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	<title>Comments on: Microsoft to Give Seinfeld the Axe</title>
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	<link>http://gigaom.com/apple/microsoft-to-give-seinfeld-the-axe/</link>
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		<title>By: Apple Co-Founder Wozniak Turns To Acting &#124; The Apple Blog</title>
		<link>http://gigaom.com/apple/microsoft-to-give-seinfeld-the-axe/#comment-332155</link>
		<dc:creator><![CDATA[Apple Co-Founder Wozniak Turns To Acting &#124; The Apple Blog]]></dc:creator>
		<pubDate>Wed, 29 Oct 2008 02:00:20 +0000</pubDate>
		<guid isPermaLink="false">http://theappleblog.com/?p=4802#comment-332155</guid>
		<description><![CDATA[[...] the abrupt end of Bill Gates&#8217;s recent promotional tête à tete with Seinfeld, there&#8217;s clearly a comedy void left somewhere in the galaxy. Fortunately, Steve Wozniak, [...]]]></description>
		<content:encoded><![CDATA[<p>[...] the abrupt end of Bill Gates&#8217;s recent promotional tête à tete with Seinfeld, there&#8217;s clearly a comedy void left somewhere in the galaxy. Fortunately, Steve Wozniak, [...]</p>
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		<title>By: pwner</title>
		<link>http://gigaom.com/apple/microsoft-to-give-seinfeld-the-axe/#comment-332154</link>
		<dc:creator><![CDATA[pwner]]></dc:creator>
		<pubDate>Sun, 21 Sep 2008 00:07:59 +0000</pubDate>
		<guid isPermaLink="false">http://theappleblog.com/?p=4802#comment-332154</guid>
		<description><![CDATA[http://www.youtube.com/watch?v=LqcUJ0gbgp4
New Ad without seinfeld]]></description>
		<content:encoded><![CDATA[<p><span style="text-align:center; display: block;"><a href="http://gigaom.com/apple/microsoft-to-give-seinfeld-the-axe/"><img src="http://img.youtube.com/vi/LqcUJ0gbgp4/2.jpg" alt="" /></a></span><br />
New Ad without seinfeld</p>
]]></content:encoded>
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		<title>By: Microsoft&#8217;s New &#8220;I&#8217;m A PC&#8221; Ads Air; Something Is Fundamentally Wrong &#124; The Apple Blog</title>
		<link>http://gigaom.com/apple/microsoft-to-give-seinfeld-the-axe/#comment-332149</link>
		<dc:creator><![CDATA[Microsoft&#8217;s New &#8220;I&#8217;m A PC&#8221; Ads Air; Something Is Fundamentally Wrong &#124; The Apple Blog]]></dc:creator>
		<pubDate>Fri, 19 Sep 2008 05:47:58 +0000</pubDate>
		<guid isPermaLink="false">http://theappleblog.com/?p=4802#comment-332149</guid>
		<description><![CDATA[[...] began airing its &#8220;phase 2&#8243; of their $300 million ad campaign (after giving Seinfeld the boot) which features regular, everyday users saying &#8220;I&#8217;m A PC&#8221;&#8230;yes, it&#8217;s a [...]]]></description>
		<content:encoded><![CDATA[<p>[...] began airing its &#8220;phase 2&#8243; of their $300 million ad campaign (after giving Seinfeld the boot) which features regular, everyday users saying &#8220;I&#8217;m A PC&#8221;&#8230;yes, it&#8217;s a [...]</p>
]]></content:encoded>
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		<title>By: Mark Ashton</title>
		<link>http://gigaom.com/apple/microsoft-to-give-seinfeld-the-axe/#comment-332153</link>
		<dc:creator><![CDATA[Mark Ashton]]></dc:creator>
		<pubDate>Thu, 18 Sep 2008 17:45:24 +0000</pubDate>
		<guid isPermaLink="false">http://theappleblog.com/?p=4802#comment-332153</guid>
		<description><![CDATA[Just out of curiousity...do you really think that Microsoft somehow miraculously produced a new set of ads in the last 10 days because the technorati blogged negatively about the Gates/Seinfeld ads? You give yourselves way too much credit. The idea of doing &quot;teaser&quot; ads to launch a campaign is not new or common.

It just cracks me up how people (especially bloggers) over-state their influence. Microsoft may not alawys be the smartest company in the world but they&#039;re not so dumb as to let a bunch of software geeks drive their advertising strategy.]]></description>
		<content:encoded><![CDATA[<p>Just out of curiousity&#8230;do you really think that Microsoft somehow miraculously produced a new set of ads in the last 10 days because the technorati blogged negatively about the Gates/Seinfeld ads? You give yourselves way too much credit. The idea of doing &#8220;teaser&#8221; ads to launch a campaign is not new or common.</p>
<p>It just cracks me up how people (especially bloggers) over-state their influence. Microsoft may not alawys be the smartest company in the world but they&#8217;re not so dumb as to let a bunch of software geeks drive their advertising strategy.</p>
]]></content:encoded>
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		<title>By: Microsoft&#8217;s New Marketing Tactic: Let People Know That You Are &#8220;The PC Guy&#8221; &#124; The Apple Blog</title>
		<link>http://gigaom.com/apple/microsoft-to-give-seinfeld-the-axe/#comment-332145</link>
		<dc:creator><![CDATA[Microsoft&#8217;s New Marketing Tactic: Let People Know That You Are &#8220;The PC Guy&#8221; &#124; The Apple Blog]]></dc:creator>
		<pubDate>Thu, 18 Sep 2008 17:39:13 +0000</pubDate>
		<guid isPermaLink="false">http://theappleblog.com/?p=4802#comment-332145</guid>
		<description><![CDATA[[...] Porter, the agency behind Microsoft&#8217;s seemingly failed ad campaign (and if not &#8220;failed&#8221;, then certainly &#8220;confusing&#8221;), has been [...]]]></description>
		<content:encoded><![CDATA[<p>[...] Porter, the agency behind Microsoft&#8217;s seemingly failed ad campaign (and if not &#8220;failed&#8221;, then certainly &#8220;confusing&#8221;), has been [...]</p>
]]></content:encoded>
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		<title>By: Wesley</title>
		<link>http://gigaom.com/apple/microsoft-to-give-seinfeld-the-axe/#comment-332152</link>
		<dc:creator><![CDATA[Wesley]]></dc:creator>
		<pubDate>Thu, 18 Sep 2008 16:47:30 +0000</pubDate>
		<guid isPermaLink="false">http://theappleblog.com/?p=4802#comment-332152</guid>
		<description><![CDATA[Maybe I&#039;m in the minority here, but I thought the commercials were entertaining.  Sure, they made no sense, but isn&#039;t that Seinfeld?]]></description>
		<content:encoded><![CDATA[<p>Maybe I&#8217;m in the minority here, but I thought the commercials were entertaining.  Sure, they made no sense, but isn&#8217;t that Seinfeld?</p>
]]></content:encoded>
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	<item>
		<title>By: BustersDad</title>
		<link>http://gigaom.com/apple/microsoft-to-give-seinfeld-the-axe/#comment-332151</link>
		<dc:creator><![CDATA[BustersDad]]></dc:creator>
		<pubDate>Thu, 18 Sep 2008 14:45:50 +0000</pubDate>
		<guid isPermaLink="false">http://theappleblog.com/?p=4802#comment-332151</guid>
		<description><![CDATA[Damn, I too was hoping that there was a grand punchline that would make all that nonsense come together.  But maybe my hopes were too high.]]></description>
		<content:encoded><![CDATA[<p>Damn, I too was hoping that there was a grand punchline that would make all that nonsense come together.  But maybe my hopes were too high.</p>
]]></content:encoded>
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	<item>
		<title>By: Michael Teuber</title>
		<link>http://gigaom.com/apple/microsoft-to-give-seinfeld-the-axe/#comment-332150</link>
		<dc:creator><![CDATA[Michael Teuber]]></dc:creator>
		<pubDate>Thu, 18 Sep 2008 04:30:21 +0000</pubDate>
		<guid isPermaLink="false">http://theappleblog.com/?p=4802#comment-332150</guid>
		<description><![CDATA[Not that there&#039;s anything wrong with that...]]></description>
		<content:encoded><![CDATA[<p>Not that there&#8217;s anything wrong with that&#8230;</p>
]]></content:encoded>
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	<item>
		<title>By: Philip Downer</title>
		<link>http://gigaom.com/apple/microsoft-to-give-seinfeld-the-axe/#comment-332144</link>
		<dc:creator><![CDATA[Philip Downer]]></dc:creator>
		<pubDate>Thu, 18 Sep 2008 04:23:25 +0000</pubDate>
		<guid isPermaLink="false">http://theappleblog.com/?p=4802#comment-332144</guid>
		<description><![CDATA[It&#039;s probably for the best. Gates and Seinfeld are so awkward together that it actually hurt my cranium.]]></description>
		<content:encoded><![CDATA[<p>It&#8217;s probably for the best. Gates and Seinfeld are so awkward together that it actually hurt my cranium.</p>
]]></content:encoded>
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	<item>
		<title>By: WordVixen</title>
		<link>http://gigaom.com/apple/microsoft-to-give-seinfeld-the-axe/#comment-332146</link>
		<dc:creator><![CDATA[WordVixen]]></dc:creator>
		<pubDate>Thu, 18 Sep 2008 01:55:46 +0000</pubDate>
		<guid isPermaLink="false">http://theappleblog.com/?p=4802#comment-332146</guid>
		<description><![CDATA[Personally, I thought they were far too long. Not that I&#039;m against long commercials if they&#039;re entertaining or informative, but the two that were released were neither. I actually announced to my husband after seeing the second commercial that if the new operating system isn&#039;t insanely better than Vista, my next computer will be a Mac.

Negative impact? Yes, I think so.]]></description>
		<content:encoded><![CDATA[<p>Personally, I thought they were far too long. Not that I&#8217;m against long commercials if they&#8217;re entertaining or informative, but the two that were released were neither. I actually announced to my husband after seeing the second commercial that if the new operating system isn&#8217;t insanely better than Vista, my next computer will be a Mac.</p>
<p>Negative impact? Yes, I think so.</p>
]]></content:encoded>
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	<item>
		<title>By: Bill</title>
		<link>http://gigaom.com/apple/microsoft-to-give-seinfeld-the-axe/#comment-332147</link>
		<dc:creator><![CDATA[Bill]]></dc:creator>
		<pubDate>Thu, 18 Sep 2008 01:48:10 +0000</pubDate>
		<guid isPermaLink="false">http://theappleblog.com/?p=4802#comment-332147</guid>
		<description><![CDATA[They are about nothing.]]></description>
		<content:encoded><![CDATA[<p>They are about nothing.</p>
]]></content:encoded>
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