Since its release last year, Burner — which equips its users with a disposable “burner” phone number to use in place of a real one — has undergone some big changes. In April, the popularity of the app allowed creators Ad Hoc Labs to expand to Android and adopt a free-to-download program, enabling more users to gain access to a temporary number. Now, the company’s latest iOS 7 update brings more features to the table, and a brand new $2 million investment gives Ad Hoc Labs an avenue to make temporary numbers an easy and useful privacy tool.
This new funding follows an undisclosed Angel round last year that included 500 Startups as well as VCs David Cohen and Ted Rheingold among others. This latest $2 million infusion was led by Founder Collective and Venrock, and brings the former’s David Frankel and the latter’s Marissa Campise onto the company’s board of directors. According to a company spokesperson, that money will largely go towards building out the teams engineering base to further expand Burner’s technology.
And with the app’s latest update, it seems as though Ad Hoc Labs is aggressive in carving out the utility of disposable phone numbers. In addition to the compulsory iOS 7 overhaul, which matches the look and feel of the app with the new UI of the iPhone, Burner’s redesign also helps users better manage multiple temporary numbers at one time. In addition, the company has improved performance on texting (which can be used with any temporary number), deeper address-book integration and simpler number look-ups to help users more easily control and protect their personal information.
“Consumers want and deserve to control their mobile identity. Burner gives users power over the ‘who, when and how’ of their phone numbers and their voice and text connections, in the same way social networks let users manage who they’re friends with,” said Greg Cohn, co-founder and CEO of Ad Hoc Labs in a press statement.