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You’re not alone if you’ve ever wondered when the convenience of the App Store would be unleashed on your Mac. Apple’s “Back to the Mac” event this morning revealed that the wait will soon be over. Developers could have the most to cheer about, though. Read More »

Yes, the name for Mac OS X 10.7 is Lion. Steve Jobs introduced the OS today by going into the philosophy behind it. Lion takes what Apple learned from iOS and applies it to OS X. As Jobs puts it, “Mac OS X meets the iPad.” Read More »

 
 

It’s one of the things we predicted last week, and something everybody has been clamoring for: FaceTime for Mac. It was just announced at today’s event, and luckily we won’t even have to wait for 10.7 to arrive next summer to get it. Read More »

Back to the Mac: GarageBand and iMovie ’11

New versions of iMovie ’11 and GarageBand ’11 were demoed today: the only other two programs from iLife ’11 that got screen time aside from iPhoto ’11. There were some very interesting additions to the software, including trailers for iMovie and better lessons in GarageBand. Read More »

Apple SVP of Worldwide Product Marketing Phil Schiller was on hand at today’s event to demonstrate the new features of iPhoto ’11. Full-screen interfaces, improved printed books and slideshows, and brand new ways to share photos online and via new Letterpress cards were among the highlights Read More »

Good news TheAppleBlog readers! We’ll have live coverage here of today’s “Back to the Mac” event starting just before the 10 AM PT scheduled start time today. Follow along with us as Apple unveils new Macbook notebooks, a brand new version of OS X, and more. Read More »

Starbucks wants to give customers more than just free internet access. Through a new partnership with Apple and Yahoo, the Seattle-based coffee chain will provide customers with free content to enjoy via their Wi-Fi connection. Music, books, newspapers and more are on the menu. Read More »

Apple streamed its last event, and it seemed likely that was the start of a trend. Well, trend confirmed, as Italy’s Apple PR branch has just released an announcement saying that it will indeed be streaming the event live at Apple.com today at 10 AM PDT. Read More »

Tomorrow, Oct. 20, Apple will host its much anticipated “Back to the Mac” media event. Many industry observers expect Apple CEO Steve Jobs to announce a new MacBook Air ultra-portable computer, among other things. But what do those who make a living calculating odds think? Read More »

For fourth quarter 2010, Apple reported the best quarter and year in company history, with record sales of Mac and iPhones almost overshadowed by the iPad. That’s not all we can expect from Apple for this calendar year, though, as Steve Jobs hinted at some surprises. Read More »

Ray Ozzie, the chief software architect with Microsoft is leaving the Redmond, Wash.-based software giant. Ozzie, is widely viewed as someone who tried to change Microsoft’s internal attitudes towards cloud computing. He is credited for Microsoft’s move into the cloud with its Azure efforts. Read More »

A tipster speaking to the LA Times says Steve Jobs and Mark Zuckerberg, two of tech’s most influential figures, got together for dinner at Steve’s place two weeks ago. No word on what they ate, but fledgling music social network Ping was definitely on the menu. Read More »

More Must Reads

If you’re waiting for a white iPhone 4, you’ve been waiting a long time now. It might infuriate you to know that Apple apparently has hoards of them piled up at Apple HQ. Preparing for a launch? No, not according to a man who owns one. Read More »

Both Gartner and IDC report the Mac is now accounting for a tenth of the PC market in the U.S., but these preliminary numbers will likely climb higher still when Apple reports actual Mac sales during its quarterly conference call next week. Read More »

A press release just issued by Apple reveals that a partnership between it and Verizon will see the iPad make its way to the wireless provider’s store shelves Oct. 28. Apple also announced that the iPad will be available at AT&T stores on the same day. Read More »

Apple will hold a press event Oct. 20 unveiling Mac updates. The event is called “Back to the Mac,” which is an acknowledgement that Apple’s focus has seemed to be elsewhere of late. But the teaser image reveals we could see more than just new hardware. Read More »

A new patent the U.S. Patent and Trademark Office just approved was filed in 2008 by Apple and prevents users from sending and receiving “objectionable” text messages. The patent, officially called “Text-based communication control for personal communication device,” essentially prevents what’s known as “sexting.” Read More »

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