<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	xmlns:go='http://ns.gigaom.com/'
xmlns:georss="http://www.georss.org/georss" xmlns:geo="http://www.w3.org/2003/01/geo/wgs84_pos#" xmlns:media="http://search.yahoo.com/mrss/"
	>

<channel>
	<title>GigaOM &#187; Apple</title>
	<atom:link href="http://gigaom.com/apple/tag/mobileme/feed/" rel="self" type="application/rss+xml" />
	<link>http://gigaom.com</link>
	<description></description>
	<lastBuildDate>Sun, 27 May 2012 07:01:19 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.com/</generator>
<cloud domain='gigaom.com' port='80' path='/?rsscloud=notify' registerProcedure='' protocol='http-post' />
<image>
		<url>http://0.gravatar.com/blavatar/0db8f6557d022075dbbf010c54d46d93?s=96&#038;d=http%3A%2F%2Fs2.wp.com%2Fi%2Fbuttonw-com.png</url>
		<title>GigaOM &#187; Apple</title>
		<link>http://gigaom.com</link>
	</image>
	<atom:link rel="search" type="application/opensearchdescription+xml" href="http://gigaom.com/osd.xml" title="GigaOM" />
	<atom:link rel='hub' href='http://gigaom.com/?pushpress=hub'/>
		<item>
		<title>Motorola deals Apple pair of upsets in German legal battle (updated)</title>
		<link>http://gigaom.com/apple/motorola-deals-apple-pair-of-upsets-in-german-legal-battle/</link>
		<comments>http://gigaom.com/apple/motorola-deals-apple-pair-of-upsets-in-german-legal-battle/#comments</comments>
		<pubDate>Fri, 03 Feb 2012 14:36:00 +0000</pubDate>
		<dc:creator>Erica Ogg</dc:creator>
				<category><![CDATA[3G patents]]></category>
		<category><![CDATA[apple inc.]]></category>
		<category><![CDATA[icloud]]></category>
		<category><![CDATA[IP]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[mobile patents]]></category>
		<category><![CDATA[MobileMe]]></category>
		<category><![CDATA[Motorola]]></category>
		<category><![CDATA[patents]]></category>
		<category><![CDATA[smartphones]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=480260</guid>
		<description><![CDATA[On Friday, Motorola was granted a permanent injunction by a German court against a feature of Apple's iCloud. The same day Apple removed some older models of iPhones and iPads from its German online store due to enforcement of another patent held by Motorola.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=480260&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://gigaom2.files.wordpress.com/2010/11/screen-shot-2010-11-01-at-7-07-22-am.png"><img  title="Apple Motorola Legal Battle" src="http://gigaom2.files.wordpress.com/2010/11/screen-shot-2010-11-01-at-7-07-22-am.png?w=355&h=178" alt="" width="355" height="178" class="alignright  wp-image-242245" /></a><strong>Updated.</strong> The ongoing legal saga of Apple v. Motorola saw two setbacks for Apple in Germany on Friday. First, Motorola was granted a permanent injunction by a German court against a feature of Apple&#8217;s iCloud on certain Apple devices. Motorola won another victory after Apple removed several older models of iPhones and some iPads from its German online store due to the enforcement of a separate patent.</p>
<p><a href="http://fosspatents.blogspot.com/">Patent blog FOSS Patents</a> says the two actions are unrelated, and that Apple removing some older products comes because Motorola moved to enforce an important patent victory it won back in December. It was then that a judge ruled that Motorola had a patent on a &#8221;method for performing a countdown function during a mobile-originated transfer for a packet radio system.&#8221;</p>
<p>The result is that only older devices like the iPhone 3G, iPhone 3GS, iPhone 4 and 3G iPads were removed. Why not the iPhone 4S? It could be because the iPhone 4S has a chip from Qualcomm. The affected models have Infineon chips. Qualcomm chips could be safe for Apple in this case, according to FOSS Patents, if we assume &#8220;that Motorola and Qualcomm have a cross-license agreement in place (just like Samsung and Qualcomm do)&#8221; which would mean that &#8220;Apple is covered by extension, as a result of what is called patent exhaustion (a patent owner gets paid only once for the same use of a patent in a product).&#8221;</p>
<p>Perhaps more worrisome for some Apple customers who own the iPhone 4S in Germany right now is an injunction that affects iCloud users who want push notifications on their phones. The ruling affects any Apple devices that can receive push email notifications from iCloud or the earlier version, MobileMe. While neither service will get shut down as a result of the ruling, Apple will likely have to come up with a workaround for its iCloud/MobileMe customers there.</p>
<p>Apple won&#8217;t be letting this one go. As a company representative<a href="http://paidcontent.org/article/419-apple-on-motorola-ip-claims-in-germany-this-old-pager-patent-is-invalid/"> told PaidContent </a>in a bit of subtle snarkiness on Friday, &#8220;Apple believes this old pager patent is invalid and we’re appealing the court&#8217;s decision.&#8221;</p>
<p><strong>Update:</strong> It looks like the same German court may have suspended the injunction on the older 3G iPhones and iPads and they will be on sale again in &#8220;a matter of hours.&#8221; <a href="http://allthingsd.com/20120203/apple-all-ipad-and-iphone-models-will-be-back-on-sale-online-in-germany-shortly/?mod=tweet">Apple told AllThingsD</a> just now: &#8220;All iPad and iPhone models will be back on sale through Apple’s online store in Germany shortly. Apple appealed this ruling because Motorola repeatedly refuses to license this patent to Apple on reasonable terms, despite having declared it an industry standard patent seven years ago.”</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=480260+motorola-deals-apple-pair-of-upsets-in-german-legal-battle&utm_content=ericaogg">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2012/02/ces-2012-a-recap-and-analysis/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=480260+motorola-deals-apple-pair-of-upsets-in-german-legal-battle&utm_content=ericaogg">CES 2012: a recap and&nbsp;analysis</a></li><li><a href="http://pro.gigaom.com/2012/04/is-android-broken-and-if-so-will-google-fix-it/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=480260+motorola-deals-apple-pair-of-upsets-in-german-legal-battle&utm_content=ericaogg">Is Android broken and if so, will Google fix&nbsp;it?</a></li><li><a href="http://pro.gigaom.com/2012/04/connected-consumer-q1-controversy-courtrooms-and-the-cloud/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=480260+motorola-deals-apple-pair-of-upsets-in-german-legal-battle&utm_content=ericaogg">Controversy, courtrooms and the cloud in&nbsp;Q1</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=480260&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
			<wfw:commentRss>http://gigaom.com/apple/motorola-deals-apple-pair-of-upsets-in-german-legal-battle/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	 <go:thumbnail>http://gigaom2.files.wordpress.com/2010/11/screen-shot-2010-11-01-at-7-07-22-am.png?w=130</go:thumbnail> 
		<media:thumbnail url="http://gigaom2.files.wordpress.com/2010/11/screen-shot-2010-11-01-at-7-07-22-am.png?w=210" />
		<media:content url="http://gigaom2.files.wordpress.com/2010/11/screen-shot-2010-11-01-at-7-07-22-am.png?w=210" medium="image">
			<media:title type="html">Apple Motorola Legal Battle</media:title>
		</media:content>

		<media:content url="http://1.gravatar.com/avatar/f8c30e1552769600b61214d57219220b?s=96&#38;d=retro&#38;r=PG" medium="image">
			<media:title type="html">ericaogg</media:title>
		</media:content>

		<media:content url="http://gigaom2.files.wordpress.com/2010/11/screen-shot-2010-11-01-at-7-07-22-am.png" medium="image">
			<media:title type="html">Apple Motorola Legal Battle</media:title>
		</media:content>
	</item>
		<item>
		<title>Spanning Tools review: Cure your cloud syncing woes</title>
		<link>http://gigaom.com/apple/spanning-tools-review-cure-your-cloud-syncing-woes/</link>
		<comments>http://gigaom.com/apple/spanning-tools-review-cure-your-cloud-syncing-woes/#comments</comments>
		<pubDate>Tue, 08 Nov 2011 20:28:03 +0000</pubDate>
		<dc:creator>Dave Greenbaum</dc:creator>
				<category><![CDATA[@CNN]]></category>
		<category><![CDATA[address book]]></category>
		<category><![CDATA[contacts]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[iCal]]></category>
		<category><![CDATA[icloud]]></category>
		<category><![CDATA[iOS]]></category>
		<category><![CDATA[Mac]]></category>
		<category><![CDATA[MobileMe]]></category>
		<category><![CDATA[os x]]></category>
		<category><![CDATA[Spanning Tools]]></category>
		<category><![CDATA[Sync]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=433438</guid>
		<description><![CDATA[Whether you use iCloud, MobileMe or Google to sync your contacts and calendars -- no matter how careful you are -- glitches occur. Fortunately, Spanning Tools helps clean up your contacts and calendars, making sure your syncs go as planned and correcting errors after the fact.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=433438&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Whether you use iCloud, MobileMe or Google to sync your contacts and calendars &#8212; no matter how careful you are, glitches occur. The more devices, accounts and information you have increases the potential for problems. Fortunately, <a href="http://spanningtools.com/mac/">Spanning Tools</a> helps clean up your contacts and calendars, making sure your syncs go as planned and correcting any errors after the fact.</p>
<p><img  title="contacts-conflicts" src="http://gigaom2.files.wordpress.com/2011/11/contacts-conflicts.png?w=300&h=284" alt="" width="300" height="284" class="alignleft size-medium wp-image-433442" /></p>
<p>The program has three major components: <a href="http://itunes.apple.com/us/app/calendar-cleaner/id411372497?mt=12">Calendar Cleaner,</a> <a href="http://itunes.apple.com/us/app/contacts-cleaner/id411369012?mt=12">Contacts Cleaner </a>and Sync Tune-Up. If you want just one of the components, you can purchase the first two separately at the Mac App Store. However it’s likely you’ll need all three so I recommend the buying the full package.</p>
<p>Contacts Cleaner looks for issues that could cause errors such as invalid characters, malformed phone numbers as well as duplicate information. What I like about this program is that it not only finds the errors, but tells you why it thinks they represent a problem. For example, I’d often put “husband and wife” in the First Name field, but Contacts Cleaner warns me “This contact has a space in the first name. In some cases these names can become transposed after syncing with Google.” Sure enough when I went into Google, I noticed that problem.</p>
<p><img  title="calendar-conflicts" src="http://gigaom2.files.wordpress.com/2011/11/calendar-conflicts.png?w=300&h=282" alt="" width="300" height="282" class="alignright size-medium wp-image-433445" /></p>
<p>Calendar Cleaner does similar checks for errors that can occur with your various sync destinations. My calendar was fraught with malformed recurring events that wouldn’t sync, and a pass by Calendar Cleaner fixed those in no time.</p>
<p>Both programs give you the option of opening the item within Address Book or iCal in order to make sure you know what kind of change is being made before you authorize it. Apple’s Address Book application looks for merged items itself, but doesn’t give you options to control what is merged. iCal users have no built-in options to search for duplicates and merge events.</p>
<p><img  title="sync-tune-up-2" src="http://gigaom2.files.wordpress.com/2011/11/sync-tune-up-2.png?w=300&h=248" alt="" width="300" height="248" class="alignleft size-medium wp-image-433446" /></p>
<p>Finally, Sync Tune-Up (only available as part of the bundle) gives you a front end for more fine-grained control over fixing your sync-related issues, such as de-registering individual devices and software, or the “nuclear” option which rebuilds the entire sync database. If your sync is taking extra long or you’ve made a bunch of changes with your devices or accounts, a nice reset can do you a world of good. A good indication of problems can be found by looking at your console logs and looking for mentions of the “truth” and too much vacuuming.</p>
<p>The more you sync, the more likely it is that problems will occur. To prevent or repair these problems, Spanning Tools is a great option.</p>
<p><em>Disclosure: Spanning Tools provided a copy of the software for review purposes.</em></p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=433438+spanning-tools-review-cure-your-cloud-syncing-woes&utm_content=calldrdave">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2012/02/ces-2012-a-recap-and-analysis/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=433438+spanning-tools-review-cure-your-cloud-syncing-woes&utm_content=calldrdave">CES 2012: a recap and&nbsp;analysis</a></li><li><a href="http://pro.gigaom.com/2012/04/connected-consumer-q1-controversy-courtrooms-and-the-cloud/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=433438+spanning-tools-review-cure-your-cloud-syncing-woes&utm_content=calldrdave">Controversy, courtrooms and the cloud in&nbsp;Q1</a></li><li><a href="http://pro.gigaom.com/2012/03/the-new-it-manager-part-2-new-challenges-for-the-it-organization/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=433438+spanning-tools-review-cure-your-cloud-syncing-woes&utm_content=calldrdave">New challenges for the IT&nbsp;organization</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=433438&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
			<wfw:commentRss>http://gigaom.com/apple/spanning-tools-review-cure-your-cloud-syncing-woes/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	 <go:thumbnail>http://gigaom2.files.wordpress.com/2011/11/spanning-tools-folder.jpg?w=130</go:thumbnail> 
		<media:thumbnail url="http://gigaom2.files.wordpress.com/2011/11/spanning-tools-folder.jpg?w=210" />
		<media:content url="http://gigaom2.files.wordpress.com/2011/11/spanning-tools-folder.jpg?w=210" medium="image">
			<media:title type="html">spanning-tools-folder</media:title>
		</media:content>

		<media:content url="http://1.gravatar.com/avatar/73eda5544ca42cec589784b7be68b664?s=96&#38;d=retro&#38;r=PG" medium="image">
			<media:title type="html">calldrdave</media:title>
		</media:content>

		<media:content url="http://gigaom2.files.wordpress.com/2011/11/contacts-conflicts.png?w=300" medium="image">
			<media:title type="html">contacts-conflicts</media:title>
		</media:content>

		<media:content url="http://gigaom2.files.wordpress.com/2011/11/calendar-conflicts.png?w=300" medium="image">
			<media:title type="html">calendar-conflicts</media:title>
		</media:content>

		<media:content url="http://gigaom2.files.wordpress.com/2011/11/sync-tune-up-2.png?w=300" medium="image">
			<media:title type="html">sync-tune-up-2</media:title>
		</media:content>
	</item>
		<item>
		<title>Find My Mac is reason enough to sign up for iCloud</title>
		<link>http://gigaom.com/apple/find-my-mac-is-reason-enough-to-sign-up-for-icloud/</link>
		<comments>http://gigaom.com/apple/find-my-mac-is-reason-enough-to-sign-up-for-icloud/#comments</comments>
		<pubDate>Thu, 04 Aug 2011 13:05:33 +0000</pubDate>
		<dc:creator>Darrell Etherington</dc:creator>
				<category><![CDATA[@CNN]]></category>
		<category><![CDATA[Apple App Store]]></category>
		<category><![CDATA[Apps]]></category>
		<category><![CDATA[Cloud Computing]]></category>
		<category><![CDATA[cloud security]]></category>
		<category><![CDATA[Cloud Storage]]></category>
		<category><![CDATA[find my iphone]]></category>
		<category><![CDATA[find my mac]]></category>
		<category><![CDATA[icloud]]></category>
		<category><![CDATA[icloud.com]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[Mac]]></category>
		<category><![CDATA[Mac OS X Lion]]></category>
		<category><![CDATA[Mobile Apps]]></category>
		<category><![CDATA[MobileMe]]></category>
		<category><![CDATA[theft]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=388458</guid>
		<description><![CDATA[Apple is including a tool in iCloud that should make signing up for it a no-brainer for Mac owners: Find My Mac, which went live for iCloud beta users Wednesday. Like Find My iPhone, the service provides an approximate location for all a user's iCloud-connected Macs.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=388458&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://gigaom2.files.wordpress.com/2011/08/find-my-mac-screen.jpg"><img  title="find-my-mac-screen" src="http://gigaom2.files.wordpress.com/2011/08/find-my-mac-screen.jpg?w=300&h=200" alt="" width="300" height="200" class="alignright size-medium wp-image-388470" /></a>Apple is including a tool in iCloud that should make signing up for it a no-brainer for Mac owners: Find My Mac. Like <a href="http://gigaom.com/apple/apple-to-release-ios-4-2-today-find-my-iphone-included-free/">Find My iPhone</a>, the service provides an approximate location for all a user&#8217;s iCloud-connected Macs, so long as they&#8217;re connected to Wi-Fi and Find My Mac is turned on. The service went live in the <a title="Sneak preview of Apple’s iCloud web apps" href="http://gigaom.com/apple/check-out-the-new-icloud-web-apps-in-action/">iCloud.com beta</a> late Wednesday.</p>
<p>Find My Mac uses known Wi-Fi tower location databases to pinpoint a Mac&#8217;s whereabouts, as it doesn&#8217;t have access to cell tower triangulation and GPS technology the way an iPhone or 3G-capable iPad does. Still, it seems to still be fairly accurate, and it also provides users whose Macs have gone missing with the option of locking the screen with a four-digit PIN and erasing the contents of the hard drive remotely. Find My Mac also lets Mac owners play a sound through their Mac&#8217;s speakers, and display a message of their own creation on the device&#8217;s screen. Even if your Mac is off when you send these commands, they will take effect the next time it&#8217;s online.</p>
<p>Once Find My Mac is enabled on a user&#8217;s Mac, they can view its location on a map using iCloud.com, and also perform any of the actions listed above from the website. It&#8217;s very likely that Macs with the service enabled will also eventually show up in the Find My iPhone apps for iPhone and iPad, too, based on how it works in the browser.</p>
<p>Making Find My Mac a part of the free suite of iCloud services is a smart move by Apple. Because of its role as a data security and anti-theft measure, it should help draw even single-device Mac owners who aren&#8217;t interested in email and information syncing features to iCloud, and adoption is going to be crucial to the ultimate success of iCloud. Apple is likely hoping that iCloud will not only attract new users to the Mac and iOS platforms, but also keep them there. Having all your data, purchases, email and documents associated with an account designed to work best on Macs and exclusively on iOS devices should provide lots of motivation not to go looking at competitor products.</p>
<p>Business strategy aside, having the ability to remotely track and wipe your Mac, which is a much more expensive loss than an iPhone, and one that is probably more likely to hold sensitive info for most, is a great boon to Apple customers. Look for it to go live alongside the rest of iCloud this September.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=388458+find-my-mac-is-reason-enough-to-sign-up-for-icloud&utm_content=etherin">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/11/connected-world-the-consumer-technology-revolution/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=388458+find-my-mac-is-reason-enough-to-sign-up-for-icloud&utm_content=etherin">Connected world: the consumer technology&nbsp;revolution</a></li><li><a href="http://pro.gigaom.com/2012/04/connected-consumer-q1-controversy-courtrooms-and-the-cloud/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=388458+find-my-mac-is-reason-enough-to-sign-up-for-icloud&utm_content=etherin">Controversy, courtrooms and the cloud in&nbsp;Q1</a></li><li><a href="http://pro.gigaom.com/2012/04/the-promise-of-hyperlocal-opportunities-for-publishers-and-developers/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=388458+find-my-mac-is-reason-enough-to-sign-up-for-icloud&utm_content=etherin">Hyperlocal: opportunities for publishers and&nbsp;developers</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=388458&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
			<wfw:commentRss>http://gigaom.com/apple/find-my-mac-is-reason-enough-to-sign-up-for-icloud/feed/</wfw:commentRss>
		<slash:comments>9</slash:comments>
	 <go:thumbnail>http://gigaom2.files.wordpress.com/2011/08/find-my-mac-screen.jpg?w=130</go:thumbnail> 
		<media:thumbnail url="http://gigaom2.files.wordpress.com/2011/08/find-my-mac-screen.jpg?w=210" />
		<media:content url="http://gigaom2.files.wordpress.com/2011/08/find-my-mac-screen.jpg?w=210" medium="image">
			<media:title type="html">find-my-mac-screen</media:title>
		</media:content>

		<media:content url="http://1.gravatar.com/avatar/188039e12983eb749171a75cfd01378d?s=96&#38;d=retro&#38;r=PG" medium="image">
			<media:title type="html">etherin</media:title>
		</media:content>

		<media:content url="http://gigaom2.files.wordpress.com/2011/08/find-my-mac-screen.jpg?w=300" medium="image">
			<media:title type="html">find-my-mac-screen</media:title>
		</media:content>
	</item>
		<item>
		<title>5 quick OS X Lion tips and work-arounds</title>
		<link>http://gigaom.com/apple/5-quick-os-x-lion-tips-and-workarounds/</link>
		<comments>http://gigaom.com/apple/5-quick-os-x-lion-tips-and-workarounds/#comments</comments>
		<pubDate>Mon, 25 Jul 2011 21:43:52 +0000</pubDate>
		<dc:creator>Mark Crump</dc:creator>
				<category><![CDATA[@CNN]]></category>
		<category><![CDATA[10.7]]></category>
		<category><![CDATA[App Store]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[desktop computing]]></category>
		<category><![CDATA[Home Library]]></category>
		<category><![CDATA[iCal]]></category>
		<category><![CDATA[iOS]]></category>
		<category><![CDATA[launchpad]]></category>
		<category><![CDATA[lion]]></category>
		<category><![CDATA[Mac]]></category>
		<category><![CDATA[Mac App Store]]></category>
		<category><![CDATA[MobileMe]]></category>
		<category><![CDATA[MobileMe Calendar]]></category>
		<category><![CDATA[os x]]></category>
		<category><![CDATA[os x lion]]></category>
		<category><![CDATA[Sidebar]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=381991</guid>
		<description><![CDATA[Overall, I'm thrilled with OS X Lion. However, like any new OS, there are some things that either don't work quite right or, while working as intended, may annoy. So, here are five tips and work-arounds I've found that might help address some growing pains.
<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=381991&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img  title="OSx-lion-mission-control" src="http://gigaom2.files.wordpress.com/2011/07/osx-lion-mission-control.jpg?w=300&h=200" alt="" width="300" height="200" class="alignright size-medium wp-image-382623" />Overall, I&#8217;m thrilled with OS X Lion. However, like any new OS, there are some things that either don&#8217;t work quite right or, while working as intended, don&#8217;t act the way some may like. So here are five tips and work-arounds I&#8217;ve found that might help address some growing pains.</p>
<p><strong>1. Remove icons from Launchpad.</strong> Right now, the only icons you can remove from Launchpad are apps installed via the Mac App Store. If you remove the icon, the whole app is removed. In a way, this makes sense: they want to transfer the same ease-of-deletion from iOS to OS X. The problem is, if you have a ton of what Lion sees as apps &#8212; in my case, all the old World of Warcraft patches showed up in Launchpad &#8212; you&#8217;re going to have a mess. I can&#8217;t hide the apps completely, so instead I performed the digital equivalent of stuffing them in the closet. I created a single folder, moved any non-app programs into that, and stuck it on the last page in Launchpad.</p>
<p><strong>2. Reveal your Home Library folder.</strong> I&#8217;m not sure why Apple hid this, but there are two ways you can get to it. The first is to go to the Finder, open the Go menu, and choose &#8220;Go to Folder.&#8221; Type in ~/Library/ and hit Enter. This will bring you to the folder. If you need to get there more than occasionally, or have an app where the hidden flag is causing problems, you can make it visible by typing in &#8220;chflags nohidden ~/Library&#8221; in the Terminal.</p>
<p><strong>3. Make an app open in all spaces.</strong> This tip only works if you have multiple Desktop spaces. To add a space in Mission Control move your pointer to the upper-right hand corner and click on the large Plus icon. Then, right-click on the apps&#8217;s icon in the Dock, choose Options, and &#8220;Assign to: All spaces.&#8221; As a bonus tip, you can also create an empty space to quickly flip to an empty display if you need to.</p>
<p><img  title="crump_all_desktops" src="http://gigaom2.files.wordpress.com/2011/07/crump_all_desktops.jpg?w=604" alt=""   class="aligncenter size-full wp-image-382021" /></p>
<p><strong>4. Remove icons from the Sidebar.</strong> I&#8217;ve run into a few instances where dragging an icon off the Sidebar doesn&#8217;t actually remove it. If this happens, right-click the wayward icon and choose &#8220;Remove from Sidebar.&#8221; If, like me, you ended up with some Sidebar folders pointing to now nonexistent folders and can&#8217;t remove them at all, renaming the com.apple.sidebarlists.plist file in ~\Library\Preferences folder (it doesn&#8217;t matter what you rename it to) and rebooting will restore your Sidebar to default icons.</p>
<p><strong>5. MobileMe Calendar syncing is now set in iCal. </strong>This one threw me at first. In Snow Leopard, you set MobileMe Calendar syncing within the MobileMe System Preferences pane. Now, it&#8217;s under iCal&#8217;s preferences under Accounts. I imagine this is because iCloud will render the MobileMe preferences pane obsolete.</p>
<p>These are five quick tips I&#8217;ve found to help me ease into Lion. What tips do you folks have?</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=381991+5-quick-os-x-lion-tips-and-workarounds&utm_content=markcrump">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/07/connected-consumer-q2-digital-music-meets-the-cloud-e-book-growth-explodes/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=381991+5-quick-os-x-lion-tips-and-workarounds&utm_content=markcrump">Connected Consumer Q2: Digital music meets the cloud; e-book growth&nbsp;explodes</a></li><li><a href="http://pro.gigaom.com/2011/07/mobile-q2-smartphone-growth-surges-ipads-rule-continues/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=381991+5-quick-os-x-lion-tips-and-workarounds&utm_content=markcrump">Mobile Q2: Smartphone growth surges; iPad&#8217;s rule&nbsp;continues</a></li><li><a href="http://pro.gigaom.com/2011/06/the-rise-of-tablets-in-the-enterprise/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=381991+5-quick-os-x-lion-tips-and-workarounds&utm_content=markcrump">The rise of tablets in the&nbsp;enterprise</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=381991&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
			<wfw:commentRss>http://gigaom.com/apple/5-quick-os-x-lion-tips-and-workarounds/feed/</wfw:commentRss>
		<slash:comments>6</slash:comments>
	 <go:thumbnail>http://gigaom2.files.wordpress.com/2011/07/osx-lion-mission-control.jpg?w=130</go:thumbnail> 
		<media:thumbnail url="http://gigaom2.files.wordpress.com/2011/07/osx-lion-mission-control.jpg?w=210" />
		<media:content url="http://gigaom2.files.wordpress.com/2011/07/osx-lion-mission-control.jpg?w=210" medium="image">
			<media:title type="html">OSx-lion-mission-control</media:title>
		</media:content>

		<media:content url="http://1.gravatar.com/avatar/55892237c59df0902490511d7a5b7491?s=96&#38;d=retro&#38;r=PG" medium="image">
			<media:title type="html">Mark Crump</media:title>
		</media:content>

		<media:content url="http://gigaom2.files.wordpress.com/2011/07/osx-lion-mission-control.jpg?w=300" medium="image">
			<media:title type="html">OSx-lion-mission-control</media:title>
		</media:content>

		<media:content url="http://gigaom2.files.wordpress.com/2011/07/crump_all_desktops.jpg" medium="image">
			<media:title type="html">crump_all_desktops</media:title>
		</media:content>
	</item>
		<item>
		<title>It&#8217;s official: What stays and what goes from MobileMe to iCloud</title>
		<link>http://gigaom.com/apple/its-official-this-is-what-survives-the-mobileme-to-icloud-transition/</link>
		<comments>http://gigaom.com/apple/its-official-this-is-what-survives-the-mobileme-to-icloud-transition/#comments</comments>
		<pubDate>Fri, 24 Jun 2011 17:53:35 +0000</pubDate>
		<dc:creator>Darrell Etherington</dc:creator>
				<category><![CDATA[@CNN]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[back to my mac]]></category>
		<category><![CDATA[icloud]]></category>
		<category><![CDATA[itunes]]></category>
		<category><![CDATA[iweb]]></category>
		<category><![CDATA[MobileMe]]></category>
		<category><![CDATA[Photo Stream]]></category>
		<category><![CDATA[Sync]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=367453</guid>
		<description><![CDATA[In case you were an existing MobileMe subscriber wondering what services will and won't make it through the transition to iCloud, Apple has posted an official FAQ detailing exactly what will make the cut, and addressing what will happen to iWeb and other services that don't.
<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=367453&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>In case you were an existing MobileMe subscriber wondering what services will and won&#8217;t make it through the transition to iCloud (or you&#8217;re just curious), Apple has posted an <a href="http://www.apple.com/mobileme/transition.html">official FAQ</a> detailing exactly what will make the cut, and addressing what will happen to iWeb and other services that don&#8217;t.</p>
<p><img  title="mobileme to icloud transistion" src="http://gigaom2.files.wordpress.com/2011/06/screen-shot-2011-06-24-at-1-35-46-pm.png?w=604" alt=""   class="aligncenter size-full wp-image-367471" />As you can see from this checklist, iWeb publishing, Gallery and iDisk are all getting the axe. Apple has said that it will continue to support iWeb publishing, posting and viewing photos in MobileMe Gallery, and reading and writing to iDisk cloud storage through June 30, 2012 if you&#8217;re an existing customer, even if you choose to transition to iCloud before that cut-off date. If you&#8217;re looking around for a <a title="What to do with your MobileMe-hosted site post-iCloud" href="http://gigaom.com/apple/what-to-do-with-your-mobileme-hosted-site-post-icloud/">hosting alternative for your site, check out Geoffrey&#8217;s rundown</a> of some of the options available.</p>
<p>Services you can&#8217;t take with you if you transition early include syncing of dashboard widgets, keychains, Dock items and System Preferences. You&#8217;ll have to remain a MobileMe user if you want to continue using these features, but they&#8217;ll also be shut off for everyone on June 30, 2012. Apple points out that while the services listed above are ending, <a title="iCloud: Automatic syncing is the silver lining for MobileMe’s gray skies" href="http://gigaom.com/apple/icloud-automatic-syncing-is-the-silver-lining-for-mobilemes-gray-skies/">iCloud brings new features not available in MobileMe</a>, like iTunes in the Cloud, Photo Stream, Documents in the Cloud, automatic downloads for purchased content, and cloud backup and restore.</p>
<p>Services that you can take with you &#8212; including Mail, Contacts, Calendar and Find My iPhone &#8212; will still be accessible via web apps after the transition to iCloud, Apple says, which is a nice plus for users who want to be able to access their info, email and contacts on devices they don&#8217;t own.</p>
<p>As someone who&#8217;s been using MobileMe since the service was first introduced, I can honestly say that I&#8217;ve only ever used a couple of the services being discontinued (Gallery and iDisk), including the sync options. Even the ones I did use, I used only sparingly, and not recently. I think Apple&#8217;s making the smart move here, by cutting the fat as it shifts the focus to the much more generally useful services coming with iCloud.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=367453+its-official-this-is-what-survives-the-mobileme-to-icloud-transition&utm_content=etherin">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2010/03/paid-content/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=367453+its-official-this-is-what-survives-the-mobileme-to-icloud-transition&utm_content=etherin">Report: Monetizing Digital&nbsp;Content</a></li><li><a href="http://pro.gigaom.com/2011/06/a-field-guide-to-cloud-computing-current-trends-future-opportunities/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=367453+its-official-this-is-what-survives-the-mobileme-to-icloud-transition&utm_content=etherin">A field guide to cloud computing: current trends, future&nbsp;opportunities</a></li><li><a href="http://pro.gigaom.com/2011/06/the-rise-of-tablets-in-the-enterprise/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=367453+its-official-this-is-what-survives-the-mobileme-to-icloud-transition&utm_content=etherin">The rise of tablets in the&nbsp;enterprise</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=367453&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
			<wfw:commentRss>http://gigaom.com/apple/its-official-this-is-what-survives-the-mobileme-to-icloud-transition/feed/</wfw:commentRss>
		<slash:comments>12</slash:comments>
	 <go:thumbnail>http://gigaom2.files.wordpress.com/2011/06/icloud-logo.jpg?w=130</go:thumbnail> 
		<media:thumbnail url="http://gigaom2.files.wordpress.com/2011/06/icloud-logo.jpg?w=210" />
		<media:content url="http://gigaom2.files.wordpress.com/2011/06/icloud-logo.jpg?w=210" medium="image">
			<media:title type="html">icloud-logo</media:title>
		</media:content>

		<media:content url="http://1.gravatar.com/avatar/188039e12983eb749171a75cfd01378d?s=96&#38;d=retro&#38;r=PG" medium="image">
			<media:title type="html">etherin</media:title>
		</media:content>

		<media:content url="http://gigaom2.files.wordpress.com/2011/06/screen-shot-2011-06-24-at-1-35-46-pm.png" medium="image">
			<media:title type="html">mobileme to icloud transistion</media:title>
		</media:content>
	</item>
		<item>
		<title>What to do with your MobileMe-hosted site post-iCloud</title>
		<link>http://gigaom.com/apple/what-to-do-with-your-mobileme-hosted-site-post-icloud/</link>
		<comments>http://gigaom.com/apple/what-to-do-with-your-mobileme-hosted-site-post-icloud/#comments</comments>
		<pubDate>Mon, 13 Jun 2011 22:28:39 +0000</pubDate>
		<dc:creator>Geoffrey Goetz</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Cloud Storage]]></category>
		<category><![CDATA[hosting]]></category>
		<category><![CDATA[icloud]]></category>
		<category><![CDATA[iweb]]></category>
		<category><![CDATA[MobileMe]]></category>
		<category><![CDATA[Squarespace]]></category>
		<category><![CDATA[web hosting]]></category>
		<category><![CDATA[wwdc]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=359967</guid>
		<description><![CDATA[Apple failed to update iWeb in its latest iLife refresh, and at last week's keynote at WWDC, there was no mention of hosting support in iCloud. Here are some alternative strategies for those who were using Apple as their web hosting solution.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=359967&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img  title="iWeb-feature" src="http://gigapple.files.wordpress.com/2010/10/iweb-feature.png?w=300&h=203" alt="" width="300" height="203" class="alignright size-medium wp-image-184736" />Sometimes, not saying anything at all is saying something. Apple <a href="http://gigaom.com/apple/has-apple-given-up-on-iweb/">failed to update iWeb</a> in its latest iLife refresh, and at last week&#8217;s keynote at WWDC, there were <a href="http://gigaom.com/apple/mobileme-will-transition-to-icloud-apple-offers-refunds/">plenty of details about iCloud</a>, but no mention of what was to become of the web hosting side of MobileMe. Now it appears <a href="http://www.macrumors.com/2011/06/12/steve-jobs-confirms-discontinuation-of-iweb-in-icloud-transition/">Steve Jobs has spoken</a> via email, and those of using this part of MobileMe will be forced to look elsewhere.</p>
<p><strong>The usual suspects.</strong> By simply searching for the term &#8220;Top 10 Web Hosting,&#8221; you will find several lists, all vying for the honor of the definitive top 10 list of web hosts. I&#8217;ll save you a lot of trouble, and point you to <a href="https://www.hostmonster.com/">hostmonster.com</a>, <a href="http://www.justhost.com/">justhost.com</a>, <a href="http://www.fatcow.com/">fatcow.com</a>, <a href="http://www.bluehost.com/">bluehost.com</a> and <a href="http://www.hostgator.com/">hostgator.com</a>, all of which appear ranked highly in most of these lists. Be sure the package you select supports hosting domain names on the account, and be aware of page limits and bandwidth caps on entry-level accounts. You should be able to find decent virtual accommodations for personal use for less than $5/mo.</p>
<p><strong>Domain r</strong><strong>egistrar.</strong> Apple doesn&#8217;t provide a domain service of their own. You can <a href="http://gigaom.com/apple/how-to-host-godaddy-domain-names-on-mobileme/">point your registered domain to your MobileMe account</a>, but Apple is not a registrar themselves. Many, if not all, domain registrars also offer web hosting solutions, too. I happen to use <a href="http://www.godaddy.com/hosting/web-hosting.aspx">GoDaddy</a> as my domain registrar, and have been looking at what they have to offer.  I was able to find a plan that suited my needs for less than $10/mo.</p>
<p><strong>Squarespace.</strong> This is where things start to get interesting. <a href="http://www.squarespace.com/pricing/">Squarespace</a> has lots of nice features to offer its customers. It is featured on many of the <a href="http://gigaom.com/apple/podcast-rundown-part-2-audio-for-on-the-go/">podcasts I listen to</a> and <a href="http://gigaom.com/apple/podcast-rundown-part-1-hd-video-for-your-apple-tv/">watch</a>. Squarespace&#8217;s strength lies in its easy-to-use, prefab template-based site development that is highly customizable supports multiple authors. But if you&#8217;re handling your web design and development elsewhere, this may be more than you need, and in order to avoid a ten page limit you have to start looking at plans that costs as much as $20/mo.</p>
<p>Apple may be getting out of the web game in favor of moving to the cloud, but it&#8217;s a feature that&#8217;s well-represented by many providers already, so it really isn&#8217;t a great loss. Nor is the demise of iWeb, which, truth be told, wasn&#8217;t a stellar web page creation tool to begin with. If anything, this may be the shot in the arm needed to get users to make some timely improvements to their personal websites.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=359967+what-to-do-with-your-mobileme-hosted-site-post-icloud&utm_content=ggeoffre">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2009/04/for-consumers-local-and-cloud-storage-begin-to-blur/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=359967+what-to-do-with-your-mobileme-hosted-site-post-icloud&utm_content=ggeoffre">Do Consumers Care Where Their Content Is&nbsp;Stored?</a></li><li><a href="http://pro.gigaom.com/2011/05/the-case-for-increased-ma-in-2011-actions-and-outlooks/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=359967+what-to-do-with-your-mobileme-hosted-site-post-icloud&utm_content=ggeoffre">The Case for Increased M&amp;A in 2011: Actions and&nbsp;Outlooks</a></li><li><a href="http://pro.gigaom.com/2011/05/the-structure-50-the-top-50-cloud-innovators/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=359967+what-to-do-with-your-mobileme-hosted-site-post-icloud&utm_content=ggeoffre">The Structure 50: The Top 50 Cloud&nbsp;Innovators</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=359967&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
			<wfw:commentRss>http://gigaom.com/apple/what-to-do-with-your-mobileme-hosted-site-post-icloud/feed/</wfw:commentRss>
		<slash:comments>11</slash:comments>
	 <go:thumbnail>http://gigapple.files.wordpress.com/2010/10/iweb-feature.png?w=130</go:thumbnail> 
		<media:thumbnail url="http://gigapple.files.wordpress.com/2010/10/iweb-feature.png?w=206" />
		<media:content url="http://gigapple.files.wordpress.com/2010/10/iweb-feature.png?w=206" medium="image">
			<media:title type="html">iWeb-feature</media:title>
		</media:content>

		<media:content url="http://1.gravatar.com/avatar/940906757c2b8631cab8b60f4adb61a3?s=96&#38;d=retro&#38;r=PG" medium="image">
			<media:title type="html">ggeoffre</media:title>
		</media:content>

		<media:content url="http://gigapple.files.wordpress.com/2010/10/iweb-feature.png?w=300" medium="image">
			<media:title type="html">iWeb-feature</media:title>
		</media:content>
	</item>
		<item>
		<title>As MobileMe closes, Google rescues new iOS users</title>
		<link>http://gigaom.com/apple/as-mobileme-closes-google-rescues-new-ios-users/</link>
		<comments>http://gigaom.com/apple/as-mobileme-closes-google-rescues-new-ios-users/#comments</comments>
		<pubDate>Wed, 08 Jun 2011 19:28:52 +0000</pubDate>
		<dc:creator>Dave Greenbaum</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[data]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[icloud]]></category>
		<category><![CDATA[iOS]]></category>
		<category><![CDATA[MobileMe]]></category>
		<category><![CDATA[Sync]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=357234</guid>
		<description><![CDATA[Although Apple discontinued new signups for MobileMe on Monday, iCloud syncing won’t be available until the fall, and most likely will only be available for those running iOS 5 and Lion. What’s an Apple fan to do in the meantime? Go to a competitor.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=357234&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img  title="icloud-feature2" src="http://gigaom2.files.wordpress.com/2011/06/icloud-feature2.jpg?w=300&h=200" alt="" width="300" height="200" class="alignright size-medium wp-image-355909" />With all the fanfare for the <a title="MobileMe will transition to iCloud; Apple offers refunds" href="http://gigaom.com/apple/mobileme-will-transition-to-icloud-apple-offers-refunds/">move from MobileMe to iCloud</a>, new iOS users &#8212; or at least those new to over-the-air syncing &#8212; will find themselves without an Apple option for several months. Although Apple discontinued new signups for MobileMe on Monday, iCloud syncing won’t be available until the fall, and most likely will only be available for those running iOS 5 and Lion (current MobileMe subscribers will, of course, still be able to use the service). What’s an Apple fan to do in the meantime? Go to a competitor.</p>
<p>Crazy as it sounds, Google, Apple’s chief rival in the smartphone market, will be the one saving iOS users stuck in this donut hole. Moving to Google syncing requires only minor modifications to your iOS gadgets and your Mac, and you&#8217;ll be able to keep your contacts, calendars and email in step across devices. You’ll need to sync your iOS device to Google as well as sync your Mac to Google, and you should always backup the data on both before doing so. Note that doings so requires at least Leopard for Mac users.</p>
<p>Google has excellent instructions on how to <a href="http://www.google.com/support/mobile/bin/answer.py?hl=en&amp;answer=138740">set up your iOS device with a Google account</a>. You’ll need to set up the Google account first of course, but most people already have that. Note that other email addresses you happen to be using on your devices that aren&#8217;t tied to your Google account won&#8217;t have their data backed up.</p>
<p>Setting up your Mac to sync with Google is also quite easy again due to excellent instructions, in particular on <a href="http://www.google.com/support/calendar/bin/answer.py?answer=99358">how to sync your calendars</a> and <a href="http://www.google.com/support/contactsync/bin/answer.py?hl=en&amp;answer=92997&amp;rd=1#anchor_link_15">how to sync your contacts</a>.</p>
<p>While you&#8217;re at it, you might consider moving from iCal to <a href="http://www.busymac.com/">BusyCal</a>, as BusyCal syncs simply with Google using only your login credentials, while syncing with iCal is a multi-step process.</p>
<p>Google has a great opportunity to get users signed up in this window between Apple&#8217;s announcement and when its service goes live. Both <a href="http://www.cringely.com/2011/06/iclouds-real-purpose-is-to-kill-windows/">Google and Apple will soon be battling for the right to store users&#8217; data</a>, a much different fight than that going on between operating systems. Any advantage in that coming fight could be a significant one.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=357234+as-mobileme-closes-google-rescues-new-ios-users&utm_content=calldrdave">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/04/mobile-q1-all-eyes-on-tablets-t-mobile-and-att/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=357234+as-mobileme-closes-google-rescues-new-ios-users&utm_content=calldrdave">Mobile Q1: All Eyes on Tablets, T-Mobile and&nbsp;AT&amp;T</a></li><li><a href="http://pro.gigaom.com/2011/04/a-media-tablet-forecast-2011-2015/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=357234+as-mobileme-closes-google-rescues-new-ios-users&utm_content=calldrdave">A Media Tablet Forecast, 2011 &#8211;&nbsp;2015</a></li><li><a href="http://pro.gigaom.com/2011/04/a-global-mobile-handset-platforms-forecast-2011-2015/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=357234+as-mobileme-closes-google-rescues-new-ios-users&utm_content=calldrdave">A Global Mobile Handset Platform Forecast, 2011 &#8211;&nbsp;2015</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=357234&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
			<wfw:commentRss>http://gigaom.com/apple/as-mobileme-closes-google-rescues-new-ios-users/feed/</wfw:commentRss>
		<slash:comments>6</slash:comments>
	 <go:thumbnail>http://gigaom2.files.wordpress.com/2011/06/icloud-feature2.jpg?w=130</go:thumbnail> 
		<media:thumbnail url="http://gigaom2.files.wordpress.com/2011/06/icloud-feature2.jpg?w=210" />
		<media:content url="http://gigaom2.files.wordpress.com/2011/06/icloud-feature2.jpg?w=210" medium="image">
			<media:title type="html">icloud-feature2</media:title>
		</media:content>

		<media:content url="http://1.gravatar.com/avatar/73eda5544ca42cec589784b7be68b664?s=96&#38;d=retro&#38;r=PG" medium="image">
			<media:title type="html">calldrdave</media:title>
		</media:content>

		<media:content url="http://gigaom2.files.wordpress.com/2011/06/icloud-feature2.jpg?w=300" medium="image">
			<media:title type="html">icloud-feature2</media:title>
		</media:content>
	</item>
		<item>
		<title>MobileMe will transition to iCloud; Apple offers refunds</title>
		<link>http://gigaom.com/apple/mobileme-will-transition-to-icloud-apple-offers-refunds/</link>
		<comments>http://gigaom.com/apple/mobileme-will-transition-to-icloud-apple-offers-refunds/#comments</comments>
		<pubDate>Mon, 06 Jun 2011 21:06:06 +0000</pubDate>
		<dc:creator>Charles Hamilton</dc:creator>
				<category><![CDATA[@CNN]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[icloud]]></category>
		<category><![CDATA[iOS]]></category>
		<category><![CDATA[MobileMe]]></category>
		<category><![CDATA[os x]]></category>
		<category><![CDATA[refund]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=355993</guid>
		<description><![CDATA[Now that Apple has announced its new iCloud service, which will be available at no charge, MobileMe users who have been spending $99 a year will be entitled to a refund. Anyone having an active MobileMe account will have their service extended through June 30, 2012.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=355993&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://gigaom2.files.wordpress.com/2011/06/mobileme-icloud1.jpg"><img  title="mobileme-icloud" src="http://gigaom2.files.wordpress.com/2011/06/mobileme-icloud1.jpg?w=300&h=144" alt="" width="300" height="144" class="alignright size-medium wp-image-356014" /></a>Now that <a href="http://gigaom.com/apple/icloud-automatic-syncing-is-the-silver-lining-for-mobilemes-gray-skies/">Apple has announced</a> its new <a href="http://www.apple.com/icloud">iCloud</a>  service, which will be available at no charge, MobileMe users who have been spending $99 a year for similar services will be entitled to a refund.</p>
<p><a href="http://support.apple.com/kb/HT4597">Anyone having an active MobileMe account</a> as of today will have their service extended at no charge through June 30, 2012. If you let your account expire recently (as I did), you&#8217;re out of luck, since if you try to log into the old MobileMe website at <a href="http://me.com/">me.com</a>, you are told that your account has expired and that it cannot be renewed.</p>
<p>Apple says that the new iCloud service:</p>
<blockquote><p>will be available this fall and free for iOS 5 and OS X Lion users. When you sign up for iCloud, you&#8217;ll be able to keep your me.com or mac.com email address and move your MobileMe mail, contacts, calendars, and bookmarks to the new service.</p></blockquote>
<p>It is no longer possible to create new MobileMe 60-day trial accounts, use codes from unused MobileMe boxes, upgrade from an individual account to a Family Pack, or purchase additional storage. You can, however, create accounts if you have an existing Family Pack membership.</p>
<p>If you have a MobileMe activation code that is unused or was used for 45 days or less, <a href="http://support.apple.com/kb/HT4445">you can get a full refund</a>. If your activation code has been used for 46 days or more, you will get a pro-rated refund based on the date of your request.</p>
<p>Unopened boxes can be returned to Apple Stores or to authorized dealers if they were purchased within the last 14 days; otherwise, you&#8217;ll need to go through the refund procedure, which can take 4-6 weeks. If you wish to cancel your current MobileMe service and get a refund, you may do so by going to the <a href="https://ssl.apple.com/support/mobileme/cancel/">Cancellation Request Form</a>.</p>
<p>There is no mention of getting credit for the new iTunes Match service, so if you aren&#8217;t using MobileMe, you should probably cancel as soon as possible to get the maximum refund, and wait a few months to sign up for Apple&#8217;s new services.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=355993+mobileme-will-transition-to-icloud-apple-offers-refunds&utm_content=hamiltonc">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/04/mobile-q1-all-eyes-on-tablets-t-mobile-and-att/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=355993+mobileme-will-transition-to-icloud-apple-offers-refunds&utm_content=hamiltonc">Mobile Q1: All Eyes on Tablets, T-Mobile and&nbsp;AT&amp;T</a></li><li><a href="http://pro.gigaom.com/2011/04/a-media-tablet-forecast-2011-2015/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=355993+mobileme-will-transition-to-icloud-apple-offers-refunds&utm_content=hamiltonc">A Media Tablet Forecast, 2011 &#8211;&nbsp;2015</a></li><li><a href="http://pro.gigaom.com/2011/04/a-global-mobile-handset-platforms-forecast-2011-2015/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=355993+mobileme-will-transition-to-icloud-apple-offers-refunds&utm_content=hamiltonc">A Global Mobile Handset Platform Forecast, 2011 &#8211;&nbsp;2015</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=355993&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
			<wfw:commentRss>http://gigaom.com/apple/mobileme-will-transition-to-icloud-apple-offers-refunds/feed/</wfw:commentRss>
		<slash:comments>24</slash:comments>
	 <go:thumbnail>http://gigaom2.files.wordpress.com/2011/06/icloud-logo.jpg?w=130</go:thumbnail> 
		<media:thumbnail url="http://gigaom2.files.wordpress.com/2011/06/icloud-logo.jpg?w=210" />
		<media:content url="http://gigaom2.files.wordpress.com/2011/06/icloud-logo.jpg?w=210" medium="image">
			<media:title type="html">icloud-logo</media:title>
		</media:content>

		<media:content url="http://0.gravatar.com/avatar/a6fb4c6db876cbe29b4780d195449c9f?s=96&#38;d=retro&#38;r=PG" medium="image">
			<media:title type="html">hamiltonc</media:title>
		</media:content>

		<media:content url="http://gigaom2.files.wordpress.com/2011/06/mobileme-icloud1.jpg?w=300" medium="image">
			<media:title type="html">mobileme-icloud</media:title>
		</media:content>
	</item>
		<item>
		<title>Can Apple Make the Cloud Work for Consumers?</title>
		<link>http://gigaom.com/apple/can-apple-make-the-cloud-work-for-consumers/</link>
		<comments>http://gigaom.com/apple/can-apple-make-the-cloud-work-for-consumers/#comments</comments>
		<pubDate>Thu, 02 Jun 2011 16:29:06 +0000</pubDate>
		<dc:creator>Darrell Etherington</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Cloud]]></category>
		<category><![CDATA[Cloud Computing]]></category>
		<category><![CDATA[icloud]]></category>
		<category><![CDATA[MobileMe]]></category>
		<category><![CDATA[WWDC 2011]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=354105</guid>
		<description><![CDATA[Apple has to do more than just upgrade MobileMe or match its competitors to provide a cloud offering that really catches fire with consumers on Monday. I talked with the CTO of a cloud management company to see just how far iCloud needs to go.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=354105&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img title="apple-icloud-cloud" src="http://gigaom2.files.wordpress.com/2011/06/apple-icloud-cloud.jpg?w=300&h=200" alt="" width="300" height="200" class="alignright size-medium wp-image-354178">Apple is getting ready to <a title="What We Know About iCloud, and What We Don’t" href="http://gigaom.com/apple/what-we-know-about-icloud-and-what-we-dont/">pull back the curtains on iCloud</a>, a cloud services suite that will replace or augment MobileMe. We’ll get a look at<a title="Steve Jobs to Unveil Mac OS X Lion, iOS 5 and iCloud at WWDC 2011" href="http://gigaom.com/apple/steve-jobs-to-unveil-mac-os-x-lion-ios-5-and-icloud-at-wwdc-2011/"> iCloud next Monday at the WWDC 2011 keynote</a>, but what does Apple have to do to make iCloud a success? I talked to <a href="http://www.enstratus.com/">enStratus</a> Co-Founder and CTO George Reese, who has ample practical experience building and managing public and private clouds for his company’s clients.</p>
<p>Reese is a fan of Apple’s products and software, but he isn’t impressed with Apple’s track record when it comes to the cloud specifically. “Historically,” Reese told me in a phone interview, “Apple has gotten the cloud wrong time and time again,” because the company views “the Mac as the center of your device-driven life.” Even though they are more independent than they once were, the iPod, iPhone and iPad are all still essentially satellite devices that depend on the Mac in a few key ways.</p>
<p>In order to make a cloud computing experience work really well, the cloud has to be the center of the universe, according to Reese, and this isn’t the case with MobileMe. As an illustrative example, consider Bookmark syncing through MobileMe. I’m a MobileMe user myself, and I sync bookmarks across my Apple hardware so that if I find an interesting link on my iPhone that doesn’t read well on the small screen, I can bookmark it and check it out on my Mac. Unfortunately, something went wrong with bookmark syncing a while ago, and now my Mac computers regularly ask me to replace the information with that found on the computer. If I do, I’ll lose my iPhone bookmarks, and I can’t treat those as the master copy, because MobileMe requires that I use one of my Macs as the primary source. The Mac is “home,” so to speak, and everything else, including the cloud, is “away.”</p>
<p>Apple has made smart hires recently, bringing on staff with “good, cloudy experience and expertise,” according to Reese, but no matter whom you hire, Reese says, it’s hard to get away from what’s in your <a href="http://gigaom.com/2011/02/10/corporate-dna">DNA as a company</a>. Apple’s Mac-centric approach seems to be one key element of its corporate DNA.</p>
<p>A change in DNA is what Apple has to accomplish to make cloud computing work, says Reese. But big changes are something Apple is particularly good at. Reese cites the example of the iPod touch as a classic example. The iPod touch is a product that obviously threatened to eat into Apple’s existing successful iPod business, but Apple saw that it provided greater future potential down the road, by bringing more customers into the iOS fold. The MacBook Air is another good example, since with its new $999 starting price point, it could easily sway buyers away from the strong-selling MacBook, but the Air is a product designed with the future in mind, thanks to solid state storage and the dropped optical drive.</p>
<p>But in this case, Apple would have to shift the center of its universe away from the Mac and to the cloud, which is arguably a bigger and more daunting change than any other it has made so far, despite <a href="http://gigaom.com/apple/apple-coo-tim-cook-confirms-mobile-device-focus-calls-apple-tv-a-hobby/">declarations that it is now a “mobile device company</a>,” and more recently that<a title="Why iPad 2 Will Lead Consumers Into the Post-PC Era" href="http://pro.gigaom.com/2011/03/why-ipad-2-will-lead-consumers-into-the-post-pc-era/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=intext&amp;utm_term=354105+can-apple-make-the-cloud-work-for-consumers&amp;utm_content=etherin"> we are living in the “post-PC” era</a> (subscription required).</p>
<p>That’s not all it has to do, either. Reese says Apple also “has to reinvent what it is to be cloud.” It can’t just replicate Google’s success with Google Apps, or provide its own similar take on existing models. Apple has to “redefine the space of consumer cloud,” as it has done with previous products (the iPhone for mobile, and the iPod for media players, for example). And if Apple can do that, “they’ll be wildly successful,” Reese asserts.</p>
<p>This won’t be a surprise to Apple, according to Reese. It’s the same challenge it faced when it entered the mobile market with the iPhone, he points out, but this time around, the challengers it is facing are more nimble and less entrenched. Netflix, Amazon and Google are smart enough to be able to match what Apple does quickly, says Reese, whereas iPhone competitors were slow to realize and respond to the shift in landscape.</p>
<p>“One thing I’ve learned is never to bet against Apple,” Reese says, “But if I were to, this is where I’d bet against them.” Despite that, he’s really open to the possibility that Apple will succeed in making iCloud something consumers will get excited about. The prospect of a truly seamless computing experience across Apple devices is indeed a very sexy one. He and I are hoping Apple does for cloud computing Monday what it has already done for mobile devices and personal computing in the past. What do you think about Apple’s chances when it comes to achieving that goal?</p>
<p><em>For those really interested in the expertise required to build out real computing clouds, check out our <a href="http://event.gigaom.com/structure/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=intext&amp;utm_term=354105+can-apple-make-the-cloud-work-for-consumers&amp;utm_content=etherin">Structure 2011 conference this month in San Francisco</a>.</em></p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=354105+can-apple-make-the-cloud-work-for-consumers&utm_content=etherin">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/03/why-ipad-2-will-lead-consumers-into-the-post-pc-era/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=354105+can-apple-make-the-cloud-work-for-consumers&utm_content=etherin">Why iPad 2 Will Lead Consumers Into the Post-PC&nbsp;Era</a></li><li><a href="http://pro.gigaom.com/2011/05/the-structure-50-the-top-50-cloud-innovators/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=354105+can-apple-make-the-cloud-work-for-consumers&utm_content=etherin">The Structure 50: The Top 50 Cloud&nbsp;Innovators</a></li><li><a href="http://pro.gigaom.com/2011/04/how-amazons-cloud-failure-could-affect-consumer-behavior/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=354105+can-apple-make-the-cloud-work-for-consumers&utm_content=etherin">How Amazon&#8217;s Cloud Failure Could Affect Consumer&nbsp;Behavior</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=354105&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
			<wfw:commentRss>http://gigaom.com/apple/can-apple-make-the-cloud-work-for-consumers/feed/</wfw:commentRss>
		<slash:comments>17</slash:comments>
	 <go:thumbnail>http://gigaom2.files.wordpress.com/2011/06/apple-icloud-cloud.jpg?w=130</go:thumbnail> 
		<media:thumbnail url="http://gigaom2.files.wordpress.com/2011/06/apple-icloud-cloud.jpg?w=210" />
		<media:content url="http://gigaom2.files.wordpress.com/2011/06/apple-icloud-cloud.jpg?w=210" medium="image">
			<media:title type="html">apple-icloud-cloud</media:title>
		</media:content>

		<media:content url="http://1.gravatar.com/avatar/188039e12983eb749171a75cfd01378d?s=96&#38;d=retro&#38;r=PG" medium="image">
			<media:title type="html">etherin</media:title>
		</media:content>

		<media:content url="http://gigaom2.files.wordpress.com/2011/06/apple-icloud-cloud.jpg?w=300" medium="image">
			<media:title type="html">apple-icloud-cloud</media:title>
		</media:content>
	</item>
		<item>
		<title>What We Know About iCloud, and What We Don&#8217;t</title>
		<link>http://gigaom.com/apple/what-we-know-about-icloud-and-what-we-dont/</link>
		<comments>http://gigaom.com/apple/what-we-know-about-icloud-and-what-we-dont/#comments</comments>
		<pubDate>Thu, 02 Jun 2011 13:48:10 +0000</pubDate>
		<dc:creator>Darrell Etherington</dc:creator>
				<category><![CDATA[@CNN]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[cloud services]]></category>
		<category><![CDATA[icloud]]></category>
		<category><![CDATA[MobileMe]]></category>
		<category><![CDATA[movies]]></category>
		<category><![CDATA[music]]></category>
		<category><![CDATA[streaming media]]></category>
		<category><![CDATA[TV]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=354014</guid>
		<description><![CDATA[Apple is now the confirmed owner of iCloud.com, as originally reported by GigaOM. Trademark applications are also underway, and reports of what's in store for Apple's cloud service are gearing up ahead of Monday's announcement. Here's what might be in store for consumers.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=354014&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img  title="icloud-feature" src="http://gigaom2.files.wordpress.com/2011/04/icloud-feature.jpg?w=300&h=200" alt="" width="300" height="200" class="alignright size-medium wp-image-338122" />Late Wednesday evening, the <a href="http://www.macrumors.com/2011/06/01/apple-takes-control-of-icloud-com/">registration for the iCloud.com domain switched on</a> to reveal that <a title="Apple May Have Snapped Up iCloud.com" href="http://gigaom.com/apple/apple-may-have-snapped-up-icloud-com/">Apple is indeed in possession of the address</a> as originally reported by GigaOM. Apple also began registering the iCloud trademark in Europe on Wednesday, signalling it&#8217;s all systems go ahead of the iCloud product unveiling at WWDC next week.</p>
<p>The prospective iCloud service has managed to steal a lot of the spotlight away from <a title="What to Expect From Apple’s OS X Lion, iOS 5 and iCloud" href="http://gigaom.com/apple/what-to-expect-from-apples-os-x-lion-ios-5-and-icloud/">iOS 5 and Mac OS X Lion, the other two products being shown off by Apple at WWDC</a>. That may be because we know less about iCloud than we do the other two, or because all things cloud seem to be capturing the tech media&#8217;s attention lately. Whatever the reason, the past few days have seen a bevy of reports describing what a shipping iCloud could potentially look like.</p>
<h2>Everything That&#8217;s Fit to Stream</h2>
<p>In addition to music streaming &#8212; a feature widely reported on as music licensing negotiations are said to have <a href="http://online.wsj.com/article/SB10001424052702303657404576357212657742024.html">reached a successful conclusion</a> &#8211; Cnet also <a href="http://news.cnet.com/8301-31001_3-20067614-261.html">reports</a> Apple is also in talks with film studios to allow for cloud movie storage and streaming, too. Presumably, this service would be similar to the one being discussed for music, but there&#8217;s a barrier according to Cnet&#8217;s sources: the so-called HBO blackout, which allows HBO exclusive broadcast rights of films from three of the top six movie studios when it&#8217;s actively airing their content.</p>
<p>Apple could still negotiate deals with the other three in time for launch, but even if the reports are accurate, don&#8217;t count on seeing movies and TV show streaming and storage announced this time around.</p>
<h2>A Data Center That Means Business</h2>
<p><a title="Apple’s New North Carolina Data Center Ready to Roll" href="http://gigaom.com/apple/apples-new-north-carolina-data-center-ready-to-roll-2/">Apple&#8217;s North Carolina Data Center</a> is a serious beast. According to Envisioneering Group  Analyst Richard Doherty in an interview with <em><a href="http://www.usatoday.com/tech/news/2011-05-31-apple-icloud-cloud-computing_n.htm">USA Today</a> </em>, it &#8220;may be the most powerful data center ever, outside of government,&#8221; and &#8220;will be able to handle millions of streams per minute without any network hiccups.&#8221;</p>
<p>Apple clearly wants to make sure that when it unveils the future of consumer cloud technology, it&#8217;s more than able to meet demand and scale rapidly.</p>
<h2>MobileMe Upgraded</h2>
<p>Apple will most likely use the iCloud brand to take over the duties of its current cloud syncing and storage offering, MobileMe. That means it should provide email, notes, calendar and bookmarks syncing, along with the Find My iPhone and Find My iPad services. There have also been reports that a <a href="http://reviews.cnet.com/8301-13727_7-20067674-263.html">Find My Mac service could make its way into OS X Lion</a>, but the service might fall under the iCloud suite of offerings, too. It would allow Mac owners to register their device, so that they can later be tracked easily via a web-based interface, and be locked or wiped remotely to prevent unauthorized use.</p>
<h2>Free or Fee?</h2>
<p>The MobileMe service iCloud will reportedly replace costs users $99 per year, but <a href="http://www.appleinsider.com/articles/11/06/01/apple_may_offer_free_icloud_services_with_aggressively_priced_mac_os_x_lion.html">AppleInsider</a> reports that some of iCloud&#8217;s services will be offered free to users who upgrade to OS X Lion, the next generation of Apple&#8217;s desktop operating system. But other features, such as music streaming, will cost extra based on the fees associated with Apple&#8217;s licensing agreements with content providers, reports say. One <a href="http://www.waynerosso.com/2011/03/20/apple-pushing-labels-for-april-music-locker-launch/">early report</a> pegged Apple&#8217;s streaming music fees at around $20 per year, but little else has been forthcoming on the subject since.</p>
<p>People who want to use iCloud services without upgrading to Lion will reportedly have to pay the $99 annual fee currently associated with MobileMe.</p>
<p>We won&#8217;t have to wait long before we see what Apple has in store for iCloud, but in my opinion, it&#8217;s the unknown variables that make it <em>the</em> product to watch for during Monday&#8217;s keynote. Can Apple do for consumer streaming what it has done for PCs and mobile devices? Let us know what you think in the comments.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=354014+what-we-know-about-icloud-and-what-we-dont&utm_content=etherin">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2010/05/cloud-in-the-forecast-for-apple/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=354014+what-we-know-about-icloud-and-what-we-dont&utm_content=etherin">Cloud in the Forecast For&nbsp;Apple</a></li><li><a href="http://pro.gigaom.com/2011/05/the-case-for-increased-ma-in-2011-actions-and-outlooks/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=354014+what-we-know-about-icloud-and-what-we-dont&utm_content=etherin">The Case for Increased M&amp;A in 2011: Actions and&nbsp;Outlooks</a></li><li><a href="?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=354014+what-we-know-about-icloud-and-what-we-dont&utm_content=etherin"></a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=354014&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
			<wfw:commentRss>http://gigaom.com/apple/what-we-know-about-icloud-and-what-we-dont/feed/</wfw:commentRss>
		<slash:comments>16</slash:comments>
	 <go:thumbnail>http://gigaom2.files.wordpress.com/2011/04/icloud-feature.jpg?w=130</go:thumbnail> 
		<media:thumbnail url="http://gigaom2.files.wordpress.com/2011/04/icloud-feature.jpg?w=210" />
		<media:content url="http://gigaom2.files.wordpress.com/2011/04/icloud-feature.jpg?w=210" medium="image">
			<media:title type="html">icloud-feature</media:title>
		</media:content>

		<media:content url="http://1.gravatar.com/avatar/188039e12983eb749171a75cfd01378d?s=96&#38;d=retro&#38;r=PG" medium="image">
			<media:title type="html">etherin</media:title>
		</media:content>

		<media:content url="http://gigaom2.files.wordpress.com/2011/04/icloud-feature.jpg?w=300" medium="image">
			<media:title type="html">icloud-feature</media:title>
		</media:content>
	</item>
	</channel>
</rss>
