny Review is a photo-sharing app with a twist: instead of adding filters and sharing with your social network a la Instagram, Tiny Review makes it easy for users to add up to three short lines of text to their photos. Read More »
Samsung has been reigning supreme in Twitter buzz relating to Mobile World Congress, but one week before the start of the show, HTC has leaped over the handset giant on news of a new “superphone” being unveiled there, according to social media number cruncher anly.tk.. Read More »
Facebook is planning to upgrade its premium ads on February 29, with the goal of boosting performance by 40 to 80 percent, according to documents obtained by iStrategyLabs’ Peter Corbett. Read More »
Microsoft loves to jump on Google’s mistakes, but probably should have taken a pass before it slammed the search giant for not following an outdated standard that a close partner also shuns. Read More »
Finnish startup ThingLink has been trying to find ways to encourage users to get excited about its “rich pictures.” Now it’s hoping it may hit the mother lode by helping advertisers and marketers build interactive images inside Facebook pages. Read More »
Search engine Yandex is looking to extend its dominance in Russia through a deal to access Twitter’s firehose — allowing users to search millions of incoming tweets in real time. Read More »
Businesses are struggling with how to evaluate the effectiveness of their social media campaigns. Currently, most companies are using metrics that fail to provide a clear picture of which marketing programs are increasing their revenues. Here, Sudha Jamthe outlines five metrics that accurately measure success. Read More »
Is Twitter a publisher of information like a newspaper, or a dumb pipe like a telephone network? A case in Australia — in which a man is suing over a defamatory tweet — highlights the difficulties Twitter could have as it tries to expand globally. Read More »
Harvard Business Review’s Tammy Erickson ponders a puzzling question for forward-thinking businesses – while most workers have trouble turning off the likes of Facebook in their personal lives, getting the same folks on board with enterprise social is a challenge. Why is that? Read More »
Yelp announced pricing of its planned IPO, with plans to sell 7.15 million shares at $12 to $14 a share. But the important thing is that Yelp has shown there is a real business to be made out of building and growing a community of users. … Read More »
Facebook, which is still planning its mobile advertising strategy, could generate $1.2 billion in its first year in six markets alone. That’s according to MobileSquared, a mobile research firm, which believes Facebook could become one of the two biggest companies in mobile advertising next to Google. … Read More »
OS X Mountain Lion looks to improve on Lion with UI refinements and some significant changes for developers. Most of those changes appear to be out in the cloud. Here’s a list of changes that Apple is rolling out, and how they will affect developers. Read More »
Yesterday, I drove past the former Sun Microsystems headquarters for the first time since Facebook moved in earlier this month. It reminded me just how influential a company Sun was, despite its somewhat unfortunate fate. Innovation was never Sun’s problem: just look at its alumni. Read More »
The latest social-local-mobile app to enter the market is Glassmap, which is like a cross-platform Find My Friends, but with more features and better battery management. The app, created by a YCombinator-backed startup, also provides better privacy, messaging and notifications than the competition. Read More »
Apple’s decision to unfriend Facebook has turned out to be a boon for third-party social services that are now finding their way into Apple operating environments. The biggest winner of them all is Twitter which gets a big boost from the upcoming OS X Mountain Lion. Read More »
The mobile payments industry can learn a lot from Starbucks, which has seen tremendous success with its year-old payment app for iPhone and Android. But very few players can match Starbucks’ brand recognition or customer demographics, and no one should expect to replicate its success.
Facebook released some metrics around early partners for its app platform, showing how the apps affect their traffic. The results? Partners like Pinterest, Fab.com, Artfinder, Foodspotting and Foodily are seeing large increases in the number of users connecting to their sites. Read More »
Engagio, which launched on Wednesday backed by seed funding from Fred Wilson of Union Square Ventures and other angel investors, pulls in comments and replies from Facebook, Twitter, LinkedIn, Tumblr and a number of other social services and sites to create a one-stop social dashboard. Read More »
Chirpify, a Portland, Oregon, startup, is unveiling its Twitter commerce platform today, an all-in-one tool that taps PayPal and allows users to monetize their tweets. The company said it’s the first one to turn Twitter into a direct sales channel. Read More »
French startup Pearltrees just scored another $6 million to help scale up its social curation service that helps people save, sort and share what they find on the web. But with dozens of services in play, is this a bubble waiting to pop? Read More »
I met my current boyfriend four years ago in the elevator of our Georgetown dorm. Our friendship slowly grew until we went on our first dat… Read More »
Tumblr hits 500 million page views a day, deals with 40,000 requests per second and sends more than a terabyte of data into its Hadoop cluster. Here’s how it went from nothing to a startup that needed to serve 15 billion page views a month. Read More »
Instead of appearing on TV or in a newspaper, events like the death of Whitney Houston are as likely to be reported in a tweet or on Facebook — and in the long run, this shrinking of the traditional “news cycle” could be a good thing. Read More »
For the past week or so, the Internet has been abuzz with news of mobile apps uploading iPhone address books without asking us. The controversy highlights the fact that social and web apps need to have the moral imperative to do the right thing. Read More »
Companies are hot on social media for a number of reasons, but perhaps chief among them should be that social platforms can create focus groups at a scale never before possible. Given the right big data tools and techniques, the insights can be fantastic. Read More »
Google is rumored to be launching an online storage drive, long after companies like Dropbox and Microsoft have launched their own offerings. The late rollout is a sign that Google is devoting too much energy to being social and less focus on enhancing Android OS. Read More »
Mobile usage is the fastest-growing part of LinkedIn’s business, but it’s not a big revenue driver — yet. That could soon change, as LinkedIn plans to test out advertising across mobile devices, now that it has gotten the product and user experience right on those platforms. … Read More »
The era of cheap digital photography means it is easier than ever to take a good picture, but it also means we are drowning in photos, and pictures have become just another form of digital detritus. Where will those digital memories be when we need them? Read More »
Glam Media on Thursday is launching a new website called Foodie.com, its first foray into the culinary space. It also serves as the first Glam site that fully incorporates the social networking features Glam acquired when it bought Ning in late 2011. Read More »
In Hollywood, $100 million will buy you about half of a Jerry Bruckheimer action movie. But YouTube (NSDQ: GOOG) is spreading that sum out t… Read More »
Who needs an awards show to tell us which movies and actors fans prefer when we have Twitter? IBM is turning its skills in social-media sentiment analysis to Hollywood awards so the world can see which movies and stars are generating the most buzz on Twitter. … Read More »
Facebook on Wednesday updated its S-1 document to the Securities and Exchange commission for its planned initial public offering, and it’s a veritable data dump of new information about the social networking company. We dug through it so you don’t have to. Read More »
The BBC has issued a new directive to its journalists telling them they must post updates to editors first rather than breaking news on Twitter, another example of how traditional media entities are struggling with their relationship to Twitter in an era of real-time, distributed news. Read More »
Path and Pinterest are getting some significant backlash because of recent decisions that appeared to put their interests ahead of their users and a lack of disclosure about that behavior. It’s a welcome reminder that the trust of users is not something to be taken lightly. Read More »
It’s not the record average of 111 million viewers who watched the game on television, but NBC (NSDQ: CMCSA) says it notched a digital miles… Read More »
A new policy from Sky News bars reporters from posting anything other than work-related content on Twitter, and even forbids them from retweeting anything that doesn’t come from a Sky account. As with so many other similar policies, this completely misses the point of social media. Read More »
Mobile World Congress is still three weeks and an ocean away, but Samsung is already threatening to steal the show. Analytics blog Anlytk has compiled Twitter data on the most referenced terms surrounding MWC and found that Samsung is already generating an enormous amount of buzz. Read More »
Klout, the San Francisco-based startup that measures people’s “influence” across a variety of social networks, has made its first acquisition with the purchase of Blockboard, a Twitter-like mobile app that functions as a community bulletin board for posting messages viewable to your neighbors. Read More »
Open-web advocates may long for a revolt against walled gardens, but in the end the success of a social network is determined by the willingness of users to put up with its restrictions. For Facebook, that is both its biggest strength and its biggest weakness. Read More »
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Refresh Kittanning: I wish a branded company would give CoWorking in Kittanning a look, (www.refresh...
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Dave Knox: This is actually the second time that Twitter has used this strategy. In Cincin...