Comments on: Do You Know Who is Viewing Your Personal Brand?

By: Rob Abdul

Rob Abdul — Tue, 11 Aug 2009 22:43:34 +0000

Judi my name “Rob Abdul” for the last 3 years has been my brand name.

Google has 3,360,000 results for my name Rob Abdul.

I was so proud when my name appeared in Google suggest.

I’m Number 1 for my name on Google, Bing, Yahoo, Ask, AOL and many more!

It may not sound like much but at least 60 to 80 people Google me a month.

It is nice for the Ego, I must admit!

I am “ebusiness specialist” for which I can also be Googled, Binged or Yahooed for.

By: The LinkedIn Blog » Blog Archive LinkedIn News Roundup: Tips on building your personal brand «

Mon, 03 Nov 2008 09:52:29 +0000

[...] interesting piece from the popular Web Worker Daily blog, Dan Schawbel highlights 5 tips on protecting your personal [...]

By: Web Worker Daily » Archive Watchlister Offers Reputation Management «

Web Worker Daily » Archive Watchlister Offers Reputation Management « — Mon, 23 Jun 2008 18:03:07 +0000

[...] Do You Know Who is Viewing Your Personal Brand? Reputation Management: Your Next Social [...]

By: Moving Forward » Google Yourself

Moving Forward » Google Yourself — Fri, 11 Apr 2008 18:53:48 +0000

[...] comes up on a Google search when you type in your own name. It teaches us to prepare a positive online image for yourself. Do you have an online image? What does it say? Do you keep it up to date? Have you [...]

By: women 2.0 Canada » Building your personal brand in a web 2.0 world

women 2.0 Canada » Building your personal brand in a web 2.0 world — Sun, 21 Oct 2007 23:10:39 +0000

[...] Schawbel of Web Worker Daily offers this advice: 1. Set a Google alert to your name, so that each day you will receive an email [...]

By: Closing Open Tabs | BlogSchmog

Closing Open Tabs | BlogSchmog — Sat, 20 Oct 2007 04:14:16 +0000

[...] Who is viewing your personal brand?—Another WWD article, this one on the importance of being vigilant about who is accessing and using your online identity [...]

By: Martin Wright

Martin Wright — Thu, 04 Oct 2007 20:00:35 +0000

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By: Terry

Terry — Wed, 03 Oct 2007 21:59:41 +0000

I’m a graphic designer by profession, and my portfolio website has always been terrygrifffindesign.com. Well once, a boss of mine found out–from a coworker whom I’d trusted with the information–that I maintain my own site. So he mistakenly went to “terrygriffin.com” instead, which turned out to be the portfolio site of an illustrator–a creative discipline related to my own–who had my same name!

Now, I was upset with the coworker for having blabbed my business, as it could have resulted in the boss taking issue with the fact that I freelance on the side. (At the time, I was new to freelancing and wasn’t sure what my employer’s policy was.) But there was a GOOD side and a BAD side that came of this…

Because my boss went to the wrong website, still thinking it was me–no one ever told him what my real URL was–he never found out about my freelancing. And I was more than happy to let him obliviously think that terrygriffin.com was actually me! (If he’d done a simple Google search, my cover would have been blown!)

Only problem was this: the Illustrator’s portfolio SUCKED!

Some years later, I would discover that the “other” Terry Griffin had disbanded his website and that the domain name had become available! So these days, I also own “terrygriffin.com.” For now, it redirects you to my main site…and that’s likely all it will ever do. But so help me God, as long as I remain Terry Griffin, no one else will ever again go to terrygriffin.com and see someone’s work besides mine!

By: nika Boyce

nika Boyce — Wed, 03 Oct 2007 14:42:20 +0000

There is only so much one can do when there is confusion in personal branding.

I had an interesting experience with this back in 1994. I had a new job and had been working there a couple of months and one morning went into work and things felt “different” with a couple of my co-workers. I shrugged it off until lunch time when one of them came up, with a twinkle in his eye, and asked if I was hiding anything. Thats a tough question to answer any time but at a new job with new people its even more difficult!

I replied that no I wasnt and what was he talking about? Seems that he found my name in the paper and I was headlining a lesbian comedy show. Turns out my alter-ego is a very successful lesbian comedian in that city (and across the US) but I had never known as thats not my community.

It was hard to convince him otherwise!

With people googling you and assuming their search is a good one, they make decisions that could be based on completely erroneous data!

There is nothing one can do to counter that.

If you google my name today, she dominates the results. Since I am a scientist, this is not too much of a problem (except for HNGs) in terms of my “brand” and my online presence is via a different name altogether so that brand is not diluted either.

I am just grateful she is not some sort of rightwing nut or some other embarrassing thing. I can imagine that could happen easily to any of us. There is still nothing you can do about that brand dilution.

By: Anthony Russo

Anthony Russo — Wed, 03 Oct 2007 01:17:04 +0000

I search my name through Google and Yahoo and don’t even come up. Apparantly trhere is an actor or director named Anthony Russo that takes up the first 2 pages on a search and my LinkedIn page or info about me never makes it, Oh well, I’m doomed to being unbranded, at least by a simple name search.

Anthony Russo
Great America Networks Conferencing
arusso@ganconference.com
http://www.ganconference.com