4 Comments

Summary:

Sports fans just got another way to keep up with their favorite teams: ESPN has completely revamped its ScoreCenter app, and is now calling it SportsCenter.

sc-page-types-inbox

ScoreCenter is dead, long live SportsCenter: ESPN  relaunched one of its most popular mobile apps under the SportsCenter brand Thursday, adding video highlights, social media and personalization to take the mobile sports experience beyond just scores.

The relaunch comes as ESPN is seeing huge growth in mobile usage. In September, the number of unique mobile users for the first time eclipsed the number of visitors of ESPN’s desktop website, with 47.4 million people using ESPN’s mobile offerings and 46.1 million visiting ESPN.com.

ESPN’s ScoreCenter app has seen more than 50 million downloads total, and ESPN Digital Media SVP Ryan Spoon told me earlier this week that the network was very mindful about renaming the app and aligning it closely with the SportsCenter brand. The goal of the new app is to be “a very strong relative of the TV show,” he said, which is why it integrates tweets from ESPN shows and on-air personalities. Also integrated are deep links to the WatchESPN app, which offers authenticated viewers a way to tune in live for ongoing games, or catch up on previous events.

At the same time, the SportsCenter app isn’t just about ESPN, but about sports, period. That’s why users can customize the app and track scores of their favorite teams, no matter on which network the games might air. ESPN doesn’t own both screens in every case, he explained, but that doesn’t mean the network shouldn’t offer sports fans something compelling on the small screen.

Speaking of multi-screen viewing: SportsCenter doesn’t use any kind of automatic content recognition or similar gimmicks to figure out what viewers are watching. Spoon said that syncing content wouldn’t always be helpful, because fans often like to watch one game on TV while they track another on their phone or tablet.

And besides, fans already know their favorites, and share them with the app, so there’s not really a good reason to offer a lot of the bells and whistles available in other second-screen apps. “Fantasy football is kind of the original second screen,” Spoon said.

Check out a few screenshots of the app below:

 
  1. Latest update

    It is reported that apple’s next smart phone will have a larger, curved screen, following in the trend of Samsung and LG, says the rumours. They further say that the two new iPhone models will have 4.7 and 5.5 inch glass display, which is way larger than the current model. The screen will be curvy down the edges. Its new sensors will be able to distinguish heavy and light touches on the screen are reported to be incorporated in subsequent models. It will also support many other iPhone latest features including touch id’s, powered by A8 quad core processor and os ios 7, icloud , 13 MP rear camera and huge memory along a powerful battery , wireless charging,3D technology and NFC.http://techizle.com/2013/11/apple-launched-iphone-with-curved-display-full-review/

    Share
  2. You forgot to mention that if you don’t register, all your previous data is deleted. EPIC FAIL ESPN!!

    Share
  3. There is a much better app called theScore. I tried using ScoreCenter and was continually frustrated. theScore is so much better.

    Share
  4. Well said Woofer – theScore is a great app.

    Share

Comments have been disabled for this post