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Summary:

WordPress founder Matt Mullenweg says that even when the company was still tiny, it was already thinking about how it could build in the flexibility necessary to function at a global scale.

Matt Mullenweg WordPress Automattic Stucture:Europe 2013
photo: Anna Gordon/GigaOM

Blog-publishing platform WordPress (see disclosure) has become a major player on the internet over the past few years — it powers almost 20 percent of the world’s websites, and according to Quantcast it just passed Yahoo in terms of traffic. And founder Matt Mullenweg says that even when the company was still tiny, it was already thinking about how it could build in the flexibility necessary to function at a global scale.

“We were founded on the belief that blogs would replace all of the media in the world — that was the thesis — so we thought from the beginning this needs to work at a high scale,” Mullenweg told attendees at Gigaom’s Structure Europe conference in London, during a conversation with Om.

Ironically, the WordPress founder said that much of the early development of software that would scale was almost an accident, because the company chose the wrong hosting provider and wound up with servers in two different data centers. As a result, it wrote a lot of code designed to manage data across multiple centers, he said — and that helped the company develop the early scale it needed to power millions of blogs and websites.

Mullenweg also confirmed that WordPress has closed another round of financing totaling $75 million, with New York-based Tiger Global Management leading the round. This is Tiger Global’s second investment in the company — it led a $50 million round in May.

Check out the rest of our Structure:Europe 2013 coverage here, and a video embed of the session follows below:

Disclosure: Automattic is backed by True Ventures, a venture capital firm that is an investor in the parent company of GigaOM/paidContent. Om Malik, founder of GigaOM, is also a venture partner at True.

A transcription of the video follows on the next page

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  1. [ Smiles ] Great! WordPress is unstoppable!

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  2. All hail WordPress!

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  3. Yeah, and I can actually interact with intelligent people for once not drones posting pictures of what they made for breakfast. Kudos.

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  4. I am glad I am part of WordPress.

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  5. I think the preparation for Global was what helped them get there…

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  6. WordPress is the internet Heaven

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