While we may not all agree on the “rules” when it comes to marketing, we can all agree that marketing has changed considerably in recent years, largely due to social media. “Inbound Marketing” is a primer for those looking to make the most of social media. Read More »
Collaboration
If you’re dreaming of becoming a web worker, check out “Undress for Success: The Naked Truth About Making Money at Home,” by Kate Lister and Tom Harnish. While the book isn’t the first on the topic of working from home, it gives you a… Read More »
I think project management books should be on every web worker’s reading list because — like it or not — even if your job title isn’t “project manager,” you still have to manage your own portion of the projects you participate in. Even some informal… Read More »
There’s no shortage of free learning materials available online for both new and experienced freelancers. While you can turn to hundreds of articles and blog posts, there’s nothing like reading a longer, more comprehensive book to really get some insight on a particular topic. Here’s a collection… Read More »
Earlier this month, O’Reilly Media published its latest title in the “Missing Manuals” series, Josh Clark’s “iWork ’09: The Missing Manual.” It throws a spotlight on Apple’s office suite, with how-to guides for the Pages word processor, the Numbers spreadsheet and the Keynote presentation app. Even… Read More »
Maybe I’m biased towards writing-related topics because of my background and personal projects, but I also think good writing is one of the most important cornerstones of good business, and therefore useful in any line of web work. One of the best ways to improve any… Read More »
One of the fancy terms that gets thrown around in Web 2.0 discussions is “disintermediation” – in other words, cutting out the middleman. Authonomy is a new site from Harper… Read More »
The web change work in so many ways: where we can work, who we work with, how we work. Here are the books from 2007 that help define the ways the web changes work, from the practical to the theoretical. I’ve left out profession-specific book such… Read More »
While the news of Amazon’s Kindle e-book reader could signal a changing trend in the way that readers consume their information, unremarked upon is how the rise of the e-book reader will eventually change the world for writers. If readers can download books into their Kindle… Read More »
