The backstory: Wix Lounge, operated by web publishing company Wix, is the only free space I visited on my coworking tour. It was launched as a marketing initiative, in 2010, and provides a way for the company to introduce its software to small businesses and entrepreneurs who could become potential clients.
What we liked: Well, it’s free — so the price can’t be beat. And the location, right in the heart of the Flatiron District, is optimal for tech startups. It’s a good option for newbie startups just getting off the ground or for entrepreneurs who need a place to drop in for a few hours when they’re in the neighborhood.
What we didn’t like: It provides a place to sit, internet access and even coffee, but, again, it’s free, so the amenities are basic. If you want a spot at a desk, you’ll need to get there early. And even if you come in later and can find a seat on one of the couches, good luck finding an outlet. It doesn’t include any private space and it can feel crowded, so it’s not the best place for quiet phone calls or meetings. Also, it nudges everyone out at 5 p.m. everyday — an early closing time for any startup trying to make it in NYC.
The people: The coworkers here are a bit of a mixed bag — some people are launching startups (not necessarily in tech), others are independent contractors or employees working remotely. Alums include fashion startup Stylyt, which went on to graduate from the Entrepreneur’s Roundtable Accelerator, and Swaag.it, a streetstyle photo-sharing app.