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	<title>Comments on: The Anti-Brand: How to Erase Yourself and Concentrate on the Content</title>
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		<title>By: Customer Service at the End of the Line</title>
		<link>http://gigaom.com/collaboration/the-anti-brand-how-to-erase-yourself-and-concentrate-on-the-content/#comment-85038</link>
		<dc:creator><![CDATA[Customer Service at the End of the Line]]></dc:creator>
		<pubDate>Wed, 22 Jul 2009 14:01:59 +0000</pubDate>
		<guid isPermaLink="false">http://webworkerdaily.com/?p=15961#comment-85038</guid>
		<description><![CDATA[[...] Like Darrell, I&#8217;m not a big fan of personal branding. I have a journalism background, and am skeptical of advertising/marketing jargon. But, unlike Darrell, I do think that it&#8217;s important to be visible, so I&#8217;ve used the above strategies to stand out in the crowd. [...]]]></description>
		<content:encoded><![CDATA[<p>[...] Like Darrell, I&#8217;m not a big fan of personal branding. I have a journalism background, and am skeptical of advertising/marketing jargon. But, unlike Darrell, I do think that it&#8217;s important to be visible, so I&#8217;ve used the above strategies to stand out in the crowd. [...]</p>
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		<title>By: Julia Smola</title>
		<link>http://gigaom.com/collaboration/the-anti-brand-how-to-erase-yourself-and-concentrate-on-the-content/#comment-85037</link>
		<dc:creator><![CDATA[Julia Smola]]></dc:creator>
		<pubDate>Wed, 22 Jul 2009 05:03:53 +0000</pubDate>
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		<description><![CDATA[Working on content especially for others creates digital references connected with subtle reminding of personal brand.]]></description>
		<content:encoded><![CDATA[<p>Working on content especially for others creates digital references connected with subtle reminding of personal brand.</p>
]]></content:encoded>
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		<title>By: Darklg Web (darklgweb) 's status on Tuesday, 21-Jul-09 11:44:20 UTC - Identi.ca</title>
		<link>http://gigaom.com/collaboration/the-anti-brand-how-to-erase-yourself-and-concentrate-on-the-content/#comment-85036</link>
		<dc:creator><![CDATA[Darklg Web (darklgweb) 's status on Tuesday, 21-Jul-09 11:44:20 UTC - Identi.ca]]></dc:creator>
		<pubDate>Tue, 21 Jul 2009 11:44:29 +0000</pubDate>
		<guid isPermaLink="false">http://webworkerdaily.com/?p=15961#comment-85036</guid>
		<description><![CDATA[[...]  http://webworkerdaily.com/2009/07/20/the-anti-brand-how-to-erase-yourself-and-concentrate-on-the-co... [...]]]></description>
		<content:encoded><![CDATA[<p>[...]  <a href="http://webworkerdaily.com/2009/07/20/the-anti-brand-how-to-erase-yourself-and-concentrate-on-the-co" rel="nofollow">http://webworkerdaily.com/2009/07/20/the-anti-brand-how-to-erase-yourself-and-concentrate-on-the-co</a>&#8230; [...]</p>
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		<title>By: Tim Ho</title>
		<link>http://gigaom.com/collaboration/the-anti-brand-how-to-erase-yourself-and-concentrate-on-the-content/#comment-85035</link>
		<dc:creator><![CDATA[Tim Ho]]></dc:creator>
		<pubDate>Tue, 21 Jul 2009 09:41:00 +0000</pubDate>
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		<description><![CDATA[Also, I think it&#039;s more relevant to use the term &quot;digital identity&quot; or even digital reputation instead of personal branding.]]></description>
		<content:encoded><![CDATA[<p>Also, I think it&#8217;s more relevant to use the term &#8220;digital identity&#8221; or even digital reputation instead of personal branding.</p>
]]></content:encoded>
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		<title>By: Ash Waechter</title>
		<link>http://gigaom.com/collaboration/the-anti-brand-how-to-erase-yourself-and-concentrate-on-the-content/#comment-85034</link>
		<dc:creator><![CDATA[Ash Waechter]]></dc:creator>
		<pubDate>Tue, 21 Jul 2009 09:30:16 +0000</pubDate>
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		<description><![CDATA[There is no doubt having a good easy to read name (unlike myself) a personal brand is a great asset to your business. But once you try to expand it may be difficult keep that personal brand afloat.  With that said, given the choice, I would go with the personal brand.]]></description>
		<content:encoded><![CDATA[<p>There is no doubt having a good easy to read name (unlike myself) a personal brand is a great asset to your business. But once you try to expand it may be difficult keep that personal brand afloat.  With that said, given the choice, I would go with the personal brand.</p>
]]></content:encoded>
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		<title>By: Tim Ho</title>
		<link>http://gigaom.com/collaboration/the-anti-brand-how-to-erase-yourself-and-concentrate-on-the-content/#comment-85033</link>
		<dc:creator><![CDATA[Tim Ho]]></dc:creator>
		<pubDate>Tue, 21 Jul 2009 02:54:44 +0000</pubDate>
		<guid isPermaLink="false">http://webworkerdaily.com/?p=15961#comment-85033</guid>
		<description><![CDATA[I agree on how important you think content is on social media, content is what groups strangers together on the internet.

However, it depends on the end purpose of being on social media, quality of content is actually an important element of personal branding.]]></description>
		<content:encoded><![CDATA[<p>I agree on how important you think content is on social media, content is what groups strangers together on the internet.</p>
<p>However, it depends on the end purpose of being on social media, quality of content is actually an important element of personal branding.</p>
]]></content:encoded>
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		<title>By: WRITE A WRITING</title>
		<link>http://gigaom.com/collaboration/the-anti-brand-how-to-erase-yourself-and-concentrate-on-the-content/#comment-85032</link>
		<dc:creator><![CDATA[WRITE A WRITING]]></dc:creator>
		<pubDate>Mon, 20 Jul 2009 22:55:49 +0000</pubDate>
		<guid isPermaLink="false">http://webworkerdaily.com/?p=15961#comment-85032</guid>
		<description><![CDATA[I&#039; d say that you need to stick to your name on social media. One it gives more personal touch, secondly as you expand further, it becomes tedious to garner more profiles and build them.. One strong profile is  a sound paltform]]></description>
		<content:encoded><![CDATA[<p>I&#8217; d say that you need to stick to your name on social media. One it gives more personal touch, secondly as you expand further, it becomes tedious to garner more profiles and build them.. One strong profile is  a sound paltform</p>
]]></content:encoded>
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