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		<title>Tools for Planning and Visualizing Your Home Office Build</title>
		<link>http://gigaom.com/collaboration/tools-for-planning-and-visualizing-your-home-office-build/</link>
		<comments>http://gigaom.com/collaboration/tools-for-planning-and-visualizing-your-home-office-build/#comments</comments>
		<pubDate>Sat, 07 Mar 2009 14:00:44 +0000</pubDate>
		<dc:creator>Simon Mackie</dc:creator>
				<category><![CDATA[@CNN]]></category>
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		<category><![CDATA[home office]]></category>
		<category><![CDATA[Ikea]]></category>
		<category><![CDATA[Office]]></category>
		<category><![CDATA[Sketchup]]></category>
		<category><![CDATA[Visualization]]></category>

		<guid isPermaLink="false">http://webworkerdaily.com/?p=8715</guid>
		<description><![CDATA[You might have seen in my post last week (5 Inspirational Workspaces) that I&#8217;m planning on building a new home office when I move later in the year. One of the things that struck me about the workspaces that I admire is that most of them required [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=78474&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>You might have seen in my post last week (<a href="http://gigaom.com/collaboration/5-inspirational-workspaces/">5 Inspirational Workspaces</a>) that I&#8217;m planning on building a new home office when I move later in the year. One of the things that struck me about the workspaces that I admire is that most of them required detailed planning.</p>
<p>What tools can you use for planning a home office build?</p>
<p><strong>Graph paper and pencil</strong></p>
<p>I used this technique while planning furniture purchases for our rather small living room. You decide on a suitable scale, measure the room and then plot it on the paper: the walls, doors, any immovable objects and useful things like power outlets:</p>
<div id="attachment_8714" class="wp-caption aligncenter" style="width: 510px"><img  title="img_9265" src="http://gigaom.files.wordpress.com/2009/03/img_9265.jpg?w=500&#038;h=333" alt="My living room plotted on graph paper" width="500" height="333" class=" alignleft" /><p class="wp-caption-text">My living room plotted on graph paper</p></div>
<p><span id="more-78474"></span>You can then cut out shapes that correspond to the dimensions of the furniture that you&#8217;re considering purchasing or building, and then see how it fits into the room.</p>
<p>While I really enjoy the &#8220;hands on&#8221; nature of working with pencil and paper, it doesn&#8217;t help you visualize your space in 3-D. With the more complex build I&#8217;ll need for my home office I&#8217;ll need something that lets me plan the space in three dimensions, which brings us neatly on to our next two tools.</p>
<p><strong>Ikea Planner</strong></p>
<p>If you&#8217;re planning on using Ikea office furniture (don&#8217;t mock &#8212; a couple of the great spaces I covered last week were constructed largely using Ikea furniture), then grab the <a href="http://www.ikea.com/ms/en_US/rooms_ideas/splashplanners.html">Ikea Planner</a>, a free (Windows-only) download. The tool enables you to plot out your room &#8212; including windows, doors, heating, electrical points etc. &#8212; in a 2D plan. You can then populate the room with Ikea furniture. Finally, switch to a 3D view to get a full visualization. You can even get a shopping list to print out and estimate the cost.</p>
<div id="attachment_8716" class="wp-caption aligncenter" style="width: 510px"><img  title="ikeaplanner" src="http://gigaom.files.wordpress.com/2009/03/ikeaplanner.jpg?w=500&#038;h=302" alt="ikeaplanner" width="500" height="302" class=" alignleft" /><p class="wp-caption-text">Ikea Planner</p></div>
<p style="text-align: center;">
<p>Ikea Planner is very easy to use, but it&#8217;s not flexible, and not very useful if you&#8217;re not using Ikea furniture.</p>
<p><strong>Google Sketchup</strong></p>
<p><a href="http://sketchup.google.com">Google Sketchup</a> is a free, 3-D modeling package, available for Windows and Mac. Because it&#8217;s more complicated than paper or the Ikea Planner, there&#8217;s a learning curve to overcome, particularly if you haven&#8217;t used any 3-D modeling software before. However, as a full modeling package it&#8217;s <em>much</em> more flexible than either of the above options, and if you&#8217;re planning on building something complicated, it&#8217;s well worth the effort of getting to know it. There are <a href="http://sketchup.google.com/training/videos.html">plenty of training materials</a> and a <a href="http://sketchup.google.com/community/">helpful community</a> to get you going. You can even share the models that you create with others in a &#8220;3-D Warehouse&#8221;; there are lots of models available to use a starting point.</p>
<div id="attachment_8717" class="wp-caption aligncenter" style="width: 510px"><img  title="sketchup" src="http://gigaom.files.wordpress.com/2009/03/sketchup.jpg?w=500&#038;h=302" alt="Google Sketchup" width="500" height="302" class=" alignleft" /><p class="wp-caption-text">Google Sketchup</p></div>
<p>I think I&#8217;ll be using Google Sketchup to plan my build.</p>
<p><em>What tools did you use for planning your home office? </em></p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=collaboration&utm_medium=editorial&utm_campaign=auto3&utm_term=78474+tools-for-planning-and-visualizing-your-home-office-build&utm_content=simonmackie">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/03/why-ipad-2-will-lead-consumers-into-the-post-pc-era/?utm_source=collaboration&utm_medium=editorial&utm_campaign=auto3&utm_term=78474+tools-for-planning-and-visualizing-your-home-office-build&utm_content=simonmackie">Why iPad 2 Will Lead Consumers Into the Post-PC&nbsp;Era</a></li><li><a href="http://pro.gigaom.com/2011/03/the-near-term-evolution-of-social-commerce/?utm_source=collaboration&utm_medium=editorial&utm_campaign=auto3&utm_term=78474+tools-for-planning-and-visualizing-your-home-office-build&utm_content=simonmackie">The Near-Term Evolution of Social&nbsp;Commerce</a></li><li><a href="http://pro.gigaom.com/2011/02/content-farms-the-players-the-benefits-the-risks/?utm_source=collaboration&utm_medium=editorial&utm_campaign=auto3&utm_term=78474+tools-for-planning-and-visualizing-your-home-office-build&utm_content=simonmackie">Content Farms: The Players, The Benefits, The&nbsp;Risks</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=78474&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
			<wfw:commentRss>http://gigaom.com/collaboration/tools-for-planning-and-visualizing-your-home-office-build/feed/</wfw:commentRss>
		<slash:comments>17</slash:comments>
	
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		<title>Tweet Business: 3 Apps to Help with Twitter Analytics</title>
		<link>http://gigaom.com/collaboration/tweet-business-3-apps-to-help-with-twitter-analytics/</link>
		<comments>http://gigaom.com/collaboration/tweet-business-3-apps-to-help-with-twitter-analytics/#comments</comments>
		<pubDate>Thu, 05 Mar 2009 15:00:55 +0000</pubDate>
		<dc:creator>Darrell Etherington</dc:creator>
				<category><![CDATA[CNN Startups]]></category>
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		<category><![CDATA[tools]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://webworkerdaily.com/?p=8523</guid>
		<description><![CDATA[It can be hard convincing anyone that Twitter is a worthwhile business tool, even yourself. This is especially true if you&#8217;re business-minded and like to attach numbers to something in order to ascertain its value. It&#8217;s hard to get solid figures on the value that Twitter [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=78463&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>It can be hard convincing anyone that Twitter is a worthwhile business tool, even yourself. This is especially true if you&#8217;re business-minded and like to attach numbers to something in order to ascertain its value. It&#8217;s hard to get solid figures on the value that Twitter provides, as it&#8217;s about hard-to-measure concepts like connections, reach and influence. There are some tools out there, though, that aim to provide figures to help you with some Twitter metrics.</p>
<p><strong>Who</strong></p>
<p>Knowing who to follow, and when to communicate with them can be instrumental in making your Twitter interactions more effective and meaningful. Effective management of these two things can massively increase the likelihood that you&#8217;ll generate professional opportunities with your tweeting.</p>
<p><a href="http://gigaom2.files.wordpress.com/2009/03/picture-6.png"><img  title="picture-6" src="http://gigaom.files.wordpress.com/2009/03/picture-6.png?w=607&#038;h=381" alt="picture-6" width="607" height="381" class=" alignleft" /></a><span id="more-78463"></span>To know who to follow, you can keep your eyes open during browsing, pilfer names from the lists of friends and colleagues you already follow, or you can have them delivered to you via Mr. Tweet&#8217;s convenient service. Mr. Tweet automatically generates lists of potential connections to take some of the hunting out of finding new Twitter contacts. All you have to do is follow <a href="http://twitter.com/MrTweet" target="_self">@MrTweet</a>, and he&#8217;ll provide you with a link to site where you can view a list of matches made based on your tweeting habits and profile. Mr. Tweet ranks Twitter users based on a number of criteria, and provides solid numerical ratings concerning their follow/followed ratio, how often they post, the degree to which they actually converse, and how often they post links.</p>
<p><strong>When</strong></p>
<p>Once you&#8217;ve established who to follow, you need to know when the best time is to contact them to guarantee meaningful communication. Even when cold calling, you could at least leave a message and/or talk to an assistant or someone else, but with Twitter, you can send a message and people won&#8217;t hesitate to never give it even the slightest acknowledgment. Some of this might be people ignoring you on purpose, but it might also be the timeliness of your communication.</p>
<p><a href="http://gigaom2.files.wordpress.com/2009/03/picture-5.png"><img  title="picture-5" src="http://gigaom.files.wordpress.com/2009/03/picture-5.png?w=607&#038;h=381" alt="picture-5" width="607" height="381" class=" alignleft" /></a><a href="http://tweetoclock.com" target="_self">Tweet O&#8217;Clock</a> crunches the numbers for you so that you can quickly and easily find the time during which someone is most likely to respond to contact via Twitter. All you have to do is type in a user name, and it spits out the day of the week, and the time during that day when they are most likely to be monitoring and responding to tweets. It pegged mine pretty good (I tend to slack on Fridays).</p>
<p><strong>How</strong></p>
<p>This tool actually gives you a whole lot more &#8220;Who&#8221;, which enables you to make some educated guesses at &#8220;How&#8221;. It&#8217;s called <a href="http://twinfluence.com" target="_self">Twinfluence</a>, and it measures, as the name suggests, how influential any given Twitter user is. It does this by analyzing their connections, and their connections&#8217; connections.</p>
<p><a href="http://gigaom2.files.wordpress.com/2009/03/picture-7.png"><img  title="picture-7" src="http://gigaom.files.wordpress.com/2009/03/picture-7.png?w=607&#038;h=381" alt="picture-7" width="607" height="381" class=" alignleft" /></a>Of the tools I&#8217;ve covered here, this might be the most useful for convincing others of Twitter&#8217;s value as a business tool. With it, you can point to some solid numbers about your potential reach and connections. Even if the person you&#8217;re trying to convince doesn&#8217;t rate net contacts very highly, the sheer volume of people Twitter makes available to you should prove hard to ignore completely.</p>
<p>I won&#8217;t deny it, Twitter is a circus. A fledgling circus with too many acts and not enough ringmasters. But, with a little care, it can be put to productive use in a professional context. Hopefully these tools will help you figure that part out.</p>
<p><em>What tools do you use for measuring Twitter&#8217;s value?</em></p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=collaboration&utm_medium=editorial&utm_campaign=auto3&utm_term=78463+tweet-business-3-apps-to-help-with-twitter-analytics&utm_content=etherin">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/03/the-near-term-evolution-of-social-commerce/?utm_source=collaboration&utm_medium=editorial&utm_campaign=auto3&utm_term=78463+tweet-business-3-apps-to-help-with-twitter-analytics&utm_content=etherin">The Near-Term Evolution of Social&nbsp;Commerce</a></li><li><a href="http://pro.gigaom.com/2011/02/a-2011-connected-consumer-forecast/?utm_source=collaboration&utm_medium=editorial&utm_campaign=auto3&utm_term=78463+tweet-business-3-apps-to-help-with-twitter-analytics&utm_content=etherin">A 2011 Connected Consumer&nbsp;Forecast</a></li><li><a href="http://pro.gigaom.com/2011/02/a-2011-newnet-forecast/?utm_source=collaboration&utm_medium=editorial&utm_campaign=auto3&utm_term=78463+tweet-business-3-apps-to-help-with-twitter-analytics&utm_content=etherin">A 2011 NewNet&nbsp;Forecast</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=78463&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
			<wfw:commentRss>http://gigaom.com/collaboration/tweet-business-3-apps-to-help-with-twitter-analytics/feed/</wfw:commentRss>
		<slash:comments>12</slash:comments>
	
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		<title>Improved Startup Delayer App is Still a Gem</title>
		<link>http://gigaom.com/collaboration/improved-startup-delayer-app-is-still-a-gem/</link>
		<comments>http://gigaom.com/collaboration/improved-startup-delayer-app-is-still-a-gem/#comments</comments>
		<pubDate>Tue, 24 Feb 2009 00:00:43 +0000</pubDate>
		<dc:creator>Samuel Dean</dc:creator>
				<category><![CDATA[How-to (hack, pack, & backpack)]]></category>
		<category><![CDATA[NYT Enterprise]]></category>
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		<guid isPermaLink="false">http://webworkerdaily.com/2009/02/23/improved-startup-delayer-app-is-still-a-gem/</guid>
		<description><![CDATA[I&#8217;m always on the hunt for freeware and open source applications and utilities, and one of my favorite finds from last year, which I wrote about here, was Startup Delayer. I&#8217;ve been steadily using this utility, and recommend it highly to Windows users frustrated with slow [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=78426&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>I&#8217;m always on the hunt for freeware and open source applications and utilities, and one of my favorite finds from last year, <a href="http://gigaom.com/collaboration/startup-delayer-beats-boot-time-frustration/?referer=sphere_related_content">which I wrote about here</a>, was <a href="http://www.r2.com.au/software.php?page=2&amp;show=startdelay">Startup Delayer</a>. I&#8217;ve been steadily using this utility, and recommend it highly to Windows users frustrated with slow boot times. It&#8217;s also been recently updated.</p>
<p><img  src="http://farm4.static.flickr.com/3297/3305103946_099a1c631c_o.jpg" alt="" width="245" height="98" class=" alignleft" /><br />
Here are some ways to get the most out of it, and what&#8217;s new.</p>
<p><span id="more-78426"></span><br />
As Simon noted in his <a href="http://gigaom.com/collaboration/spring-cleaning-my-laptop/">weekend post</a> on spring cleaning his Dell laptop,  it&#8217;s important to regularly clean up and optimize PCs running Windows. All versions of the operating system have a way of hogging more system resources and doing things you didn&#8217;t ask for over time. Startup Delayer aims squarely at the long-standing problem of how long it takes to boot a Windows PC.</p>
<p>If you&#8217;ve used Windows for some time, you&#8217;re probably already familiar with removing stray applications that make their way into your list of startup processes. (I use Glary Utilities, a piece of freeware that Simon mentioned, to do this when I want to completely remove applications.) Adobe and many other software vendors are notorious about sneaking their applications into the list uninvited.</p>
<p>Startup Delayer provides flexibility on this front, though. It allows you to  still have particular applications load when you start your computer, but you can set delays for when you want particular ones to load. I described the easy process for doing so <a href="http://gigaom.com/collaboration/startup-delayer-beats-boot-time-frustration/?referer=sphere_related_content">here</a>.  You basically just drag lines representing your startup applications to the left and to the right in a horizontal white space to set the load times.  It&#8217;s very easy.</p>
<p>After using Startup Delayer for months, I&#8217;ve set my instant messaging application (this makes the biggest difference), a pop-up calendar that I use, and a photo application I use every day to load some 6-10 minutes after bootup. They&#8217;re nicely spaced out too, so when they do load, they&#8217;re not crashing into each other.</p>
<p>That&#8217;s the primary problem that Startup Delayer solves: When you boot a Windows PC, if you have multiple applications loading automatically, they crash into each other and you end up staring at the hourglass, frustrated. I don&#8217;t need my instant messenger as soon as I start my system, but I want e-mail and the web quickly.</p>
<p>There are several bug fixes in the new version of Startup Delayer, and there also is an uninstall routine in place now that will take you back to the list of startup processes you had specified before using the application. If you&#8217;ve ever held your head in your hands while waiting for your applications to become available, give Startup Delayer a try.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=collaboration&utm_medium=editorial&utm_campaign=auto3&utm_term=78426+improved-startup-delayer-app-is-still-a-gem&utm_content=samueldean">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/03/why-ipad-2-will-lead-consumers-into-the-post-pc-era/?utm_source=collaboration&utm_medium=editorial&utm_campaign=auto3&utm_term=78426+improved-startup-delayer-app-is-still-a-gem&utm_content=samueldean">Why iPad 2 Will Lead Consumers Into the Post-PC&nbsp;Era</a></li><li><a href="http://pro.gigaom.com/2011/03/the-near-term-evolution-of-social-commerce/?utm_source=collaboration&utm_medium=editorial&utm_campaign=auto3&utm_term=78426+improved-startup-delayer-app-is-still-a-gem&utm_content=samueldean">The Near-Term Evolution of Social&nbsp;Commerce</a></li><li><a href="http://pro.gigaom.com/2011/02/content-farms-the-players-the-benefits-the-risks/?utm_source=collaboration&utm_medium=editorial&utm_campaign=auto3&utm_term=78426+improved-startup-delayer-app-is-still-a-gem&utm_content=samueldean">Content Farms: The Players, The Benefits, The&nbsp;Risks</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=78426&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<slash:comments>4</slash:comments>
	
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			<media:title type="html">samueldean</media:title>
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		<title>Microsoft SideSight: Should Apple Really Worry?</title>
		<link>http://gigaom.com/apple/microsoft-sidesight-should-apple-really-worry/</link>
		<comments>http://gigaom.com/apple/microsoft-sidesight-should-apple-really-worry/#comments</comments>
		<pubDate>Wed, 22 Oct 2008 21:30:33 +0000</pubDate>
		<dc:creator>Darrell Etherington</dc:creator>
				<category><![CDATA[Commentary]]></category>
		<category><![CDATA[news]]></category>
		<category><![CDATA[techADDICTION podcast]]></category>
		<category><![CDATA[control]]></category>
		<category><![CDATA[gesture]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[interface]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[mult-touch]]></category>

		<guid isPermaLink="false">http://theappleblog.com/?p=8036</guid>
		<description><![CDATA[Keen not to be left behind by Apple&#8217;s increasing repertoire of multi-touch interface control gestures, Microsoft recently previewed a new technology called &#8220;SideSight.&#8221; SideSight is not just Redmond&#8217;s version of Apple&#8217;s tech, though. In fact, Microsoft&#8217;s new offering is not touch tech at all. More like [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=171820&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img  title="sidesight" src="http://theappleblog.com/wp-content/uploads/2008/10/sidesight.jpg" alt="" width="238" height="285" class=" alignleft" /></p>
<p class="excerpt">Keen not to be left behind by Apple&#8217;s increasing repertoire of multi-touch interface control gestures, Microsoft recently previewed a new technology called &#8220;SideSight.&#8221; SideSight is not just Redmond&#8217;s version of Apple&#8217;s tech, though. In fact, Microsoft&#8217;s new offering is not touch tech at all. More like proximity tech.</p>
<p>Gearlog <a href="http://www.gearlog.com/2008/10/microsofts_sidesight_something.php" target="_self">provides</a> an overview of SideSight, based on a paper presented by Microsoft U.K. at the <a href="http://www.acm.org/uist/uist2008/" target="_self">User Interface Software and Technology</a> conference. The paper describes the new input tech in the context of touchscreen interaction, which it claims is unsuitable for small devices which, naturally, have smaller screens. It&#8217;s a good point. Even on the iPhone, my meaty digits occasionally obscure some important piece of information.</p>
<p>How does SideSight, ahem, side<em>step</em> the problem? By allowing users to interact not only with the device directly, but also with the surrounding space. Using outward facing optical sensors lining the device, movements made by a user on a surface beneath or in the air around it are detected and translated into control actions. Gearlog provided these examples of how this might work in practice:</p>
<blockquote><p>Pages could be panned and scrolled by moving a hand up and down, and Microsoft also proved that text could be entered and edited on the main screen through a stylus while the other hand scrolled the page &#8212; a movement that would be akin to the motions a user&#8217;s hands would make if he or she were writing on a sheet of paper.</p></blockquote>
<p>So should Apple be wary of Microsoft&#8217;s latest foray into hand-waving? A lot will depend on third-party support, and integration with Redmond&#8217;s own future products. While cell phones are clearly a target market for the tech, the report also cites <a href="http://en.wikipedia.org/wiki/Portable_media_player">PMPs</a> and watches as candidates. While I can see the appeal of SideSight in things like eBook readers, I have a hard time picturing a lot of consumer interest in watches with gesture control. What do you need to do with your watch that would require you to flail your hands around like a magician about to pull a rabbit out of a hat? And does Apple even care about those markets? Probably not, since Steve Jobs <a href="http://www.small-laptops.com/2008/10/22/apple-steve-jobs-on-netbooks-finances/" target="_self">doesn&#8217;t even seem interested</a> in the netbook market, which is much closer to their core business.<br />
<span id="more-171820"></span><br />
That still leaves the possibility of home computing, especially when tech like <a href="http://gigaom.com/apple/microsoft-surface-a-precursor-to-an-apple-announcement/" target="_self">Surface</a> moves downstream into consumer markets, and with software support on the OS side with Windows 7 and upcoming versions of Windows Mobile. Which means a lot of orchestrating needs to happen between now and then, and as it stands, it&#8217;s still not clear how intuitive SideSight is or has the potential to be. Multi-touch works because people don&#8217;t have to think about learning it. Mastering a complex series of gestures performed in mid-air is a different story.</p>
<p>In the end, as with most of Microsoft&#8217;s innovations, the payoff won&#8217;t come until long after the announcement. Even then, it will probably be disappointing. Therein lies the major difference between the two companies&#8217; innovation policies. Apple keeps things hush-hush and then wows you with little warning (though we try to spoil the surprise) while Microsoft tips its hand and under delivers. In its infancy, SideSight is a fairly interesting interface technology, and worth talking about, but just think of all the babies Apple <em>isn&#8217;t</em> showing off.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=171820+microsoft-sidesight-should-apple-really-worry&utm_content=etherin">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/02/content-farms-the-players-the-benefits-the-risks/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=171820+microsoft-sidesight-should-apple-really-worry&utm_content=etherin">Content Farms: The Players, The Benefits, The&nbsp;Risks</a></li><li><a href="http://pro.gigaom.com/2011/02/what-googles-honeycomb-means-for-apple-and-microsoft/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=171820+microsoft-sidesight-should-apple-really-worry&utm_content=etherin">What Google&#8217;s Honeycomb Means for Apple and&nbsp;Microsoft</a></li><li><a href="http://pro.gigaom.com/2011/02/the-future-of-work-platforms-an-overview/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=171820+microsoft-sidesight-should-apple-really-worry&utm_content=etherin">The Future of Work Platforms: An&nbsp;Overview</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=171820&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<slash:comments>4</slash:comments>
	
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			<media:title type="html">etherin</media:title>
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		<title>Rhett and Link, Large Hadron Rap: NTV Station Today</title>
		<link>http://gigaom.com/video/rhett-and-link-large-hadron-rap-ntv-station-today/</link>
		<comments>http://gigaom.com/video/rhett-and-link-large-hadron-rap-ntv-station-today/#comments</comments>
		<pubDate>Tue, 09 Sep 2008 20:50:53 +0000</pubDate>
		<dc:creator>Liz Shannon Miller</dc:creator>
				<category><![CDATA[techADDICTION podcast]]></category>
		<category><![CDATA[large hadron rap]]></category>
		<category><![CDATA[rhett and link]]></category>

		<guid isPermaLink="false">http://newteevee.com/?p=8155</guid>
		<description><![CDATA[We&#8217;re all about the mashing up of music and technology today on NewTeeVee Station. First, Rhett and Link craft a Weird Al-esque lament for these perhaps-too-exciting Web 2.0 days&#8230; And tonight might be Planet Earth&#8217;s last hurrah, that is if anything goes wrong with the launch [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=213381&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>We&#8217;re all about the mashing up of music and technology today on NewTeeVee Station.  First, Rhett and Link craft <a href="http://www.youtube.com/watch?v=uyPDHh4d1Xo">a Weird Al-esque lament</a> for these perhaps-too-exciting Web 2.0 days&#8230;</p>
<p><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/uyPDHh4d1Xo&#038;hl=en&#038;fs=1"></param><param name="allowFullScreen" value="true"></param><embed src="http://www.youtube.com/v/uyPDHh4d1Xo&#038;hl=en&#038;fs=1" type="application/x-shockwave-flash" allowfullscreen="true" width="425" height="344"></embed></object></p>
<p>And tonight might be Planet Earth&#8217;s last hurrah, that is if anything goes wrong with the launch of CERN&#8217;s Large Hadron Collider. But what&#8217;s the purpose of the particle accelerator?  <i>Large Hadron Rap</i> explains it all &#8212; and offers some small comfort that maybe the world will hold together, just a little longer.  Why is that?  <a href="<br />
http://station.newteevee.com/show/hadronrap/&#8221;>Find out at NewTeeVee Station!</a></p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=video&utm_medium=editorial&utm_campaign=auto3&utm_term=213381+rhett-and-link-large-hadron-rap-ntv-station-today&utm_content=lizlet">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/03/why-ipad-2-will-lead-consumers-into-the-post-pc-era/?utm_source=video&utm_medium=editorial&utm_campaign=auto3&utm_term=213381+rhett-and-link-large-hadron-rap-ntv-station-today&utm_content=lizlet">Why iPad 2 Will Lead Consumers Into the Post-PC&nbsp;Era</a></li><li><a href="http://pro.gigaom.com/2011/03/the-near-term-evolution-of-social-commerce/?utm_source=video&utm_medium=editorial&utm_campaign=auto3&utm_term=213381+rhett-and-link-large-hadron-rap-ntv-station-today&utm_content=lizlet">The Near-Term Evolution of Social&nbsp;Commerce</a></li><li><a href="http://pro.gigaom.com/2011/02/content-farms-the-players-the-benefits-the-risks/?utm_source=video&utm_medium=editorial&utm_campaign=auto3&utm_term=213381+rhett-and-link-large-hadron-rap-ntv-station-today&utm_content=lizlet">Content Farms: The Players, The Benefits, The&nbsp;Risks</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=213381&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<title>NewTeeVee Interview With Ashton Kutcher</title>
		<link>http://gigaom.com/video/newteevee-interview-with-ashton-kutcher/</link>
		<comments>http://gigaom.com/video/newteevee-interview-with-ashton-kutcher/#comments</comments>
		<pubDate>Tue, 09 Sep 2008 01:02:16 +0000</pubDate>
		<dc:creator>Liz Gannes</dc:creator>
				<category><![CDATA[CNN Media]]></category>
		<category><![CDATA[Entertainment]]></category>
		<category><![CDATA[NYT Internet]]></category>
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		<category><![CDATA[techADDICTION podcast]]></category>
		<category><![CDATA[ashton kutcher]]></category>
		<category><![CDATA[Blah Blah Blah]]></category>
		<category><![CDATA[Blah Girls]]></category>

		<guid isPermaLink="false">http://newteevee.com/?p=8112</guid>
		<description><![CDATA[I had a chance to sit down with Ashton Kutcher and Jason Goldberg this morning, partners at Katalyst Media. The two launched their first web show, Blah Girls, an animated celebrity gossip series, at noon today following a presentation at the TechCrunch50 conference in San Francisco [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=213363&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>I had a chance to sit down with Ashton Kutcher and Jason Goldberg this morning, partners at Katalyst Media. The two <a href="http://gigaom.com/video/ashton-kutchers-web-video-show-blah-girls/">launched</a> their first web show, <em><a href="http://www.blahgirls.com/">Blah Girls</a></em>, an animated celebrity gossip series, at noon today following a presentation at the TechCrunch50 conference in San Francisco where Kutcher tried to combine, <a href="http://www.imdb.com/title/tt0460625/">much as his TV program does</a>, both the beauty and the geek. </p>
<p>Embedded below is the <a href="http://www.blahgirls.com/video/2008/09/adoption/">premiere episode</a> of the show, along with a <a href="http://blip.tv/file/1243944">video</a> of our interview, which covered topics like these:</p>
<p>- <em>Blah Girls</em> will come out twice a week, most likely Monday and Thursday on BlahGirls.com, Yahoo, YouTube, and other partners<br />
- Kutcher has never seen <em>Arrested Development</em> (he likes lower-brow humor)<br />
- The challenge of making an animated (in other words, slow to produce) show about the fast-paced world of celebrity news<br />
- What Kutcher watches online: <em>Dr. Horrible&#8217;s Sing-Along Blog</em> (though he didn&#8217;t quite get the name right), Funny or Die, YouTube, fantasy football stuff<br />
- Kutcher&#8217;s impressions of paparazzi journalism and fair use</p>
<p><embed src="http://blip.tv/play/AcynN4X+KQ" type="application/x-shockwave-flash" width="320" height="210" allowscriptaccess="always" allowfullscreen="true"></embed><object width="495" height="360"><param name="movie" value="http://www.blahgirls.com/wp-content/themes/blah-girls/includes/flash/blah_girl_videoplayer_7.swf"></param><param name="allowFullScreen" value="true"></param><param name="AllowScriptAccess" value="always"></param><param name="flashvars" value="flv_path=http://www.blahgirls.com/wp-content/uploads/2008/09/104_adoption.flv&#038;intro_graphic_path=http://www.blahgirls.com/wp-content/uploads/2008/09/1.jpg&#038;host=www.blahgirls.com&#038;post_id=177&#038;post_title=Adoption&#038;post_description=Celebrities who are adopting babies!&#038;thumb_path=http://www.blahgirls.com/wp-content/uploads/2008/09/1-139x93.jpg&#038;vmcKey=ff80808118f21e7b011be657568317c5&#038;permalink=http://www.blahgirls.com/video/2008/09/adoption/"></param><embed src="http://www.blahgirls.com/wp-content/themes/blah-girls/includes/flash/blah_girl_videoplayer_7.swf" type="application/x-shockwave-flash" allowfullscreen="true" AllowScriptAccess="always" width="495" height="360"  flashvars="flv_path=http://www.blahgirls.com/wp-content/uploads/2008/09/104_adoption.flv&#038;intro_graphic_path=http://www.blahgirls.com/wp-content/uploads/2008/09/1.jpg&#038;host=www.blahgirls.com&#038;post_id=177&#038;post_title=Adoption&#038;post_description=Celebrities who are adopting babies!&#038;thumb_path=http://www.blahgirls.com/wp-content/uploads/2008/09/1-139x93.jpg&#038;vmcKey=ff80808118f21e7b011be657568317c5&#038;permalink=http://www.blahgirls.com/video/2008/09/adoption/"></embed></object></p>
<p>For me, the first episode didn&#8217;t kill, but at least it&#8217;s got a sense of humor. Besides, I absolutely love <em>Arrested Development</em>, though I have followed <em>Beauty and the Geek</em> too. Kutcher, of course, has an audience of his own, and said he&#8217;ll be promoting the site to his hundreds of thousands of MySpace friends&#8230;so that&#8217;s a start.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=video&utm_medium=editorial&utm_campaign=auto3&utm_term=213363+newteevee-interview-with-ashton-kutcher&utm_content=lizg">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/03/why-ipad-2-will-lead-consumers-into-the-post-pc-era/?utm_source=video&utm_medium=editorial&utm_campaign=auto3&utm_term=213363+newteevee-interview-with-ashton-kutcher&utm_content=lizg">Why iPad 2 Will Lead Consumers Into the Post-PC&nbsp;Era</a></li><li><a href="http://pro.gigaom.com/2011/03/the-near-term-evolution-of-social-commerce/?utm_source=video&utm_medium=editorial&utm_campaign=auto3&utm_term=213363+newteevee-interview-with-ashton-kutcher&utm_content=lizg">The Near-Term Evolution of Social&nbsp;Commerce</a></li><li><a href="http://pro.gigaom.com/2011/02/content-farms-the-players-the-benefits-the-risks/?utm_source=video&utm_medium=editorial&utm_campaign=auto3&utm_term=213363+newteevee-interview-with-ashton-kutcher&utm_content=lizg">Content Farms: The Players, The Benefits, The&nbsp;Risks</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=213363&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<slash:comments>9</slash:comments>
	
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			<media:title type="html">Liz Gannes</media:title>
		</media:content>
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		<item>
		<title>National Lambda Rail, Internet2 to merge</title>
		<link>http://gigaom.com/2007/03/11/national-lambda-rail-internet2-to-merge/</link>
		<comments>http://gigaom.com/2007/03/11/national-lambda-rail-internet2-to-merge/#comments</comments>
		<pubDate>Sun, 11 Mar 2007 19:00:30 +0000</pubDate>
		<dc:creator>Om Malik</dc:creator>
				<category><![CDATA[techADDICTION podcast]]></category>

		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/03/11/national-lambda-rail-internet2-to-merge/</guid>
		<description><![CDATA[It is one of those things that make you ask the question: what took you so long. Internet2 and National Lambda Rail – two next generation networks that are trying to redefine the nature of natures are finally coming together as an organization called, Internet2-National Lambda [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=117804&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>It is one of those things that make you ask the question: what took you so long. <a href="http://www.internet2.edu/">Internet2</a> and <a href="http://www.nlr.net/">National Lambda Rail</a> – two next generation networks that are trying to redefine the nature of natures are finally coming together as an organization called, Internet2-National Lambda Rail (“Internet2-NLR”.)</p>
<p>The two organizations have a bit of a history, and have had failed discussions about the merger before.<span id="more-117804"></span></p>
<blockquote><p>From August 2005 to June 2006, NLR expended significant energy, time, and financial resources in merger discussions with Internet2 (an NLR founding equity member), until the Internet2 Board chair called off negotiations. In October 2006 NLR and Internet2 signed a Cessation Agreement severing Internet2’s membership responsibilities in NLR. (<em>From NLR annual report</em>.)</p></blockquote>
<p><img src="http://gigaom.com//wp-content/uploads/2007/03/nlrmap.jpg" alt="nlrmap.jpg" class=" alignleft" /></p>
<p>Better late than never. The timing of the merger is perfect. Internet2&#8242;s new network with 100 Gbps capacity <a href="http://www.internet2.edu/network/">is going to be completed</a> this spring. NLR which owns its own infrastructure has its entire 11,700-mile nationwide backbone fully operational.</p>
<p><img src="http://gigaom.com//wp-content/uploads/2007/03/internet2map.jpg" alt="internet2map.jpg" class=" alignleft" /></p>
<p>In an email to their respective communities, Tracy Futhey, and Jeffrey Lehman, Chairs of National LambdaRail and Internet2 respectively wrote:</p>
<blockquote><p>Both Internet2 and NLR provide advanced networking capabilities critical to the U.S.research and education community. We believe bringing these two organizations together will enhance those capabilities needed today, and provide a solid foundation for providing capabilities required in the future.</p></blockquote>
<p>The decision to do so was taken this weekend, and by April 20, 2007, a definitive plan for the merger is going to be presented to the boards of the two organizations. They want to complete the merger by June 29, 2007. They plan to hire a new CEO for the combined venture.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117804+national-lambda-rail-internet2-to-merge&utm_content=om">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/03/why-ipad-2-will-lead-consumers-into-the-post-pc-era/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117804+national-lambda-rail-internet2-to-merge&utm_content=om">Why iPad 2 Will Lead Consumers Into the Post-PC&nbsp;Era</a></li><li><a href="http://pro.gigaom.com/2011/03/the-near-term-evolution-of-social-commerce/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117804+national-lambda-rail-internet2-to-merge&utm_content=om">The Near-Term Evolution of Social&nbsp;Commerce</a></li><li><a href="http://pro.gigaom.com/2011/02/content-farms-the-players-the-benefits-the-risks/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117804+national-lambda-rail-internet2-to-merge&utm_content=om">Content Farms: The Players, The Benefits, The&nbsp;Risks</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=117804&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<title>Is &#8216;Social News&#8217; the New Trend?</title>
		<link>http://gigaom.com/2007/03/09/social-news-trend/</link>
		<comments>http://gigaom.com/2007/03/09/social-news-trend/#comments</comments>
		<pubDate>Fri, 09 Mar 2007 12:00:17 +0000</pubDate>
		<dc:creator>Om Malik</dc:creator>
				<category><![CDATA[techADDICTION podcast]]></category>
		<category><![CDATA[Web]]></category>

		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/03/09/social-news-trend/</guid>
		<description><![CDATA[TREND SPOTTING: As a child I remember sitting around with the grown-ups at the neighborhood tea stall &#8211; grizzly old blokes, friends of my grandfather and listening to them discuss political developments of the day, reading from the newspapers, and putting their spin on it. It [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=117796&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><strong>TREND SPOTTING</strong>: As a child I remember sitting around with the grown-ups at the neighborhood tea stall &#8211; grizzly old blokes, friends of my grandfather and listening to them discuss political developments of the day, reading from the newspapers, and putting their spin on it. It was my first experience with social news. Of course the world has changed a lot since then, and so has the news business.</p>
<p>Despite its obvious problems, the news business is getting back to its roots and is getting social again. <a href="http://mashable.com/2007/03/08/myspace-news/">Mashable points</a> to a story <a href="http://www.thepomoblog.com/archive/news-as-a-social-play-here-comes-myspace-news/">from Terry Heaton&#8217;s PoMo blog</a> that talks about MySpace launching a social news site, based (I am guessing) on Newroo, <a href="http://gigaom.com/2006/04/30/fox-buys-newroo-ksolo/">a company they acquired in April 2006</a>. The preview of Newroo had features that are showing up in the MySpace News offering that is scheduled to go live sometime in the second quarter of 2007.</p>
<p><span id="more-117796"></span>Given the heavy emphasis on the &#8220;hook-ups&#8221; on MySpace, I am not sure how much of this new service is going to find traction (okay sports and gossip news might work, but then who the hell knows what works on MySpace), but it does add up to an interesting trend. Last week we saw USA Today launch a <a href="http://www.usatoday.com/news/2007-03-02-editors-note_N.htm">very social news experience</a>, though the initial reaction of their users skewed negative. Perhaps they overshot, and instead should have focused on a few things first: letting the readership patterns auto-generate a front page and fostering conversations &#8211; just like those grizzly old men, discussing politics.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117796+social-news-trend&utm_content=om">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/03/why-ipad-2-will-lead-consumers-into-the-post-pc-era/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117796+social-news-trend&utm_content=om">Why iPad 2 Will Lead Consumers Into the Post-PC&nbsp;Era</a></li><li><a href="http://pro.gigaom.com/2011/03/the-near-term-evolution-of-social-commerce/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117796+social-news-trend&utm_content=om">The Near-Term Evolution of Social&nbsp;Commerce</a></li><li><a href="http://pro.gigaom.com/2011/02/content-farms-the-players-the-benefits-the-risks/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117796+social-news-trend&utm_content=om">Content Farms: The Players, The Benefits, The&nbsp;Risks</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=117796&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<slash:comments>13</slash:comments>
	
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		<title>Real time traffic on your mobile phone</title>
		<link>http://gigaom.com/2007/03/05/real-time-traffic-on-your-mobile-phone/</link>
		<comments>http://gigaom.com/2007/03/05/real-time-traffic-on-your-mobile-phone/#comments</comments>
		<pubDate>Mon, 05 Mar 2007 17:27:34 +0000</pubDate>
		<dc:creator>Om Malik</dc:creator>
				<category><![CDATA[jkOTR stuff]]></category>
		<category><![CDATA[techADDICTION podcast]]></category>
		<category><![CDATA[The Daily]]></category>

		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/03/05/real-time-traffic-on-your-mobile-phone/</guid>
		<description><![CDATA[3rd Dimension, a New York-based company has introduced a new (free) application that allows drivers in New York, New Jersey and Connecticut to see live traffic videos on their compatible data-enabled cell phones. The service also works on BlackBerry, Palm Treo and Windows Mobile smart phones. [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=117757&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.3rddimensiontech.com/">3rd Dimension,</a> a New York-based company has introduced a new (free) application that allows drivers in New York, New Jersey and Connecticut to see live traffic videos on their compatible data-enabled cell phones. The service also works on BlackBerry, Palm Treo and Windows Mobile smart phones. Users can choose from more than 450 real-time traffic cameras along major crossings in the tri-state area, stretching from New Haven, Connecticut to Southern New Jersey and including New York City’s five boroughs. It was <a href="http://www.wcbs880.com/">test launched</a> back in November 2006. <a href="http://www.freetrafficcam.com/">You can download it here</a>.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117757+real-time-traffic-on-your-mobile-phone&utm_content=om">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/03/why-ipad-2-will-lead-consumers-into-the-post-pc-era/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117757+real-time-traffic-on-your-mobile-phone&utm_content=om">Why iPad 2 Will Lead Consumers Into the Post-PC&nbsp;Era</a></li><li><a href="http://pro.gigaom.com/2011/03/the-near-term-evolution-of-social-commerce/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117757+real-time-traffic-on-your-mobile-phone&utm_content=om">The Near-Term Evolution of Social&nbsp;Commerce</a></li><li><a href="http://pro.gigaom.com/2011/02/content-farms-the-players-the-benefits-the-risks/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117757+real-time-traffic-on-your-mobile-phone&utm_content=om">Content Farms: The Players, The Benefits, The&nbsp;Risks</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=117757&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<slash:comments>2</slash:comments>
	
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		<title>MobiTV hits 2 million subscribers</title>
		<link>http://gigaom.com/2007/02/28/mobitv-hits-2-million-subscribers/</link>
		<comments>http://gigaom.com/2007/02/28/mobitv-hits-2-million-subscribers/#comments</comments>
		<pubDate>Wed, 28 Feb 2007 21:04:38 +0000</pubDate>
		<dc:creator>Katie Fehrenbacher</dc:creator>
				<category><![CDATA[techADDICTION podcast]]></category>
		<category><![CDATA[The Daily]]></category>

		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/02/28/mobitv-hits-2-million-subscribers/</guid>
		<description><![CDATA[Mobile video startup MobiTV says it&#8217;s passed 2 million paying subscribers, which is double what the company had a year ago. I&#8217;m not much of a fan of the mobile video over 3G viewing experience right now, but it looks like more people are signing up. [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=117725&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Mobile video startup MobiTV says it&#8217;s passed 2 million paying subscribers, which is double what the company had a year ago. I&#8217;m not much of a fan of the <a href="http://gigaom.com/2007/02/19/mobile-video/#more-8158">mobile video over 3G viewing experienc</a>e right now, but it looks like more people are signing up.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117725+mobitv-hits-2-million-subscribers&utm_content=katiefehren">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/03/why-ipad-2-will-lead-consumers-into-the-post-pc-era/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117725+mobitv-hits-2-million-subscribers&utm_content=katiefehren">Why iPad 2 Will Lead Consumers Into the Post-PC&nbsp;Era</a></li><li><a href="http://pro.gigaom.com/2011/03/the-near-term-evolution-of-social-commerce/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117725+mobitv-hits-2-million-subscribers&utm_content=katiefehren">The Near-Term Evolution of Social&nbsp;Commerce</a></li><li><a href="http://pro.gigaom.com/2011/02/content-farms-the-players-the-benefits-the-risks/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117725+mobitv-hits-2-million-subscribers&utm_content=katiefehren">Content Farms: The Players, The Benefits, The&nbsp;Risks</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=117725&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<slash:comments>2</slash:comments>
	
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		<title>Stumble-power</title>
		<link>http://gigaom.com/2007/02/23/stumble-power/</link>
		<comments>http://gigaom.com/2007/02/23/stumble-power/#comments</comments>
		<pubDate>Fri, 23 Feb 2007 15:47:18 +0000</pubDate>
		<dc:creator>Om Malik</dc:creator>
				<category><![CDATA[techADDICTION podcast]]></category>
		<category><![CDATA[The Daily]]></category>

		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/02/23/stumble-power/</guid>
		<description><![CDATA[Vinod learns about the traffic building power of StumbleUpon. Related research and analysis from GigaOM Pro:Subscriber content. Sign up for a free trial.Why iPad 2 Will Lead Consumers Into the Post-PC&#160;EraThe Near-Term Evolution of Social&#160;CommerceContent Farms: The Players, The Benefits, The&#160;Risks<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=117689&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://vinodlive.com/2007/02/23/stumbleupon-can-rival-digg/">Vinod learns</a> about the traffic building power of StumbleUpon.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117689+stumble-power&utm_content=om">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/03/why-ipad-2-will-lead-consumers-into-the-post-pc-era/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117689+stumble-power&utm_content=om">Why iPad 2 Will Lead Consumers Into the Post-PC&nbsp;Era</a></li><li><a href="http://pro.gigaom.com/2011/03/the-near-term-evolution-of-social-commerce/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117689+stumble-power&utm_content=om">The Near-Term Evolution of Social&nbsp;Commerce</a></li><li><a href="http://pro.gigaom.com/2011/02/content-farms-the-players-the-benefits-the-risks/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117689+stumble-power&utm_content=om">Content Farms: The Players, The Benefits, The&nbsp;Risks</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=117689&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<slash:comments>2</slash:comments>
	
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		<title>Why did Fox buy Strategic Data</title>
		<link>http://gigaom.com/2007/02/22/fim-buys-sdc/</link>
		<comments>http://gigaom.com/2007/02/22/fim-buys-sdc/#comments</comments>
		<pubDate>Fri, 23 Feb 2007 07:59:06 +0000</pubDate>
		<dc:creator>Om Malik</dc:creator>
				<category><![CDATA[techADDICTION podcast]]></category>
		<category><![CDATA[Web]]></category>

		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/02/22/fim-buys-sdc/</guid>
		<description><![CDATA[Fox Interactive Media, the company behind MySpace, has decided to take control of some of its ever-increasing page inventory. FIM is betting that an acquisition of the online ad company Strategic Data Corp. is going help it better monetize its inventory, a subtle admission that it [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=117684&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Fox Interactive Media, the company behind MySpace, has decided to take control of some of its ever-increasing page inventory. FIM is betting that an acquisition of the online ad company Strategic Data Corp. is going help it better monetize its inventory, a subtle admission that it is leaving money on the table and is getting very low CPMs.</p>
<p>This is a tactical acquisition: FIM needs to show a quick revenue boost and become a meaningful part of News Corp.&#8217;s revenue stream. You can only wow Wall Street with big page-view data for so long. It is becoming obvious 2007 is the &#8220;show me the money&#8221; year for MySpace and other FIM acquisitions.<br />
<span id="more-117684"></span></p>
<p>We had first reported the scoop of a likely <a href="http://gigaom.com/2007/01/29/fox-in-talks-to-buy-online-ad-company/">deal between</a> Fox Interactive Media and the online ad company Strategic Data Corp back in January. SDC claims that it has technology that &#8220;typically achieves network wide revenue increases of 50-150%.&#8221; SDC counts Intermix, the parent company of MySpace (prior to FIM acquisition) as a client.</p>
<p>If done right, the total inventory that can be monetized is worth nearly half-a-billion dollars, says David Moore, chief executive officer of 24/7 Real Media, an ad-network, in <a href="http://www.nytimes.com/2007/02/23/business/media/23fox.html">an interview with The New York Times.</a> Peter Levinsohn, the president of Fox Interactive told the Times that the purchase will &#8220;will enable us to have greater control over that data and keep it in house.&#8221; FIM still plans to keep working with other advertising networks and technology vendors.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117684+fim-buys-sdc&utm_content=om">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/03/why-ipad-2-will-lead-consumers-into-the-post-pc-era/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117684+fim-buys-sdc&utm_content=om">Why iPad 2 Will Lead Consumers Into the Post-PC&nbsp;Era</a></li><li><a href="http://pro.gigaom.com/2011/03/the-near-term-evolution-of-social-commerce/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117684+fim-buys-sdc&utm_content=om">The Near-Term Evolution of Social&nbsp;Commerce</a></li><li><a href="http://pro.gigaom.com/2011/02/content-farms-the-players-the-benefits-the-risks/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117684+fim-buys-sdc&utm_content=om">Content Farms: The Players, The Benefits, The&nbsp;Risks</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=117684&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<slash:comments>11</slash:comments>
	
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		<title>Vonage Wireless or a desperate move?</title>
		<link>http://gigaom.com/2007/02/20/vonage-wireless/</link>
		<comments>http://gigaom.com/2007/02/20/vonage-wireless/#comments</comments>
		<pubDate>Tue, 20 Feb 2007 22:05:21 +0000</pubDate>
		<dc:creator>Om Malik</dc:creator>
				<category><![CDATA[Mobile]]></category>
		<category><![CDATA[techADDICTION podcast]]></category>

		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/02/20/vonage-wireless/</guid>
		<description><![CDATA[It’s like déjà vu all over again. Last month, Paul had reported that Vonage will start a wireless service, reselling Earthlink’s MuniFi offerings. Vonage Chairman Jeffrey Citron told us that “bundling Wi-Fi will make it easier for customers to sign up for Vonage VoIP.” That is [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=117656&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>It’s like déjà vu all over again. Last month, Paul <a href="http://gigaom.com/2007/01/07/vonage-to-resell-earthlink-wi-fi/">had reported</a> that Vonage will start a wireless service, reselling Earthlink’s MuniFi offerings. Vonage Chairman Jeffrey Citron <a href="http://gigaom.com/2007/01/08/vonage-wi-fi-citron-tells-why/">told us</a> that “bundling Wi-Fi will make it easier for customers to sign up for Vonage VoIP.” That is why I am a little confused about <a href="http://businessweek.com/technology/content/feb2007/tc20070220_452876.htm">this Business Week story</a>.</p>
<p><span id="more-117656"></span><br />
<blockquote>While Vonage won&#8217;t divulge any details, it did confirm after its Feb. 15, fourth-quarter earnings call with analysts, that it will start selling dual-mode phones offering cellular as well as Wi-Fi access, in the second half of the year.</p></blockquote>
<p>Maybe it is another wireless provider, but so far we can’t think of anyone who will have a footprint to equal Earthlink. Are they planning to set up an MVNO? Given the trials and tribulations of MVNOs, that road is full of potholes the size of a Hummer! <em>It will take tens of millions of dollars to get a cellular-WiFi MVNO rolling</em>.</p>
<p>Whatever move the company makes, it is a desperate move by a <a href="http://gigaom.com/2007/01/22/vonages-tough-road-ahead/">desperate company</a>, which is seeing its <a href="http://gigaom.com/2007/02/15/vonage-growth-slows-in-q4/">subscriber growth slowdown</a>. Cable operators have taken away their sole reason to exist, and they are looking for something&#8230; make that anything new. Vonage needs a new story to spin for Wall Street. To anyone who is going to believe this spin as a sign of better times, we say: good luck.</p>
<p><em>From our archives</em>: <a href="http://gigaom.com/tag/Vonage/">Our previous Vonage stories</a>.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117656+vonage-wireless&utm_content=om">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/03/why-ipad-2-will-lead-consumers-into-the-post-pc-era/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117656+vonage-wireless&utm_content=om">Why iPad 2 Will Lead Consumers Into the Post-PC&nbsp;Era</a></li><li><a href="http://pro.gigaom.com/2011/03/the-near-term-evolution-of-social-commerce/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117656+vonage-wireless&utm_content=om">The Near-Term Evolution of Social&nbsp;Commerce</a></li><li><a href="http://pro.gigaom.com/2011/02/content-farms-the-players-the-benefits-the-risks/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117656+vonage-wireless&utm_content=om">Content Farms: The Players, The Benefits, The&nbsp;Risks</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=117656&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<slash:comments>6</slash:comments>
	
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		<title>Wii: What to Do When the Magic’s Gone</title>
		<link>http://gigaom.com/2007/02/19/wii-what-to-do-when-the-magics-gone-2/</link>
		<comments>http://gigaom.com/2007/02/19/wii-what-to-do-when-the-magics-gone-2/#comments</comments>
		<pubDate>Tue, 20 Feb 2007 00:44:54 +0000</pubDate>
		<dc:creator>Om Malik</dc:creator>
				<category><![CDATA[techADDICTION podcast]]></category>
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		<guid isPermaLink="false">http://gigaom.wordpress.com/2007/02/19/wii-what-to-do-when-the-magic%e2%80%99s-gone/</guid>
		<description><![CDATA[What we all knew was going to happen is finally coming to pass: the wow-factor of the Wii is kind of wearing off. Continue reading at GigaGamez. Related research and analysis from GigaOM Pro:Subscriber content. Sign up for a free trial.Why iPad 2 Will Lead Consumers [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=117645&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>What we all knew was going to happen is finally coming to pass: the wow-factor of the Wii is kind of wearing off. <a href="http://gigagamez.com/2007/02/18/wii-what-to-do-when-the-magics-gone/">Continue reading at GigaGamez. </a></p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117645+wii-what-to-do-when-the-magics-gone-2&utm_content=om">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/03/why-ipad-2-will-lead-consumers-into-the-post-pc-era/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117645+wii-what-to-do-when-the-magics-gone-2&utm_content=om">Why iPad 2 Will Lead Consumers Into the Post-PC&nbsp;Era</a></li><li><a href="http://pro.gigaom.com/2011/03/the-near-term-evolution-of-social-commerce/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117645+wii-what-to-do-when-the-magics-gone-2&utm_content=om">The Near-Term Evolution of Social&nbsp;Commerce</a></li><li><a href="http://pro.gigaom.com/2011/02/content-farms-the-players-the-benefits-the-risks/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117645+wii-what-to-do-when-the-magics-gone-2&utm_content=om">Content Farms: The Players, The Benefits, The&nbsp;Risks</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=117645&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<title>Sylantro Inks Deals, Looks Beyond VoIP</title>
		<link>http://gigaom.com/2007/02/13/sylantro-inks-deals-looks-beyond-voip/</link>
		<comments>http://gigaom.com/2007/02/13/sylantro-inks-deals-looks-beyond-voip/#comments</comments>
		<pubDate>Tue, 13 Feb 2007 20:00:39 +0000</pubDate>
		<dc:creator>Paul Kapustka</dc:creator>
				<category><![CDATA[techADDICTION podcast]]></category>

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		<description><![CDATA[It&#8217;s always tough for the plumbers of the networking business to get some headline time. But with some new deals this week and a new strategy that looks beyond its VoIP roots, application feature server provider Sylantro might find itself a bit more in the spotlight, [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=117609&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>It&#8217;s always tough for the plumbers of the networking business to get some headline time. But with some new deals this week and a new strategy that looks beyond its VoIP roots, application feature server provider Sylantro might find itself a bit more in the spotlight, attention that may cause some to ask how long the company can remain private and independent.</p>
<p>Sylantro, whose IP-based software currently provides the back-end application features (like user interface and subscriber management) for a long list of VoIP providers, is now seeking to win similar contracts in larger deployments, such as those for mobile operators who use IMS (<a href="http://www.tmcnet.com/voip/0205/IMS-Catalyst-Service-Convergence-Across-Wireless-Wireline-Networks.htm">IP Multimedia Subsystem</a>) as a base technology. We spent some time last week on the phone with the company&#8217;s new president and CEO, Marco Limena, who talked a bit about Sylantro&#8217;s new strategy, which has already paid off with one deal <a href="http://ipcommunications.tmcnet.com/hot-topics/ims/articles/5036-sylantro-expands-ims-partnerships.htm">announced Monday</a> with <a href="http://www.sylantro.com/pdfs/021107_Swisscom.pdf">Euro provider Swisscom</a>, who plans to use Sylantro&#8217;s application feature set for its future IMS-based network.<br />
<span id="more-117609"></span></p>
<p><strong>Paul Kapustka:</strong> What does moving into the IMS and mobile-infrastructure market mean for Sylantro?</p>
<p><strong>Marco Limena:</strong> These are potentially much larger deals for us. While VoIP [contracts] are typically 50,000 or 60,000 licenses, you don&#8217;t do mobility for just thousands of users &#8212; it&#8217;s more like millions. So it&#8217;s very good, with deals of a much different scale.</p>
<p><strong>Paul Kapustka</strong>: Can Sylantro as a company scale to support bigger contracts? Does this mean the company might need to take on additional financing?</p>
<p><strong>Marco Limena</strong>: We&#8217;re not disclosing or making any announcements about funding. I think we can win with organic growth resources. My responsibility is to manage the company&#8217;s growth and execute on our plan. If I can do that, then we will have many options to just sustain growth or [take money] and grow more rapidly.</p>
<p><strong>Paul Kapustka</strong>: You joined Sylantro in November after a long career in sales at Hewlett-Packard &#8212; how does that experience help you at Sylantro?</p>
<p><strong>Marco Limena</strong>: I&#8217;ve spent 14 years in sales in the international telecom market, with a long list of contacts reaching across global regions. In leaving HP, I wanted to go somewhere where I could keep my professional [sales] contacts in the telecom industry, such as my relationship with Microsoft, while also finding a more entrepreneurial opportunity, and Sylantro has that. And if we can take the traditional Sylantro opportunity and then not only focus on hosted voice but on a greater evolution, that could make Sylantro a very exciting place to be.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117609+sylantro-inks-deals-looks-beyond-voip&utm_content=drkaps">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/03/why-ipad-2-will-lead-consumers-into-the-post-pc-era/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117609+sylantro-inks-deals-looks-beyond-voip&utm_content=drkaps">Why iPad 2 Will Lead Consumers Into the Post-PC&nbsp;Era</a></li><li><a href="http://pro.gigaom.com/2011/03/the-near-term-evolution-of-social-commerce/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117609+sylantro-inks-deals-looks-beyond-voip&utm_content=drkaps">The Near-Term Evolution of Social&nbsp;Commerce</a></li><li><a href="http://pro.gigaom.com/2011/02/content-farms-the-players-the-benefits-the-risks/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117609+sylantro-inks-deals-looks-beyond-voip&utm_content=drkaps">Content Farms: The Players, The Benefits, The&nbsp;Risks</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=117609&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<title>Dutch Super Server Farm and Google</title>
		<link>http://gigaom.com/2007/02/08/dutch-super-server-farm-and-google/</link>
		<comments>http://gigaom.com/2007/02/08/dutch-super-server-farm-and-google/#comments</comments>
		<pubDate>Fri, 09 Feb 2007 05:29:48 +0000</pubDate>
		<dc:creator>Om Malik</dc:creator>
				<category><![CDATA[techADDICTION podcast]]></category>

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		<description><![CDATA[Is the Netherlands the new server hub? According to a Dutch newspaper report, a massive new server farm is being built in the Eemshaven (Eems harbor) and will be able to store 100,000 servers and will have access to 30 megawatts of power, mostly coming from [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=117578&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Is the Netherlands the new server hub?</p>
<p>According to a <a href="http://www.trouw.nl/hetnieuws/economie/article622243.ece/Google_wil_energie_Eemshaven_heeft_het">Dutch newspaper report</a>, a massive new server farm is being built in the Eemshaven (Eems harbor) and will be able to store 100,000 servers and will have access to 30 megawatts of power, mostly coming from a huge power plant that is just a stone&#8217;s throw from the new proposed server farm. As a comparison, we have heard <strong>(not confirmed) </strong>Level 3 uses around 40 megawatts of power in all its server farms.</p>
<p><span id="more-117578"></span>The server farm is pretty close to the Amsterdam Internet Exchange, one of the largest Internet exchanges in the world, and has direct connections to the U.S. The report suggests that Google might be one of the main tenants at this new server farm, even though they are big customers of the Zernike server complex in nearby Groningen City.</p>
<p>The new server farm and its location is part of a larger industry trend: locate data centers close to locations with access to cheap power. Power is viewed as a major bottleneck in the web infrastrucure. <a href="http://www.niallkennedy.com/blog/archives/2006/09/data-centers-cloud-wars.html">Google, Yahoo and Microsoft are spending billions in</a> the Pacific Northwest to build out their web infrastructure. <a href="http://searchengineland.com/070118-093435.php">Google also inked</a> a deal to build out a big data center in North Carolina for pretty much the same reasons &#8211; power.</p>
<p><em>Hat tip, Vincent Dekker via The Cook Report.</em></p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117578+dutch-super-server-farm-and-google&utm_content=om">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/03/why-ipad-2-will-lead-consumers-into-the-post-pc-era/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117578+dutch-super-server-farm-and-google&utm_content=om">Why iPad 2 Will Lead Consumers Into the Post-PC&nbsp;Era</a></li><li><a href="http://pro.gigaom.com/2011/03/the-near-term-evolution-of-social-commerce/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117578+dutch-super-server-farm-and-google&utm_content=om">The Near-Term Evolution of Social&nbsp;Commerce</a></li><li><a href="http://pro.gigaom.com/2011/02/content-farms-the-players-the-benefits-the-risks/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=117578+dutch-super-server-farm-and-google&utm_content=om">Content Farms: The Players, The Benefits, The&nbsp;Risks</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=117578&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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