Zlio, the 10-month-old “social e-commerce” startup founded by serial entrepreneur Jeremie Berrebi just raised $4 million in from Luxembourg-based Mangrove Capital Partners. This is the same VC firm that funded Skype.
Zlio is revolutionary, too. It lets users create and personalize a virtual “storefront” on Zlio’s site. Users fill their stores with goods aggregated off other ecommerce sites, and then sell them there, earning commissions while they do it—as if they were operating their very own Web-based bazaar! The service is gaining momentum: 100,000 shops have already been created, largely in France, generating a monthly turnover of $700,000 to Zlio partners, and $80,000 to Zlio and its shopkeepers. Top sellers making up to $750 per month!
