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amex uber partnership

On Monday, ride-sharing app Uber announced a loyalty program with American Express that allows eligible cardholders enrolled in the Membership Rewards program to not only earn points on rides, but also to pay for rides with those points. According to the blog post, this is the first time consumers will be able to use loyalty points in-app and in real time for transportation.

The partnership comes after Uber’s announcement of  $1.4 billion in new funding, leaving the company with a post-money valuation of $18.4 billion.

  1. Neil Schuster Monday, June 9, 2014

    It was just a matter of time. This loyalty program makes way too much sense for Uber. The partnership with Amex is savvy as well – that’s a partner with tons of reward program experience.

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