Smule

The team at Smule, the people who brought us Ocarina, Sonic Lighter, and Zephyr, were featured in the briefing with Apple yesterday. They demoed a new app that will take advantage of the peer-to-peer API’s in the iPhone 3.0 SDK.

Yeah, we offered a sneak peak of our new product, Leaf Trombone: World Stage, the first massive multi-player social music game (that’s a mouthful sir). We demonstrated a duet over their new Peer-to-peer API. In effect, this allows to devices to discover and pair, regardless of wifi/cell, etc. The discovery capability is quite neat. And the bandwidth is pretty darn good.

Ge and David performed “Phantom of the Opera” as a duet over bluetooth on two iPhones, which everyone can now enjoy by streaming the presentation. Of course, we haven’t seen all the magic that has become possible with the iPhone 3.0 SDK.

We have held back some of the more significant components of the leaf trombone for when we launch the product…

Iconfactory

Craig Hockenberry is a principal at Iconfactory, the collective of creative minds that brought us App Store favorites Twitterific and Frenzic. When asked about his reaction to today’s announcements, Craig was most impressed by the forward momentum of the iPhone platform.

“The thing that’s most positive in my mind is that today showed us how serious Apple is about this platform. They are not resting on their laurels: this release includes major enhancements for users and developers alike. “

Gedeon Maheux, another princiapl at Iconfactory, expressed his excitement and concerns about the new SDK.

We’re very excited about the potential opportunities that 3.0 represents, but there are also the possibility of pitfalls such as creating “content-free” apps that need paid upgrades to really deliver.

When asked about other changes, Craig felt that it was going to take some time to see how the App Store in-app payment mechanism would affect their current and future products. When pushed for further reaction, no single feature seemed to elicit enough excitement to bring out the CHOCKLOCK today, but expect some ALL CAPS tweets once developer.apple.com is back up and Craig can get his fleshy palms on the 3.0 SDK.

GroceryIQ

Jason Boehle is the co-founder of Free State Labs and one of the developers behind GroceryIQ. The company has since been acquired by Coupons, Inc. and development continues on the next version of the GroceryIQ app which will include syncing shopping lists between phones.

The most significant new feature announced today for Grocery iQ is push notifications. For example, you can know when your significant other adds an item to your shopping list. We are working on phone-to-phone sync right now, and push notifications will make that feature more useful.

While Jason is relieved that cut, copy and paste and MMS have finally found their way to the iPhone, like many others, he was most impressed with the bright future for the platform.

The 3.0 software is hugely important for the iPhone platform, as it shows Apple is continuing to innovate and blur the boundaries between phone and computer. iPhone developers should be very excited, as Apple is allowing more access to the hardware and software inside the device, and is providing us with much better ways to monetize our apps over time.

Marketcircle

Alykhan Jetha (better known as AJ) is the CEO of Marketcircle, the Mac business software company. They are working to bring their Daylite productivity management solution to the iPhone with the imminent release of Daylite Touch. Marketcircle is keen on the push notification service for Daylite Touch.

I also think that cut & paste and Spotlight will make the iPhone or iPod even more productive for a lot of people. We are looking forward to see how apps like ours can participate in Spotlight as well as how the whole thing works.

Still, there were some disappointments too.

I was hoping for background processes, or even periodic background processes, but no luck with that. I think that for a lot of apps, being able to run in the background every 30 minutes (or X hours) when the user is not using the device as opposed to always running would significantly reduce the battery problem. These things wouldn’t have to run for long. For example our typical sync takes less than 20 seconds.

Double Encore

Dan Burcaw, CEO of iPhone development consultancy Double Encore, was one of the early movers in the iPhone market and led the team behind the Brightkite iPhone app. Dan was also on hand for Apple’s announcements and was still riding the Apple high after he left 1 Infinite Loop and spoke with me on the way to the airport.

This definitely keeps the ball rolling. It was going to be hard for competitors to catch the iPhone and the App Store anyways, but I think Apple said, “We need to be flexible so we can keep this snowball rolling.” Everyone I talked to, my peers, other companies, are saying, “this thing just got better in a lot of ways.” Sure, Apple addressed the specific things that people wanted to change, but this is a really solid, broad release.

Since Dan was in the briefing, I was curious about the announcement that got the most attention from those present.

<laughing> You know, the Apple people kept asking that question too. I’m not sure, but as soon as the video goes up, look for this… When the ESPN app gets a push notification, the alert sound is the ESPN jingle. Da-da-da. That was cool. iPhone 3.0 gives people new ways to extend their brand. The new business models are going to allow companies to extend their brand to the iPhone in a big way too. All these changes to the SDK will bring the big boys into the game that had been sitting on the sidelines, now that they can use their branding in a bigger, richer way.

If you haven’t thought about building an iPhone app, you might want to look into it. This thing is going to be a runaway train by the time 3.0 hits.

A Runaway Train

The strong consensus among all the developers that I spoke with is that the 3.0 announcements have renewed their confidence in the iPhone platform. With 30 million devices out there (iPhone and iPod touch) and the momentum of the app store, existing developers are probably more excited about the iPhone than ever. If I could share one insight, it would be to keep an eye on what happens with the new accessory communication options. I heard several rumblings that this opens up a whole new round of innovation for the iPhone.

While no one picked any one single software feature, API, or Core service as the Next Big Thing, everyone was thrilled with the breadth and depth of the changes to the SDK. A theme developed that these developers felt like the wide range of features announced today made a strong statement about Apple’s commitment to the future of the iPhone platform. A future that, frankly, I’m pretty excited to watch unfold as well.

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So often — as John Gruber points out – games built for the desktop PC don’t translate well to a hand held device such as the iPhone. But this time it seems to be different. The touch controls make for quite a natural playing experience in Frenzic (for iPhone), in fact, more so than with the typical mouse pointing interface. This will definitely be my new bathroom game time-waster of choice. And if I may gush, just a little, the Frenzic UI is just so sharp, responsive, and downright perfect for the iPhone platform!

If you’re new to Frenzic, you can give it a whirl on your Mac for free to see if you dig it. If it’s nothing new for you, you might be so inclined to check it out in the App Store. It’s $4.99, which seems to be in about the middle of the majority of iPhone App pricing. Your mileage may vary, but I find it a very solid five bucks to spend in the App Store.

Side note — this is the first time I’ve noticed that iTunes links are going to a clean URL at itunes.com (http://www.itunes.com/app/Frenzic), versus the typical ‘phobos’ link. Am I just behind the curve (not at all out of the question!) or is this newly implemented by Apple? From what I can tell, itunes.apple.com and itunes.com are the new phobos, though some URLs are cleaner than others (Frenzic in this case).

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Whether you’re on your lunch break at work (or not) or if you are just bored one night and can’t sleep…this list should help you cure your boredom.

I’ve compiled 12 apps that do a fantastic job of killing time in just about every way you’d want to. This list includes everything from games to design modifications to monotonous tasks to widgets and more. So get reading and have fun!

CandyBar

URL: http://www.panic.com/candybar/
Amuse yourself for hours on end searching down cool icons to replace your boring default system icons.

CandyBar is the app that lets you easily switch out icons with practically no hassle. This method of time-killing will set you back $12.95.

Garage Band

URL: http://www.apple.com/ilife/garageband/
Apple’s very own GarageBand comes on most new Macs…so there’s a pretty good chance you have it already.

Whether you’re musical or not, it’s a lot of fun to put together loops and then share them folks.)

Photo Booth

URL: http://www.apple.com/imac/isight.html
On man…the fun that can be had with this little gem.

In the past two years or so since Apple began including built-in iSights with their iMac and Macbook(Pro) lines, they quietly began including a little application called Photo Booth that lets you take pictures from your built-in camera or iSight.

The key to good times here are the different effects tabs that let you take absurdly stupid pictures of yourself (like the one of me above). :)

Frenzic

URL: http://frenzic.com
Frenzic is a high-paced puzzle game that “takes minutes to learn and months to master,” according to The Iconfactory, the makers of the game.

The best way to describe it might be Tetris on steroids that just drank a bottle of Incredible Hulk juice.

What’s really great about this game is that it ties in to their high score system so you can see how you rank compared to all Frenzic players.

Price for this starts at $14.95. There is a free trial that is definitely worth your time…especially if you’re trying to kill it.

Moody

URL: http://www.crayonroom.com/moody.php
Covered before, Moody is a way to tag your tunes based on mood.

How does this help you waste your time? Well, you have to tag a large number of your tunes before it really creates a good mix of music. But trust me, it’s worth it…especially when it is completely free!

Last.fm

URL: http://www.last.fm
Sure it’s cool to see lots of stats like who you listened to the most in the past week, but what I really love about Last.fm is how you can find lots of really cool new tunes.

Last.fm creates personalized radio stations based on your listening habits and I’ve found it to be a great way to find new artists I haven’t heard of.

Finding new music is one of my favorite ways to kill time.

Twitterific

URL: http://iconfactory.com/software/twitterrific
I’m not really a Twitter fan, but it is certainly a fantastic way to waste time. In fact, with Twitter you would actually be twittering about how your twittering to waste time.

Twitterific allows you to conveniently twitter from the comfort of your operating system.

Sudoku Fun Widget

URL: http://www.apple.com/downloads/dashboard/games/sudokufunwidget.html
From the widget page, Sudoku Fun Widget is a “widget that lets you play this addictive, Japanese number-place logic puzzle on the Dashboard.”

There are plenty of people who can’t function without their daily dose of Sudoku, so if that’s your bag…you should check out this handy little widget.

Second Life

URL: http://secondlife.com
Second Life is the popular virtual reality world. Create your own character and walk around doing…pretty much anything you can imagine.

Reactive

URL: http://www.revaro.net/index.html?Reactive/index.html
What else could you possibly want to do with your time than be a 2-legged chameleon armed with 9 weapons and having a bad day?

Reactive is a 20+ level game that includes features such as network play, multi-player gaming, and fluid simulation.

It’s free to download and play but you’ll need to fork over $12 if you want access to all 20+ levels.

FunBooth

URL: http://thefunbooth.com
FunBooth is the close cousin of Photo Booth. Instead of altering the actual photos, FunBooth lets you attach all sorts of props from wigs to glasses to mustaches and more.

After disguising yourself in FunBooth, send your photos to friends and family to show them that you don’t do anything productive!

Flappie

URL: http://www.tastyapps.com
Flappie is basically a virtual pet for your Dashboard. Flappie needs food, play, and sleep. If you give him everything he needs, he’ll continue to grow and become something magnificent. If you don’t…he dies.

One thing that makes Flappie unique over your average virtual pet game is that it is affected by your local weather. So hopefully you life in a Flappie-friendly environment.

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