5 Comments

Summary:

Linkedin has debuted a new feature for iPhone that allows users to see each other’s professional profile without leaving their email.

LinkedinIntro
photo: Linkedin

LinkedIn introduced a new product Wednesday that will allow users of the professional social platform to see other profiles directly from the iPhone’s Mail app. This service, called Linkedin Intro, is now available as an invitation-only service.

When Linkedin Intro is activated, a new bar appears right under the subject line directly within the iPhone’s Mail app. That bar can be expanded to show the details of a user’s Linkedin profile, including current position, Linkedin connections, and education. The information can be looked up when sending or receiving an email, provided that the other person is a Linkedin user. The company said that the feature works with most email services, and can be used across many identities within iPhone’s mail.

The concept itself isn’t entirely new — Rapportive for Gmail has been offering the ability to view snippets of social profiles linked to emails for quite some time — but it is an interesting way to get more social media into the iPhone. It’s kind of like the way that iPhone users can tweet Safari links or photos directly within those respective apps; after installing this, LinkedIn will have utility within users’ Mail app.

It’s important to note that while Linkedin Intro is not a separate app found within the iTunes store. Instead, users who sign up and receive an invite will be allowed to install a developer profile that can communicate with secure servers to create an entirely new email profile. However, despite the complicated language, it’s a simple process that brings interesting new features to iPhone’s mail app.

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  1. Nicholas Paredes Wednesday, October 23, 2013

    Given my experiences with the LinkedIn mobile apps (deleted), and now the mobile websites, there is very little reason this feature would be considered.

    I love Linked in as a professional social platform and used it early as a central space for posting articles. This platform needs much work. It also has incredible opportunities in professional communication.

  2. Wish they’d actually invest in the products they already have like Rapportive and CardMunch…

  3. There’s nothing worse than getting a linkedIn link in an email on your phone and having no way to look at the link directly on your phone (email has no idea that you have the app installed and pushes you to log in via safari to linkedin.com /awkward).

    I can’t believe this is a “premium” service however as this is a basic functionality of a PC/Browser cookie system.

    Not included, but exceptionally useful is a “grindr” like feature for identifying and connecting to other linkedIn members in the room. THAT is worth paying for from a reception/conference perspective.

    1. Yes that’s bizarre as there are plenty of apps on my phone (like Redfin) that can easily intercept a link and launch the app rather than take me to a browser.

  4. LinkedIn has def come up with an interesting hack, but I’m surprised they solely offer a link to the LinkedIn profile. Multiple other mail applications for iOS and Android such as Ark Mail contain far more social data such as links to the sender’s Facebook, Twitter, Quora, etc. so long as its public information and it allows you to open an interface within the app, something LinkedIn struggles with in this new format.

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