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	<title>GigaOM &#187; Apple</title>
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		<title>GigaOM &#187; Apple</title>
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		<title>Retina Display MacBook Pros in 2012? Why it could happen.</title>
		<link>http://gigaom.com/apple/retina-display-macbook-pros-in-2012-why-it-could-happen/</link>
		<comments>http://gigaom.com/apple/retina-display-macbook-pros-in-2012-why-it-could-happen/#comments</comments>
		<pubDate>Wed, 14 Dec 2011 16:26:38 +0000</pubDate>
		<dc:creator>Darrell Etherington</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[display]]></category>
		<category><![CDATA[hd]]></category>
		<category><![CDATA[Macbook]]></category>
		<category><![CDATA[MacBook Pro]]></category>
		<category><![CDATA[notebook]]></category>
		<category><![CDATA[Retina Display]]></category>
		<category><![CDATA[screen]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=454784</guid>
		<description><![CDATA[The MacBook Pro could get a substantial boost in screen resolution, according to sources upstream in Apple's supply chain talking to DigiTimes Wednesday. But how likely is it that Apple will actually produce these monster graphical powerhouses in 2012, as reported?
<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=454784&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img  title="New MacBook Pros" src="http://gigaom2.files.wordpress.com/2011/02/screen-shot-2011-02-24-at-9-00-39-am.png?w=300&h=201" alt="" width="300" height="201" class="alignright size-medium wp-image-301623" />The MacBook Pro could get a substantial boost in screen resolution, according to sources upstream in Apple&#8217;s supply chain talking to <a href="http://www.digitimes.com/news/a20111214PD204.html">DigiTimes</a> Wednesday. But how likely is it that Apple will actually produce these monster graphical powerhouses in 2012, as reported?</p>
<h2>Challenges with high-res displays</h2>
<p>Apple would have to address significant challenges in order to bring a 2880&#215;1800 resolution display to a MacBook Pro, which DigiTimes reports is in the works. Currently, the max screen res on the biggest MBP is 1920&#215;1200, so a bump up to the reported resolution wouldn&#8217;t require a doubling of vertical and horizontal pixels, but it would be a considerable step up.</p>
<p>And taking that step would come with a cost in terms of requiring more processor power, and in terms of battery life, too. Also, producing high-res displays at scale is a tricky thing; the higher the resolution, the more difficult it would be for Apple to produce screens in THE numbers they require. But, next-generation chips from Intel could address some of these problems, especially as Intel says it&#8217;s <a href="http://news.cnet.com/8301-13924_3-57342670-64/apple-has-big-lead-over-intel-in-mobile-chips-analyst-says/">investing more on graphics and media</a>.</p>
<h2>What Apple stands to gain</h2>
<p>Some might think that Apple stands to add relatively little to its MacBook Pro with the introduction of a much higher-resolution display; Apple&#8217;s notebook market share has steadily risen for many years, after all, and the last time it changed its max resolution at the top end of its laptop offerings was in 2008. Do users really need higher resolution in a notebook?</p>
<p>The short answer is yes. Digital graphics and video pros invest in larger-screened MacBook Pros precisely because of their real estate advantage relative to other computers. Advancements in this area mean that Apple can continue to maintain a competitive advantage with pro users who still seek portability as well as power, and don&#8217;t want to depend on connecting to an external display to accomplish certain tasks. And with HD resolution offerings set to <a href="http://www.techpowerup.com/155619/Small-High-Resolution-Windows-Laptops-Coming-In-2012-Thanks-To-Apple.html?cp=2">become more common among PC laptops</a>, any measures Apple can take to stay ahead of the game will go a long way in terms of consumer perception.</p>
<p>OS X Lion also suggests that this is something Apple has been working toward for a while now, since it contains resolution independent features that allow developers to include &#8220;2X&#8221; graphics resources just like those found in apps compatible with the iPhone&#8217;s Retina Display. That the system is basically ready to go in Lion suggests the introduction of Macs that can take advantage of it during the lifetime of that OS.</p>
<h2>Less of a leap than you might think</h2>
<p>A jump up in resolution is actually something Apple is just about due for in its MacBook Pro line anyway. And the proposed change isn&#8217;t about something as dramatic as <a title="IPad 3 screen shipments reportedly ramping up" href="http://gigaom.com/apple/ipad-3-screen-shipments-reportedly-ramping-up/">doubling res, as it is with the rumored iPad 3</a>. It&#8217;ll no doubt be a big step up, but one in a key area that consumers will easily be able to see and experience, which is crucial in a market where big, visible feature changes are now relatively few are far between.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=454784+retina-display-macbook-pros-in-2012-why-it-could-happen&utm_content=etherin">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2012/02/forecasting-the-tablet-market-over-366-million-units-by-2016/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=454784+retina-display-macbook-pros-in-2012-why-it-could-happen&utm_content=etherin">Tablet market to hit over 377 million units by&nbsp;2016</a></li><li><a href="http://pro.gigaom.com/2012/04/connected-consumer-q1-controversy-courtrooms-and-the-cloud/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=454784+retina-display-macbook-pros-in-2012-why-it-could-happen&utm_content=etherin">Controversy, courtrooms and the cloud in&nbsp;Q1</a></li><li><a href="http://pro.gigaom.com/2012/04/mobile-q1-the-fight-for-spectrum-goes-to-washington-the-tablet-wars-continue/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=454784+retina-display-macbook-pros-in-2012-why-it-could-happen&utm_content=etherin">A look back at mobile in&nbsp;Q1</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=454784&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
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			<media:title type="html">New MacBook Pros</media:title>
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		<title>HBO shows now in HD on iTunes</title>
		<link>http://gigaom.com/apple/hbo-shows-now-in-hd-on-itunes/</link>
		<comments>http://gigaom.com/apple/hbo-shows-now-in-hd-on-itunes/#comments</comments>
		<pubDate>Tue, 16 Aug 2011 15:20:18 +0000</pubDate>
		<dc:creator>Darrell Etherington</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Apple TV]]></category>
		<category><![CDATA[Digital Distribution]]></category>
		<category><![CDATA[digital video sales]]></category>
		<category><![CDATA[HBO]]></category>
		<category><![CDATA[HBO Go]]></category>
		<category><![CDATA[hd]]></category>
		<category><![CDATA[itunes]]></category>
		<category><![CDATA[iTunes store]]></category>
		<category><![CDATA[Netflix]]></category>

		<guid isPermaLink="false">http://gigaom.com/?p=393390</guid>
		<description><![CDATA[Discerning TV viewers take note: Apple just turned on HD availability for many HBO television shows in the iTunes Store. Customers in the U.S. and Canada can now purchase HD episodes and seasons of many HBO series, including Eastbound &#038; Down, Rome, Entourage and Big Love.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=393390&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img  title="rome-hd-feature" src="http://gigaom2.files.wordpress.com/2011/08/rome-hd-feature.jpg?w=300&h=200" alt="" width="300" height="200" class="alignright size-medium wp-image-393429" />Discerning TV viewers take note: Apple  just flipped a switch and turned on HD availability for many HBO television shows in the iTunes Store. (via <a href="http://www.macrumors.com/2011/08/16/hbo-shows-now-available-in-hd-on-itunes/">MacRumors</a>) Customers in the U.S. and Canada can now purchase HD episodes and seasons of many HBO series, including Eastbound &amp; Down, Rome, Entourage (later seasons) and Big Love.</p>
<p>While not all shows have received the HD treatment (The Wire and Treme are still SD-only, for instance, along with older seasons of long-running shows), it&#8217;s a good start. Pricing varies, but per-episode costs for HD shows is either $2.99 or $3.99 depending on the title. Seasons are priced accordingly, so a full nine-episode season of Big Love, which is priced at $2.99 per episode, runs $26.91.</p>
<p>HD on the iTunes Store means 720p resolution, and the purchases are then available for playback on your computer, your iPad and over AirPlay to your Apple TV. Of course, <a title="HBO Go coming to connected TVs, game consoles" href="http://gigaom.com/video/hbo-go-connected-tvs/">HBO Go</a> offers free high-definition streaming of HBO shows, so long as you have an active subscription to the network on one of its participating cable or satellite providers. But the HBO Go iOS app doesn&#8217;t support AirPlay streaming, and it requires an active connection to work.</p>
<p>It&#8217;s nice to see Apple&#8217;s available library of HD content expand with the addition of a number of quality titles. But at the same time, the pricing model still seems broken when measured against more affordable all-you-can-eat streaming services like Netflix and Hulu. Do you plan on taking advantage of the new HBO content, or are you still holding out for a change in Apple&#8217;s approach to digital video sales?</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=393390+hbo-shows-now-in-hd-on-itunes&utm_content=etherin">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/04/connected-consumer-q1-the-over-the-top-vs-pay-tv-battle-heats-up/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=393390+hbo-shows-now-in-hd-on-itunes&utm_content=etherin">Connected Consumer Q1: The Over-the-Top vs. Pay TV Battle Heats&nbsp;Up</a></li><li><a href="http://pro.gigaom.com/2010/11/report-the-connected-tv-marketplace/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=393390+hbo-shows-now-in-hd-on-itunes&utm_content=etherin">Report: The Connected TV&nbsp;Marketplace</a></li><li><a href="?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=393390+hbo-shows-now-in-hd-on-itunes&utm_content=etherin"></a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=393390&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
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		<title>Apple Admits MacBook Hard Drives Defective, Offers Free Repair Program</title>
		<link>http://gigaom.com/apple/apple-admits-macbook-hard-drives-defective-offers-free-repair-program/</link>
		<comments>http://gigaom.com/apple/apple-admits-macbook-hard-drives-defective-offers-free-repair-program/#comments</comments>
		<pubDate>Wed, 17 Feb 2010 15:50:07 +0000</pubDate>
		<dc:creator>Darrell Etherington</dc:creator>
				<category><![CDATA[Commentary]]></category>
		<category><![CDATA[Mac]]></category>
		<category><![CDATA[extension]]></category>
		<category><![CDATA[failure]]></category>
		<category><![CDATA[hard drive]]></category>
		<category><![CDATA[hd]]></category>
		<category><![CDATA[Macbook]]></category>
		<category><![CDATA[plastic]]></category>
		<category><![CDATA[repair]]></category>
		<category><![CDATA[warranty]]></category>

		<guid isPermaLink="false">http://theappleblog.com/?p=41116</guid>
		<description><![CDATA[In a move reminiscent of the warranty extension Apple offered to MacBook Pro owners affected by NVIDIA-gate, the Mac maker announced this week that it would offer a similar consideration to some MacBook owners whose hard drives are crashing. Eligible models (black and white MacBooks sold [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=173977&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p class="excerpt"><img  title="macbooks" src="http://gigapple.files.wordpress.com/2010/02/macbooks.jpg?w=300&h=136" alt="" width="300" height="136" class=" alignleft" />In a move reminiscent of the warranty extension Apple offered to MacBook Pro owners affected by <a href="http://gigaom.com/apple/apple-extends-macbook-pro-nvidia-geforce-service-policy-to-three-years/" target="_self">NVIDIA-gate</a>, the Mac maker announced this week that it would offer a similar consideration to some MacBook owners whose hard drives are crashing. Eligible models (black and white MacBooks sold between May 2006 and December 2007) affected by the problem will be repaired at no cost.</p>
<p>On the <a href="http://www.apple.com/support/macbook/hd/repairextension/" target="_self">support page</a> created to describe the problem and the resulting warranty extension, Apple doesn&#8217;t mention which brand of hard drives are affected by name, which could mean that the problem doesn&#8217;t lie with the hard drives themselves, but with some other system components. Another indication that this is indeed the case is that all capacities of hard drive are also affected. <span id="more-173977"></span></p>
<p>If you&#8217;re wondering whether or not you have an affected unit (Apple says only a &#8220;small percentage&#8221; of users will experience problems), it&#8217;s very easy to identify. Your MacBook will just stop working altogether, and any attempts to boot it will result in a screen that displays a folder icon with a question mark over top of it, as in the image below. As someone who&#8217;s seen this screen many times while fixing up old PowerBooks, I can tell you it isn&#8217;t a heartening experience.</p>
<p><img  title="macproblemstartup" src="http://gigapple.files.wordpress.com/2010/02/macproblemstartup.jpg?w=400&h=300" alt="" width="400" height="300" class=" alignleft" />Apple describes what you should do if you&#8217;re greeted with such a screen:</p>
<blockquote><p>Please take your MacBook to the Apple representative most convenient for you:</p>
<ul>
<li> Apple Authorized Service Provider &#8211; Find one <a href="http://support.apple.com/kb/HT1434" target="_self">here</a>.</li>
<li> Apple Retail Store &#8211; Set up an appointment with a <a href="http://www.apple.com/retail/storelist/" target="_self">Genius</a>.</li>
</ul>
<p>If Apple or an Apple Authorized Service Provider confirms that your hard drive is affected, Apple will replace it with a new hard drive. You will need to have the original OS installation discs that were shipped with your product in order to re-install your operating system, other applications, and any backed up data.</p>
<p>If you need assistance finding the best service option in your area, you may contact <a href="http://www.apple.com/support/contact/phone_contacts.html" target="_self">Apple Technical Support</a> for more information.</p></blockquote>
<p>It sounds like any data you may have stored on the drive will be irrevocably lost if this does happen to you, so if you have one of the affected models and you haven&#8217;t yet implemented any kind of backup system, you should probably consider doing so.</p>
<p>If your machine has already had this problem, and you&#8217;ve already paid out of pocket to get it fixed or replace your drive, you can contact Apple Technical Support and inquire about a reimbursement process. No word on whether that extends to at home HD replacements, which is how I would&#8217;ve tried to solve the problem, but if you haven&#8217;t kept your old faulty drive, I highly doubt it would. Mostly I expect this will apply when people have taken their machines through official Apple repair channels to correct the problem.</p>
<p>The extension period covers affected Macs three years from the date of purchase, for this specific problem alone, or until August 15, 2010, whichever comes last, so you still have about six months in which your HD can fail and you&#8217;ll still be covered. It may seem like an arbitrary window, but Apple does include a caveat that it will be evaluating the repair need on an ongoing basis and extend that deadline if circumstances require.</p>
<p>Anyone experienced the symptoms Apple is describing with this model MacBook?</p>
<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=173977&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
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		<title>The Next iPhone: HD Video, New OEM and SKU Silliness</title>
		<link>http://gigaom.com/apple/the-next-iphone-hd-video-new-oem-and-sku-silliness/</link>
		<comments>http://gigaom.com/apple/the-next-iphone-hd-video-new-oem-and-sku-silliness/#comments</comments>
		<pubDate>Thu, 04 Feb 2010 20:28:51 +0000</pubDate>
		<dc:creator>Liam Cassidy</dc:creator>
				<category><![CDATA[iPhone, iPod, iPad]]></category>
		<category><![CDATA[hd]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[lineup]]></category>
		<category><![CDATA[Mac]]></category>
		<category><![CDATA[sku]]></category>

		<guid isPermaLink="false">http://theappleblog.com/?p=40516</guid>
		<description><![CDATA[Engadget has been digging through the iPhone OS SDK and, tucked away inside the MediaValidator.plist file, found what it believes are clues to future HD video capabilities in the next revision of the iPhone (codenamed N89). Engadget’s Chris Ziegler writes; &#8230;the maximum video width is up [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=173933&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p class="excerpt">Engadget has been digging through the iPhone OS SDK and, tucked away inside the MediaValidator.plist file, found what it believes are clues to future HD video capabilities in the next revision of the iPhone (codenamed N89). Engadget’s Chris Ziegler <a href="http://www.engadget.com/2010/02/03/pegatron-on-board-to-make-next-iphone-might-do-720p-video-recor/">writes</a>;</p>
<blockquote><p>&#8230;the maximum video width is up from 768 pixels to 1280, and the maximum number of pixels per frame is up to 921,600, which just happens to work out to 1280 x 720. The device&#8217;s AVC profile has been bumped from 3.0 to 3.1, too, which adds in support for 720p.</p></blockquote>
<div id="attachment_40520" class="wp-caption aligncenter" style="width: 484px"><a rel="attachment wp-att-40520" href="http://gigaom.com/apple/the-next-iphone-hd-video-new-oem-and-sku-silliness/n89-codename/"><img  title="n89 codename" src="http://gigapple.files.wordpress.com/2010/02/n89-codename.jpg?w=474&h=345" alt="" width="474" height="345" class=" alignleft" /></a><p class="wp-caption-text">Image by Engadget</p></div>
<p>Does this mean we can expect a (much) higher resolution screen in the next iPhone, possibly even OLED? (Mind you, it doesn’t matter one jot how brilliant OLED is – watching HD on a three and a half inch screen is still Teeny-Weeny-Eye-Strain-O-Vision, however you look at it.) <span id="more-173933"></span></p>
<p>More sensibly, the baked-in HD capabilities might be intended for those times when connecting the iPhone to a big screen. (Which raises new questions about the method Apple might use to connect an iPhone an external HD monitor; Mini DisplayPort? HDMI? I’m pretty sure LightPeek is out of the question, but, heck, while we’re speculatin’…)</p>
<p>Alternatively, this might not be relevant to the iPhone at all but, instead, is relevant only to the iPad (which shares the same OS).</p>
<h3>Foxconn’s New Friend</h3>
<p>Meanwhile, the Taiwan-based DigiTimes yesterday <a href="http://www.digitimes.com/news/a20100203PD223.html">reported</a> that consumer electronics manufacturer Pegatron is set to produce the next revision of the iPhone, due later this year.  Presumably veteran manufacturer Foxconn, who has produced each generation of the iPhone since 2007, are also continuing to produce Apple&#8217;s handsets.</p>
<p>What can I tell you about Pegatron, aside from the fact that its name is worthy of a Transformers character? (Megatron, Galvatron, Pegatron… yes?) Pegatron was founded by netbook giant ASUS two years ago. It is a consumer electronics manufacturer dabbling in all manner of devices, from LCD TVs to Microsoft’s upcoming Natal controller. According to DigiTimes, Pegatron has managed to score handset orders from “various telecom carriers.”</p>
<p>This is all absolutely essential background information when cooking-up new iPhone conjecture. <em>Why</em> would Apple secure a <em>second</em> handset manufacturer? Does Apple expect significantly greater demand for the next iPhone (more than Foxconn could satisfy?) Could Pegatron be the manufacturer of the first CDMA iPhone?</p>
<p>Could the addition of a second OEM point to Apple producing (or maintaining) multiple iPhone SKUs? There are six different iPad SKUs, why not have six different iPhone SKUs, too?</p>
<p>If Apple maintains the current iPhone lineup as well as adding a next-generation handset later this year, we would be left with a somewhat convoluted product line; there would be the iPhone 3G (black, 8GB) the iPhone 3GS (black/white, 16/32GB) and then, presumably, an iPhone 4G in Black, White, ‘iPad Silver’ and, of course, ‘Unicorn.’ And don’t forget the SKUs that will be introduced as a result of supporting different carrier frequencies. What was once a relatively simple (and fairly minimalist) lineup is made painfully complicated. It’s one step shy of producing a whole series of iPhone ‘Editions.’ Can you imagine it? ‘iPhone Home Premium’, ‘iPhone Professional’, ‘iPhone Ultimate’. (Who will buy ‘iPhone Starter Edition’?)</p>
<p>I kid of course, but there’s good reason to be wary. When Steve Jobs returned to Apple in the late 90&#8242;s he axed entire product lines in an effort to simplify the company’s offerings (and, no doubt, cut costs). Since then, the variation in individual products that was, for a brief time, refreshingly limited has diversified into quite an astonishing array; just three ‘species’ of laptop and three desktop families manage to produce, between them, bewildering variations in size, capability and price. (Apple calls the iMac the “Ultimate all-in-one” which is amusing when one considers the <a href="http://en.wikipedia.org/wiki/Comparison_of_Macintosh_models">enormous variety</a> in iMac SKUs.)</p>
<div id="attachment_40521" class="wp-caption aligncenter" style="width: 309px"><a rel="attachment wp-att-40521" href="http://gigaom.com/apple/the-next-iphone-hd-video-new-oem-and-sku-silliness/imac-the-ultimate-all-in-one/"><img  title="iMac - the Ultimate all-in-one" src="http://gigapple.files.wordpress.com/2010/02/imac-the-ultimate-all-in-one.jpg?w=299&h=277" alt="" width="299" height="277" class=" alignleft" /></a><p class="wp-caption-text">The Ultimate all-in-one… depends on which &#39;one&#39; you buy…</p></div>
<p>Apple understands the enormous value (and profits) in offering customers multiple variations of the same product. It’s how they <em>present</em> that variety that’s so clever. Apple somehow manages to keep their lineup simple, identifiable and easy. A quick glance at a Mac will tell you, broadly speaking, what <em>kind</em> of Mac it is. Can the same be said of a modern Dell computer?</p>
<p>The point is customers <em>expect</em> wide variation between computers, but when it comes to smartphones they want a certain degree of homogeny. Particularly among high-profile, expensive smartphones. If you&#8217;re spending a lot of money on a so-called smartphone, you don&#8217;t want to perceive it as being somehow less-smart than a similar product from a competitor – or worse, a similar product from the same manufacturer!</p>
<p>Apple changed the rules of the game; if you wanted the best smartphone in the world, you bought an iPhone. Could the rules change later this year to “If you want the best smartphone in the world, buy an iPhone, <em>but</em>… be really careful which one you buy, ‘cos some are better than others.”</p>
<p>Of course, we&#8217;ll know in a few short months. But in the meantime, there&#8217;s nothing to stop us debating the possibilities.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=173933+the-next-iphone-hd-video-new-oem-and-sku-silliness&utm_content=limalicas">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/01/mobile-q4-all-eyes-were-on-android-4g-and-the-rising-tablet-tide/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=173933+the-next-iphone-hd-video-new-oem-and-sku-silliness&utm_content=limalicas">Mobile Q4: All Eyes Were on Android, 4G and the Rising Tablet&nbsp;Tide</a></li><li><a href="http://pro.gigaom.com/2010/12/report-a-mobile-video-market-overview/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=173933+the-next-iphone-hd-video-new-oem-and-sku-silliness&utm_content=limalicas">Report: A Mobile Video Market&nbsp;Overview</a></li><li><a href="http://pro.gigaom.com/2010/10/in-q3-the-tablet-and-4g-were-the-big-stories/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=173933+the-next-iphone-hd-video-new-oem-and-sku-silliness&utm_content=limalicas">In Q3, the Tablet and 4G Were the Big&nbsp;Stories</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=173933&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
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			<media:title type="html">iMac - the Ultimate all-in-one</media:title>
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		<title>Your Mac Loves Your New TV</title>
		<link>http://gigaom.com/apple/your-mac-loves-your-new-tv/</link>
		<comments>http://gigaom.com/apple/your-mac-loves-your-new-tv/#comments</comments>
		<pubDate>Fri, 18 Dec 2009 14:00:55 +0000</pubDate>
		<dc:creator>David Klein</dc:creator>
				<category><![CDATA[hardware]]></category>
		<category><![CDATA[audio]]></category>
		<category><![CDATA[Blu-ray]]></category>
		<category><![CDATA[hd]]></category>
		<category><![CDATA[HDMI]]></category>
		<category><![CDATA[Hulu Desktop]]></category>
		<category><![CDATA[mini displayport]]></category>
		<category><![CDATA[mini-dvi]]></category>
		<category><![CDATA[Monoprice]]></category>
		<category><![CDATA[optical]]></category>

		<guid isPermaLink="false">http://theappleblog.com/?p=36506</guid>
		<description><![CDATA[You finally purchased the TV you deserve thanks to this year&#8217;s Black Friday deals. I know I did. You may have also purchased a Blu-ray player. Congratulations on joining the high definition world. If your new Blu-ray player doesn&#8217;t offer Netflix instant streaming, though, your Mac [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=173688&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>You finally purchased the TV you deserve thanks to this year&#8217;s Black Friday deals. I know I did. You may have also purchased a Blu-ray player. Congratulations on joining the high definition world. If your new Blu-ray player doesn&#8217;t offer <a href="http://www.netflix.com/">Netflix</a> instant streaming, though, your Mac can, along with <a href="http://www.hulu.com/">Hulu</a>.</p>
<p>For the purposes of this article, I&#8217;m assuming you are using a Macbook or Macbook Pro, but the process works with desktop Macs, too, just make sure you know what kind of port your computer has. Your goal is to get both the audio and video from your computer into your TV. Unfortunately, Macs don&#8217;t have HDMI (audio and video combined) yet so we have to use two cables. Your new TV definitely has HDMI so we&#8217;ll use an adapter to make the connection. <span id="more-173688"></span></p>
<h3>Hardware</h3>
<p>HDMI cables are very affordable on Monoprice: <a href="http://www.monoprice.com/products/product.asp?c_id=102&amp;cp_id=10240&amp;cs_id=1024008&amp;p_id=3992&amp;seq=1&amp;format=2">High Speed HDMI 1.3a Category 2 Certified Cable 28AWG &#8211; 6ft w/Ferrite Cores</a>. You definitely need one of these.</p>
<p>First you must figure out if you have Mini DVI or Mini DisplayPort. If you have a unibody Macbook or Macbook Pro then you have Mini DisplaypPrt. If you have an aluminum Macbook or Macbook Pro then you have Mini DVI. If you&#8217;re not sure then take a look at these pictures.</p>
<p><strong>Mini DisplayPort:</strong><br />
<img  title="mini-displayport" src="http://gigapple.files.wordpress.com/2009/11/mini-displayport.jpg?w=180&h=119" alt="" width="180" height="119" class=" alignleft" /><br />
The adapter you need for is available here: <a href="http://www.monoprice.com/products/product.asp?c_id=104&amp;cp_id=10428&amp;cs_id=1042802&amp;p_id=5311&amp;seq=1&amp;format=2">Mini DisplayPort to HDMI</a>. Connect the adapter to your computer and the HDMI cable, then connect the HDMI cable to an available input on your TV.</p>
<p><strong>Mini DVI:</strong><br />
<img  title="mini-dvi" src="http://gigapple.files.wordpress.com/2009/11/mini-dvi.jpg?w=136&h=140" alt="" width="136" height="140" class=" alignleft" /><br />
The adapter you need for Mini DVI is available here: <a href="http://www.monoprice.com/products/product.asp?c_id=104&amp;cp_id=10419&amp;cs_id=1041912&amp;p_id=4852&amp;seq=1&amp;format=2" target="_self">Mini DVI to HDMI</a>.</p>
<p>As for audio, you can use a basic stereo audio cable: <a href="http://www.monoprice.com/products/product.asp?c_id=102&amp;cp_id=10218&amp;cs_id=1021802&amp;p_id=644&amp;seq=1&amp;format=2">3.5mm Stereo Plug/Plug M/M Cable &#8211; 6ft</a>. Connect it to your computer&#8217;s headphone port and your TV&#8217;s audio input. If your TV has an optical audio input then you can use this cable: <a href="http://www.monoprice.com/products/product.asp?c_id=102&amp;cp_id=10229&amp;cs_id=1022902&amp;p_id=1556&amp;seq=1&amp;format=2">Toslink to Mini M/M OD:5.0mm, Molded Type &#8211; 3ft</a>. Your Macbook or Macbook Pro has a very unique audio output that offers both stereo and optical connections. Optical audio is not necessary, but if you can go digital then you should. (I was surprised to see my new TV only offers optical output and not input.)</p>
<p>One thing to note is on many TVs the one audio input is next to its corresponding video input.</p>
<p><img  title="inputs" src="http://gigapple.files.wordpress.com/2009/12/inputs.jpg?w=570&h=427" alt="" width="570" height="427" class=" alignleft" /></p>
<p>As you can see, I purchased my HDMI cables from <a href="http://www.amazon.com/AmazonSmart/b?ie=UTF8&amp;node=1267157011">Amazon Basics</a>.</p>
<p>Also, you are not required to use HDMI for video. You can also use DVI if your TV supports it. In that case you would need a <a href="http://www.monoprice.com/products/product.asp?c_id=102&amp;cp_id=10209&amp;cs_id=1020902&amp;p_id=2408&amp;seq=1&amp;format=2">DVI cable</a>, and either a <a href="http://www.monoprice.com/products/product.asp?c_id=104&amp;cp_id=10428&amp;cs_id=1042802&amp;p_id=5106&amp;seq=1&amp;format=2">Mini DisplayPort to DVI adapter</a> or <a href="http://store.apple.com/us/product/M9321G/B">Mini DVI to DVI adapter</a>.</p>
<p>If you want to get fancy and combine both audio and video into one simple solution then you should get this: <a href="http://www.monoprice.com/products/product.asp?c_id=104&amp;cp_id=10428&amp;cs_id=1042802&amp;p_id=5969&amp;seq=1&amp;format=2">Mini DisplayPort Male and USB Male Audio to HDMI Female Converting Adapter</a>. It uses USB audio instead of the audio port. It&#8217;s more expensive but it&#8217;s definitely cleaner since you only need one cable going into your TV.</p>
<p><img  title="monoprice" src="http://gigapple.files.wordpress.com/2009/11/monoprice.jpg?w=570&h=427" alt="" width="570" height="427" class=" alignleft" /></p>
<h3>Software</h3>
<p>Netflix instant streaming requires a subscription. If you have one, you can use your web browser to start streaming a movie, click Full Screen, and you&#8217;re done.</p>
<p><a href="http://www.hulu.com/labs/hulu-desktop">Hulu Desktop</a> is a free application you can use to access Hulu content. It&#8217;s designed to be controlled by the 6 button Apple remote which may take some time to figure out.</p>
<p><img  title="huludesktop" src="http://gigapple.files.wordpress.com/2009/11/huludesktop1.png?w=570&h=362" alt="" width="570" height="362" class=" alignleft" /></p>
<p>I recommend turning on Mirroring in Display&#8217;s System Preferences. Then you can dim the Macbook/Macbook Pro&#8217;s screen and focus on the TV.</p>
<p><img  title="displayprefs" src="http://gigapple.files.wordpress.com/2009/11/displayprefs.png?w=570&h=410" alt="" width="570" height="410" class=" alignleft" /></p>
<p>There&#8217;s an amazing app for the iPhone (one that requires an entire review on this site) called <a href="http://itunes.apple.com/us/app/touchpad/id297623931?mt=8">TouchPad</a> ($3.99, iTunes link). It replaces the need for a separate wireless keyboard and mouse. The app controls your computer over WiFi. Setup instructions are quick and are available inside the app itself, so you don&#8217;t have to go looking through an online support page.</p>
<p><img  title="touchpad" src="http://gigapple.files.wordpress.com/2009/11/touchpad.jpg?w=200&h=300" alt="" width="200" height="300" class=" alignleft" /></p>
<p>I hope these products and services help you get the most of your Mac and your new TV. I know they&#8217;ve completely changed the way I consume media in my own home.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=173688+your-mac-loves-your-new-tv&utm_content=tehdik">Sign up for a free trial</a>.</p><ul><li><a href="?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=173688+your-mac-loves-your-new-tv&utm_content=tehdik"></a></li><li><a href="http://pro.gigaom.com/2009/10/report-3-d-computing-from-digital-cinema-to-gpus/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=173688+your-mac-loves-your-new-tv&utm_content=tehdik">Report: 3-D Computing From Digital Cinema to&nbsp;GPUs</a></li><li><a href="http://pro.gigaom.com/2011/03/why-ipad-2-will-lead-consumers-into-the-post-pc-era/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=173688+your-mac-loves-your-new-tv&utm_content=tehdik">Why iPad 2 Will Lead Consumers Into the Post-PC&nbsp;Era</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=173688&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
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			<media:title type="html">David Klein</media:title>
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		<title>iTunes 9 Wishlist: 10 Ways Apple Can Improve Its Media Organizer</title>
		<link>http://gigaom.com/apple/itunes-9-wishlist-10-ways-apple-can-improve-its-media-organizer/</link>
		<comments>http://gigaom.com/apple/itunes-9-wishlist-10-ways-apple-can-improve-its-media-organizer/#comments</comments>
		<pubDate>Mon, 07 Sep 2009 14:22:15 +0000</pubDate>
		<dc:creator>Christopher Ryan</dc:creator>
				<category><![CDATA[Commentary]]></category>
		<category><![CDATA[audiobooks]]></category>
		<category><![CDATA[Blu-ray]]></category>
		<category><![CDATA[DVD]]></category>
		<category><![CDATA[hd]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[ipods]]></category>
		<category><![CDATA[itunes]]></category>
		<category><![CDATA[iTunes 9]]></category>
		<category><![CDATA[lyrics]]></category>
		<category><![CDATA[media event]]></category>
		<category><![CDATA[music videos]]></category>
		<category><![CDATA[organize]]></category>
		<category><![CDATA[Rumors]]></category>
		<category><![CDATA[Sync]]></category>
		<category><![CDATA[Windows]]></category>
		<category><![CDATA[wishlist]]></category>

		<guid isPermaLink="false">http://theappleblog.com/?p=32004</guid>
		<description><![CDATA[With Apple’s music oriented media event right around the corner, everyone is abuzz with thoughts about new iPods, Apple TV updates, tablet rumors and more. The one thing we can all but guarantee besides new iPods is an update to iTunes. But what will this version [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=173330&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img  title="iTunes Icon" src="http://gigapple.files.wordpress.com/2009/07/itunesicon.png?w=240&h=240" alt="iTunes Icon" width="240" height="240" class=" alignleft" /></p>
<p class="excerpt">With Apple’s music oriented media event <a href="http://gigaom.com/apple/apple-confirms-press-event-for-september-9/">right around the corner</a>, everyone is abuzz with thoughts about new <a href="http://gigaom.com/apple/rumor-has-it-new-ipod-touch-with-cameramic-already-in-production/">iPods</a>, Apple TV updates, <a href="http://gigaom.com/apple/rumor-the-billion-dollar-tablet/">tablet rumors</a> and more. The one thing we can all but guarantee besides new iPods is an update to iTunes. But what will this version bring? Social aspects have been rumored, but there is still room for improvement. So, here’s my Top 10 wish list for iTunes 9.</p>
<h3>1. More Stable &amp; Efficient On Windows</h3>
<p>This particular point doesn’t apply to me, as I am a Mac user, but I do know that the Windows version of iTunes has suffered in comparison to its Mac brethren. Though some of the programming technologies in the Windows world are not as robust as their Mac equivalents, I do hope Apple will continue to optimize iTunes as it adds new features. Currently, it’s just a resource hog.</p>
<h3>2. Better Audiobook Support</h3>
<p>iTunes is a great application to manage your audiobooks and Apple&#8217;s partnership with Audible makes it even easier to buy them. What really strikes me as problematic though is how cumbersome it is to sync specific audiobooks to your iPod or iPhone. At the moment, it’s either “all” or “none.” When you consider that some audiobooks have multiple files and some users have insanely huge collections of audiobooks, it really seems like an issue Apple would have refined already. Due to their length, most users listen to one or two audiobooks at a time and don’t need to bring their entire collection with them. The only solution to this dilemma is creating playlists for specific audiobooks and that’s more time consuming than it should be. <span id="more-173330"></span></p>
<h3>3. Better File Organization for Large Libraries</h3>
<p>As our libraries of media content grow and grow, Apple is focused on being center stage in helping us organize it all. iTunes is a powerful application and supports a wide gamut of different file types (music, movies, TV shows, audiobooks, podcasts, etc.). It would be ideal for Apple to allow users to manage those specific areas on different hard drives since some of us have iTunes libraries that are growing too fast to store on just one drive. We can work around this at the moment by turning off the “Keep iTunes organized” feature when adding new content, but a more elegant solution would be welcome.</p>
<h3>4. Ability to Import Unencrypted DVD &amp; Blu-ray Content</h3>
<p>We all know there are licensing issues to work out, but since Apple feels its the company&#8217;s lot in life to manage all of my digital content, why not figure out a way to manage all of the physical content I have laying around too? If I can &#8220;find a way to decrypt my DVD&#8221; (hello VLC), then iTunes can make a copy of it. This has actually been rumored and I would love to see it come to fruition.</p>
<h3>5. Support for HD content on iPhone &amp; iPods</h3>
<p>While at first this really doesn’t seem like an iTunes feature, I personally hate having to maintain two copies of content with compatible versions for my Apple TV and Mac (HD content) and my iPods and iPhone (SD content). For some cases this isn’t a problem, but I find myself watching a lot of HD podcasts and they simply will not sync. If Apple could resolve this issue, users wouldn’t have to download iTunes Store content like TV shows twice (one in HD and one in SD). They could just download the HD file and be ready to rock.</p>
<h3>6. More Robust Tagging</h3>
<p>There are lots of apps available (like <a title="Kerstetter.net - MetaX" href="http://www.kerstetter.net/index.php/projects/software/metax">MetaX</a>) that give users the ability to tag their content with more useful information than what iTunes allows them to do on their own. Content from the iTunes Store features some of this useful information (like movie director, actors, etc.). Why can’t I edit this for my own content directly within iTunes? Why can’t I tag my own music as clean or explicit from within iTunes?</p>
<h3>7. Lyric &amp; Metadata Lookups</h3>
<p>iTunes has the ability to lookup artwork for our own music that may be missing covers, but now that iPhones and iPods support lyrics, wouldn’t it be great if iTunes could search, download and tag your files with the appropriate lyrics? Better yet, it would be even better if iTunes could fill in missing metadata information like some third-party apps do.</p>
<h3>8. More Robust Sharing Support</h3>
<p>iTunes 4 brought about the ability to stream playlists to other iTunes users on a local network. This feature was hacked to allow users to stream across the Internet and Apple quickly released a patch to fix this. Since then, several vendors, first and foremost being <a title="Simplify Media - Home" href="http://www.simplifymedia.com">SimplifyMedia</a>, have risen up to provide this service again. While SimplifyMedia is great, a more ideal solution would show you your entire iTunes library, with podcasts, audiobooks, TV shows, and the like. To be honest, if Apple even rolled this out as a feature exclusive to Mobile Me users, and allowed the ability to view this content streamed via me.com, that would be enough to justify a membership to me.</p>
<h3>9. Music Videos</h3>
<p>Probably the smallest of all the content types in my library, music videos are just lumped together in my main library. How come there isn’t a separate section for music videos?</p>
<h3>10. Easier Syncing Between Multiple Macs</h3>
<p>At the moment, I sync my iPhone on my iMac, where the bulk of my media is stored (simply because it has the biggest hard drive). It would be great if I could sync my iPhone or iPods there for some content, but sync it to my laptop for contacts, calendars and iPhone apps as that content changes more frequently.</p>
<p>In short order, we’ll actually see what Apple announces at its media event. In the meantime, what features would you like to see added to iTunes 9?</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=173330+itunes-9-wishlist-10-ways-apple-can-improve-its-media-organizer&utm_content=limeology">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2010/03/theres-more-to-wal-marts-vudu-than-vod/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=173330+itunes-9-wishlist-10-ways-apple-can-improve-its-media-organizer&utm_content=limeology">For Wal-mart, There&#8217;s More to Vudu Than&nbsp;VOD</a></li><li><a href="http://pro.gigaom.com/2011/01/mobile-q4-all-eyes-were-on-android-4g-and-the-rising-tablet-tide/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=173330+itunes-9-wishlist-10-ways-apple-can-improve-its-media-organizer&utm_content=limeology">Mobile Q4: All Eyes Were on Android, 4G and the Rising Tablet&nbsp;Tide</a></li><li><a href="http://pro.gigaom.com/2010/12/report-a-mobile-video-market-overview/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=173330+itunes-9-wishlist-10-ways-apple-can-improve-its-media-organizer&utm_content=limeology">Report: A Mobile Video Market&nbsp;Overview</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=173330&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
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		<title>ATI Returning to Mac With 4000-Series Graphics Cards</title>
		<link>http://gigaom.com/apple/ati-returning-to-mac-with-4000-series-graphics-cards/</link>
		<comments>http://gigaom.com/apple/ati-returning-to-mac-with-4000-series-graphics-cards/#comments</comments>
		<pubDate>Mon, 31 Aug 2009 18:00:42 +0000</pubDate>
		<dc:creator>Darrell Etherington</dc:creator>
				<category><![CDATA[CNN Big Tech]]></category>
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		<guid isPermaLink="false">http://theappleblog.com/?p=31739</guid>
		<description><![CDATA[Poor NVIDIA &#8212; it looks like your honeymoon with Apple is over. There hasn&#8217;t been an official announcement from Cupertino yet, but a glance at the customization options for high-end iMacs (the ones that use discrete graphics) and Mac Pros reveals that ATI Radeon HD 4000-series [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=173305&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img  title="Radeon" src="http://gigapple.files.wordpress.com/2009/08/radeon.png?w=208&h=200" alt="Radeon" width="208" height="200" class=" alignleft" /></p>
<p class="excerpt">Poor NVIDIA &#8212; it looks like your honeymoon with Apple is over. There hasn&#8217;t been an official announcement from Cupertino yet, but a glance at the customization options for high-end iMacs (the ones that use discrete graphics) and Mac Pros reveals that ATI Radeon HD 4000-series cards are already available as new configurable alternatives to NVIDIA products.</p>
<p>ATI was shown the door at Apple when the computer maker introduced notebooks and desktops that feature integrated NVIDIA GeForce 9400M graphics cards. Many suspect that things turned rocky between Apple and NVIDIA, thanks to the faulty GeForce 8600M GT cards that resulted in the Mac maker offering customers an unprecedented <a title="Apple Extends MacBook Pro NVIDIA GeForce Service Policy to Three Years" href="http://gigaom.com/apple/apple-extends-macbook-pro-nvidia-geforce-service-policy-to-three-years/">warranty extension</a> for problems related to that component. <span id="more-173305"></span></p>
<p>We didn&#8217;t see the effects right away, because Apple&#8217;s supply chain is likely structured in such a way that its product line was probably in place long before any of the hardware problems began to surface. Adding the Radeon HD 4850 to the iMac line and HD 4870 to the Mac Pro as configurable options may not seem like much in the way of retaliation, but it was probably the first option available to Apple short of overhauling its product line.</p>
<p>Both new ATI options are easy single component swap-outs. If Apple intends to get rid of the integrated GeForce 9400M cards, it will have to wait until the computers themselves receive a major update.</p>
<p>ATI is touting the ability of the new cards to fully utilize and benefit from Apple&#8217;s implementation of Open CL Version 1.0 in Snow Leopard, which developers can incorporate into their software to allow a sharing of processor load between CPU and GPU. The HD 4850 is a $50 upgrade, available on the 2.93GHz and 3.06GHz 24-inch iMac models, and the HD 4870 is a $200 upgrade for the Mac Pro.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=173305+ati-returning-to-mac-with-4000-series-graphics-cards&utm_content=etherin">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/01/questions-for-the-it-industrys-green-intentions-in-2011/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=173305+ati-returning-to-mac-with-4000-series-graphics-cards&utm_content=etherin">Questions for the IT Industry&#8217;s Green Intentions in&nbsp;2011</a></li><li><a href="http://pro.gigaom.com/2011/01/big-data-arm-and-legal-troubles-transformed-infrastructure-in-q4/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=173305+ati-returning-to-mac-with-4000-series-graphics-cards&utm_content=etherin">Big Data, ARM and Legal Troubles Transformed Infrastructure in&nbsp;Q4</a></li><li><a href="http://pro.gigaom.com/2010/10/ma-alive-and-well-in-q3/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=173305+ati-returning-to-mac-with-4000-series-graphics-cards&utm_content=etherin">In Q3, Big Data Meant Big&nbsp;Dollars</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=173305&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
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		<title>iPhone 3G S: What is Missing?</title>
		<link>http://gigaom.com/apple/iphone-3g-s-what-is-missing/</link>
		<comments>http://gigaom.com/apple/iphone-3g-s-what-is-missing/#comments</comments>
		<pubDate>Fri, 12 Jun 2009 15:09:18 +0000</pubDate>
		<dc:creator>Christopher Ryan</dc:creator>
				<category><![CDATA[CNN Mobile]]></category>
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		<guid isPermaLink="false">http://theappleblog.com/?p=26004</guid>
		<description><![CDATA[Though everyone is excited about the launch of the new iPhone, I wanted to take a practical look at what features are still missing from this device, compared to others on the market. If Apple really wants to knock the next iPhone out of the park, hopefully some of these ideas will show up next time.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=172909&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img  title="iPhone 3G S: What Is Missing?" src="http://gigapple.files.wordpress.com/2009/06/missing.jpg?w=296&h=495" alt="iPhone 3G S: What Is Missing?" width="296" height="495" class=" alignleft" /></p>
<p class="excerpt">Though everyone is excited about the launch of the <a href="http://gigaom.com/apple/iphone-3g-s-a-breakdown-of-whats-new/">new iPhone</a>, I wanted to take a practical look at what features are still missing from this device, compared to others on the market. If Apple really wants to knock the next iPhone out of the park, hopefully some of these ideas will show up next time.</p>
<h3>HD Video Support</h3>
<p>With more content on the iTunes Store available in HD, I would like the ability to store this HD content on my iPhone and play it when I plug my iPhone into my HDTV. As more consumer products are recording in HD, it would be nice if I could store one copy of my vacation videos, instead of one optimized for the iPhone and another optimized for the Apple TV. A simple software update could fix this (to allow larger content to sync to the device) and the signal could be output via the dock connector. The <a href="http://www.zune.net:80/en-us/mp3players/zunehd/default.htm">Zune HD</a> will support HD video output when it launches later this year, so perhaps this feature will make it into an upcoming iPod touch refresh before the year is out. <span id="more-172909"></span></p>
<h3>Wireless Syncing</h3>
<p>MobileMe brought about push email, calendars, and contacts, allowing users to go more often without syncing their device. However, I would truly like to see complete wireless syncing either over Wi-Fi, or via Bluetooth 3.0, which should start to become more common in the wake of its release in April of this year. If the phones can tether a wireless connection over Bluetooth (unless you&#8217;re in the States, like me), then why can&#8217;t they sync via this method?</p>
<h3>802.11n</h3>
<p>The crowd remains divided over whether having slower devices on your network brings down the general speed of the network, but I&#8217;d much prefer to have an iPhone that supported 802.11n so that I could maintain an n-only network. I&#8217;m really surprised we haven&#8217;t seen this yet, but I&#8217;m assuming it&#8217;s because of battery concerns.</p>
<h3>Flash Support</h3>
<p>When Flash is discussed in relation to the iPhone, it seems to be a mixed bag. Regular clunky Flash is too burdensome for the iPhone (though has anybody compared this to the new 3G S specs?) and the mobile version of Flash isn&#8217;t a good experience on the device. I&#8217;m not begging for Flash simply because I want more games on the phone, but primarily for many web sites that encode video content in Flash format (like Hulu) or with Silverlight (like Netflix&#8217;s Watch Instantly).</p>
<p>Of course, these feature requests are merely the tip of the iceberg compared to some of the features others would like to see. If you have any thoughts for specific features you&#8217;d love to see in the next iPhone, please leave a comment below and let me know!</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172909+iphone-3g-s-what-is-missing&utm_content=limeology">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/01/mobile-q4-all-eyes-were-on-android-4g-and-the-rising-tablet-tide/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172909+iphone-3g-s-what-is-missing&utm_content=limeology">Mobile Q4: All Eyes Were on Android, 4G and the Rising Tablet&nbsp;Tide</a></li><li><a href="http://pro.gigaom.com/2010/12/report-a-mobile-video-market-overview/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172909+iphone-3g-s-what-is-missing&utm_content=limeology">Report: A Mobile Video Market&nbsp;Overview</a></li><li><a href="http://pro.gigaom.com/2010/10/in-q3-the-tablet-and-4g-were-the-big-stories/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172909+iphone-3g-s-what-is-missing&utm_content=limeology">In Q3, the Tablet and 4G Were the Big&nbsp;Stories</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=172909&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
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		<title>Microsoft Finally Giving iPod Touch a Serious Competitor?</title>
		<link>http://gigaom.com/apple/microsoft-finally-giving-ipod-touch-a-serious-competitor/</link>
		<comments>http://gigaom.com/apple/microsoft-finally-giving-ipod-touch-a-serious-competitor/#comments</comments>
		<pubDate>Mon, 18 May 2009 13:00:38 +0000</pubDate>
		<dc:creator>Darrell Etherington</dc:creator>
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		<guid isPermaLink="false">http://theappleblog.com/?p=23824</guid>
		<description><![CDATA[Apple isn&#8217;t the only company enjoying a storm of recent hardware rumors. Its chief competitor, Microsoft, is also under scrutiny due to whispers concerning a new addition to its Zune line of portable media players. Early reports gave the device HD playback capabilities, but little else [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=172757&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img  title="zunehd-main" src="http://gigapple.files.wordpress.com/2009/05/zunehd-main.jpg?w=283&h=203" alt="zunehd-main" width="283" height="203" class=" alignleft" /></p>
<p class="excerpt">Apple isn&#8217;t the only company enjoying a storm of recent hardware rumors. Its chief competitor, Microsoft, is also under scrutiny due to whispers concerning a new addition to its Zune line of portable media players. Early <a href="http://www.engadget.com/2009/04/10/is-this-the-zune-hd/" target="_self">reports</a> gave the device HD playback capabilities, but little else was known about what it might offer. A new report by <a href="http://news.teamxbox.com/xbox/19639/Microsoft-Working-on-Digital-Entertainment-Handheld/" target="_self">Teamxbox</a> adds more intriguing details, describing a device that is well-positioned to go toe-to-toe with Apple&#8217;s entertainment portables.</p>
<p>Citing sources in both Redmond and Santa Clara, Teamxbox describes a &#8220;digital entertainment handheld&#8221; nearing the final stages of preparation for release. Dubbed &#8220;xYz&#8221; internally at Microsoft, the new portable is meant to be positioned between the Xbox and the Zune in Microsoft&#8217;s line-up (x-Y-z, get it?). The idea is that it will offer gaming and media playback, and also Internet connectivity and related features. Sound familiar? <span id="more-172757"></span></p>
<p>Apparently, the device&#8217;s software will be its defining feature. The OS is described as resembling a smartphone interface (even though the source stresses that this will not have cell phone capabilities), and will evidently not run a version of Windows Mobile. Tight integration with Xbox seems to be what will separate the xYz from competitors &#8212; and probably what will end up being its strongest selling point. All music, video, and Xbox Live Arcade content will be playable either at home on your console or on your device, with syncing capabilities that remember where you are, no matter which device you&#8217;re using to view content.</p>
<p>If these rumors are true, Microsoft has a couple advantages over Apple with this device: integration with the already massively successful Xbox platform, and lots of gaming experience. Apple has already established itself as the dominant player in this particular market, though, so Redmond will still have an uphill battle ahead of it. I think the only way that it can gain significant ground is by appealing to core, as well as casual, gamers and grab even more market share from Nintendo and Sony, rather than trying to convert Apple&#8217;s devoted user base.</p>
<p>I hope Microsoft does go ahead with this, because regardless of how the device fares, competition in this space would light a fire under Apple and, hopefully, force it to introduce significant hardware upgrades more often. Thus far, its main &#8220;competitors&#8221; have been Sony and Nintendo, both of which so far seem only interested in retaining their gaming supremancy. Another do-it-all device from a major player like Microsoft would force Apple to compete on all fronts, not just in the gaming arena. And when companies compete, customers win.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172757+microsoft-finally-giving-ipod-touch-a-serious-competitor&utm_content=etherin">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/02/content-farms-the-players-the-benefits-the-risks/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172757+microsoft-finally-giving-ipod-touch-a-serious-competitor&utm_content=etherin">Content Farms: The Players, The Benefits, The&nbsp;Risks</a></li><li><a href="http://pro.gigaom.com/2010/11/report-the-connected-tv-marketplace/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172757+microsoft-finally-giving-ipod-touch-a-serious-competitor&utm_content=etherin">Report: The Connected TV&nbsp;Marketplace</a></li><li><a href="http://pro.gigaom.com/2010/03/paid-content/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172757+microsoft-finally-giving-ipod-touch-a-serious-competitor&utm_content=etherin">Report: Monetizing Digital&nbsp;Content</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=172757&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
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		<title>Apple Updates iTunes to 8.1.1</title>
		<link>http://gigaom.com/apple/apple-updates-itunes-to-811/</link>
		<comments>http://gigaom.com/apple/apple-updates-itunes-to-811/#comments</comments>
		<pubDate>Mon, 06 Apr 2009 23:30:59 +0000</pubDate>
		<dc:creator>Darrell Etherington</dc:creator>
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		<guid isPermaLink="false">http://theappleblog.com/?p=21000</guid>
		<description><![CDATA[Apple today released an update for iTunes, bringing the version number to 8.1.1. The new version (currently available from Software Update) supposedly fixes syncing issues with the iPhone and iPod touch (which I&#8217;ve been lucky enough not to encounter) and with VoiceOver, the we-don&#8217;t-need-no-stinkin&#8217;-display substitute for [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=172586&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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<p class="excerpt">Apple today released an update for iTunes, bringing the version number to 8.1.1.</p>
<p>The new version (currently available from Software Update) supposedly fixes syncing issues with the iPhone and iPod touch (which I&#8217;ve been lucky enough not to encounter) and with VoiceOver, the we-don&#8217;t-need-no-stinkin&#8217;-display substitute for the iPod Shuffle.</p>
<p>It&#8217;s also supposed to bring HD movie rental support to the media management software, though a cursory investigation by yours truly does not reveal any movies that are currently available for rent in said format, in either the Canadian or the U.S. iTunes stores. Maybe the standard $3.99 rental price now includes an HD resolution copy when available? I&#8217;m too scared to try it out, so let us know if you&#8217;re a braver soul than I.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172586+apple-updates-itunes-to-811&utm_content=etherin">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2010/10/privacy-how-to-avoid-the-third-rail-of-online-services/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172586+apple-updates-itunes-to-811&utm_content=etherin">Privacy: How to Avoid the Third Rail of Online&nbsp;Services</a></li><li><a href="http://pro.gigaom.com/2010/03/paid-content/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172586+apple-updates-itunes-to-811&utm_content=etherin">Report: Monetizing Digital&nbsp;Content</a></li><li><a href="http://pro.gigaom.com/2011/03/the-public-cloud-will-dominate-enterprise-it-one-day/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172586+apple-updates-itunes-to-811&utm_content=etherin">The Public Cloud Will Dominate Enterprise IT — One&nbsp;Day</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=172586&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
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