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In Brief

Snapchat’s curious “Our Story” experiment is now viewable to the masses, under the “Live” tab at the bottom of Recent Updates. Our Story allows Snapchat users in the same location to add snaps to an ongoing, crowdsourced reel of the event. The company first introduced it for the Electric Daisy Carnival in June and then brought it to Rio, Outside Lands and Lollapalooza. Previously, you could only view “Our Story” if you were there in-person at the festival. But with the latest update, anyone anywhere can take a look at the compiled action. Snapchat has not clarified what events in the future will offer an “Our Story” reel. We’ve reached out to ask and will update this when we hear back.

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