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	<title>Comments on: The Making Of an iPhone App</title>
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		<title>By: iPhone Apps</title>
		<link>http://gigaom.com/collaboration/the-making-of-an-iphone-app/#comment-87947</link>
		<dc:creator><![CDATA[iPhone Apps]]></dc:creator>
		<pubDate>Wed, 26 May 2010 21:34:59 +0000</pubDate>
		<guid isPermaLink="false">http://webworkerdaily.com/?p=20080#comment-87947</guid>
		<description><![CDATA[&lt;p&gt;I have been tasked with the marketing of an iPhone app in the past, and I can say that it varies greatly from typical marketing, even typical internet marketing. There seems to be a comfortable balance of paid app reviews that I have a real moral problem with. I think all reviews should be merit based or contextually relevant. Paid reviews is just so disingenuous, but has become the norm for iPhone apps.&lt;/p&gt;]]></description>
		<content:encoded><![CDATA[<p>I have been tasked with the marketing of an iPhone app in the past, and I can say that it varies greatly from typical marketing, even typical internet marketing. There seems to be a comfortable balance of paid app reviews that I have a real moral problem with. I think all reviews should be merit based or contextually relevant. Paid reviews is just so disingenuous, but has become the norm for iPhone apps.</p>
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		<title>By: OD Hunte</title>
		<link>http://gigaom.com/collaboration/the-making-of-an-iphone-app/#comment-87946</link>
		<dc:creator><![CDATA[OD Hunte]]></dc:creator>
		<pubDate>Mon, 05 Oct 2009 09:33:12 +0000</pubDate>
		<guid isPermaLink="false">http://webworkerdaily.com/?p=20080#comment-87946</guid>
		<description><![CDATA[I&#039;ve just launched my first App  ITGO Interval Trainer GO and am developing several others. Appnoose is really a think tank for my App ideas. I made the decision to not try to programme apps myself as I have too much going on already in my professional life as a music producer.

The thing that is frustrating is just trying to get that front store slot in the Apps store even with a quality App. No one knows what the Apple selection process is for this but I would have thought that if your App is new and well built, designed and represents a beautiful user experience you&#039;d get a shot but alas that doesnt appear to be the case. My App has been getting five star reviews and is hands down the best interval trainer in the App store yet Apple featured some totally rubbish apps that week in the NAN section without featuring my App.

But it&#039;s still better to compete against 85,000 apps than against several million songs in terms of selling intellectual property. So I&#039;ll just keep developing, updating and hoping for a feature^^

And I agree with Davide, you have to do your own marketing..]]></description>
		<content:encoded><![CDATA[<p>I&#8217;ve just launched my first App  ITGO Interval Trainer GO and am developing several others. Appnoose is really a think tank for my App ideas. I made the decision to not try to programme apps myself as I have too much going on already in my professional life as a music producer.</p>
<p>The thing that is frustrating is just trying to get that front store slot in the Apps store even with a quality App. No one knows what the Apple selection process is for this but I would have thought that if your App is new and well built, designed and represents a beautiful user experience you&#8217;d get a shot but alas that doesnt appear to be the case. My App has been getting five star reviews and is hands down the best interval trainer in the App store yet Apple featured some totally rubbish apps that week in the NAN section without featuring my App.</p>
<p>But it&#8217;s still better to compete against 85,000 apps than against several million songs in terms of selling intellectual property. So I&#8217;ll just keep developing, updating and hoping for a feature^^</p>
<p>And I agree with Davide, you have to do your own marketing..</p>
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		<title>By: CSHsia</title>
		<link>http://gigaom.com/collaboration/the-making-of-an-iphone-app/#comment-87945</link>
		<dc:creator><![CDATA[CSHsia]]></dc:creator>
		<pubDate>Thu, 01 Oct 2009 19:56:52 +0000</pubDate>
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		<description><![CDATA[Interesting article, I&#039;m about to tackle making my own iPhone app myself. Despite being part of a tech startup, my coding skills have become quite rusty since College.

Honestly I think the key is to have a team of people in place with their individual strengths. Luckily I have my start-up team who can lend me their talents at critical moments.]]></description>
		<content:encoded><![CDATA[<p>Interesting article, I&#8217;m about to tackle making my own iPhone app myself. Despite being part of a tech startup, my coding skills have become quite rusty since College.</p>
<p>Honestly I think the key is to have a team of people in place with their individual strengths. Luckily I have my start-up team who can lend me their talents at critical moments.</p>
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		<title>By: Davide Di Cillo</title>
		<link>http://gigaom.com/collaboration/the-making-of-an-iphone-app/#comment-87944</link>
		<dc:creator><![CDATA[Davide Di Cillo]]></dc:creator>
		<pubDate>Thu, 01 Oct 2009 18:29:36 +0000</pubDate>
		<guid isPermaLink="false">http://webworkerdaily.com/?p=20080#comment-87944</guid>
		<description><![CDATA[With my company (http://www.thirtyninellc.com) we launched several applications. What I learned so far is how luck and timing could be a key factor in the success of an application. I also learned that the iTunes store should be used as marketing tool but just as a distribution. Like for traditional products,  you don&#039;t market your product in a supermarket, but on tv and other media. Of course if the supermarket put you at the entrance of the store your sales will spike, but you shouldn&#039;t relay solely on that. Thanks to twitter and facebook i was able to get one of my apps, iShotty (http://iShotty.com), up to 90,000 downloads.

Also, considering how hard is to find iphone developers we recently launched http://GetAppsDone.com, a simple job board specific for iPhone related jobs.]]></description>
		<content:encoded><![CDATA[<p>With my company (<a href="http://www.thirtyninellc.com" rel="nofollow">http://www.thirtyninellc.com</a>) we launched several applications. What I learned so far is how luck and timing could be a key factor in the success of an application. I also learned that the iTunes store should be used as marketing tool but just as a distribution. Like for traditional products,  you don&#8217;t market your product in a supermarket, but on tv and other media. Of course if the supermarket put you at the entrance of the store your sales will spike, but you shouldn&#8217;t relay solely on that. Thanks to twitter and facebook i was able to get one of my apps, iShotty (<a href="http://iShotty.com" rel="nofollow">http://iShotty.com</a>), up to 90,000 downloads.</p>
<p>Also, considering how hard is to find iphone developers we recently launched <a href="http://GetAppsDone.com" rel="nofollow">http://GetAppsDone.com</a>, a simple job board specific for iPhone related jobs.</p>
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