Every time new Macs come along, people inevitably get the itch to upgrade. There are no new ones on the immediate horizon, but that new computer experience might be available for a lot less money, if your Mac is eligible for a simple, DIY memory upgrade. Read More »
Apple
Apple’s iMac occupies a prized place in a fast-growing segment of the overall desktop PC market, the all-in-ones, that few others can approach. It got there by spotting a growth opportunity that’s paying off big now, and the MacBook Air is primed to do the same. Read More »
There are a lot of advantages to keeping a hoard of $81 billion in cash on hand, as Apple does. One in particular allows Apple to set itself apart from its competitors in a very real and tangible way: by dominating the global electronics supply chain. Read More »
Macs retain higher resale values than other PCs, but they don’t last forever. But how do you know when to act? What are the symptoms of impeding Mac death or obsolescence, and when is a good time to consider getting a new one? Read More »
Want to customize your Mac? Unless you’re happy with making changes to the RAM, you face limited options these days. But a wave of new Thunderbolt accessories could soon help your Mac do a pretty good impression of more expensive professional machines, like the Mac Pro. Read More »
Macs are fairly dependable, but there will still be occasions when you have to take them in for service at an Apple Authorized Service Provider. This can take some doing, so here are three tips about things you might not think about when moving your Mac. Read More »
With Mac products so popular on college campuses these days, here are some tips to make sure your (or your kids’) college Mac experience goes as smoothly as possible, and won’t end up completely derailed if it does run into a few bumps. Read More »
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