Summary:

Expect to see more smartphone and tablet coverage as well as “how-to” pieces from Alex, a welcome addition to our mobile team.

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Allow me to introduce Alex Colon, GigaOM’s newest mobile writer based in New York. We’ve kept alive our tradition of inadvertently having people start during really busy weeks, and you’ve probably already seen Alex jumping in on our coverage of Motorola’s big Moto X launch.

Alex comes to us from PCMag.com, where he was a mobile analyst writing about all sorts of gadgets. He’ll continue to do that for us, allowing Kevin Tofel to spend a little more time exploring the world of Chrome and wearable computers, but he’s also going to be putting together reports that help mere mortals make decisions about acquiring and using technology of all kinds.

A Brooklyn resident (like seemingly 192 percent of all New Yorkers I meet these days), Alex got his start in the tech writing business in a non-traditional way: as an editor for Harlequin (yes, the romance novel publisher). While there he also won a baking competition with an entry called “The Virgin Nanny’s Naughty Nut Surprise,” which, as he put it, “is actually a lot closer to a real book title than you’d think.”

Alex can be reached at alex.colon at gigaom.com, and please follow him on Twitter at @alexandergcolon.

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