What if a product could sort through all the messy chatter and lunch invitations that fill a company’s inboxes to pinpoint exactly who has expertise in what, and then automatically created a searchable directory of profiles? That’s what start-up Whodini is aiming for. Read More »
Collaboration
As businesses rely more and more on analytics and data to make strategic decisions, they continue to struggle with some thorny issues, such as incorporating data into company culture and allowing employees to access the data they need, according to a recent study. Read More »
I’ve recently written a couple of blog posts related to analytics. It appears (based on the analytics, of course) that quite a few of you were interested in this topic, so I thought I would follow up with another post and a few more tips. Read More »
It’s free and easy to get started with Google Analytics, but there are also a lot of advanced features that can make it even more useful. I thought it might be time to do post with a few quick tips for getting more out of it. Read More »
As we approach the end of the year, it’s a good time to take a step back and look at some data to see which of your blog posts have been getting attention and which ones have been mostly ignored. Read More »
How well do you know your web site visitors? What makes them tick? What makes them abandon your shopping cart or simply leave your site, never to return? What if you could read their minds and fix your site based on their thoughts? Read More »
As Twitter has rapidly risen to dominate the real-time web, related applications and services have also come to prominence; many in the field of URL shortening. Foremost amongst these is bit.ly, which today released a Pro edition of the service. Read More »
Google Analytics is a great tool for tracking who’s visiting your site and when, but how do you track things like the number of people discussing your content? PostRank (a company that we’ve covered previously) aims to provide that capability with its new Read More »
Do you ever want to peek over the shoulder of your web site visitors to see how they move about and navigate? As site owners, we often make assumptions as to how people are getting to particular pages or using particular functionality. Armed … Read More »
It can be hard convincing anyone that Twitter is a worthwhile business tool, even yourself. This is especially true if you’re business-minded and like to attach numbers to something in order to ascertain its value. It’s hard to get solid figures on the value that Twitter … Read More »
I wasn’t sure what to make of Sitemasher when I first heard of it. With Sitemasher, you can build a web site, manage the content, get analytics, implement basic SEO, and you get managed hosting to boot. But at $99/month, I felt the kerpow of … Read More »