Summary:

Serial entrepreneur Marco Boerries wants to provide well-designed apps for the small businesses of the world, and has raised a $38 million round from well-known investors to do it.

NumberFour

German entrepreneur Marco Boerries has brought in a list of well-known investors for his four-year-old startup that’s making apps for small businesses, called NumberFour. On Thursday, NumberFour announced that it’s raised a Series A of $38 million from Index Ventures (led by Mike Volpi), the venture arm of German telecom company Deutsche Telekom, called T-Venture, investment bank Allen&Co, computing pioneer Andy Bechtolsheim, Yahoo co-founder and former CEO Jerry Yang, angel investor Klaus Hommels, and XING founder Lars Hinrichs, among others.

NumberFour is making a series of apps for small businesses that will help them with processes like sales, reservations, delivery, productivity and communications. Basically anything that a large business uses every day to be more efficient — NumberFour wants to create a more well-designed, more intuitive, and presumably much cheaper version for the mom and pop shops of the world. Index’s Volpi pointed out in a release that “small businesses are the most underserved market in the world.”

Boerries is a serial entrepreneur who previously founded and led three other companies that he sold. In the mid-80’s he founded office software maker Star Division and sold it to Sun Microsystems in the late 90’s. In the late 90’s he founded online banking company Star Finanz, as a joint venture and sold that to his joint venture partner. And in the early 2000’s he founded Verdisoft, which was like a precursor to iCloud, and he sold that to Yahoo in 2005, which is why Jerry Yang is an investor in NumberFour.

NumberFour will no doubt use the funds to build out its product suite and hire developers. They’ve got a dozen job openings for engineers and designers in Germany. Boerries tells me via email that they’re planning to launch their first apps soon.

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