Instart Logic, a company looking to share its technology for making mobile sites load faster with businesses, has emerged from stealth mode after two years with $17 million in Series B venture funding. The need for this sort of latency-lowering service will become larger mobile keeps rising and consumer-facing and <a href="http://gigaom.com/2013/03/18/salesforce-rolls-out-new-mobile-features-for-its-chatter-social-network/enterprise-focused companies look to provide richer mobile offerings.
Even though Instart has emerged from stealth mode, the company is keeping the technology behind its Software as a Service (SaaS) a secret for now. (It won’t say how many customers it has, either.) But suffice it to say that the Instart software won’t require any major reworking on the part of developers. “We do not impose any burden (that) you need to change your code or change development methodology,” said Manav Mital, a co-founder and the company’s CEO. “The process is very easy to come in.”
At the moment, Instart, based in Mountain View, Calif., is aimed primarily at web-based applications, not native apps, Mital said.
Tenaya Capital led Instart’s Series B round, alongside contributions from Andreessen Horowitz, Greylock Partners, Sutter Hill Ventures and other investors. Total venture funding in Instart is now at $26 million. The new funding will help Instart add sales and marketing and also work more on their product.