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	<title>GigaOM &#187; Tanner Morrison Archives</title>
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		<title>GigaOM &#187; Tanner Morrison Archives</title>
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		<title>Time Master: Above and Beyond Time Tracking</title>
		<link>http://gigaom.com/apple/time-master-above-and-beyond-time-tracking/</link>
		<comments>http://gigaom.com/apple/time-master-above-and-beyond-time-tracking/#comments</comments>
		<pubDate>Tue, 12 May 2009 17:00:32 +0000</pubDate>
		<dc:creator>Tanner Morrison</dc:creator>
				<category><![CDATA[CNN Mobile]]></category>
		<category><![CDATA[NYT Enterprise]]></category>
		<category><![CDATA[Software Reviews]]></category>
		<category><![CDATA[SYN Feature Enterprise]]></category>
		<category><![CDATA[Apps]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[freelance]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[Time Tracking]]></category>

		<guid isPermaLink="false">http://theappleblog.com/?p=22523</guid>
		<description><![CDATA[Some of you may recall my article a few weeks back, Time Tracking Via the iPhone: 5 Apps Reviewed. In recent weeks, I have continued to experiment with a few different time tracking apps. That was until I came across Time Master, one of the most [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=172679&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img  title="timemaster" src="http://gigapple.files.wordpress.com/2009/04/timemaster.png?w=100&#038;h=100" alt="timemaster" width="100" height="100" class=" alignleft" /></p>
<p class="excerpt">Some of you may recall my article a few weeks back, <a href="http://gigaom.com/apple/time-tracking-via-the-iphone-5-apps-reviewed/" target="_self">Time Tracking Via the iPhone: 5 Apps Reviewed</a>. In recent weeks, I have continued to experiment with a few different time tracking apps. That was until I came across Time Master, one of the most powerful time trackers I&#8217;ve ever used. At $9.99, <a href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=310289408&amp;mt=8" target="_self">Time Master</a> (iTunes link) isn&#8217;t cheap, but they say you have to spend money to make money, and I believe Time Master will help with just that.</p>
<p>Time Master puts tracking invoices, billing and time all in the palm of your hand. I was impressed with the intricate organizational capabilities of this app. Putting all entries logged under a client and/or project results in a well-organized work-flow. This app continued to surprise me with its rich feature set. I found many small features that aren&#8217;t all that important, but definitely contribute to the overall user experience of the app. <span id="more-172679"></span></p>
<p><img  title="tm5" src="http://gigapple.files.wordpress.com/2009/05/tm5.jpg?w=320&#038;h=460" alt="tm5" width="320" height="460" class=" alignleft" /></p>
<p>The user interface can seem a bit overwhelming at first, but once you become accustomed to it, it is one of the app&#8217;s most impressive features. All of your entries are filed under a client, then under a project. Each category has a number of customization options, such as varying price points for individual projects, or varying price points per individual client.</p>
<p><img  title="tm2" src="http://gigapple.files.wordpress.com/2009/05/tm2.jpg?w=320&#038;h=460" alt="tm2" width="320" height="460" class=" alignleft" /></p>
<p>One of the huge problems I run into when dealing with clients is expenditures, as the client isn&#8217;t always sure where his or her money is going. Time Master has a feature specifically for keeping track of expenses in much the same way as it keeps track of your time. I was astounded at how easy it was to generate a report that can then be emailed directly to your clients or copied into Excel or Numbers.</p>
<p><img  title="tm1" src="http://gigapple.files.wordpress.com/2009/05/tm1.jpg?w=320&#038;h=460" alt="tm1" width="320" height="460" class=" alignleft" /></p>
<p>Time Master is a powerful iPhone application that gives me very little cause for complaint. The app does have some downfalls, though. One being that it is slightly unintuitive at first, so reading the instructions would be a safe bet. The second failing would be the lack of a &#8220;begin timer&#8221; button on the Time Entries page, as it isn&#8217;t initially clear how to begin the timers. These two minor issues aside, I think Time Master is solid, feature-rich, and a great tool for keeping your business in line.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172679+time-master-above-and-beyond-time-tracking&utm_content=tannerm">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/01/mobile-q4-all-eyes-were-on-android-4g-and-the-rising-tablet-tide/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172679+time-master-above-and-beyond-time-tracking&utm_content=tannerm">Mobile Q4: All Eyes Were on Android, 4G and the Rising Tablet&nbsp;Tide</a></li><li><a href="http://pro.gigaom.com/2010/12/report-a-mobile-video-market-overview/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172679+time-master-above-and-beyond-time-tracking&utm_content=tannerm">Report: A Mobile Video Market&nbsp;Overview</a></li><li><a href="http://pro.gigaom.com/2010/10/in-q3-the-tablet-and-4g-were-the-big-stories/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172679+time-master-above-and-beyond-time-tracking&utm_content=tannerm">In Q3, the Tablet and 4G Were the Big&nbsp;Stories</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=172679&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<title>Observation: Bookmarks Dead</title>
		<link>http://gigaom.com/apple/observation-bookmarks-dead/</link>
		<comments>http://gigaom.com/apple/observation-bookmarks-dead/#comments</comments>
		<pubDate>Tue, 10 Mar 2009 22:00:52 +0000</pubDate>
		<dc:creator>Tanner Morrison</dc:creator>
				<category><![CDATA[@CNN]]></category>
		<category><![CDATA[Commentary]]></category>
		<category><![CDATA[NYT Internet]]></category>
		<category><![CDATA[SYN Feature Enterprise]]></category>
		<category><![CDATA[Bookmarks]]></category>

		<guid isPermaLink="false">http://theappleblog.com/?p=18282</guid>
		<description><![CDATA[Going through the day-to-day realities of web crawling I find myself using the Favorites or Bookmarks feature of browsers less and less. Oddly enough, however, this statement is coming from the same guy with thousands of them backed up on multiple drives. Early this week, I [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=172423&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img  title="safari512px" src="http://gigapple.files.wordpress.com/2009/02/safari512px.png?w=101&#038;h=101" alt="safari512px" width="101" height="101" class=" alignleft" /></p>
<p class="excerpt">Going through the day-to-day realities of web crawling I find myself using the Favorites or Bookmarks feature of browsers less and less. Oddly enough, however, this statement is coming from the same guy with thousands of them backed up on multiple drives.</p>
<p>Early this week, I had an epiphany that resulted in me deleting thousands of old Bookmarks from Firefox, as I started filtering through a list which has been gathering digital dust for years. While narrowing down a list of seemingly endless Bookmarks, I noticed all of these web sites I no longer visit or, for that matter, remember. Many of these sites no longer existed or had since been left to ruin, and I began to remember how only a few years ago I typically carried a copy of my Bookmarks on a flash-drive wherever I went. But then I looked at a few of these old sites and started thinking&#8230; I started thinking about how someone such as myself can go from utilizing thousands of bookmarks to only using a select few.</p>
<p>I have noticed that many people such as I have began to use bookmarks less and less, but why? <span id="more-172423"></span></p>
<p>RSS was one of the first widely used formats that allowed people to retrieve their information in quick truncated lists. Now that RSS has become mainstream, people have turned to <a href="http://www.digg.com">Digg</a>, <a href="http://www.reddit.com">Reddit</a> or <a href="http://delicious.com/" target="_self">Delicious</a> to not only uncover new Bookmarks but to store personal ones as well.</p>
<p>People are turning to more outlets for information than ever before. Services such as <a href="http://www.facebook.com">Facebook</a> and <a href="http://www.twitter.com">Twitter</a> have drastically changed how people receive information over the Internet. Allowing people to get vast quantities of information at any time, and thanks to the iPhone Apps for services such as these, we can now access this information <em>anywhere</em>.</p>
<p>The point is, people are moving away from using the Bookmarks feature of browsers and choosing a more advantageous route. People naturally want to find easier ways to accomplish tasks, and using services like Twitter, Facebook, and Delicious someone could find a link, a quote, song, or any other bit of information at any time of day. Where it is commonplace to update your Twitter status via your iPhone in the morning before brushing your teeth, and where people no longer mail invitations to a party, instead sending them via Facebook, it is in this same world that browser-based bookmarks have become obsolete.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172423+observation-bookmarks-dead&utm_content=tannerm">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/03/why-ipad-2-will-lead-consumers-into-the-post-pc-era/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172423+observation-bookmarks-dead&utm_content=tannerm">Why iPad 2 Will Lead Consumers Into the Post-PC&nbsp;Era</a></li><li><a href="http://pro.gigaom.com/2011/03/the-near-term-evolution-of-social-commerce/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172423+observation-bookmarks-dead&utm_content=tannerm">The Near-Term Evolution of Social&nbsp;Commerce</a></li><li><a href="http://pro.gigaom.com/2011/02/content-farms-the-players-the-benefits-the-risks/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172423+observation-bookmarks-dead&utm_content=tannerm">Content Farms: The Players, The Benefits, The&nbsp;Risks</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=172423&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<slash:comments>19</slash:comments>
	
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		<title>Magic Bullet Looks 1.2</title>
		<link>http://gigaom.com/apple/magic-bullet-looks-12/</link>
		<comments>http://gigaom.com/apple/magic-bullet-looks-12/#comments</comments>
		<pubDate>Thu, 05 Mar 2009 02:00:01 +0000</pubDate>
		<dc:creator>Tanner Morrison</dc:creator>
				<category><![CDATA[CNN Big Tech]]></category>
		<category><![CDATA[CNN Media]]></category>
		<category><![CDATA[NYT Company News]]></category>
		<category><![CDATA[Software Reviews]]></category>
		<category><![CDATA[SYN Analysis]]></category>
		<category><![CDATA[SYN Feature Enterprise]]></category>
		<category><![CDATA[final cut]]></category>
		<category><![CDATA[looks]]></category>
		<category><![CDATA[magic bullet]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://theappleblog.com/?p=17346</guid>
		<description><![CDATA[Red Giant Software is a company that develops special effects applications for film and video editing, with credits in The Curious Case of Benjamin Button, Vanilla Sky, Grindhouse, and more. These applications are offered in two formats, as standalone applications or as plug-ins for most industry-leading [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=172373&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img  title="magicbulletlooks" src="http://gigapple.files.wordpress.com/2009/02/magicbulletlooks.png?w=168&#038;h=167" alt="magicbulletlooks" width="168" height="167" class=" alignleft" /><a href="http://www.redgiantsoftware.com/">Red Giant Software</a> is a company that develops special effects applications for film and video editing, with credits in <em>The Curious Case of Benjamin Button</em>, <em>Vanilla Sky</em>, <em>Grindhouse</em>, and more. These applications are offered in two formats, as standalone applications or as plug-ins for most industry-leading editing software. Red Giant offers up many software solutions, but one of their most powerful is a color correction application called <a href="http://www.redgiantsoftware.com/products/categories/color-correction/magic-bullet-looks/">Magic Bullet Looks</a> that is actually a plug-in for heavy-duty pro applications.</p>
<p>What many of you may not know, however, is that this is a completely redesigned program from <a href="http://library.creativecow.net/articles/munkittrick_michael/magic_bullet_review.php">the original</a>, which allegedly had a slightly buggier interface and fewer options, and compatibility with only After Effects. The reinvention of &#8220;Looks&#8221; incorporates every industry standard video editor, a redesigned interface, and more advanced features. <span id="more-172373"></span></p>
<p><img  title="looksscreen2" src="http://gigapple.files.wordpress.com/2009/02/looksscreen2.jpg?w=270&#038;h=132" alt="looksscreen2" width="270" height="132" class=" alignleft" />Magic Bullet is one of the most complex video editing applications I have used in a while, but thankfully it&#8217;s also one of the easiest to use. This app is loaded with 100 look presets which are meant as a starting point, and literally allow infinite possibilities for color correction (which you can then save as a custom look).</p>
<p>The time line is organized in to 5 parts: Subject, Matte Box, Lens, Camera, and Post, which helps in discerning which order to apply the effects. I found this to be both a burden and a blessing at times, in that it is nice having a guide for laying effects, but at certain times I wish I had the option of placing an effect in any spot on the time line, rather than where an effect is supposed to go.</p>
<p>I was a bit skeptical of this application when I first installed it. I didn&#8217;t believe an application that was so powerful could be so easy to use. The interface of Looks seamlessly integrates with Final Cut Pro or any other editor and jumping from Final Cut to Magic Bullet Looks is as simple as creating an effect for the selected clip, and customizing it.</p>
<p>When I first installed Looks I was worried that it might slow Final Cut down, or cause my system to run a little slower. However, I was surprised when I witnessed no slow down. However, I did notice that it took slightly longer to render my footage. Magic Bullet Looks flawlessly made my footage look like it was shot on 35mm, which is one desire every videographer has in common. It isn&#8217;t easy to sell a piece of software for $399/$99 upgrade, but compared to the thousands of dollars you would spend forking out for a professional quality camera, this is a fraction of the cost without sacrificing much.</p>
<p>I installed Magic Bullet Looks for Final Cut Studio 2, and after using this software on several projects of my own, I have fallen in love.</p>
<p style="text-align:center;"><img  title="sheg" src="http://gigapple.files.wordpress.com/2009/02/sheg.jpg?w=550" alt="sheg" class=" alignleft" /> <img  title="sheg2" src="http://gigapple.files.wordpress.com/2009/02/sheg2.jpg?w=550" alt="sheg2" class=" alignleft" /></p>
<p>These are before and after shots of footage I used Magic Bullet Looks on. The look here is a custom one I built myself, which is fairly simple to do.</p>
<p>I found that the possibilities for looks was literally endless, and that this would be a great tool for someone working in this industry. Red Giant Software has an <a href="http://www.redgiantsoftware.com/products/all/magic-bullet-looks/examples/">example page</a> demonstrating various aspects of this application at work.</p>
<p>Every filmmaker has one desire in common, and that is to create a distinct look for his or her footage. Whether that be wedding footage, or the next Oscar worthy film. The thing many people do not realize, however, is that being a filmmaker is similar to being a magician, in that neither want to reveal their secrets. The point is, the best effects are the ones you don&#8217;t see, and Magic Bullet Looks passed with flying colors.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172373+magic-bullet-looks-12&utm_content=tannerm">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/03/why-ipad-2-will-lead-consumers-into-the-post-pc-era/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172373+magic-bullet-looks-12&utm_content=tannerm">Why iPad 2 Will Lead Consumers Into the Post-PC&nbsp;Era</a></li><li><a href="http://pro.gigaom.com/2011/03/the-near-term-evolution-of-social-commerce/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172373+magic-bullet-looks-12&utm_content=tannerm">The Near-Term Evolution of Social&nbsp;Commerce</a></li><li><a href="http://pro.gigaom.com/2011/02/content-farms-the-players-the-benefits-the-risks/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172373+magic-bullet-looks-12&utm_content=tannerm">Content Farms: The Players, The Benefits, The&nbsp;Risks</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=172373&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<title>Tumblr On the iPhone: 3 Apps Reviewed</title>
		<link>http://gigaom.com/apple/tumblr-on-the-iphone-3-apps-reviewed/</link>
		<comments>http://gigaom.com/apple/tumblr-on-the-iphone-3-apps-reviewed/#comments</comments>
		<pubDate>Wed, 25 Feb 2009 00:00:50 +0000</pubDate>
		<dc:creator>Tanner Morrison</dc:creator>
				<category><![CDATA[CNN Mobile]]></category>
		<category><![CDATA[NYT Enterprise]]></category>
		<category><![CDATA[Software Reviews]]></category>
		<category><![CDATA[SYN Feature Enterprise]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[Tumblr]]></category>

		<guid isPermaLink="false">http://theappleblog.com/?p=17584</guid>
		<description><![CDATA[I have tried just about every blogging platform out there and the one I finally stuck with was Tumblr. I like many of the more advanced functions in WordPress, but Tumblr is where it&#8217;s at for me. I&#8217;ve notice over the past couple of months I [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=172390&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img  title="tumblr" src="http://gigapple.files.wordpress.com/2009/02/tumblr.png?w=220&#038;h=59" alt="tumblr" width="220" height="59" class=" alignleft" /></p>
<p class="excerpt">I have tried just about every blogging platform out there and the one I finally stuck with was <a href="http://www.tumblr.com">Tumblr</a>. I like many of the more advanced functions in <a href="http://coomblog.com/gallery62.htm">WordPress</a>, but Tumblr is where it&#8217;s at for me. I&#8217;ve notice over the past couple of months I have started mobile blogging a lot more, and what better way to do this than with the Swiss Army Knife of a gadget that is the iPhone.</p>
<p>I picked three Tumblr-specific iPhone applications to try, and my final verdict is that you get what you pay for. I sent each of these Tumblr apps through a grueling 3-4 day test consisting of posting photos, text, links, conversations, and audio. Enjoy. <span id="more-172390"></span></p>
<h3><a href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=291024873&amp;mt=8">TheTumbler</a> (Free)</h3>
<p><img  title="thetembler-icon" src="http://gigapple.files.wordpress.com/2009/02/thetembler-icon.jpg?w=61&#038;h=59" alt="thetembler-icon" width="61" height="59" class=" alignleft" />This app <em>deserves</em> to be free. The more and more I used it, the less and less impressed I became. There were frequent crashes, which caused me to lose posts once in a while. Not to mention I was never actually successful in getting it to post a simple text post, however I did successfully post in every other way, shape, and form. Overall TheTumbler is a decent enough app for a freebie. Currently I don&#8217;t believe this app has much to offer. But we should keep an eye out as I believe we will see good things from this app in the future with the promise of added functions such as groups, private posts, and tags&#8230;and hopefully more stability.</p>
<h3><a href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=287419286&amp;mt=8">Tumble</a> (Free/$1.99)</h3>
<p><img  style="margin:2px;" title="tumble" src="http://gigapple.files.wordpress.com/2009/02/tumble.png?w=57&#038;h=57" alt="tumble" width="57" height="57" class=" alignleft" />This app started to fall short for me when I discovered that you can&#8217;t post to multiple Tumble Blogs (or groups) from the application. Other than that, this app works well enough, but I&#8217;m not sure if it works well enough to warrant a price tag. In my opinion offering this app at the same price tag as Tumblrette (below) is their mistake. Offering this app at a lower price such as 99 cents would be a bit more beneficial. Tumble offers the standard features you would expect for a Tumblr application such as a viewable Dashboard, multiple account management, and location awareness; all of which are only in the pro version. The more basic features are available in a free version.</p>
<h3><a href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=290058741&amp;mt=8">Tumblrette</a> ($1.99)</h3>
<p><img  style="margin:2px;" title="tumblrette icon" src="http://gigapple.files.wordpress.com/2009/02/058741.jpg?w=60&#038;h=60" alt="tumblrette icon" width="60" height="60" class=" alignleft" />I saved the best for last on this one. Tumblrette was by far my favorite app out of this lot, and like I said at the beginning&#8230;you get what you pay for. All of these apps basically have the same home-screen; they all have different post types listed and you tap one to start posting. Simple enough right? Tumblrette takes this a step further by giving you access to your Tumblr dashboard, allowing reblogging, and favoriting posts made by others. I don&#8217;t do this often, but I have in the past and I found it to be a nice addition. This app also makes a great feature of the Advanced Post Options, allowing you to change privacy or date settings in a few simple taps. I manage 3 different blogs that are all interconnected through Tumblr, and it is typically a pain to manage them on the iPhone, but Tumblrette conquers this challenge with ease. One feature that stood above the rest was an exclusive feature only found in this app was the ability to record audio and post it to a Tumble-blog.</p>
<p>Overall, my pick of these three was Tumblrette, and at $1.99 it is a solid steal. But go try each of these and decide for yourself.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172390+tumblr-on-the-iphone-3-apps-reviewed&utm_content=tannerm">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/02/a-2011-connected-consumer-forecast/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172390+tumblr-on-the-iphone-3-apps-reviewed&utm_content=tannerm">A 2011 Connected Consumer&nbsp;Forecast</a></li><li><a href="http://pro.gigaom.com/2011/01/mobile-q4-all-eyes-were-on-android-4g-and-the-rising-tablet-tide/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172390+tumblr-on-the-iphone-3-apps-reviewed&utm_content=tannerm">Mobile Q4: All Eyes Were on Android, 4G and the Rising Tablet&nbsp;Tide</a></li><li><a href="http://pro.gigaom.com/2011/01/big-data-arm-and-legal-troubles-transformed-infrastructure-in-q4/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172390+tumblr-on-the-iphone-3-apps-reviewed&utm_content=tannerm">Big Data, ARM and Legal Troubles Transformed Infrastructure in&nbsp;Q4</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=172390&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<title>Time Tracking Via the iPhone: 5 Apps Reviewed</title>
		<link>http://gigaom.com/apple/time-tracking-via-the-iphone-5-apps-reviewed/</link>
		<comments>http://gigaom.com/apple/time-tracking-via-the-iphone-5-apps-reviewed/#comments</comments>
		<pubDate>Wed, 04 Feb 2009 20:00:25 +0000</pubDate>
		<dc:creator>Tanner Morrison</dc:creator>
				<category><![CDATA[CNN Green]]></category>
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		<category><![CDATA[bill4time]]></category>
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		<category><![CDATA[punchclock]]></category>
		<category><![CDATA[Time Tracking]]></category>
		<category><![CDATA[timewerks]]></category>

		<guid isPermaLink="false">http://theappleblog.com/?p=16116</guid>
		<description><![CDATA[Videography is my chosen profession and I love it. However, no passion goes unscathed by inconvenience, regardless of how small. As a freelancer, I am constantly burdened with the need to track time for clients. Brian Warren a few days ago wrote a very in-depth article [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=172291&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Videography is my chosen profession and I love it. However, no passion goes unscathed by inconvenience, regardless of how small. As a freelancer, I am constantly burdened with the need to track time for clients. Brian Warren a few days ago wrote a very in-depth article reviewing <a href="http://gigaom.com/apple/on-the-job-30/">On The Job 3.0</a>, an amazing program that I have used myself when at my desk. However I needed something that was a bit more portable when I&#8217;m out shooting or doing preparations and still need to keep track of my time.</p>
<p>This is when I turned to my iPhone as a solution for such a problem. While browsing for such an App I noticed that there were nearly enough time tracking apps on the iPhone that they can almost garner themselves their own category in the App store. After diligently browsing all of them, I narrowed my selection down to the five I would try out, and I tried each one for a few days before making my decision on which is best to fit my needs.</p>
<h3><a href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=286277583&amp;mt=8">Bill4Time Mobile</a></h3>
<p><strong><em>2.5 stars / Free, $19.99 for an account</em></strong><br />
<img  title="mzlmzpacaes100x100-75" src="http://gigapple.files.wordpress.com/2009/01/mzlmzpacaes100x100-75.jpg?w=100&#038;h=100" alt="mzlmzpacaes100x100-75" width="100" height="100" class=" alignleft" />Key Features: SSL encrypted, integration with Quickbooks, and multiple pricing levels for invoicing purposes. Not to mention all of the typical features for an app such as this; and it is also free.</p>
<p>However Bill4Time comes with a few strings attached. This iPhone App is actually a mobile platform for the <a href="http://www.bill4time.com/">Bill4Time.com</a> Web and Desktop application, which costs $19.99 per user. This was a solid app for me as far as potential features, however I did not need the Web variant of this application, and the $19.99 price tag didn&#8217;t help me decide in Bill4Time&#8217;s favor.<br />
<span id="more-172291"></span></p>
<h3><a href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=300065032&amp;mt=8">PunchClock</a></h3>
<p><strong><em>3 stars / 99 cents</em></strong><br />
<img  title="punchclock" src="http://gigapple.files.wordpress.com/2009/01/original.png?w=100&#038;h=100" alt="punchclock" width="100" height="100" class=" alignleft" />Key Features: Ability to set different price points for different tasks, export to HTML.</p>
<p>This is a pretty basic but it does come in as one of the cheaper applications in this comparison, and you do get what you pay for. Among the basic features there was one feature that was not present. The one feature that I desired that I saw that PunchClock lacked was invoicing capabilities. As far as this app&#8217;s exporting capabilities go, it could be better. It simply emails an Excel file to whomever you wish, which is handy; but the file itself is extremely unorganized and frustrating to decipher. This is a fairly young app, so hopefully we will see this in later updates. But for now my verdict is that PunchClock is too basic for my needs, and it just wouldn&#8217;t meet my needs until it implements a few necessary features.</p>
<h3><a href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=287629482&amp;mt=8">iTimeSheet</a></h3>
<p><strong><em>3 stars / $5.99</em></strong><br />
<img  title="itimesheet-thumb" src="http://gigapple.files.wordpress.com/2009/01/itimesheet-thumb.png?w=99&#038;h=99" alt="itimesheet-thumb" width="99" height="99" class=" alignleft" />Key Features: Exporting to Excel, Analytic module with charts, week/month/day navigation, and Searching.</p>
<p>iTimesheet seemed more to me to be a fun muse rather than a professional application for freelancers. It has the potential to meet all the criteria for what I needed in an App such as this, but for some reason I find myself unhappy with it. I would attribute these shortcomings to the lack of ability to set a price for different projects, and as far as the analytical mode, I found it to be quite interesting, albeit not very useful.</p>
<p>A few features I would like to see in future updates to this app would include the ability to see a total amount of time for a particular client, as well as the total amount of time spent on a project. I would also like to see a feature implemented that allowed me to set a price for each particular project; for example set a project at $65/hr, and have it calculate my totals. Then this app might prove to be useful. As of right now <a href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=296280230&amp;mt=8">iTimeSheet Lite</a> is the way to go simply because it is free, I personally don&#8217;t find the $5.99 price tag all that appealing for this particular App.</p>
<h3><a href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=295592763&amp;mt=8">Easytimesheet</a></h3>
<p><em><strong>3 stars / $2.99</strong></em><br />
<img  title="Timesheet" src="http://gigapple.files.wordpress.com/2009/01/original-1.png?w=100&#038;h=100" alt="Timesheet" width="100" height="100" class=" alignleft" />Key Features: Full featured Email client, Password protected, support for different currencies.</p>
<p>This app comes in at $2.99 and in my opinion it honestly isn&#8217;t worth that. Sure it is a cheaper price, but after using it for a day or two you will be frustrated and find yourself back at this review trying to figure out a different solution for the time tracking problems.</p>
<p>One notable feature included in this app is its inclusion of a full featured Email client. I thought this to be a huge plus until I used it, it was buggy, at times crashed, and I just found it much easier to use the iPhone&#8217;s defualt mail client. Aside from that, this app didn&#8217;t have the features I was looking for when I went on this search for the perfect time tracking App.</p>
<h3><a href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=290385321&amp;mt=8">TimeWerks</a></h3>
<p><strong><em>3.5 stars / $4.99</em></strong><br />
<img  title="original-2" src="http://gigapple.files.wordpress.com/2009/01/original-2.png?w=83&#038;h=83" alt="original-2" width="83" height="83" class=" alignleft" />Key Features: Ability to track multiple project and clients, different rates for different projects, multiple currencies, and exporting into HTML.</p>
<p>I believe out of all of the apps I looked at, this one impressed me the most. It gives you the ability to sort, track, and invoice multiple projects for multiple clients, and set prices for different types of jobs. Once you are finished with a job it features the ability to email the invoice which is in a very readable format. View a sample <a href="http://www.sorth.com/timewerks/invoice.html">here</a>.</p>
<p>This program is easily the most feature heavy of all the apps in this comparison, and that does come with bit of a learning curve. However, anyone with a little iPhone savvy should be able to adapt to this app in a minimal amount of time. In the end I deemed this one worth of its $4.99 price tag, and will be using this in the future to keep try of my projects and clients.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172291+time-tracking-via-the-iphone-5-apps-reviewed&utm_content=tannerm">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2010/08/rogue-devices-the-consumer-influence-on-enterprise-mobility-part-1/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172291+time-tracking-via-the-iphone-5-apps-reviewed&utm_content=tannerm">Rogue Devices: The Consumer Influence on Enterprise Mobility, Part&nbsp;1</a></li><li><a href="?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172291+time-tracking-via-the-iphone-5-apps-reviewed&utm_content=tannerm"></a></li><li><a href="http://pro.gigaom.com/2011/02/a-2011-green-it-forecast/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172291+time-tracking-via-the-iphone-5-apps-reviewed&utm_content=tannerm">A 2011 Green IT&nbsp;Forecast</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=172291&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<title>The End of an Era</title>
		<link>http://gigaom.com/apple/the-end-of-an-era/</link>
		<comments>http://gigaom.com/apple/the-end-of-an-era/#comments</comments>
		<pubDate>Fri, 30 Jan 2009 16:00:14 +0000</pubDate>
		<dc:creator>Tanner Morrison</dc:creator>
				<category><![CDATA[CNN Mobile]]></category>
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		<category><![CDATA[multi-touch]]></category>
		<category><![CDATA[UI]]></category>

		<guid isPermaLink="false">http://theappleblog.com/?p=16115</guid>
		<description><![CDATA[The iPhone has been on the market for more than a year now, and as a result technology manufacturers are beginning to see the touch screen as a viable solution for personal computing. Before the iPhone hit the market in 2007 the general population’s experience with [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=172290&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p class="excerpt">The iPhone has been on the market for more than a year now, and as a result technology manufacturers are beginning to see the touch screen as a viable solution for personal computing.</p>
<p>Before the iPhone hit the market in 2007 the general population’s experience with a touch screen interface was limited to devices such as the Palm Treo, Tablet PC’s, and GPS navigation systems.  All of which have one thing in common, their touch screen interfaces can only recognize a single point of contact at a time.  It wasn’t until the iPhone that consumers really got a taste of a practical use for the touch screen, and we have started seeing multi-touch interfaces making their way into other products such as HP’s Touch Smart PC.<br />
<span id="more-172290"></span><br />
There is one word that I find most appropriate to describe what Apple has accomplished with their multi-touch user interface for the iPhone: <em>renaissance</em>.  As many of you recall from your days in literature classes, renaissance means rebirth, and I see it as the rebirth of the personal computer, meaning the end of the keyboard and mouse interface.</p>
<p>The way I see it, a personal computer is defined by four major components: the monitor, mouse, keyboard, and CPU.  Just looking at Apple’s iMac line of products, they have already combined the CPU and monitor.  Imagine if Apple or another company elaborated a bit more on that concept and discontinued the keyboard and mouse all together.</p>
<p>I am not implying that slapping a touch screen on a current Mac or PC and calling it a day. But rather I believe that in the next few years we will see the standard of the personal computing interface change dramatically, and possibly take a backseat to practicality.</p>
<p>As consumers are we beginning to see the keyboard/mouse dynasty come to an end as touch screens become more advanced? Perhaps this is propelling us into the next level of home computing where the nerd fantasy of owning <a href="http://www.youtube.com/watch?v=PLhMVNdplJc" target="_blank">the <em>Minority Report</em> computer</a> becomes a reality.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172290+the-end-of-an-era&utm_content=tannerm">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/01/mobile-q4-all-eyes-were-on-android-4g-and-the-rising-tablet-tide/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172290+the-end-of-an-era&utm_content=tannerm">Mobile Q4: All Eyes Were on Android, 4G and the Rising Tablet&nbsp;Tide</a></li><li><a href="http://pro.gigaom.com/2010/12/report-a-mobile-video-market-overview/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172290+the-end-of-an-era&utm_content=tannerm">Report: A Mobile Video Market&nbsp;Overview</a></li><li><a href="http://pro.gigaom.com/2010/10/in-q3-the-tablet-and-4g-were-the-big-stories/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172290+the-end-of-an-era&utm_content=tannerm">In Q3, the Tablet and 4G Were the Big&nbsp;Stories</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=172290&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<slash:comments>4</slash:comments>
	
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		<title>iPod Touch: The New Age Gameboy</title>
		<link>http://gigaom.com/apple/the-ipod-touch-the-new-age-gameboy/</link>
		<comments>http://gigaom.com/apple/the-ipod-touch-the-new-age-gameboy/#comments</comments>
		<pubDate>Wed, 14 Jan 2009 22:00:54 +0000</pubDate>
		<dc:creator>Tanner Morrison</dc:creator>
				<category><![CDATA[Commentary]]></category>
		<category><![CDATA[hardware]]></category>
		<category><![CDATA[SYN Analysis]]></category>
		<category><![CDATA[gameboy]]></category>
		<category><![CDATA[gaming]]></category>
		<category><![CDATA[iPod Touch]]></category>
		<category><![CDATA[nintendo]]></category>

		<guid isPermaLink="false">http://theappleblog.com/?p=14755</guid>
		<description><![CDATA[It’s a device that originated while most of today&#8217;s tech generation were just learning to walk, and it took the world by storm. Of course I&#8217;m talking about Nintendo&#8217;s Gameboy. The nice monochromatic display, the flat gray casing, and who would forget the monolithic size of [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=172187&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img  title="database-hardware-gameboy01" src="http://gigapple.files.wordpress.com/2009/01/database-hardware-gameboy01.jpg?w=176&#038;h=200" alt="" width="176" height="200" class=" alignleft" /></p>
<p class="excerpt">It’s a device that originated while most of today&#8217;s tech generation were just learning to walk, and it took the world by storm.</p>
<p>Of course I&#8217;m talking about Nintendo&#8217;s Gameboy. The nice monochromatic display, the flat gray casing, and who would forget the monolithic size of the device&#8230; but all this aside, the Gameboy completed us. Today the iPod touch has grown into a device synonymous with personal entertainment, productivity, and practicality. However the iPod touch has a few extra features that set it a bit above the Gameboy competition.</p>
<p>Back in the day it was a child&#8217;s dream to have a Gameboy, whether it was being used in the home, on the road for those family trips, or as a means of playing Tetris against your buddies at recess. It was an incredible device for its time.</p>
<p>When I was eight my Gameboy was my pride and joy, there wasn&#8217;t much else. It is sad to say but I feel the same about my iPod touch. Some would argue that they are totally different devices and thus incomparable. In retrospect however, the Gameboy changed the portable market just as the iPod touch and iPhone have done.<br />
<span id="more-172187"></span><br />
The Gameboy set the stages for portable gaming, they were among the first mass produced portable gaming consoles in color, later they allowed people to play against their friends wirelessly, now with the DSi releasing next year, you can take photos and browse the Internet. Given the iPod and Gameboy families are fundamentally different, it is still safe to assume that the Gameboy and iPod families have certainly started sharing the same side of the street.</p>
<p>The Gameboy is still highly regarded as a gaming system and this will hinder its sales among older more adult crowds simply because the Gameboy or DS is still regarded as a Gaming device that has a built in Calendar, Browser, and touch screen sensitivity. However when a shopper purchases an iPod touch or iPhone they are thinking that this is a device that can play music, browse the Internet, and it can also play games.</p>
<p><img  title="ipod_touch" src="http://gigapple.files.wordpress.com/2009/01/ipod_touch.gif?w=180&#038;h=138" alt="" width="180" height="138" class=" alignleft" />The portable gaming market has long been in need of an overhaul if they are looking to compete with the iPhone. One of the primary reasons for this is the iPhone&#8217;s untethered existence. Unlike the leading portable gaming consoles, there is no need for cartridges, a charger, or even money (aside from the cost of the device). In all practicality it wouldn&#8217;t be all the difficult to actually own an iPod touch or iPhone without a computer, since you can buy and download directly to the device. This feature is key in developing future technologies for portable gaming, and because of this fact I believe the next generation of portable gaming is going to adopt many similar features as to those of the iPod touch and iPhone</p>
<p>The iPhone has laid the groundwork for the next generation of portable gaming, and as a result the lines between the cell phone market&#8217;s &#8220;mobile gaming&#8221; and true portable gaming are starting to blur.</p>
<p>So in conclusion how do you think the iPod touch and iPhone have changed the portable gaming market, or do you think they are two separate entities that should not be compared?</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172187+the-ipod-touch-the-new-age-gameboy&utm_content=tannerm">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/02/a-2011-connected-consumer-forecast/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172187+the-ipod-touch-the-new-age-gameboy&utm_content=tannerm">A 2011 Connected Consumer&nbsp;Forecast</a></li><li><a href="http://pro.gigaom.com/2011/01/connected-consumer-q4-new-platforms-and-otts-dynamic-duo-dominated/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172187+the-ipod-touch-the-new-age-gameboy&utm_content=tannerm">Connected Consumer Q4: New Platforms and OTT&#8217;s Dynamic Duo&nbsp;Dominated</a></li><li><a href="http://pro.gigaom.com/2010/07/why-nintendos-3ds-is-doomed/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172187+the-ipod-touch-the-new-age-gameboy&utm_content=tannerm">Why Nintendo&#8217;s 3DS is&nbsp;Doomed</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=172187&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<title>Keep Your World Together With Firefox</title>
		<link>http://gigaom.com/apple/keep-your-world-together-with-firefox/</link>
		<comments>http://gigaom.com/apple/keep-your-world-together-with-firefox/#comments</comments>
		<pubDate>Sat, 27 Dec 2008 17:00:45 +0000</pubDate>
		<dc:creator>Tanner Morrison</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Data Centers]]></category>
		<category><![CDATA[Firefox]]></category>
		<category><![CDATA[FLIR]]></category>
		<category><![CDATA[forward-looking infrared (FLIR) cameras]]></category>
		<category><![CDATA[portable]]></category>

		<guid isPermaLink="false">http://theappleblog.com/?p=13875</guid>
		<description><![CDATA[About seven months ago I made the decision to sell my Macbook and use only my iMac. I love this decision and I don&#8217;t regret it, other than one small issue&#8230;portability. This isn&#8217;t a huge issue but since I do quite a bit of traveling it [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=172124&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img  title="firefox" src="http://theappleblog.com/wp-content/uploads/2008/12/firefox-300x289.jpg" alt="" width="167" height="160" class=" alignleft" /></p>
<p class="excerpt">About seven months ago I made the decision to sell my Macbook and use only my iMac.  I love this decision and I don&#8217;t regret it, other than one small issue&#8230;portability. This isn&#8217;t a huge issue but since I do quite a bit of traveling it does cross my mind once in a while.</p>
<p>Traveling without my iMac isn&#8217;t to say I go without a computer.  I typically am given a loaner, or have a personal computer I am allowed to use on such trips, which is one of the reasons I decided I didn&#8217;t need my Macbook.  However there is a catch, the computers I use are typically Windows machines.  So how do I make the constant switch between the two machines without my own files, applications, or preferences?  One simple application&#8230;<a title="Firefox" href="http://www.mozilla.com/en-US/firefox/">Firefox</a>.</p>
<p>One of the main issues I have with using a strange laptop is my hindered freedom when it comes to installing and customizing applications.  However I was given Firefox to work with, which if used properly can be one of the most versatile and practical applications you can have installed.  So how can you make Firefox bend over backwards for you?<br />
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On a consistent basis I use <a href="http://www.gmail.com">Gmail</a>, <a title="Twitter" href="http://www.twitter.com">Twitter</a>, <a title="Pandora" href="http://www.pandora.com">Pandora</a>, <a title="Tumblr" href="http://www.tumblr.com">Tumblr</a> and various messaging clients. All of which have separate window/application on my Mac.<a href="http://gigapple.files.wordpress.com/2008/12/530px-gmail_logosvg.png"><img  title="530px-gmail_logosvg" src="http://theappleblog.com/wp-content/uploads/2008/12/530px-gmail_logosvg-300x152.png" alt="" width="179" height="90" class=" alignleft" /></a></p>
<p>For email I use OS X&#8217;s Mail application, and I&#8217;ve gotten in the habit of not necessarily checking my mail.  But rather having it check and notify me every thirty minutes or so of new messages.  Aside from me just hating to go to the Gmail website, I find this to be much more productive.  So to combat this on a computer without Mail, I installed the <a title="Gmail Notifier" href="https://addons.mozilla.org/en-US/firefox/addon/173">Gmail Notifier Firefox Extension</a>.</p>
<p><a href="http://gigapple.files.wordpress.com/2008/12/twitter_logo.gif"><img  title="twitter_logo" src="http://theappleblog.com/wp-content/uploads/2008/12/twitter_logo-300x125.gif" alt="" width="164" height="68" class=" alignleft" /></a>After I locked down the basic survival need of email, I moved on to a few supplemental additions to my Firefox workhorse.  I installed <a title="Twitterfox" href="https://addons.mozilla.org/en-US/firefox/addon/5081">TwitterFox</a> to fight my Twitter needs.  TwitterFox lets me post, view, and reply to all of my friends on Twitter.  This is one of my favorite clients for Twitter simply because I seldom find myself needing to actually go to the Twitter website, I can do everything from within this extension.<a href="http://gigapple.files.wordpress.com/2008/12/planet-logo-100x100.gif"><img  title="planet-logo-100x100" src="http://gigapple.files.wordpress.com/2008/12/planet-logo-100x100.gif?w=85&#038;h=85" alt="" width="85" height="85" class=" alignleft" /></a></p>
<p>I, like many of you out there, love to listen to music while I&#8217;m working, and I rarely listen to the same artist song after song&#8230;I keep iTunes on a constant shuffle.  Aside from just listening to my iPod, I like to frequent Pandora, and that is exactly how I&#8217;m bringing my music with me to an unfamiliar computer.  Using <a title="Foxytunes" href="http://www.foxytunes.com/">Foxytunes</a>, a Firefox extension that allows you to control nearly any media player out there as well as Last.fm and Pandora right from your browser.</p>
<p><a href="http://gigapple.files.wordpress.com/2008/12/scribefire.png"><img  title="scribefire" src="http://gigapple.files.wordpress.com/2008/12/scribefire.png?w=92&#038;h=92" alt="" width="92" height="92" class=" alignleft" /></a>Among listening to music, surfing the web, and Twittering I find myself blogging from time to time.  Whether it’s a note to myself for later, or a post I want the entire world to see, I want the process of writing to be as frivolous as possible.  So finding a blogging extension that fits my needs was a bit of a challenge until I stumbled across <a title="Scribefire" href="http://www.scribefire.com/public/blog_editor">Scribefire</a>, a blogging extension for Firefox. I have used just about every mainstream blogging platform in existence today, and this is a common trait between Scribefire and myself.  Whether you use <a title="Tumblr" href="http://www.tumblr.com">Tumblr</a>, <a title="Wordpress" href="http://www.wordpress.com">WordPress</a>, <a title="Livejournal" href="http://www.livejournal.com/">Livejournal</a>, or <a title="Myspace" href="http://www.myspace.com">Myspace</a>, Scribefire has you covered as far as your blogging needs go.</p>
<p><a href="http://gigapple.files.wordpress.com/2008/12/meebo-logo.gif"><img  title="meebo-logo" src="http://gigapple.files.wordpress.com/2008/12/meebo-logo.gif?w=186&#038;h=62" alt="" width="186" height="62" class=" alignleft" /></a>The last thing I needed was something for messaging.  I could use <a title="Meebo" href="http://www.meebo.com/">Meebo</a>, but I wanted something that I didn&#8217;t have to click into a tab each time I wanted to check my buddy list out.  So I tried the <a title="Meebo Firefox Extention" href="http://www.meebo.com/firefox/">Meebo Firefox Extension</a>, which brings the functionality of the popular web service into Firefox, with a buddy list sidebar it makes messaging within Firefox a breeze and almost easier than using a standalone messenger.</p>
<p>Using a strange computer is always a hassle, but hopefully making a few customizations within a single application can ease the pain, and make the time pass a little faster until you can get back to that sweet, sweet Apple of your eye.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172124+keep-your-world-together-with-firefox&utm_content=tannerm">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2009/07/virtual-worlds-trends-and-opportunities/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172124+keep-your-world-together-with-firefox&utm_content=tannerm">Virtual Worlds: Trends and&nbsp;Opportunities</a></li><li><a href="http://pro.gigaom.com/2009/04/sector-wrap-up-q1-2009-3/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172124+keep-your-world-together-with-firefox&utm_content=tannerm">Green IT Wrap-up: Q1&nbsp;2009</a></li><li><a href="http://pro.gigaom.com/2011/03/why-ipad-2-will-lead-consumers-into-the-post-pc-era/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172124+keep-your-world-together-with-firefox&utm_content=tannerm">Why iPad 2 Will Lead Consumers Into the Post-PC&nbsp;Era</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=172124&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<title>Connect360 or Rivet for Xbox 360 Media Sharing?</title>
		<link>http://gigaom.com/apple/connect360-or-rivet-for-xbox-360-media-sharing/</link>
		<comments>http://gigaom.com/apple/connect360-or-rivet-for-xbox-360-media-sharing/#comments</comments>
		<pubDate>Fri, 19 Dec 2008 14:00:41 +0000</pubDate>
		<dc:creator>Tanner Morrison</dc:creator>
				<category><![CDATA[Commentary]]></category>
		<category><![CDATA[news]]></category>
		<category><![CDATA[connect360]]></category>
		<category><![CDATA[rivet]]></category>
		<category><![CDATA[xbox]]></category>

		<guid isPermaLink="false">http://theappleblog.com/?p=12969</guid>
		<description><![CDATA[I use my Mac for a fair number of things, and one of those is sharing media with my Xbox 360. Ever since I got my Xbox 360 a few years ago I wanted the feature of streaming media to the machine, one of the rare [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=172193&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img  title="xboxmac" src="http://theappleblog.com/wp-content/uploads/2008/12/xboxmac-300x182.jpg" alt="" width="300" height="182" class=" alignleft" /></p>
<p class="excerpt">I use my Mac for a fair number of things, and one of those is sharing media with my Xbox 360.</p>
<p>Ever since I got my Xbox 360 a few years ago I wanted the feature of streaming media to the machine, one of the rare instances when I was left wishing for a Windows PC. Soon after <a title="Connect360" href="http://www.nullriver.com/products/connect360" target="_blank">Connect360</a> saved me by offering exactly what I needed and expected.</p>
<p>Connect360 gives you the ability to stream all of your music, movies, and photos from your Mac to your Xbox 360 over a wired or wireless connection. Share your iTunes playlists, WMV+WMA, H.264 and MPEG4 video files, and your entire iPhoto library. However Connect360 is not the only option when it comes to sharing media between the Mac and Xbox 360. <a title="Rivet" href="http://cynicalpeak.com/rivet/index.php" target="_blank">Rivet</a> is a new contender in the ring offering many of the same features as Connect360, and a few extras.<br />
<span id="more-172193"></span><br />
<img  title="rivetvsconnect360" src="http://theappleblog.com/wp-content/uploads/2008/12/rivetvsconnect360-300x96.jpg" alt="" width="240" height="77" class=" alignleft" />The two programs are very similar in nature; however there is one small feature that sets Rivet apart. Rather than Connect360 projecting a flat list of media when viewed on the Xbox 360, Rivet replicates the file and folder structures on your Mac. Connect360 does not have this small feature and I didn&#8217;t know what I was missing. It makes browsing your files on your Xbox 360 a breeze, which is a huge plus when faced with as many media files as I have.</p>
<p>I demoed Rivet for about a week and didn&#8217;t notice any exemplary features aside from mimicking the folder structure of my Mac. At $18.95 Rivet does come in a bit cheaper than Connect360&#8242;s $20 price tag. Rivet is a solid product at a solid price point, but the only real advantage in my opinion is the dollar cheaper price point. Is this enough to make me want to pay for a new program? I would not purchase Rivet for my own personal use simply because I have used Connect360 for some time, and dropped $20 on it, and I don&#8217;t feel Rivet has any additional features to warrant me buying what is essentially the same program. However I will say this is only because Connect360 jumped the gun and was sharing media a few years prior to Rivet and if the roles were reversed, I would say that Rivet is an extraordinary product and would recommend it to anyone looking to share media for their first time.</p>
<p>What is your preferred method for sharing media with your Xbox 360?</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172193+connect360-or-rivet-for-xbox-360-media-sharing&utm_content=tannerm">Sign up for a free trial</a>.</p><ul><li><a href="?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172193+connect360-or-rivet-for-xbox-360-media-sharing&utm_content=tannerm"></a></li><li><a href="http://pro.gigaom.com/2011/03/why-ipad-2-will-lead-consumers-into-the-post-pc-era/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172193+connect360-or-rivet-for-xbox-360-media-sharing&utm_content=tannerm">Why iPad 2 Will Lead Consumers Into the Post-PC&nbsp;Era</a></li><li><a href="http://pro.gigaom.com/2011/03/the-near-term-evolution-of-social-commerce/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172193+connect360-or-rivet-for-xbox-360-media-sharing&utm_content=tannerm">The Near-Term Evolution of Social&nbsp;Commerce</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=172193&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<slash:comments>36</slash:comments>
	
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		<title>iGifting 101: 10 Great Gifts for Mac Addicts</title>
		<link>http://gigaom.com/apple/igifting-101-10-great-gifts-for-mac-addicts/</link>
		<comments>http://gigaom.com/apple/igifting-101-10-great-gifts-for-mac-addicts/#comments</comments>
		<pubDate>Thu, 04 Dec 2008 18:24:30 +0000</pubDate>
		<dc:creator>Tanner Morrison</dc:creator>
				<category><![CDATA[CNN Green]]></category>
		<category><![CDATA[Cult of Mac]]></category>
		<category><![CDATA[Energy]]></category>
		<category><![CDATA[NYT Internet]]></category>
		<category><![CDATA[Christmas]]></category>
		<category><![CDATA[gift]]></category>
		<category><![CDATA[holiday]]></category>

		<guid isPermaLink="false">http://theappleblog.com/?p=11734</guid>
		<description><![CDATA[Whether you celebrate Hanukkah, Christmas, or Kwanza, there is one undeniable fact. The holiday season is around the corner, and it is time to find the perfect gift for the Mac Addict in your family. As good as an iTunes gift card or iPod case may [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=172017&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img  title="applegift" src="http://gigapple.files.wordpress.com/2008/12/applegift.png?w=125&#038;h=153" alt="" width="125" height="153" class=" alignleft" /></p>
<p class="excerpt">Whether you celebrate Hanukkah, Christmas, or Kwanza, there is one undeniable fact. The holiday season is around the corner, and it is time to find the perfect gift for the Mac Addict in your family.</p>
<p>As good as an iTunes gift card or iPod case may be this season, &#8220;Think Different&#8221; and get that special Mac Addict in your life something that matters. Get them something they will remember, and something they will use. This will add some personality, and practicality under their tree this season. So what do you get for the computer geek that already has everything?<br />
<span id="more-172017"></span></p>
<div class="clear">
<h3>1. For the Media Guru: <a title="DLO Homedock HD Pro" href="http://dlo.com/products/homedockhd_pro_Prod.tpl">DLO Homedock HD Pro</a></h3>
<p><img  title="hdhd_pro_bluehero" src="http://theappleblog.com/wp-content/uploads/2008/11/hdhd_pro_bluehero-300x213.jpg" alt="" width="216" height="154" class=" alignleft" /> Boasting not only a sleek design for an iPod dock, the Homedock HD Pro has all the connections you need to bring your iPod to your high definition television this holiday season. The business end of the Homedock HD includes a Digital Audio Output, USB connector, HDMI input &amp; output, auxiliary audio input, as well as RCA and Component outputs. All with a gorgeous interface to seamlessly watch your media on your iPod on your TV.</div>
<div class="clear">
<h3>2. For the Typist: <a title="Logitech's Cordless Desktop for Mac" href="http://www.logitech.com/index.cfm/keyboards/keyboard_mice_combos/devices/158&amp;cl=US,EN">Logitech&#8217;s Cordless Desktop S 530 Laser for Mac</a></h3>
<p><img  title="logitechlaserformac" src="http://gigapple.files.wordpress.com/2008/12/logitechlaserformac.jpg?w=300&#038;h=148" alt="" width="300" height="148" class=" alignleft" />I love Apple&#8217;s bluetooth keyboard for my Mac, but I also like to have a bit more functionality with my keyboard. This is one of the few disadvantages to Apple&#8217;s keyboard, and this is where Logitech reigns supreme. It has dedicated controls for iTunes, iPhoto, Volume, and more&#8230;all of which are extremely customizable. One of my favorite features of the <em>S 530</em> is probably one of its most simple features. It features what is essentially a USB extention cable that has a dock that sits on a desk. This is perfect when I am using my iMac, but what if I want to use my Macbook&#8230;all I have to do is unplug the USB dongle from the dock and it&#8217;s ready to go.  So do a writer a favor this season and get him a keyboard he could do some damage with.</div>
<div class="clear">
<h3>3. For the USB fiend: <a title="Simplifi" href="http://www.griffintechnology.com/products/simplifi">Griffin&#8217;s Simplifi</a></h3>
<p><img  title="simplifi" src="http://theappleblog.com/wp-content/uploads/2008/11/simplifi_2-300x95.jpg" alt="" width="300" height="95" class=" alignleft" />Memory Stick Pro Duo card reader, SD card reader, iPod dock, USB hub. All of which are USB devices, all of which clutter my desktop and take up invaluable USB ports. Well Griffin Technology has heard the cries from people like me. They have blessed us with the Simplifi iPod dock which is essentially&#8230;well just an iPod dock.  However it probably has a few more bells and whistles than your standard iPod dock. Griffin&#8217;s Simplifi is an iPod/iPhone charging and docking station that features a built in 2-port USB hub, a memory card reader that is compatible with all major media card formats, all with a built in iPod dock that is capable of docking virtually any iPod.</div>
<div class="clear">
<h3>4. For the Driver: <a href="http://www.dlo.com/Products/TDock_IT_Prod.tpl?command=showpage&amp;cart=12279316781606714">The DLO TransDock</a></h3>
<p><img  title="dlotransdock" src="http://gigapple.files.wordpress.com/2008/12/dlotransdock.jpg?w=124&#038;h=180" alt="" width="124" height="180" class=" alignleft" />Car solutions for the iPod have become a labor of love in today&#8217;s world. Each week someone new puts out some new device or dock to connect your iPod to your car, but which is the best? Some may not have the ability, time, or funds to hardwire their iPod to their car stereo. This is where an FM transmitter comes in handy. So get that certain someone the best FM transmitter you can with the DLO Transdock. They will be happy, and so will their car.</div>
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<h3>5. For the Packer: <a href="http://www.tombihn.com/page/001/PROD/13MACBOOK/TB0730">The Tom Bihn Empire Builder</a></h3>
<p><img  title="tombihn" src="http://gigapple.files.wordpress.com/2008/12/tombihn.jpg?w=223&#038;h=230" alt="" width="223" height="230" class=" alignleft" /> A good laptop bag is hard to find; I&#8217;m rarely satisfied with the one I have. I need a bag that has the ability to hold my laptop, a notebook or two, pens, pencils, my iPod, and just about any other muse I need on a daily basis. So the best I have found to use is the Tom Bihn Empire Builder. The Empire Builder comes with 3 dividers, but it is simple to order more dividers to go inside of the bag to help store and carry nearly everything from a laptop, photography equimpment, or just for use as a day bag.</div>
<div class="clear">
<h3>6. For the Minimalist: <a href="http://www.griffintechnology.com/products/powermate">Griffin Powermate</a></h3>
<p><img  title="powermate" src="http://gigapple.files.wordpress.com/2008/12/powermate.jpg?w=205&#038;h=105" alt="" width="205" height="105" class=" alignleft" />Finding a device as intuitive as a simple knob is few and far between. Essentially the concept of Griffin&#8217;s Powermate is fairly simple. It&#8217;s a knob&#8230;that&#8217;s all. But don&#8217;t let the simple concept of the device fool you, it is one of the most intuitive and useful devices you could have on your desk. It has the ability to set special functions for different applications. For example, you could have it used for volume when using iTunes, use it to scroll in Safari, and use it to filter through your footage in iMovie or Final Cut. This would make a great gift for anyone that uses their Mac as a creative outlet.</div>
<div class="clear">
<h3>7. For the Punctual: <a href="http://www.ihomeaudio.com/products.asp?product_id=10253&amp;dept_id=1006">iHome&#8217;s iH41BR</a></h3>
<p><img  title="10253_77_6" src="http://gigapple.files.wordpress.com/2008/11/10253_77_6.jpg?w=181&#038;h=181" alt="" width="181" height="181" class=" alignleft" />There are dozens of iPod alarm clocks out there, some better than others, and some better suited for <em>pockets</em> deeper than others. But iHome&#8217;s iH41BR has a function that sets it apart from most. It has the ability to utilize the accelerometer in the iPod Nano or Touch by turning the clock on its side to watch movies and the digits displaying the time will turn on their side as well.</div>
<div class="clear">
<h3>8. For the Savvy: <a href="http://store.apple.com/us/product/MB382LL/A?fnode=MTY1NDA5OQ&amp;mco=Mjc5MTYwMQ">Apple&#8217;s 24-inch LED Cinema Display</a></h3>
<p><img  title="apple_led_cindisp" src="http://theappleblog.com/wp-content/uploads/2008/11/apple_led_cindisp-300x212.jpg" alt="" width="240" height="170" class=" alignleft" />This is a gift best saved for someone really close, otherwise read as someone you&#8217;re prepared to drop $900 on. But I guarantee whoever you get this for this holiday season, they will be thankful. Boasting an all glass 24-inch display, 3 USB 2.0 ports, a Mini Displayport connector, a Magsafe power cable for connecting your Macbook, built in iSight camera, microphone, and speaker system, this display should be all you need on your desktop after buying the Macbook itself.</div>
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<h3>9. For the Pack-Rat: <a href="http://www.lacie.com/products/product.htm?pid=11062">LaCie Hard Drive Designed by Neil Poulton</a></h3>
<p><img  title="laciehd" src="http://gigapple.files.wordpress.com/2008/12/laciehd.jpg?w=180&#038;h=127" alt="" width="180" height="127" class=" alignleft" />Hard drive space is something a Mac user can never have too much of, and style is in that same bracket. As stylish as Apple&#8217;s products are, Mac addicts everywhere need <em>accessories</em> that are just as stylish. Sporting USB 2.0, SATA, and Firewire 400 interfaces, it should be the perfect gift for a photographer, filmmaker, or music buff.</div>
<div class="clear">
<h3>10. For the Nostalgic: <a title="ipod first gen" href="http://cgi.ebay.com/ws/eBayISAPI.dll?ViewItem&amp;item=150307319551&amp;ssPageName=MERC_VIC_RCRX_Pr4_PcY_BIN_IT&amp;refitem=150306495965&amp;itemcount=4&amp;refwidgetloc=closed_view_item&amp;usedrule1=CrossSell_LogicX&amp;refwidgettype=cross_promot_widget&amp;_trksid=p284.m183&amp;_trkparms=algo%3DCRX%26its%3DS%252BI%26itu%3DUCI%252BSI%26otn%3D4">iPod 1st Generation</a></h3>
<p><img  title="first-gen-ipod" src="http://theappleblog.com/wp-content/uploads/2008/11/first-gen-ipod-206x300.jpg" alt="" width="168" height="226" class=" alignleft" />It was launched on October 23, 2001 for $399 and it revolutionized the way we listen to music. The original iPod didn&#8217;t browse the internet, it didn&#8217;t have the ability to look at photos, or watch videos. It did one thing, play music, and it did it well. So why not reminisce? Any avid Mac user would love to own the one that started the revolution; cruising down the street with one of these retro bricks would surely get that special someone a few nods of approval for the sake of nostalgia.</div>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172017+igifting-101-10-great-gifts-for-mac-addicts&utm_content=tannerm">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/03/why-ipad-2-will-lead-consumers-into-the-post-pc-era/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172017+igifting-101-10-great-gifts-for-mac-addicts&utm_content=tannerm">Why iPad 2 Will Lead Consumers Into the Post-PC&nbsp;Era</a></li><li><a href="http://pro.gigaom.com/2011/03/the-near-term-evolution-of-social-commerce/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172017+igifting-101-10-great-gifts-for-mac-addicts&utm_content=tannerm">The Near-Term Evolution of Social&nbsp;Commerce</a></li><li><a href="http://pro.gigaom.com/2011/02/content-farms-the-players-the-benefits-the-risks/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172017+igifting-101-10-great-gifts-for-mac-addicts&utm_content=tannerm">Content Farms: The Players, The Benefits, The&nbsp;Risks</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=172017&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<title>The iMac: Transformation Into Editing Bliss</title>
		<link>http://gigaom.com/apple/better-editing-for-less-from-a-mac/</link>
		<comments>http://gigaom.com/apple/better-editing-for-less-from-a-mac/#comments</comments>
		<pubDate>Thu, 13 Nov 2008 00:00:28 +0000</pubDate>
		<dc:creator>Tanner Morrison</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[hardware]]></category>
		<category><![CDATA[Web]]></category>
		<category><![CDATA[editing]]></category>
		<category><![CDATA[iMac]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://theappleblog.com/?p=9662</guid>
		<description><![CDATA[I do a fair bit of video editing and I have upgraded my arsenal of tools throughout the years. Each time I go for something that can pack a little bit more punch in terms of video editing. However there is a problem with this, a [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=171896&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img src="http://gigapple.files.wordpress.com/2008/11/imac.jpg?w=245&#038;h=198" alt="" title="imac" width="245" height="198"  class=" alignleft" />I do a fair bit of video editing and I have upgraded my arsenal of tools throughout the years. Each time I go for something that can pack a little bit more punch in terms of video editing. However there is a problem with this, a problem many freelance videographers run into&#8230;money. But this issue is not the lack of money but rather the large price point of a professional editing suite. However it is possible to get professional results, for much less. Here are some tips for how I&#8217;ve been able to get better editing tools for my Mac without spending an arm and a leg.</p>
<p>I first started editing using a Powerbook G4 and used it for years, eventually getting a MacBook to use for more personal work. But eventually it hit me, that I needed a faster and more powerful machine for editing video. I would love nothing more than to own a Mac Pro tower, but it was simply out of my price range. So I went straight for the Macbook Pro. However it wasn&#8217;t a matter of affordability, I wanted the fastest computer I could get for the least amount of money. So I went with a 20&#8243; iMac, and honestly I have never been happier.<br />
<span id="more-171896"></span></p>
<h3>Why the iMac?</h3>
<p>I decided on the 20&#8243; iMac over the MacBook Pro simply over cost. I decided I could get more raw power for my money if I were to get the iMac. I discovered that the low end MacBook Pro runs for $1,999, which was what I had initially put in my shopping cart. But then I noticed something, I could get the second tier iMac and get a faster machine, more hard drive space, and more power overall for $1,499. The portability over power decision was initially hard for me, but then I thought about how much editing I do away from my desk, away from my external monitors, away from a keyboard and mouse&#8230;and the answer was none. So a few days later I had an iMac at my front door.</p>
<p>Now you have a fast computer, but that is not all you need. You&#8217;re going to need your editing software, lots of storage, and speed.</p>
<h3>Upgrade your RAM</h3>
<p>So to begin your new iMac&#8217;s transformation into a video editing powerhouse, start by upgrading your RAM. Your iMac can hold up to 4GB, so why not have that? You can get RAM just about anywhere but my personal favorite would be Newegg. Newegg has some of the greatest deals on computer hardware you could ask for and great selection of <a href="http://www.newegg.com/Store/SubCategory.aspx?SubCategory=551&amp;name=Mac-Memory">Mac memory</a> as well.</p>
<p>So you have some new RAM, a fast computer, what more could you need? Well, you&#8217;re going to need lots of hard disk space. The iMac already comes with a good amount of space, but eventually this will run out working with video, and it will run out even faster if editing high definition content. So look into some portable solutions.</p>
<h3>Get some storage (you will need it)</h3>
<p><img  title="wdfmybook_studio_2q" src="http://theappleblog.com/wp-content/uploads/2008/11/wdfmybook_studio_2q.jpg" alt="" width="219" height="219" class=" alignleft" /> Western Digital makes one of the best hard drives for this purpose. The <a href="http://www.wdc.com/en/products/Products.asp?DriveID=410">My Book Studio Edition II</a> offers 1 and 2 Terabyte capacities in a sleek affordable package. However, if you are still looking for something a bit more portable you could try the <a href="http://www.wdc.com/en/products/Products.asp?DriveID=569">My Passport Studio</a>. This edition of the super portable Passport line of hard drives offers Firewire as a connection option which is a big plus for video editing. But aside from the Firewire it also offers a large capacity drive in a small package. I know I would have a hard time getting around without mine, its as easy to use as plugging in and letting it go, so its essentially a really large thumb drive.</p>
<h3>Display your assets</h3>
<p>The 20&#8243; iMac already has a gorgeous display, but you can add to that by adding a second of your choice. My choice would be one of Apple&#8217;s new <a href="http://www.apple.com/displays/">cinema displays</a>, but again those could be hard to come across without breaking the bank. So try to find a second monitor from another manufacturer, just double check that it is at the resolution, and size that you need.</p>
<p>From here all you need to do is install Final Cut Pro or Express; aside from the computer itself, this will probably be the largest purchase. But it is the engine that will drive this powerful editing machine.</p>
<p>From here you should be able to start editing on your new powerhorse. So what more could you possibly need? This is an optional and fairly aesthetic choice, but <a href="http://photojojo.com/store/awesomeness/photo-app-keyboards/">Photojojo</a> sells a very nice keyboard cover to help you out in memorizing all those nice Final Cut shortcuts.</p>
<p>With a few up front costs, this package still isn&#8217;t cheap. But for those looking for a nice machine to edit digital video with, the iMac would be a fantastic choice, and it certainly beats the price point of the larger more powerful Mac Pro towers. Once these up front costs are addressed and it is all said and done, you should be ready to start making some films that have a more professional look and feel to them.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=171896+better-editing-for-less-from-a-mac&utm_content=tannerm">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/03/why-ipad-2-will-lead-consumers-into-the-post-pc-era/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=171896+better-editing-for-less-from-a-mac&utm_content=tannerm">Why iPad 2 Will Lead Consumers Into the Post-PC&nbsp;Era</a></li><li><a href="http://pro.gigaom.com/2011/03/the-near-term-evolution-of-social-commerce/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=171896+better-editing-for-less-from-a-mac&utm_content=tannerm">The Near-Term Evolution of Social&nbsp;Commerce</a></li><li><a href="http://pro.gigaom.com/2011/02/content-farms-the-players-the-benefits-the-risks/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=171896+better-editing-for-less-from-a-mac&utm_content=tannerm">Content Farms: The Players, The Benefits, The&nbsp;Risks</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=171896&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<slash:comments>13</slash:comments>
	
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		<title>MacHEADS &#8212; A Fanboy Documentary</title>
		<link>http://gigaom.com/apple/macheads-the-film/</link>
		<comments>http://gigaom.com/apple/macheads-the-film/#comments</comments>
		<pubDate>Tue, 21 Oct 2008 11:00:20 +0000</pubDate>
		<dc:creator>Tanner Morrison</dc:creator>
				<category><![CDATA[blogging]]></category>
		<category><![CDATA[Commentary]]></category>
		<category><![CDATA[cool stuff]]></category>
		<category><![CDATA[Cult of Mac]]></category>
		<category><![CDATA[history]]></category>
		<category><![CDATA[macheads]]></category>

		<guid isPermaLink="false">http://theappleblog.com/?p=7238</guid>
		<description><![CDATA[Everyone remembers when they get their first Mac &#8212; the instant feeling of belonging in an elitist group of technologists. You go to class, a coffee shop, or down the street and see cars driving past with an Apple sticker on their back windshield as you [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=171786&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img  title="macheads1" src="http://gigapple.files.wordpress.com/2008/10/macheads1.jpg?w=450&#038;h=205" alt="" width="450" height="205" class=" alignleft" /></p>
<p>Everyone remembers when they get their first Mac &#8212; the instant feeling of belonging in an elitist group of technologists.  You go to class, a coffee shop, or down the street and see cars driving past with an Apple sticker on their back windshield as you ask yourself where you&#8217;re going to put your sticker. There is no other company on the planet that makes its fans feel this way.  This is one of the main factors that makes Apple such an incredible company while making its fans even more incredible.</p>
<p>The loyalty of a Mac user to its company is like that of a child to its mother, and only other Mac fans understand this.  Apple has surpassed being a simple company and transitioned into a religion.  Just as everyone has the story of their first kiss, or their first car, they have one of their first Mac.  The film <em><em><a title="MacHEADS" href="http://www.macheadsthemovie.com/trailer/index.html">MacHEADS</a> </em></em>is about just this &#8212; the symbiotic devotion between a company, its product line, and its customers.</p>
<p><em>MacHEADS</em> is a feature length documentary directed by Kobi Shely which exploits this loyalty of Apple Fanatics and their obsession. Aside from <em><a title="Pirates of Silicon Valley" href="http://www.imdb.com/title/tt0168122/">Pirates of Silicon Valley</a>,</em> this is one of the few films solely based on Apple and its fans, for its fans.</p>
<p>The film explores the nature of the Apple fan base and what turned a simple computer company into a worldwide phenomenon and religion. Featuring various interviews with key Apple enthusiasts, including Apple&#8217;s first employee, it shows the unrivaled dedication to this company and brand.</p>
<p>The film is currently scheduled for a Fall release. You can check out the trailer and website <a title="MacHEADS" href="http://www.macheadsthemovie.com/trailer/index.html">here</a>.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=171786+macheads-the-film&utm_content=tannerm">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/03/why-ipad-2-will-lead-consumers-into-the-post-pc-era/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=171786+macheads-the-film&utm_content=tannerm">Why iPad 2 Will Lead Consumers Into the Post-PC&nbsp;Era</a></li><li><a href="http://pro.gigaom.com/2011/03/the-near-term-evolution-of-social-commerce/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=171786+macheads-the-film&utm_content=tannerm">The Near-Term Evolution of Social&nbsp;Commerce</a></li><li><a href="http://pro.gigaom.com/2011/02/content-farms-the-players-the-benefits-the-risks/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=171786+macheads-the-film&utm_content=tannerm">Content Farms: The Players, The Benefits, The&nbsp;Risks</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=171786&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<title>Got Browser?</title>
		<link>http://gigaom.com/apple/got-browser/</link>
		<comments>http://gigaom.com/apple/got-browser/#comments</comments>
		<pubDate>Wed, 19 Jul 2006 15:03:22 +0000</pubDate>
		<dc:creator>Tanner Morrison</dc:creator>
				<category><![CDATA[Essays]]></category>
		<category><![CDATA[reviews]]></category>
		<category><![CDATA[Style and Etiquette]]></category>

		<guid isPermaLink="false">http://theappleblog.com/2006/07/19/got-browser/</guid>
		<description><![CDATA[Whether you use Windows, or Mac OS X you are going to have a hard time determining which browser to use, which is right for you? Choosing a browser is basically like choosing a car, a car that will take you down the Information Super Highway. [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=170235&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Whether you use Windows, or Mac OS X you are going to have a hard time determining which browser to use, which is right for you?  Choosing a browser is basically like choosing a car, a car that will take you down the Information Super Highway.  Between browsers that do nothing, to browsers that do everything.  We&#8217;re about to figure out which one is right for you.</p>
<p><img src="http://theappleblog.com/wp-content/uploads/browserdock.thumbnail.jpg" class=" alignleft" /></p>
<p><span id="more-170235"></span></p>
<p><a href="http://www.apple.com/safari/">Safari</a> &#8211; This browser is the default browser that is packaged with OS X, it&#8217;s clean cut, simple, and it gets the job done.  A simple word analogy would describe this best; Safari is to OS X, as Internet Explorer is to Windows. This browser has a very intuitive and easy to use interface, and it&#8217;s fast; if not the fastest of browsers on OS X.  But where you gain speed, you lose features.  Safari is the bare bones of what you need in a browser; no extensions, no plugins, no themes.  It&#8217;s a browser simple as that, but it does have full compatibility with OS X, becuase well&#8230;it is OS X.</p>
<p><a href="http://www.mozilla.com/firefox/">Firefox</a> &#8211; Firefox is everyone&#8217;s favorite web browser.  This is that web browser, that everyone has something that they will love.  I originally got into Firefox when Mozilla first came out, I hear of it on the old glorious days of TechTV, and downloaded it.  Soon I heard of the project we&#8217;ve known to come and love as Firefox.  I&#8217;ve used it on PC ever since, and I pretty much force my family to use it as well.  Now if you noticed how I worded that I didn&#8217;t say I&#8217;ve used it on Mac ever since.  That&#8217;s because it&#8217;s slower on Macs, it&#8217;s not native to Cocoa, which means it runs slower.  When I first made the switch to the Mac platform it was all I knew of so I used it, but very soon after downloading it, I noticed it would crash periodically, and it ran, and loaded webpages slower than it did on PC. Of course this is no fun, especially with Firefox.  When I use Firefox on the PC I have mutliple extensions loaded up, themes, the works.  Of course this only slowed it down more, and made it crash even more frequently; this is when I progressed onto other browsers.</p>
<p><a href="http://www.caminobrowser.org/">Camino</a> &#8211;  After I figured out that Firefox just didn&#8217;t feel right in OS X I learned about Camino.  Camino&#8217;s slogan is &#8220;Mozilla Power, Mac style&#8221; and it is just that. It&#8217;s fast, less frequent crashes, and it has more features than Safari.  However, it still lacks extensions, plugins, and skins of it&#8217;s brother Firefox.  However with sites like <a href="http://pimpmycamino.com/">Pimp My Camino</a>, you can still add extended features, and skins to Camino though scripts and little tricks.<br />
<a href="http://www.opera.com/">Opera</a> &#8211; Even though I was thoroughly satisfied with Camino, and continue to use it regularly.  It still missed something, that X-Factor.  So I went to the next browser I heard of, Opera. First and foremost, I&#8217;m going to address what I liked most about Opera, Widgets.  Opera has it&#8217;s own individual widget engine.  It&#8217;s almost like the program <a href="http://www.widgetgallery.com/">Konfabulator</a> is right with in the browser.  At first I thought the widgets would minimize with the browser, but they don&#8217;t.  They sit right atop the desktop just like any other widget, however they are not really affected by Expose.  So reaching your widgets is sometimes annoying.  It&#8217;s almost a reminder of the good old Windows XP days where you have to dig through all of your windows just to find your desktop or a folder or another window.  However, if you close Opera, your widgets close as well; this is kind of annoying because there are a few widgets I really like, and I hate having to have a browser open just for a couple widgets.  Among Opera, I&#8217;ve been using it for about a week, and it has not crashed once, and it&#8217;s reasonably fast at loading webpages, and running in general.</p>
<p><a href="http://www.omnigroup.com/applications/omniweb/">Omniweb</a> &#8211;  I&#8217;m not a huge fan of this particular browser, but through my time of using it, it didn&#8217;t crash.  It browsed the web, and got the job done.  A few thing in particular that I really liked about the browser is that it offers the ability to have open different workspaces.  Now if you aren&#8217;t sure what a workspace would be, it is the tabs, windows, and pages you have open for a particular project.  Now say you are working on a project, and you want to start work on something else, without totally abandoning the old project, just create a new workspace.  This option will hide all the workspaces except the one you want to work on, then you can change it if you need to.  The tab managment system is nice, however I&#8217;m not sure that I personally like it.  Rather than a small bar at the top with tabs, it has a bar that you open and close on the side of the browser window which shows small thumbnails of each tab.  I like the thumbnails, but I&#8217;m not sure how I like having to open a sidebar to access my tabs.</p>
<p><a href="http://hmdt-web.net/shiira/en">Shiira</a> &#8211; In my opinion the best way to look at Shiira is an alternative to Safari; it&#8217;s simple, and works.  It lacks features on the end of extentions, plugins, and skins. However it isn&#8217;t as bland as Safari seeing as it&#8217;s a bit more colorful, and it allows you to change a few minor details with how the browser looks.</p>
<p><a href="http://www.flock.com/">Flock</a> &#8211; As far as features go, Flock is the cream of the Crop.  If you blog, upload, and find yourself  totally obsessed with RSS, this is the browser for you.  It has full integration with all of your Web 2.0 needs.  This includes <a href="http://del.icio.us/">Del.icio.us</a> integration with sharing your bookmarks, a very nice <a href="http://www.flickr.com/">Flickr</a> upload feature, blogging feature that works with most major blogging platforms.  Great things are coming from this browser, it&#8217;s fast, it doesn&#8217;t crash, and it has more features than you could ask for.  As well as the ability to add extensions.  I loved the idea of this browser, and I tried using it for several weeks and convinced myself that I liked it.  But it&#8217;s almost that there are too many features, and that it&#8217;s too good.  I found that I still used my old ways to blog, upload, and bookmark; rather than using the great features of Flock.  The plethora of features are astounding.  For instance, say you are typing a blog entry, and you want to include a photo.  You upload the photo to Flickr or Photobucket, tag it, then pull that photo into the blog editor, and type an entry.  All in all, it&#8217;s not a bad browser by any means, it&#8217;s just a bit too much to take in at once.</p>
<p>I tested each of these browsers for roughly a week to 2 weeks, and there are plenty of other browsers out there for Windows and OS X. So in the never ending search for a browser to fit your needs, God-Speed.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=170235+got-browser&utm_content=tannerm">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/03/why-ipad-2-will-lead-consumers-into-the-post-pc-era/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=170235+got-browser&utm_content=tannerm">Why iPad 2 Will Lead Consumers Into the Post-PC&nbsp;Era</a></li><li><a href="http://pro.gigaom.com/2011/03/the-near-term-evolution-of-social-commerce/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=170235+got-browser&utm_content=tannerm">The Near-Term Evolution of Social&nbsp;Commerce</a></li><li><a href="http://pro.gigaom.com/2011/02/content-farms-the-players-the-benefits-the-risks/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=170235+got-browser&utm_content=tannerm">Content Farms: The Players, The Benefits, The&nbsp;Risks</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=170235&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<title>Macbooks: Back in Black</title>
		<link>http://gigaom.com/apple/macbooks-back-in-black/</link>
		<comments>http://gigaom.com/apple/macbooks-back-in-black/#comments</comments>
		<pubDate>Tue, 16 May 2006 14:04:14 +0000</pubDate>
		<dc:creator>Tanner Morrison</dc:creator>
				<category><![CDATA[Asides]]></category>
		<category><![CDATA[Commentary]]></category>
		<category><![CDATA[hardware]]></category>

		<guid isPermaLink="false">http://www.theappleblog.com/2006/05/16/macbooks-back-in-black/</guid>
		<description><![CDATA[Looks like Apple pulled a sneak attack with us in the night, and released the new Macbooks. Which are now in two colors (black and white), but sadly they only come in 13&#8243;. They come at 3 different price points, $1099 for 1.83 GHZ core duo, [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=170212&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img width="215" height="98"  src="http://a248.e.akamai.net/7/248/2041/1028/store.apple.com/Catalog/US/Images/mb_step1_hero_060509.jpg" class=" alignleft" />Looks like Apple pulled a sneak attack with us in the night, and released the new Macbooks.  Which are now in two colors (black and white), but sadly they only come in 13&#8243;. They come at 3 different price points, $1099 for 1.83 GHZ core duo, $1299 for 2.0 GHZ core duo, and another 2.0 GHZ core duo with a larger hard drive for $1499.   This isn&#8217;t unlike Apple to do exactly the opposite of what people expect them to do.  Yet this was completely out of the blue.  The have a scheduled Apple event this Thursday according to <a href="http://www.macrumors.com/pages/2006/05/20060512133552.shtml">Macrumors.com</a>, and everyone was expecting the Macbook.  So I wonder what will be released now, a new iPod, an iPhone, possibly a preveiw of the new desktop installments?</p>
<p>At this low price point, even I want a Macbook.  Yet I don&#8217;t particularly see a difference between the Macbook and the Macbook Pro.  I mean there are subtle difference, but if you put enough ram and hard drive space it&#8217;s just a Macbook Pro with a different screen size, and color; but it&#8217;s cheaper.  What&#8217;s really sad is that these iBook replacements are more powerful than my Powerbook bought at the end of quarter 4 this past year.</p>
<p>Get your Macbook <a href="http://www.apple.com/macbook/macbook.html">here</a>.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=170212+macbooks-back-in-black&utm_content=tannerm">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/03/why-ipad-2-will-lead-consumers-into-the-post-pc-era/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=170212+macbooks-back-in-black&utm_content=tannerm">Why iPad 2 Will Lead Consumers Into the Post-PC&nbsp;Era</a></li><li><a href="http://pro.gigaom.com/2011/03/the-near-term-evolution-of-social-commerce/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=170212+macbooks-back-in-black&utm_content=tannerm">The Near-Term Evolution of Social&nbsp;Commerce</a></li><li><a href="http://pro.gigaom.com/2011/02/content-farms-the-players-the-benefits-the-risks/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=170212+macbooks-back-in-black&utm_content=tannerm">Content Farms: The Players, The Benefits, The&nbsp;Risks</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=170212&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<slash:comments>22</slash:comments>
	
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		<title>The Big Ole&#8217; Glass Cube</title>
		<link>http://gigaom.com/apple/the-big-ole-glass-cube/</link>
		<comments>http://gigaom.com/apple/the-big-ole-glass-cube/#comments</comments>
		<pubDate>Fri, 12 May 2006 03:55:29 +0000</pubDate>
		<dc:creator>Tanner Morrison</dc:creator>
				<category><![CDATA[Asides]]></category>
		<category><![CDATA[Cult of Mac]]></category>

		<guid isPermaLink="false">http://www.theappleblog.com/2006/05/11/the-big-ole-glass-cube/</guid>
		<description><![CDATA[As many of you have wondered what Apple&#8217;s big glass cube was, it&#8217;s a store. It&#8217;s a new Apple store on Fifth Avenue in New York City. This Apple store will be one of the largest built and it&#8217;s main focal point would be that of [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=170211&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>As many of you have wondered what Apple&#8217;s big glass cube was, it&#8217;s a store.  It&#8217;s a <a href="http://www.apple.com/retail/fifthavenue/week/20060521.html">new Apple store</a> on Fifth Avenue in New York City. This Apple store will be one of the largest built and it&#8217;s main focal point would be that of a 32-foot tall glass cube that would protrude out of the ground, with the main store underneath it and the General Motors building.  The store ranks in at 20,00 square feet, and was designed by none other than Apple&#8217;s very own CEO Steve Jobs.  The Store is rumored to be opened 24 hours, however this hasn&#8217;t be confirmed by Apple.  There is also a rumored iPod Bar which is supposedly a Genius Bar for iPods; this would of course allow all the people with real computer problems to get help at the Genius Bar, and keep it from being littered with iPod technicalities.</p>
<p>But with all the speculation of the new Macbooks as an Intel replacement for the iBook could this be the place for Apple to debut their new notebook?  There are promises of a large grand openeing with prizes and schwag; I guess we&#8217;ll just have to wait and see.</p>
<p>Now the question to ask is what would you do in an Apple store at 2:00 AM?</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=170211+the-big-ole-glass-cube&utm_content=tannerm">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/03/why-ipad-2-will-lead-consumers-into-the-post-pc-era/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=170211+the-big-ole-glass-cube&utm_content=tannerm">Why iPad 2 Will Lead Consumers Into the Post-PC&nbsp;Era</a></li><li><a href="http://pro.gigaom.com/2011/03/the-near-term-evolution-of-social-commerce/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=170211+the-big-ole-glass-cube&utm_content=tannerm">The Near-Term Evolution of Social&nbsp;Commerce</a></li><li><a href="http://pro.gigaom.com/2011/02/content-farms-the-players-the-benefits-the-risks/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=170211+the-big-ole-glass-cube&utm_content=tannerm">Content Farms: The Players, The Benefits, The&nbsp;Risks</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=170211&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<title>Macbook Pros Are Hot</title>
		<link>http://gigaom.com/apple/macbook-pros-are-hot/</link>
		<comments>http://gigaom.com/apple/macbook-pros-are-hot/#comments</comments>
		<pubDate>Mon, 01 May 2006 03:26:16 +0000</pubDate>
		<dc:creator>Tanner Morrison</dc:creator>
				<category><![CDATA[hardware]]></category>

		<guid isPermaLink="false">http://www.theappleblog.com/2006/04/30/macbook-pros-are-hot/</guid>
		<description><![CDATA[As many of you have seen, heard, or used a Macbook Pro, you know that they run kind of hot. This is partially because of the insane processor speed, and the small size of the casing; even though there are some other mysteries of the heat. [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=170196&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img width="193" height="118"  src="http://images.apple.com/macbookpro/images/index1520060424.png" class=" alignleft" />As many of you have seen, heard, or used a Macbook Pro, you know that they run kind of hot.  This is partially because of the insane processor speed, and the small size of the casing; even though there are some <a href="http://discussions.apple.com/message.jspa?messageID=2141610#2141610">other mysteries</a> of the heat.  But another fact that some of you may or may not know is that Apple purposely underclocks the Macbook Pro so it doesn&#8217;t over heat as much, but it still gets so warm it can become uncomfortable to sit on a lap.  Well over at the Something Aweful forums, a user has pointed out that one of the reasons the Macbook Pro gets so hot is because of a misapplication of thermal grease.  Now you can read <a href="http://forums.somethingawful.com/showthread.php?s=&#038;threadid=1864582">the full article</a> with pictures, or <a href="http://www.ifixit.com/Guide/85.1.0.html">the instructions</a> to disassemble your Macbook Pro yourself; but it does appear to have taken the temperature from about 55 degrees down to 39 degrees.  This may void your warranty, so take extreme caution in attempting to do this, you <strong>do not</strong> want to destroy a $2500 computer.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=170196+macbook-pros-are-hot&utm_content=tannerm">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/03/why-ipad-2-will-lead-consumers-into-the-post-pc-era/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=170196+macbook-pros-are-hot&utm_content=tannerm">Why iPad 2 Will Lead Consumers Into the Post-PC&nbsp;Era</a></li><li><a href="http://pro.gigaom.com/2011/03/the-near-term-evolution-of-social-commerce/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=170196+macbook-pros-are-hot&utm_content=tannerm">The Near-Term Evolution of Social&nbsp;Commerce</a></li><li><a href="http://pro.gigaom.com/2011/02/content-farms-the-players-the-benefits-the-risks/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=170196+macbook-pros-are-hot&utm_content=tannerm">Content Farms: The Players, The Benefits, The&nbsp;Risks</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&amp;blog=14960843&amp;post=170196&amp;subd=gigaom2&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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