As we rely more heavily on a plethora of communications services, the once-practical paper trail is under threat. It’s getting harder for many of us to keep track of conversations. How can teams improve communication trackability, and make the most of the tools they have available? Read More »
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Georgina Laidlaw
Bio:Georgina has more than ten years’ experience writing and editing for web, print and voice. With a background in marketing and a passion for words, the time Georgina spent with companies like Sausage Software and sitepoint.com cemented her lasting interest in the media, persuasion, and communications culture. She lives in country Victoria, Australia.
My Focus
productivity, work process, motivation, remote work lifestyle
Recent Posts
Yahoo’s release of Twitter usage presents some interesting pointers for organizations, implying that greater benefits are available to companies using Twitter to actively engage with their own team members: companies that stop seeing Twitter as an outward-focused medium, and customers as a separate audience from staff. Read More »
Contractors and part-timers can hang on the peripheries of a team’s core if they’re not carefully integrated. It stands to reason that the better you get to know your temporary staff, the more opportunities you’re likely to find for them to contribute to your organization. Read More »
Until now, many of us have seen the question of branding as two-dimensional: we have a personal brand, or a business brand. But is that all there is? Would it be possible, for example, for us to use personal brands to enhance the business brand? Read More »
Broadly speaking, people like people. Perhaps that’s why the culture of collaboration has taken such a strong hold in many organizations. Of course, social media and interactions aren’t just catchy marketing concepts; they’re also good news for businesses that want to enthuse and inspire staff. Read More »
Once upon a time, project briefings took place around a meeting-room table, with everyone involved in the project present. No more. Today’s briefs are frequently given to team members in a virtual space. here are a few ideas for making your next distributed briefing a success. Read More »
Inducting a new remote team member can be a real challenge — especially as they’ll be working off-site. Your remote recruit’s future performance in your team will depend, in part, on your ability to induct them successfully. There are four key factors to consider. Read More »
More Must Reads
In the race for greater productivity, team leaders eagerly latch onto the latest tool or productivity philosophy. It’s only natural: we’re keen to try new ways of getting things done. But in doing so, have we inadvertently become slaves to the machine? Read More »
In the era of location-independent employment, praising team members has become a challenge. In an office, many words of praise are given in passing, but those opportunities don’t exist for virtual teams. Here are some ideas for showing your remote team that you appreciate their contributions. Read More »
There’s a lot of talk of personal branding in social media, but when it comes to commercial brands, the questions that we take for granted when setting up a presence become dilemmas. The portrayal of a business brand in social media is affected by many factors: Read More »
Who should handle your company’s social media accounts? Should the job be assigned to a single person, or spread among a number of individuals? Both the centralized and decentralized approaches have their pros and cons — and a place in an evolving social media strategy. Read More »
The web has provided a hothouse for the blossoming of fad language, jargon and discipline-specific words. How do web workers keep up with the evolution of online language? And how do we avoid sounding out-of-touch in a field where being connected is the most basic… Read More »
A new study has found that 75 percent of college students prefer print textbooks over electronic versions. For researchers and web workers alike, printed books still provide significant advantages that go far beyond “new book smell” or intelligent margin notes made by a previous owner. Read More »
I’ve had the chance to speak with a number of online innovators. Every day, step by step, these people have proceeded into the unknown. The web has possibilities for innovation that takes us from the warm shallows into the uncharted depths beyond what we know now.… Read More »
Many web workers are taking advantage of the holiday break to focus on personal projects that really spark their passions. Here are a few ideas to help you stay focused and motivated on personal projects, while enjoying the holidays at the same time. Read More »
Last weekend, I disconnected from the web completely. Unlike a holiday, though, I still needed to go about my ordinary activities. This experience revealed to me how much I’ve come to rely on the web, and highlighted some unexpected ways it’s changing my lifestyle. Read More »
I keep meeting web workers who, citing personal preference, fatigue, or lack of time, fail to bother with certain new sites or services. I’ve met web workers this year who thought Twitter was a waste of time, electronic newsletters were dead and blogging was for teenagers. Read More »
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