Comments on: Social media rankings: perceptive or pointless? http://gigaom.com/2012/12/04/social-media-rankings-perceptive-or-pointless/ Tue, 21 May 2013 16:01:32 +0000 hourly 1 http://wordpress.com/ By: vanessaluo http://gigaom.com/2012/12/04/social-media-rankings-perceptive-or-pointless/#comment-1239857 Mon, 10 Dec 2012 07:13:30 +0000 http://gigaom.com/?p=590990#comment-1239857 Social Media Marketing has been widely used in China recent years through all kinds of industries from B2B to B2C. However since there is no effective tools or ways to measure the effects it is difficult to justify how many businesses are brought about by social media and so as to analyze the huge amount data .

]]> By: Theresa Trevor http://gigaom.com/2012/12/04/social-media-rankings-perceptive-or-pointless/#comment-1230813 Wed, 05 Dec 2012 19:22:07 +0000 http://gigaom.com/?p=590990#comment-1230813 Amplifinity couldn’t agree more. Our platform tracks, GENERATES AND MEASURES social behaviors so a company can make sense of their brands social presence. It’s really time to move beyond FB likes and Twitter followers. Would love to talk more about it with you. @amplifinity
Thanks for the blog.

]]> By: Barry Hurd http://gigaom.com/2012/12/04/social-media-rankings-perceptive-or-pointless/#comment-1230734 Wed, 05 Dec 2012 18:42:38 +0000 http://gigaom.com/?p=590990#comment-1230734 As a professional who has been in the space for about a decade (measuring online reputation, tracking patterns, trying to understand influence, etc), these tool sets are simple ways of trying to understand what an average person in a niche looks like online.

When they mature past the gamified ‘I want to be on top’ results and move towards deeper questions about specific goals or connections, we’ll begin to see far more meaningful results outside of marketing (dear god, perhaps even something that can make the web “better”)

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