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	<title>GigaOM &#187; Chris Albrecht Archives</title>
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		<title>GigaOM &#187; Chris Albrecht Archives</title>
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		<item>
		<title>Should your startup be thinking about the federal government?</title>
		<link>http://gigaom.com/2012/05/23/should-your-startup-be-thinking-about-the-federal-government/</link>
		<comments>http://gigaom.com/2012/05/23/should-your-startup-be-thinking-about-the-federal-government/#comments</comments>
		<pubDate>Wed, 23 May 2012 22:30:42 +0000</pubDate>
		<dc:creator>Chris Albrecht</dc:creator>
				<category><![CDATA[Michael McGeary]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=522839</guid>
		<description><![CDATA[Startups shouldn't only think about the federal government when thorny legislation like SOPA and PIPA arises. Engine Advocacy's Mike McGeary sat down to share his thoughts on what startup founders should be thinking now to prepare for when they do encounter Washington D.C. <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=522839&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Between <a href="http://gigaom.com/2012/01/18/sopa-and-pipa-for-newbies/">SOPA, PIPA</a> and the <a href="http://gigaom.com/2012/03/22/start-up-bill-sails-through-senate-expected-to-become-law/">JOBS Act</a>, Silicon Valley and Washington D.C. have had a lot to talk about recently. Aside from headline-grabbing legislation, between work Visas and patents, there&#8217;s a good chance that at some point, your startup will need to interact with the federal government. And when it does, Michael McGeary is there to help.</p>
<div class="video-player ooyala-video">			<p>
				<a href='http://gigaom.com/2012/05/23/should-your-startup-be-thinking-about-the-federal-government/'><img src='http://ak.c.ooyala.com/pwamFxNDqB2mhw6Xz5L56j7dDSmTPCA4/fv53Je5aC5EeW-rH5hMDoxOmFkO7UOTK'	alt='' /></a> <br /> 
				<a href='http://gigaom.com/2012/05/23/should-your-startup-be-thinking-about-the-federal-government/'>Watch this video for free</a> on <a href='http://gigaom.com/'>GigaOM</a>
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<p>McGeary is co-founder and director of <a href="http://engineadvocacy.com/">Engine Advocacy</a>,  a new lobbying organization, whose mission is to &#8220;create an environment where technological innovation and entrepreneurship thrive by educating, collaborating with, and involving startups in shaping policy.&#8221; For example, when the fights against SOPA and PIPA arose, Engine Advocacy built an app that generated 30,000 calls to legislators. They also published a letter from 15 tech CEOs against SOPA in <em>The New York Times</em>, <em>The Wall Street Journal</em> and <em>The Washington Post</em> as well as collaborated to schedule and amplify the impact of the January 18th blackout. </p>
<p>So as you are out building your business, how should you concern yourself with the government? When you first start out, McGeary says, you probably shouldn&#8217;t. Stay focused on your product. But be aware that the government is there, and rather than reacting to proposed laws like SOPA and PIPA, the entrepreneurial community needs to be more proactive.</p>
<p>McGeary sat down with us for a brief video chat about how startups should start thinking about the federal government, and lessons founders can learn from political campaigns.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=522839+should-your-startup-be-thinking-about-the-federal-government&utm_content=calbrecht">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2012/05/how-to-navigate-the-new-world-of-digital-advertising/?utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=522839+should-your-startup-be-thinking-about-the-federal-government&utm_content=calbrecht">How to navigate the new world of digital&nbsp;advertising</a></li><li><a href="http://pro.gigaom.com/2012/04/newnet-q1-advertising-commerce-and-discovery-dominate/?utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=522839+should-your-startup-be-thinking-about-the-federal-government&utm_content=calbrecht">Social media in Q1: commerce and discovery&nbsp;dominated</a></li><li><a href="http://pro.gigaom.com/2012/04/connected-consumer-q1-controversy-courtrooms-and-the-cloud/?utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=522839+should-your-startup-be-thinking-about-the-federal-government&utm_content=calbrecht">Controversy, courtrooms and the cloud in&nbsp;Q1</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=522839&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
			<wfw:commentRss>http://gigaom.com/2012/05/23/should-your-startup-be-thinking-about-the-federal-government/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	 <go:thumbnail>http://gigaom2.files.wordpress.com/2012/05/mike-mcgeary.jpg?w=130</go:thumbnail> 
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		<media:content url="http://gigaom2.files.wordpress.com/2012/05/mike-mcgeary.jpg?w=207" medium="image">
			<media:title type="html">MIKE MCGEARY</media:title>
		</media:content>

		<media:content url="http://0.gravatar.com/avatar/60c7c37000ea6c9d210b7b1992b607ca?s=96&#38;d=retro&#38;r=PG" medium="image">
			<media:title type="html">Chris Albrecht</media:title>
		</media:content>
	</item>
		<item>
		<title>MindSnacks CEO: &#8220;Shut up and listen,&#8221; the importance of empathy</title>
		<link>http://gigaom.com/2012/05/21/mindsnacks-ceo-shut-up-and-listen-the-importance-of-empathy/</link>
		<comments>http://gigaom.com/2012/05/21/mindsnacks-ceo-shut-up-and-listen-the-importance-of-empathy/#comments</comments>
		<pubDate>Mon, 21 May 2012 17:00:09 +0000</pubDate>
		<dc:creator>Chris Albrecht</dc:creator>
				<category><![CDATA[Jesse Pickard]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=522616</guid>
		<description><![CDATA[Do you put yourself in your customers' shoes? Not literally, of course, but are you able to step our of your hectic workday and really imagine what it's like for someone to use your product? MindSnacks CEO, Jesse Pickard believes empathy is an important and overlooked trait for entrepreneurs.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=522616&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Do you put yourself in your customers&#8217; shoes? Not literally, of course, but are you able to step our of your hectic workday and really imagine what it&#8217;s like for someone to use your product? <a href="http://www.mindsnacks.com/">MindSnacks</a> CEO, <a href="http://twitter.com/#!/jessepickard">Jesse Pickard</a> believes empathy is an important and overlooked trait for entrepreneurs.</p>
<div class="video-player ooyala-video">			<p>
				<a href='http://gigaom.com/2012/05/21/mindsnacks-ceo-shut-up-and-listen-the-importance-of-empathy/'><img src='http://ak.c.ooyala.com/ttY2FxNDpinyt6zN0PTWijaKN_pWGw8T/Xwoi4-4UftAjKM-35hMDoxOmFkO7UOTK'	alt='' /></a> <br /> 
				<a href='http://gigaom.com/2012/05/21/mindsnacks-ceo-shut-up-and-listen-the-importance-of-empathy/'>Watch this video for free</a> on <a href='http://gigaom.com/'>GigaOM</a>
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		</div>
<p>Pickard credits being the son of a psychiatrist and a small business owner for what he believes is his empathetic approach. According to Pickard, MindSnacks, which makes mobile games that teach languages, has a diverse audience that reaches everyone from children to the elderly. For Pickard, it&#8217;s important to step back and really see how all these groups might view a new game character or even how big an &#8220;explosion&#8221; in a game is.</p>
<p>Empathy can be turned inwards, to your own organization as well, especially when it comes to hiring the right team. Will your company provide each applicant with the challenges and rewards they need to succeed?</p>
<p>We spend a lot of time thinking about the tactical side of being a startup founder, but it&#8217;s important to remember that the softer skills, such as empathy, are important. Watch our interview with Pickard and leave a comment. If you feel like it, that is.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=522616+mindsnacks-ceo-shut-up-and-listen-the-importance-of-empathy&utm_content=calbrecht">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2012/05/how-to-navigate-the-new-world-of-digital-advertising/?utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=522616+mindsnacks-ceo-shut-up-and-listen-the-importance-of-empathy&utm_content=calbrecht">How to navigate the new world of digital&nbsp;advertising</a></li><li><a href="http://pro.gigaom.com/2012/04/newnet-q1-advertising-commerce-and-discovery-dominate/?utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=522616+mindsnacks-ceo-shut-up-and-listen-the-importance-of-empathy&utm_content=calbrecht">Social media in Q1: commerce and discovery&nbsp;dominated</a></li><li><a href="http://pro.gigaom.com/2012/04/connected-consumer-q1-controversy-courtrooms-and-the-cloud/?utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=522616+mindsnacks-ceo-shut-up-and-listen-the-importance-of-empathy&utm_content=calbrecht">Controversy, courtrooms and the cloud in&nbsp;Q1</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=522616&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
			<wfw:commentRss>http://gigaom.com/2012/05/21/mindsnacks-ceo-shut-up-and-listen-the-importance-of-empathy/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	 <go:thumbnail>http://gigaom2.files.wordpress.com/2012/05/jesse-pickard.jpg?w=130</go:thumbnail> 
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		<media:content url="http://gigaom2.files.wordpress.com/2012/05/jesse-pickard.jpg?w=171" medium="image">
			<media:title type="html">JESSE PICKARD</media:title>
		</media:content>

		<media:content url="http://0.gravatar.com/avatar/60c7c37000ea6c9d210b7b1992b607ca?s=96&#38;d=retro&#38;r=PG" medium="image">
			<media:title type="html">Chris Albrecht</media:title>
		</media:content>
	</item>
		<item>
		<title>Author Paul Miller on The Digital Workplace and the evolution of the office</title>
		<link>http://gigaom.com/collaboration/author-paul-miller-on-the-digital-workplace-and-the-evolution-of-the-office/</link>
		<comments>http://gigaom.com/collaboration/author-paul-miller-on-the-digital-workplace-and-the-evolution-of-the-office/#comments</comments>
		<pubDate>Wed, 16 May 2012 22:30:19 +0000</pubDate>
		<dc:creator>Chris Albrecht</dc:creator>
		
		<guid isPermaLink="false">http://gigaom.com/?p=519630</guid>
		<description><![CDATA[In his new book, The Digital Workplace, author Paul Miller doesn't take a dogmatic approach to web working by hailing the death of the traditional office. Rather, he sees a more symbiotic relationship between the physical and digital work spaces. <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=519630&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>In his new book, <a href="http://digitalworkplacebook.com/the-book/">The Digital Workplace</a>, author Paul Miller doesn&#8217;t hail the death of the traditional office, vanquished by a rise in Web workers. Rather, he sees a more symbiotic relationship between the physical and digital work spaces.</p>
<p>The traditional office has reached an evolutionary plateau, according to Miller, but the digital tools we use to communicate both inside and outside of the cubicle will continue to improve to create more visceral experiences for the workforce. At the same time, Miller believes that the physical office remains important to provide social glue for the organization and head off total isolation of its employees.</p>
<p>Miller sat down with us for a brief video interview to talk about some of the key concepts in his book as well as the evolution of the digital workspace.</p>
<div class="video-player ooyala-video">			<p>
				<a href='http://gigaom.com/collaboration/author-paul-miller-on-the-digital-workplace-and-the-evolution-of-the-office/'><img src='http://ak.c.ooyala.com/MzbWVuNDoccghqIbtpPjR6QnbkWisTKa/Ut_HKthATH4eww8X5hMDoxOmFkO7UOTK'	alt='' /></a> <br /> 
				<a href='http://gigaom.com/collaboration/author-paul-miller-on-the-digital-workplace-and-the-evolution-of-the-office/'>Watch this video for free</a> on <a href='http://gigaom.com/'>GigaOM</a>
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<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=collaboration&utm_medium=editorial&utm_campaign=auto3&utm_term=519630+author-paul-miller-on-the-digital-workplace-and-the-evolution-of-the-office&utm_content=calbrecht">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2012/02/practical-business-content-collaboration-personal-tools-show-the-way/?utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=collaboration&utm_medium=editorial&utm_campaign=auto3&utm_term=519630+author-paul-miller-on-the-digital-workplace-and-the-evolution-of-the-office&utm_content=calbrecht">Personal tools lead to practical&nbsp;business</a></li><li><a href="http://pro.gigaom.com/2011/07/millenials-in-the-enterprise-part-1-strategies-for-supporting-the-new-digital-workforce/?utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=collaboration&utm_medium=editorial&utm_campaign=auto3&utm_term=519630+author-paul-miller-on-the-digital-workplace-and-the-evolution-of-the-office&utm_content=calbrecht">Millennials in the enterprise, part 1: strategies for supporting the new digital&nbsp;workforce</a></li><li><a href="http://pro.gigaom.com/2011/06/the-rise-of-tablets-in-the-enterprise/?utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=collaboration&utm_medium=editorial&utm_campaign=auto3&utm_term=519630+author-paul-miller-on-the-digital-workplace-and-the-evolution-of-the-office&utm_content=calbrecht">The rise of tablets in the&nbsp;enterprise</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=519630&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
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		<slash:comments>3</slash:comments>
	 <go:thumbnail>http://gigaom2.files.wordpress.com/2012/05/paul-miller.jpg?w=130</go:thumbnail> 
		<media:thumbnail url="http://gigaom2.files.wordpress.com/2012/05/paul-miller.jpg?w=198" />
		<media:content url="http://gigaom2.files.wordpress.com/2012/05/paul-miller.jpg?w=198" medium="image">
			<media:title type="html">PAUL MILLER</media:title>
		</media:content>

		<media:content url="http://0.gravatar.com/avatar/60c7c37000ea6c9d210b7b1992b607ca?s=96&#38;d=retro&#38;r=PG" medium="image">
			<media:title type="html">Chris Albrecht</media:title>
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		<title>Localmind CEO on how to make habit-forming products</title>
		<link>http://gigaom.com/2012/05/14/localmind-ceo-on-how-to-make-habit-forming-products/</link>
		<comments>http://gigaom.com/2012/05/14/localmind-ceo-on-how-to-make-habit-forming-products/#comments</comments>
		<pubDate>Mon, 14 May 2012 22:30:33 +0000</pubDate>
		<dc:creator>Chris Albrecht</dc:creator>
				<category><![CDATA[entrepreneurs]]></category>
		<category><![CDATA[Lenny Rachitsky]]></category>
		<category><![CDATA[Localmind]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Startups]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=519123</guid>
		<description><![CDATA[How many apps on your phone do you use on a daily basis? Moving your product from a novelty to a habit is tricky, but Localmind CEO, Lenny Rachitsky thinks he's found a way to make it happen and open up in this video interview.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=519123&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Think of the number of apps you&#8217;ve downloaded to your phone. Now think the of number of apps that you <em>actually use</em>. It&#8217;s probably only a handful. Turning an app or a product into a habit for users is a tricky undertaking for a mobile developer. So how do you make your app or product or service as vital as email, Facebook and Twitter?</p>
<p><a href="http://www.localmind.com/">Localmind</a> founder and CEO <a href="http://www.linkedin.com/in/lennyrachitsky">Lenny Rachitsky</a> has devoted a lot of time to thinking and exploring that very question. Localmind is a service that <a href="http://gigaom.com/2012/03/05/localmind-best-parties-at-sxsw/">lets users ask questions</a> such as &#8220;Is Bar X crowded?&#8221; Through Localmind, someone at Bar X will reply.</p>
<p>In today&#8217;s episode of See Founders Run, Rachitsky walks us through some of his experiences, and how he wants Localmind to be less of a novelty and more of a habit for his users. In this short video interview, he explains:</p>
<ul>
<li>The importance of cues, routines and rewards</li>
<li>The power of the push notification</li>
<li>Finding a big enough problem to solve to make a product a habit</li>
</ul>
<div class="video-player ooyala-video"></div>
<p>Be sure to check out other episodes of See Founders Run:</p>
<p>Derek Dukes on <a href="http://gigaom.com/2012/02/29/founder-advice-how-to-run-product-iterations/">product iteration</a><br />
Snapguide&#8217;s Daniel Raffel on <a href="http://gigaom.com/2012/04/23/snapguide-ceo-how-to-hire-a-killer-product-launch-team/">hiring a killer launch team</a></p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=519123+localmind-ceo-on-how-to-make-habit-forming-products&utm_content=calbrecht">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2012/02/facebooks-ipo-filing-the-opening-shot-heard-round-the-world/?utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=519123+localmind-ceo-on-how-to-make-habit-forming-products&utm_content=calbrecht">Facebook&#8217;s IPO filing: ideas and&nbsp;implications</a></li><li><a href="http://pro.gigaom.com/2011/08/flash-analysis-the-tech-startup-investment-environment-q3-2011/?utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=519123+localmind-ceo-on-how-to-make-habit-forming-products&utm_content=calbrecht">Flash analysis: the tech startup investment environment, Q3&nbsp;2011</a></li><li><a href="http://pro.gigaom.com/2012/03/six-security-dangers-web-startups-should-know-and-how-to-counter-them/?utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=519123+localmind-ceo-on-how-to-make-habit-forming-products&utm_content=calbrecht">Web startups: How to guard against security&nbsp;breaches</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=519123&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
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		<slash:comments>2</slash:comments>
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			<media:title type="html">LennyR</media:title>
		</media:content>

		<media:content url="http://0.gravatar.com/avatar/60c7c37000ea6c9d210b7b1992b607ca?s=96&#38;d=retro&#38;r=PG" medium="image">
			<media:title type="html">Chris Albrecht</media:title>
		</media:content>
	</item>
		<item>
		<title>Steve Blank on small startups, big execution &amp; Steve Jobs</title>
		<link>http://gigaom.com/2012/05/11/steve-blank-on-small-startups-big-execution-and-steve-jobs/</link>
		<comments>http://gigaom.com/2012/05/11/steve-blank-on-small-startups-big-execution-and-steve-jobs/#comments</comments>
		<pubDate>Fri, 11 May 2012 22:30:20 +0000</pubDate>
		<dc:creator>Chris Albrecht</dc:creator>
				<category><![CDATA[Bob Dorff]]></category>
		<category><![CDATA[entrepreneurship]]></category>
		<category><![CDATA[Startups]]></category>
		<category><![CDATA[Steve Blank]]></category>
		<category><![CDATA[Steve Jobs]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=516651</guid>
		<description><![CDATA[When serial-entrepreneur-turned-college-professor Steve Blank talks entrepreneurship, people listen. His new book, The Startup Owner's Manual is bound for CEO bookshelves everywhere. Blank talked with us about the current and future state of entrepreneurship, the myth of Steve Jobs, and more.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=516651&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>When <a href="http://steveblank.com/">Steve Blank</a> talks about entrepreneurship, people listen. When he writes a book on the subject, like his latest effort with co-author Bob Dorf titled <em><a href="http://www.amazon.com/The-Startup-Owners-Manual-Step-By-Step/dp/0984999302">The Startup Owner&#8217;s Manual</a></em>, it&#8217;s a good bet it will be on many founders&#8217; bookshelves.</p>
<p>Blank co-founded the CRM software company E.piphany and the video game business Rocket Science. His current gigs as an entrepreneurship professor at Stanford, UC Berkeley and Columbia give him a unique insight that combines a historical perspective with a look at the next generation of entrepreneurs.</p>
<p>I sat down with Blank at his ranch in Pescadero, where we talked about his book and his take on the state of startups and entrepreneurship. Some key takeaways:</p>
<ul>
<li>Startups are not smaller versions of big companies, so don&#8217;t try to be like them</li>
<li>Startups are about searching for a business model, not executing a business plan</li>
<li>Contrary to the myth, Steve Jobs interacted with consumers more than you think</li>
<li>Amazon has been hugely important to the boom in startups</li>
<li>Today&#8217;s students have a &#8220;wonderful entrepreneurial arrogance&#8221;</li>
</ul>
<p>Watch the videos below or listen to the audio only of the entire interview.</p>
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<p><strong>PART 1: Startups are not small versions of big companies</strong><br />
<div class="video-player ooyala-video"></div></p>
<p><strong>PART 2: Forget a &#8220;business plan&#8221;</strong><br />
<div class="video-player ooyala-video"></div></p>
<p><strong>PART 3: The myth of Steve Jobs and customer interaction</strong><br />
<div class="video-player ooyala-video"></div></p>
<p><strong>PART 4: The overlooked importance of Amazon</strong><br />
<div class="video-player ooyala-video"></div></p>
<p><strong>PART 5: A sneak-peek at the next generation of entrepreneurs</strong><br />
<div class="video-player ooyala-video"></div></p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=516651+steve-blank-on-small-startups-big-execution-and-steve-jobs&utm_content=calbrecht">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2012/02/facebooks-ipo-filing-the-opening-shot-heard-round-the-world/?utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=516651+steve-blank-on-small-startups-big-execution-and-steve-jobs&utm_content=calbrecht">Facebook&#8217;s IPO filing: ideas and&nbsp;implications</a></li><li><a href="http://pro.gigaom.com/2012/03/six-security-dangers-web-startups-should-know-and-how-to-counter-them/?utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=516651+steve-blank-on-small-startups-big-execution-and-steve-jobs&utm_content=calbrecht">Web startups: How to guard against security&nbsp;breaches</a></li><li><a href="http://pro.gigaom.com/2012/01/12-tech-leaders-resolutions-for-2012/?utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=516651+steve-blank-on-small-startups-big-execution-and-steve-jobs&utm_content=calbrecht">12 tech leaders’ resolutions for&nbsp;2012</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=516651&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
			<wfw:commentRss>http://gigaom.com/2012/05/11/steve-blank-on-small-startups-big-execution-and-steve-jobs/feed/</wfw:commentRss>
		<slash:comments>13</slash:comments>
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	 <go:thumbnail>http://gigaom2.files.wordpress.com/2012/05/steve-blank1.jpg?w=130</go:thumbnail> 
		<media:thumbnail url="http://gigaom2.files.wordpress.com/2012/05/steve-blank1.jpg?w=210" />
		<media:content url="http://gigaom2.files.wordpress.com/2012/05/steve-blank1.jpg?w=210" medium="image">
			<media:title type="html">STEVE BLANK</media:title>
		</media:content>

		<media:content url="http://0.gravatar.com/avatar/60c7c37000ea6c9d210b7b1992b607ca?s=96&#38;d=retro&#38;r=PG" medium="image">
			<media:title type="html">Chris Albrecht</media:title>
		</media:content>

		<media:content url="http://gigaom2.files.wordpress.com/2012/05/steve-blank-audio-only.mp3" medium="audio">
			<media:player url="http://gigaom.com/wp-content/plugins/audio-player/player.swf?soundFile=http://gigaom2.files.wordpress.com/2012/05/steve-blank-audio-only.mp3" />
		</media:content>
	</item>
		<item>
		<title>Gumroad&#8217;s CEO on great design and advice for young entrepreneurs</title>
		<link>http://gigaom.com/2012/05/08/gumroads-ceo-on-great-design-and-advice-for-young-entrepreneurs/</link>
		<comments>http://gigaom.com/2012/05/08/gumroads-ceo-on-great-design-and-advice-for-young-entrepreneurs/#comments</comments>
		<pubDate>Tue, 08 May 2012 22:30:06 +0000</pubDate>
		<dc:creator>Chris Albrecht</dc:creator>
				<category><![CDATA[mobile products]]></category>
		<category><![CDATA[Sahil Lavingia]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=517056</guid>
		<description><![CDATA[Sahil Lavingia has a gift for building what people want. His resume reveals work with Pinterest,  Turntable.fm, and now he's founded Gumroad, a startup empowering people to sell anything  to anyone. He sat down to share his thoughts on a wide range of topics. <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=517056&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Sahil Lavingia has a gift for building what people want. A look at his <a href="http://sahillavingia.com/">resume</a> reveals he was a designer for <a href="http://pinterest.com/">Pinterest</a>, built the iPhone app for <a href="http://turntable.fm/">Turntable.fm</a>, and now he&#8217;s the founder of <a href="https://gumroad.com/">Gumroad</a>, a startup with the modest ambition of enabling people to sell anything (a song, a snippet of code, an icon design) to anyone. </p>
<p>Oh, and though it feels cliche to mention, he&#8217;s only 19 years old. </p>
<p>Upon talking with Lavingia, however, that number quickly recedes into nothingness. He is smart. He&#8217;s well connected. And he&#8217;s gathered a lifetime&#8217;s worth of experience, which he sat down to share with us. All you wannabe Zuckerberg&#8217;s out there should take note as Lavingia gives us his take on:</p>
<ul>
<li>Designing great mobile products</li>
<li>Advice for young entrepreneurs
</li>
<li>The benefits of worldly exposure
</li>
<li>What&#8217;s next for Gumroad</li>
</ul>
<p><strong>Lavingia on building great products:<br />
</strong><div class="video-player ooyala-video"></div></p>
<p><strong>Lavingia&#8217;s advice for young entrepreneurs:</strong><br />
<div class="video-player ooyala-video"></div></p>
<p><strong>Lavingia on the benefits of living abroad:<br />
</strong><div class="video-player ooyala-video"></div></p>
<p><strong>Lavingia on what&#8217;s next:</strong><br />
<div class="video-player ooyala-video"></div></p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=517056+gumroads-ceo-on-great-design-and-advice-for-young-entrepreneurs&utm_content=calbrecht">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2012/05/how-to-navigate-the-new-world-of-digital-advertising/?utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=517056+gumroads-ceo-on-great-design-and-advice-for-young-entrepreneurs&utm_content=calbrecht">How to navigate the new world of digital&nbsp;advertising</a></li><li><a href="http://pro.gigaom.com/2012/04/newnet-q1-advertising-commerce-and-discovery-dominate/?utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=517056+gumroads-ceo-on-great-design-and-advice-for-young-entrepreneurs&utm_content=calbrecht">Social media in Q1: commerce and discovery&nbsp;dominated</a></li><li><a href="http://pro.gigaom.com/2012/04/connected-consumer-q1-controversy-courtrooms-and-the-cloud/?utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=517056+gumroads-ceo-on-great-design-and-advice-for-young-entrepreneurs&utm_content=calbrecht">Controversy, courtrooms and the cloud in&nbsp;Q1</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=517056&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
			<wfw:commentRss>http://gigaom.com/2012/05/08/gumroads-ceo-on-great-design-and-advice-for-young-entrepreneurs/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
	 <go:thumbnail>http://gigaom2.files.wordpress.com/2012/05/sahil-lavingia.jpg?w=130</go:thumbnail> 
		<media:thumbnail url="http://gigaom2.files.wordpress.com/2012/05/sahil-lavingia.jpg?w=206" />
		<media:content url="http://gigaom2.files.wordpress.com/2012/05/sahil-lavingia.jpg?w=206" medium="image">
			<media:title type="html">SAHIL LAVINGIA</media:title>
		</media:content>

		<media:content url="http://0.gravatar.com/avatar/60c7c37000ea6c9d210b7b1992b607ca?s=96&#38;d=retro&#38;r=PG" medium="image">
			<media:title type="html">Chris Albrecht</media:title>
		</media:content>
	</item>
		<item>
		<title>Got lots of gadgets? ItemBase wants to manage them</title>
		<link>http://gigaom.com/europe/got-lots-of-gadgets-itembase-wants-to-manage-them/</link>
		<comments>http://gigaom.com/europe/got-lots-of-gadgets-itembase-wants-to-manage-them/#comments</comments>
		<pubDate>Thu, 03 May 2012 13:30:18 +0000</pubDate>
		<dc:creator>Chris Albrecht</dc:creator>
				<category><![CDATA[gadgets]]></category>
		<category><![CDATA[ItemBase]]></category>
		<category><![CDATA[Stefan Jørgensen]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=514802</guid>
		<description><![CDATA[There's no shortage of places that will recommend a new gadget. But how do you manage all the gadgets you get? ItemBase, a new startup out of Berlin, wants to help. <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=514802&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>If you&#8217;re looking for a new gadget, there are <a href="http://www.gdgt.com">tons</a> <a href="http://www.theverge.com">of</a> <a href="http://www.thewirecutter.com">places</a> to help you find what you need. But as you buy more and more gizmos, it can be harder to keep track of all your stuff. That&#8217;s where <a href="http://itembase.com/">ItemBase</a> wants to enter the picture. </p>
<p>ItemBase is a Berlin based startup that promises to keep track of what you own (including all the receipts, warranties and user manuals), discover new things to buy, and sell the stuff you no longer want. It was founded by Denmark native Stefan Jørgensen who came up with the idea after realizing he had scads of old mobile phones floating around his home and no idea what to do with them. </p>
<div class="video-player ooyala-video"></div>
<p>The company received seed round and launched a private beta in Germany and Denmark. Jørgensen is on the hunt for $1.5 million (USD) in new funding as he looks to open up ItemBase to the public in the next couple of months. </p>
<p>I met with Jørgensen at the recent <a href="http://foundershowcase.com/">Founder Showcase</a> in San Francisco, where ItemBase actually won the pitch competition. He stopped by for a quick video chat to explain ItemBase and talk about why he created it. </p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=europe&utm_medium=editorial&utm_campaign=auto3&utm_term=514802+got-lots-of-gadgets-itembase-wants-to-manage-them&utm_content=calbrecht">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2012/02/after-solyndra-finding-opportunity-in-the-shifting-solar-industry/?utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=europe&utm_medium=editorial&utm_campaign=auto3&utm_term=514802+got-lots-of-gadgets-itembase-wants-to-manage-them&utm_content=calbrecht">After Solyndra: analyzing the solar&nbsp;industry</a></li><li><a href="http://pro.gigaom.com/2011/08/gigaom-euro-20-the-european-startups-to-watch/?utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=europe&utm_medium=editorial&utm_campaign=auto3&utm_term=514802+got-lots-of-gadgets-itembase-wants-to-manage-them&utm_content=calbrecht">GigaOM Euro 20: the European startups to&nbsp;watch</a></li><li><a href="http://pro.gigaom.com/2010/05/newnet-market-overview-q1-2010/?utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=europe&utm_medium=editorial&utm_campaign=auto3&utm_term=514802+got-lots-of-gadgets-itembase-wants-to-manage-them&utm_content=calbrecht">NewNet Market Overview, Q1&nbsp;2010</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=514802&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
			<wfw:commentRss>http://gigaom.com/europe/got-lots-of-gadgets-itembase-wants-to-manage-them/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	 <go:thumbnail>http://gigaom2.files.wordpress.com/2012/04/itembase-tom.jpg?w=130</go:thumbnail> 
		<media:thumbnail url="http://gigaom2.files.wordpress.com/2012/04/itembase-tom.jpg?w=210" />
		<media:content url="http://gigaom2.files.wordpress.com/2012/04/itembase-tom.jpg?w=210" medium="image">
			<media:title type="html">ITEMBASE TOM</media:title>
		</media:content>

		<media:content url="http://0.gravatar.com/avatar/60c7c37000ea6c9d210b7b1992b607ca?s=96&#38;d=retro&#38;r=PG" medium="image">
			<media:title type="html">Chris Albrecht</media:title>
		</media:content>
	</item>
		<item>
		<title>Wanted: Big community to unlock big data in big brain</title>
		<link>http://gigaom.com/2012/04/27/wanted-big-community-to-unlock-big-data-in-big-brain/</link>
		<comments>http://gigaom.com/2012/04/27/wanted-big-community-to-unlock-big-data-in-big-brain/#comments</comments>
		<pubDate>Sat, 28 Apr 2012 00:06:52 +0000</pubDate>
		<dc:creator>Chris Albrecht</dc:creator>
				<category><![CDATA[citizen science]]></category>
		<category><![CDATA[crowdsourcing]]></category>
		<category><![CDATA[Sebastian Seung]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=513493</guid>
		<description><![CDATA[In his quest to map the connections in the brain, MIT professor Sebastian Seung is turning citizen science into a game. In this video, he talks about his project, Eyewire, and how prior experience with coloring books is all you need to play.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=513493&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>When it comes to &#8220;big&#8221; data, you&#8217;re hard-pressed to find a subject bigger than the human brain. Electron microscope images of a cubic millimeter of brain matter are equivalent to a petabyte of data, according to Sebastian Seung, professor of computational neuroscience at MIT, who is on a mission to map the &#8220;<a href="http://www.ted.com/talks/sebastian_seung.html ">connectomes</a>&#8221; (pronounced like &#8220;genome&#8221;) inside our heads. Well, inside <em>a</em> head as connectomes are unique and may be the foundations for how our memories &#8212; and identities are formed.</p>
<div class="video-player ooyala-video"></div>
<p>As you could imagine, mapping connectomes is a pretty big undertaking, and Seung believes high-powered artificial intelligence isn&#8217;t enough. Which is why he&#8217;s turned the process into a game, launching <a href="http://eyewire.org/">Eyewire.org</a> to ask people to join in his cranial crusade.</p>
<p>Watch our video interview with Seung where he explains what connectomes are, why they&#8217;re important, and how growing up with coloring books makes you a perfect candidate to help with this project.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=513493+wanted-big-community-to-unlock-big-data-in-big-brain&utm_content=calbrecht">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/12/defining-work-in-the-digital-age-an-analysis-by-gigaom-pro/?utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=513493+wanted-big-community-to-unlock-big-data-in-big-brain&utm_content=calbrecht">Defining work in the digital age: an analysis by GigaOM&nbsp;Pro</a></li><li><a href="http://pro.gigaom.com/2012/04/newnet-q1-advertising-commerce-and-discovery-dominate/?utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=513493+wanted-big-community-to-unlock-big-data-in-big-brain&utm_content=calbrecht">Social media in Q1: commerce and discovery&nbsp;dominated</a></li><li><a href="http://pro.gigaom.com/2012/04/connected-consumer-q1-controversy-courtrooms-and-the-cloud/?utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=513493+wanted-big-community-to-unlock-big-data-in-big-brain&utm_content=calbrecht">Controversy, courtrooms and the cloud in&nbsp;Q1</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=513493&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
			<wfw:commentRss>http://gigaom.com/2012/04/27/wanted-big-community-to-unlock-big-data-in-big-brain/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	 <go:thumbnail>http://gigaom2.files.wordpress.com/2012/04/sebastian-seung.jpg?w=130</go:thumbnail> 
		<media:thumbnail url="http://gigaom2.files.wordpress.com/2012/04/sebastian-seung.jpg?w=205" />
		<media:content url="http://gigaom2.files.wordpress.com/2012/04/sebastian-seung.jpg?w=205" medium="image">
			<media:title type="html">Sebastian Seung</media:title>
		</media:content>

		<media:content url="http://0.gravatar.com/avatar/60c7c37000ea6c9d210b7b1992b607ca?s=96&#38;d=retro&#38;r=PG" medium="image">
			<media:title type="html">Chris Albrecht</media:title>
		</media:content>
	</item>
		<item>
		<title>YumvY aims to make recipes easy for wannabe chefs</title>
		<link>http://gigaom.com/2012/04/25/yumvy-aims-to-make-recipes-easy-for-wannabe-chefs/</link>
		<comments>http://gigaom.com/2012/04/25/yumvy-aims-to-make-recipes-easy-for-wannabe-chefs/#comments</comments>
		<pubDate>Wed, 25 Apr 2012 23:48:31 +0000</pubDate>
		<dc:creator>Chris Albrecht</dc:creator>
				<category><![CDATA[bootstrapped startup]]></category>
		<category><![CDATA[food]]></category>
		<category><![CDATA[Founder Showcase]]></category>
		<category><![CDATA[Mario Batali]]></category>
		<category><![CDATA[Sari Louis]]></category>
		<category><![CDATA[web-based application]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=514422</guid>
		<description><![CDATA[Finding a recipe is easy. Cooking it can be tough. Startup YumvY hopes to change that with a GPS-style step-by-step Web app that takes those of us who haven't been to culinary school through the process of getting dinner on the table. <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=514422&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>There are no shortage of <a href="http://gigaom.com/2011/12/24/why-its-impossible-to-build-a-digital-recipe-library/comment-page-2/">fancy recipes</a> online. But once you&#8217;ve got that recipe for grilled brick chicken with a peach glaze and side of asparagus puree &#8212; unless Mario Batali is your personal sous chef, it&#8217;s hard to juggle all the ingredients, slicing and cooking times to make everything come out perfect.</p>
<p>That&#8217;s where Sari Louis&#8217; bootstrapped startup, <a href="http://www.yumvy.com/">YumvY</a>, wants to help. YumvY is a Web-based application that parses through a recipe and provides GPS-like instructions for the user. It tells you when to chop vegetables, when to start boiling the water and how long to sear the steak, etc., complete with a timer for each step.</p>
<div class="video-player ooyala-video"></div>
<p>I met founder Louis at the recent <a href="http://foundershowcase.com/">Founder Showcase</a>, where he pitched his idea to a panel of VCs. While the crowd ate up his pitch, YumvY didn&#8217;t win, and panelists pointed out two of the biggest hurdles for YumvY: getting content partners like Food Network and Epicurious to make their recipes YumvY friendly, and the possibility that those content partners will just make their own version of YumvY.</p>
<p>But those scenarios haven&#8217;t taken a bite out of Louis&#8217; entrepreneurial spirit. He took a moment to chat with us for a quick video where you can see how the service works, the technology it&#8217;s using as well as his passion for both food and his startup. The site launches next week for alpha testing.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=514422+yumvy-aims-to-make-recipes-easy-for-wannabe-chefs&utm_content=calbrecht">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2012/04/newnet-q1-advertising-commerce-and-discovery-dominate/?utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=514422+yumvy-aims-to-make-recipes-easy-for-wannabe-chefs&utm_content=calbrecht">Social media in Q1: commerce and discovery&nbsp;dominated</a></li><li><a href="http://pro.gigaom.com/2012/04/connected-consumer-q1-controversy-courtrooms-and-the-cloud/?utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=514422+yumvy-aims-to-make-recipes-easy-for-wannabe-chefs&utm_content=calbrecht">Controversy, courtrooms and the cloud in&nbsp;Q1</a></li><li><a href="http://pro.gigaom.com/2012/04/supporting-startup-growth-with-the-new-recruiting-ecosystem/?utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=514422+yumvy-aims-to-make-recipes-easy-for-wannabe-chefs&utm_content=calbrecht">Startup growth and the new recruiting&nbsp;ecosystem</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=514422&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
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	 <go:thumbnail>http://gigaom2.files.wordpress.com/2012/04/screen-shot-2012-04-25-at-1-47-48-pm.jpg?w=130</go:thumbnail> 
		<media:thumbnail url="http://gigaom2.files.wordpress.com/2012/04/screen-shot-2012-04-25-at-1-47-48-pm.jpg?w=210" />
		<media:content url="http://gigaom2.files.wordpress.com/2012/04/screen-shot-2012-04-25-at-1-47-48-pm.jpg?w=210" medium="image">
			<media:title type="html">Screen shot 2012-04-25 at 1.47.48 PM</media:title>
		</media:content>

		<media:content url="http://0.gravatar.com/avatar/60c7c37000ea6c9d210b7b1992b607ca?s=96&#38;d=retro&#38;r=PG" medium="image">
			<media:title type="html">Chris Albrecht</media:title>
		</media:content>
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		<item>
		<title>How to hire a killer product launch team</title>
		<link>http://gigaom.com/2012/04/23/snapguide-ceo-how-to-hire-a-killer-product-launch-team/</link>
		<comments>http://gigaom.com/2012/04/23/snapguide-ceo-how-to-hire-a-killer-product-launch-team/#comments</comments>
		<pubDate>Mon, 23 Apr 2012 21:00:51 +0000</pubDate>
		<dc:creator>Chris Albrecht</dc:creator>
				<category><![CDATA[Daniel Raffel]]></category>
		<category><![CDATA[founders]]></category>
		<category><![CDATA[Snapguide]]></category>
		<category><![CDATA[Startups]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=512796</guid>
		<description><![CDATA[In this video Q&#038;A, Daniel Raffel shares how he assembled the right team to build and launch Snapguide, a mobile app. He also shared what he learned working for famous chef, Thomas Keller. It is must see TV for startup founders. <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=512796&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>When <a href="http://twitter.com/#!/danielraffel">Daniel Raffel</a> started working on <a href="http://snapguide.com/">Snapguide</a>, he knew that building the right launch team was as important as the idea itself. As he looked for the right partner and developers, he looked back at all his previous team experience &#8212; including his time working in star chef <a href="http://en.wikipedia.org/wiki/Thomas_Keller">Thomas Keller</a>&#8216;s kitchen.</p>
<p>In this episode of See Founders Run, Raffel shares:</p>
<ul>
<li>What you need to do before you even think about hiring</li>
<li>How you can research potential hires</li>
<li>How getting personal can help you compete for top level talent</li>
<li>The team-building philosophy he learned from Thomas Keller</li>
</ul>
<div class="video-player ooyala-video"></div>
<p>Want more great guidance from a startup founder? Check out our episode with <a href="http://gigaom.com/2012/02/29/founder-advice-how-to-run-product-iterations/">Jetpac&#8217;s Derek Dukes</a> on running product iterations.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=512796+snapguide-ceo-how-to-hire-a-killer-product-launch-team&utm_content=calbrecht">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2012/03/six-security-dangers-web-startups-should-know-and-how-to-counter-them/?utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=512796+snapguide-ceo-how-to-hire-a-killer-product-launch-team&utm_content=calbrecht">Web startups: How to guard against security&nbsp;breaches</a></li><li><a href="http://pro.gigaom.com/2012/02/facebooks-ipo-filing-the-opening-shot-heard-round-the-world/?utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=512796+snapguide-ceo-how-to-hire-a-killer-product-launch-team&utm_content=calbrecht">Facebook&#8217;s IPO filing: ideas and&nbsp;implications</a></li><li><a href="http://pro.gigaom.com/2011/09/flash-analysis-lessons-from-solyndras-fall/?utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=tech&utm_medium=editorial&utm_campaign=auto3&utm_term=512796+snapguide-ceo-how-to-hire-a-killer-product-launch-team&utm_content=calbrecht">Flash analysis: lessons from Solyndra’s&nbsp;fall</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=512796&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
			<wfw:commentRss>http://gigaom.com/2012/04/23/snapguide-ceo-how-to-hire-a-killer-product-launch-team/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	 <go:thumbnail>http://gigaom2.files.wordpress.com/2012/04/sfr-snapguide.jpg?w=130</go:thumbnail> 
		<media:thumbnail url="http://gigaom2.files.wordpress.com/2012/04/sfr-snapguide.jpg?w=210" />
		<media:content url="http://gigaom2.files.wordpress.com/2012/04/sfr-snapguide.jpg?w=210" medium="image">
			<media:title type="html">SFR SNAPGUIDE</media:title>
		</media:content>

		<media:content url="http://0.gravatar.com/avatar/60c7c37000ea6c9d210b7b1992b607ca?s=96&#38;d=retro&#38;r=PG" medium="image">
			<media:title type="html">Chris Albrecht</media:title>
		</media:content>
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