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	<title>GigaOM &#187; Apple</title>
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		<title>GigaOM &#187; Apple</title>
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		<title>Apple Providing Free DisplayPort Licenses</title>
		<link>http://gigaom.com/apple/apple-providing-free-displayport-licenses/</link>
		<comments>http://gigaom.com/apple/apple-providing-free-displayport-licenses/#comments</comments>
		<pubDate>Tue, 02 Dec 2008 16:00:02 +0000</pubDate>
		<dc:creator>David Appleyard</dc:creator>
				<category><![CDATA[Commentary]]></category>
		<category><![CDATA[hardware]]></category>
		<category><![CDATA[news]]></category>
		<category><![CDATA[adaptor]]></category>
		<category><![CDATA[displayport]]></category>
		<category><![CDATA[free]]></category>
		<category><![CDATA[licence]]></category>

		<guid isPermaLink="false">http://theappleblog.com/?p=12072</guid>
		<description><![CDATA[Ars Technica are reporting that Apple has taken the decision to offer no-fee licenses to companies that develop products utilizing the DisplayPort connection, with the aim of accelerating the port&#8217;s ascension to a &#8216;de facto&#8217; standard. Having recently announced that they will be transitioning their entire [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=172033&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img  title="displayport" src="http://gigapple.files.wordpress.com/2008/12/displayport.gif?w=230&h=165" alt="" width="230" height="165" class=" alignleft" />Ars Technica <a href="http://arstechnica.com/journals/apple.ars/2008/12/01/apple-offers-free-licensing-for-mini-displayport-spec">are reporting</a> that Apple has taken the decision to offer no-fee licenses to companies that develop products utilizing the DisplayPort connection, with the aim of accelerating the port&#8217;s ascension to a &#8216;de facto&#8217; standard. Having recently announced that they will be transitioning their entire hardware lineup to DisplayPort, Apple is firmly backing the new standard.</p>
<p>DisplayPort does have several advantages over older standards such as DVI, based on more open protocols and reducing the need for control circuits built in to displays. It&#8217;s easier to use as a plug (not requiring thumbscrews), offers the possibility of connecting multiple monitors and also works well in computers where space is an important factor (the slimline MacBook Air for instance).<br />
<span id="more-172033"></span><br />
As with FireWire, Apple is one of the first companies to heavily push the new standard by integrating it into their lineup. FireWire suffered from a lack of development at the outset due to expensive licensing fees, allowing USB to take off as the most common connectivity standard. This move suggests that Apple is learning from past errors, attempting to push the new technology and reduce the cost to developers.</p>
<p>Gaining the support of hardware developers for the new standard is an important move for Apple, as it could help to provide connectivity in areas which Apple hasn&#8217;t yet ventured into. The possibility of connecting your Mac to a HDTV, for instance, is a widely demanded feature by new adopters. If you are a developer interested in the new standard, it is worth <a href="http://developer.apple.com/softwarelicensing/agreements/minidisplayport.html">reading Apple&#8217;s announcement</a>.</p>
<p>With recent laptop releases lacking FireWire 400, Apple has essentially marked an end to the format they originally pioneered. Hopefully the same won&#8217;t be true in another few years with DisplayPort.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172033+apple-providing-free-displayport-licenses&utm_content=davidappleyard">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2009/09/what-should-carriers-do-about-over-the-top-video/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172033+apple-providing-free-displayport-licenses&utm_content=davidappleyard">Note: Telco Strategies for Over-the-Top&nbsp;Video</a></li><li><a href="http://pro.gigaom.com/2011/03/why-ipad-2-will-lead-consumers-into-the-post-pc-era/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172033+apple-providing-free-displayport-licenses&utm_content=davidappleyard">Why iPad 2 Will Lead Consumers Into the Post-PC&nbsp;Era</a></li><li><a href="http://pro.gigaom.com/2011/03/the-near-term-evolution-of-social-commerce/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=172033+apple-providing-free-displayport-licenses&utm_content=davidappleyard">The Near-Term Evolution of Social&nbsp;Commerce</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=172033&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
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		<slash:comments>7</slash:comments>
	
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			<media:title type="html">davidappleyard</media:title>
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		<title>Have a 30&#8243; Display? Want a new MacBook Pro? Get Comfortable</title>
		<link>http://gigaom.com/apple/have-a-30-display-want-a-new-macbook-pro-get-comfortable/</link>
		<comments>http://gigaom.com/apple/have-a-30-display-want-a-new-macbook-pro-get-comfortable/#comments</comments>
		<pubDate>Sat, 08 Nov 2008 17:00:39 +0000</pubDate>
		<dc:creator>Brian Warren</dc:creator>
				<category><![CDATA[hardware]]></category>
		<category><![CDATA[news]]></category>
		<category><![CDATA[adaptor]]></category>
		<category><![CDATA[Apple Store]]></category>
		<category><![CDATA[displays]]></category>
		<category><![CDATA[dvi]]></category>

		<guid isPermaLink="false">http://theappleblog.com/?p=9899</guid>
		<description><![CDATA[When Apple announced their fall lineup of laptops, one thing really caught my eye. The new MacBooks can now drive a 30&#8243; display. I don&#8217;t know how they did it, but that new integrated graphics chip can now really push out the pixels like no other [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=171908&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img  title="Dual-Link DVI Adapter Delay" src="http://gigapple.files.wordpress.com/2008/11/dvi-delay.png?w=428&h=286" alt="Dual-Link DVI Adapter Delay" width="428" height="286" class=" alignleft" /></p>
<p>When Apple <a href="http://gigaom.com/apple/comparing-new-to-old-apple-macbook-is-killer-macbook-pro-less-so/">announced</a> their fall lineup of laptops, one thing really caught my eye. The new MacBooks can now drive a 30&#8243; display. I don&#8217;t know how they did it, but that new integrated graphics chip can now really push out the pixels like no other MacBook has.</p>
<p>I had my 30&#8243; display plugged into my Mac Pro, but I knew when Apple&#8217;s new laptops came out, I was going to make the switch back to a MacBook Pro. Knowing that I could even choose a MacBook just made the options more exciting.</p>
<p>That is until I noticed one little wrinkle. Well, two wrinkles actually. Number one is that the adapter that you need to connect a 30&#8243; display to a mini DisplayPort is $99. Ouch! Number two: Apple is backordered by 4-5 weeks. I waited a week to make my purchase, hoping that it was a fluke, or that Apple would magically get more in stock. Nope, they are still backordered.</p>
<p>I&#8217;m not entirely sure what the deal is. Perhaps with the new MacBooks offering the 30&#8243; display capability, there ended up being quite a bit more demand for these precious little adapters than Apple anticipated.</p>
<p>I ordered my laptop anyway. I chose the MacBook Pro because I have a Firewire 800 device I use alot. It&#8217;s awesome, but bittersweet, as my 30&#8243; display is just sitting on the floor awaiting Apple&#8217;s getting back up to speed.</p>
<p>Nonetheless, I&#8217;m optimistic. Apple has gone with an open standard by choosing DisplayPort. This means that anybody can make a cable for it without paying royalties. Here&#8217;s hoping that someone will be quick to market with some new adapters.</p>
<p><strong>Related research and analysis from GigaOM Pro:</strong><br />Subscriber content. <a href="http://pro.gigaom.com/?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=171908+have-a-30-display-want-a-new-macbook-pro-get-comfortable&utm_content=begoodnotbad">Sign up for a free trial</a>.</p><ul><li><a href="http://pro.gigaom.com/2011/03/why-ipad-2-will-lead-consumers-into-the-post-pc-era/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=171908+have-a-30-display-want-a-new-macbook-pro-get-comfortable&utm_content=begoodnotbad">Why iPad 2 Will Lead Consumers Into the Post-PC&nbsp;Era</a></li><li><a href="http://pro.gigaom.com/2011/03/the-near-term-evolution-of-social-commerce/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=171908+have-a-30-display-want-a-new-macbook-pro-get-comfortable&utm_content=begoodnotbad">The Near-Term Evolution of Social&nbsp;Commerce</a></li><li><a href="http://pro.gigaom.com/2011/02/content-farms-the-players-the-benefits-the-risks/?utm_source=apple&amp;utm_medium=editorial&amp;utm_campaign=waterfall?utm_source=apple&utm_medium=editorial&utm_campaign=auto3&utm_term=171908+have-a-30-display-want-a-new-macbook-pro-get-comfortable&utm_content=begoodnotbad">Content Farms: The Players, The Benefits, The&nbsp;Risks</a></li></ul><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=gigaom.com&#038;blog=14960843&#038;post=171908&#038;subd=gigaom2&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
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		<slash:comments>20</slash:comments>
	
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			<media:title type="html">Brian Warren</media:title>
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			<media:title type="html">Dual-Link DVI Adapter Delay</media:title>
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