While we may not all agree on the “rules” when it comes to marketing, we can all agree that marketing has changed considerably in recent years, largely due to social media. “Inbound Marketing” is a primer for those looking to make the most of social media. Read More »
Collaboration
Two and a half years ago, the first edition of “The New Rules of Marketing and PR” hit the shelves. David Meerman Scott’s guide to using other online tools for marketing was a game changer. Last month, the second edition of the book came out. Read More »
Often it’s the (seemingly) simple applications that turn out to be the most powerful, and the most popular. Twitter is a great example of this. Ping.fm, a service that allows you to easily update a host of social networking and social media profiles all at … Read More »
