Summary:

HP has lagged behind in its reputation for providing cloud services, but the company is turning that around by going open source.

Margaret Dawson Hewlett Packard Structure:Europe 2013
photo: Anna Gordon/GigaOM

Hewlett-Packard has had a long history of providing cloud technologies — and not all of it has been good. But times have changed, and at GigaOM’s Structure:Europe VP of Product Marketing and Cloud Evangelist Margaret Dawson said that she credits the company’s turnaround in the cloud space to OpenStack.

Speaking with moderator Paul Miller, founder of Cloud of Data, Dawson said that the decision to embrace open source and integrate OpenStack allows HP to expand its user base beyond enterprise-level companies and into small businesses. She added that OpenStack was attractive not only for its security, but also for its transparency.

“One of the reasons we went with OpenStack is because companies wanted to see the code, touch the code, know what was happening, look at the architecture, and almost partner with us,” Dawson explained.

The open source route also gives HP the freedom to layer on and specialize in services. Dawson said that the company can focus on management without fussing with the bigger picture.

“Frankly, I didn’t think there needed to be another black box proprietary cloud out there,” she added.

Check out the rest of our Structure:Europe 2013 coverage here, and a video embed of the session follows below:


A transcription of the video follows on the next page
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