This week, Lookery, the ad network launched last July to serve über-cheap ads into Facebook applications, has announced a new $2.25 million round of funding. It’s a nice sum for the 14-month-old startup, which now sends Facebook some 3 billion ads a month,… Read More »
FoundRead
It’s not a new idea to make hay by seizing the messy business opportunities no one else wants. Innovating the distribution of a technology, rather than inventing the technology itself, isn’t novel either. This is the model that made founder Michael Dell a billionaire. Now,… Read More »
With the tech conference season upon us, Found|READ thought some tips for how to master conference marketing on the cheap would be useful. Today’s tips are courtesy of serial entrepreneur Pete Grillo, currently founder of iterasi, a one-and a-half-year-old startup in Portland, Ore., that… Read More »
Founders are notorious for falling in love with their visions. How else could we survive 18-hour workdays or a multitude of setbacks with our optimism still intact? The problem with this is that it’s impossible to predict what the future holds. So, to be successful,… Read More »
If you’re a major league baseball fan, you’ve probably read “Moneyball,” the best-selling book by journalist Michael Lewis chronicling the successful statistics-driven management of Oakland Athletics General Manager, Billy Beane. Baseball has long been a game of stats, but Beane’s philosophy gave the… Read More »
In my favorite movie, Wonder Boys, Prof. Grady Tripp is a writer who hasn’t had a best seller in years. His work in progress is a 1,500 page behemoth. Upon sneaking a peek at the magnum opus, one of Tripp’s most devoted students takes it… Read More »
All too often, technology companies fail to find the right balance within their business executives. When a business exec is too technical, she may not have the aggressiveness or “street smarts” to help a young company succeed. If a business exec isn’t technical enough, he… Read More »
Finding good employees is challenging for companies of any size, but for cash-strapped startups in the midst of a talent war, it’s particularly difficult. AdventNet, Zoho’s parent company, is no longer small (now more than 700 employees), but our recruiting strategy was… Read More »
There are some days when you really don’t want to get out of bed. All you want to do is watch your favorite shows on Hulu.com. Today turned out to be one of those days — mostly because a thick fog enveloped the city… Read More »
Last month we offered bootstrapping founders a short index of cost-optimization sites to help cut expenses for things like health insurance, web hosting, wireless plans and electric bills. Many of you wrote in to offer your own recommendations, so this week we’re expanding the… Read More »
Angel investors, rather than run from the lousy market, are merely adapting to it — doing more follow-on investments, syndicating deals amongst multiple angels and, in some cases, investing greater amounts of money into a single startup so it can pay the bills during the dry… Read More »
Regardless of the title your company’s top technology executive uses — CTO, CIO, Chief Product Officer or VP of Engineering — your company will ultimately look to this person to produce the software and technical products upon which your business success depends. Through our… Read More »
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